ECOMMERCE MERCHANDISER RESUME EXAMPLE

Published: Dec 23, 2023 - The Ecommerce Merchandiser assists in executing the ecommerce strategy, researching market trends, and managing product uploads and SEO enhancements. Continuously optimizes website content and digital touchpoints, improving user experience and integrating SEO best practices to boost customer retention and engagement. Coordinates with various teams to maintain accurate product information, develop campaigns, and enhance site navigation to maximize sales opportunities and ensure a customer-centric online presence.

Tips for Ecommerce Merchandiser Skills and Responsibilities on a Resume

1. Ecommerce Merchandiser, Blue Ridge Apparel, Charlotte, NC

Job Summary: 

  • Supporting the ecommerce manager to execute the ecommerce strategy
  • Researching and analyzing market trends and competitors
  • Upload products and ranges in bulk and maintain website SEO-friendly content, pricing and promotions
  • Continually optimize digital touch points to improve customer experience and ensure customers have a reason to return to the site
  • Continuously identify and implement content improvements in coordination with the Content Producer and in keeping with SEO best in class practice
  • Assist in the development of campaigns, building and optimizing landing pages
  • Maintain accurate pricing and product information, including timely updates to promotions, out of stock or discontinued items
  • Regularly update the site to ensure consistency with the brands weekly trading focus and provide customers with a reason to return to the site on a regular basis
  • Update the website with agreed trading actions and suggest opportunities on area of responsibility
  • Ensure the website is presented in a customer focused way
  • Working closely with the buying commercial team to ensure the website is included in trading decisions
  • Ensure navigation facets are up to date to reflect the ranges
  • Taking initiative in identifying ways to improve page conversion, upsells and cross selling opportunities


Skills on Resume: 

  • Ecommerce Execution (Soft Skills)
  • Market Analysis (Hard Skills)
  • Product Uploading (Hard Skills)
  • SEO Optimization (Hard Skills)
  • Customer Experience (Hard Skills)
  • Campaign Management (Hard Skills)
  • Pricing Accuracy (Hard Skills)
  • Website Management (Soft Skills)

2. Ecommerce Site Merchandiser, Riverstone Goods, Columbus, OH

Job Summary: 

  • Develop eCommerce promotional strategy working alongside channel owners and merchants
  • Report data insights on products, engagement and site merchandise performance
  • Manage digital KPIs to ensure optimum merchandising efficiency and work with marketing team to execute marketing campaigns, landing pages and website conversion opportunities to increase sales
  • Analyze online merchandising metrics, user behavior, customer feedback and product reviews to optimize website performance
  • QA online product pages and perform site audits
  • Manage online merchandising standards for homepage, email and banner placement
  • Keep up to date on competitive research, consumer & industry trends
  • Make recommendations on website improvements, updates & changes to improve product merchandising
  • Initiate all stages of site content updates including mapping out proposals, sharing for feedback, revisions, working with creative teams for assets, implementation, and QA on both desktop and mobile
  • Manage strategy for homepage, marketing tiles, navigation, banners, featured shops and more
  • Recommend product badges to align with key stories, product selling points and promotions
  • Manage & optimize onsite search for conversion
  • Utilize Analytics tools for insights into top products and categories
  • Assist and learn about new site enhancements, testing and personalization through a/b testing tools
  • Own onsite promotional experience such as promo code creation, homepage content updates, product badges, QA


Skills on Resume: 

  • Promotional Strategy (Hard Skills)
  • Data Reporting (Hard Skills)
  • Digital KPI Management (Hard Skills)
  • User Behavior Analysis (Hard Skills)
  • Quality Assurance (Hard Skills)
  • Merchandising Standards (Hard Skills)
  • Trend Analysis (Hard Skills)
  • Strategic Recommendations (Soft Skills)

3. Ecommerce Merchandiser, Summit Outdoor Supply, Salt Lake City, UT

Job Summary: 

  • Partner with internal cross functional teams (Sales, Marketing, Product Development, and Supply Chain) to build, plan and manage cohesive retailer.com product assortments, digital product content, digital shelf management, pricing and promotions, digital advertising, .com co-op marketing opportunities
  • Coordinate with sales analyst to ensure promotional plan aligns with forecast and inventory plan
  • Maintain curated online product assortments across all brands and retailer.com partners, communicating internally any opportunity gaps worth pursuing
  • Manage execution of product launches to ensure all aspects of PDPs are optimized prior to go-live deadline
  • Audit Retailer.com sites for content integrity, completeness, and optimization opportunities
  • Evaluate and report on item level POS sell-through results and progress against merchandise plans, identify opportunities, make recommendations, and implement plans for continuous sales improvements
  • Staying abreast of Ecommerce industry trends and innovations
  • Assisting in determining appropriate strategies to increase sell-through
  • Propose and implement solutions to improve demand forecast accuracy.
  • Successfully communicate forecast and inventory estimations to management.
  • Collaborate with Merchants, Buyers, and Supply Chain Management on channel buying strategies to support product initiatives, maximize in-stock, and inventory productivity.


Skills on Resume: 

  • Cross-functional Collaboration (Soft Skills)
  • Promotional Coordination (Hard Skills)
  • Product Assortment Management (Hard Skills)
  • Product Launch Management (Hard Skills)
  • Content Auditing (Hard Skills)
  • Performance Analysis (Hard Skills)
  • Trend Monitoring (Soft Skills)
  • Strategy Development (Soft Skills)

4. Ecommerce Merchandiser, Coastal Trends Inc, Portland, OR

Job Summary: 

  • Ensures the assortment on all product landing pages are up-to-date and reflective of the brand's editorial and business priorities.
  • Works closely with eCommerce Analytics Manager to track performance of curated assortments and understand what merchandise is resonating with customers. 
  • Utilizes analytics and sales data to drive site merchandising & content improvements.
  • Partners with eCommerce UX Designer to develop concepts, page layouts, navigation, and other solutions to maximize sales and optimize customer experience, as well as content strategy.
  • Works with eCommerce Site Specialist to provide recommendations on merchandising/navigation based on analytics/data.
  • Manages eCommerce visual merchandising efforts to optimize selling and visibility of style offering.
  • Shops competition to identify trends and opportunities in both product categories, new business opportunities, and customer experience enhancements.
  • Creates Product Knowledge for online only skus for Jordan's stores.
  • Partners with an extended eCommerce team to identify and execute A/B testing and multivariate testing opportunities to enhance on-site customer experience.
  • Participates in the eCommerce roadmap planning process to help identify opportunities and emerging trends.


Skills on Resume: 

  • Assortment Management (Hard Skills)
  • Performance Tracking (Hard Skills)
  • Data Analytics (Hard Skills)
  • UX Design Collaboration (Soft Skills)
  • Merchandising Strategy (Hard Skills)
  • Visual Merchandising (Hard Skills)
  • Competitive Analysis (Hard Skills)
  • Content Creation (Hard Skills)

5. Ecommerce Merchandiser, Prairie Home Fashion, Lincoln, NE

Job Summary: 

  • Works cross-functionally with multiple internal teams to develop strategy and execute against established priorities and goals to provide a best in class online experience.
  • Manages the online merchandising focus adhering to overall merchandise and promotional direction and strategy, makes content recommendations based on customer engagement, competitive insights and eCommerce roadmap initiatives.
  • Responsible for the day-to-day management of product data, assortment, while adhering to overall company merchandise and promotional direction.
  • Maintains or exceeds eCommerce key business metrics (including but limited to AOV, transactional volume, comp sales, etc.) and sharing metrics performance through regular reporting.
  • Curates an eCommerce assortment that represents Jordan's in-line and extended aisle skus. 
  • Partners with Jordan's merchants on the Go to Market Process including the development and optimization of online exclusive products and categories.
  • Partners with the planning operations team to align on plans and performance.
  • Analyzes weekly sales reports and reports online business trends, makes necessary adjustments to maximize results, and highlights products. 
  • Prepares for and helps lead monthly business review meetings to identify opportunity and/or risks to the business and identify necessary tactical adjustments.
  • Leverages feedback from customers, stores and ensures customers are at the center of decision making.


Skills on Resume: 

  • Strategy Development (Hard Skills)
  • Online Merchandising Management (Hard Skills)
  • Product Data Management (Hard Skills)
  • Performance Metrics Analysis (Hard Skills)
  • Assortment Curation (Hard Skills)
  • Cross-functional Partnership (Soft Skills)
  • Sales Trend Analysis (Hard Skills)
  • Business Review Preparation (Soft Skills)

6. Ecommerce Website Merchandiser, Urban Gear Ltd, Milwaukee, WI

Job Summary: 

  • Works closely with channel owners and merchants to develop/execute promotional strategy
  • Implement solution-based selling for the department
  • Provide reporting to internal teams with actionable data on product insights, engagement and site merchandise performance
  • Manage web related KPIs to ensure optimum merchandising efficiency
  • Work with marketing team to execute marketing plans, campaign concepts, landing pages and conversion opportunities on website in order to increase sales
  • Analyze online merchandising metrics, user behavior, customer feedback and product reviews to optimize and improve website performance
  • Responsible for quality assurance around online product pages and perform site audits to identify any issues
  • Responsible for web-specific merchandising standards including homepage, email and banner placement throughout the site
  • Research and stay informed on consumer trends, competition and industry trends to provide recommendations to improve channel results
  • Recommend site improvements, updates and changes to achieve best in class online product merchandising


Skills on Resume: 

  • Promotional Strategy Development (Hard Skills)
  • Solution-Based Selling (Hard Skills)
  • Data Reporting (Hard Skills)
  • KPI Management (Hard Skills)
  • Marketing Execution (Hard Skills)
  • Performance Analysis (Hard Skills)
  • Quality Assurance (Hard Skills)
  • Web Merchandising Standards (Hard Skills)

7. Ecommerce Merchandiser, Peaks & Valleys Sportswear, Reno, NV

Job Summary: 

  • Manages and reviews merchandise presentation on-site to ensure the categorization, imagery, product information, and pricing are accurate and meet brand guidelines.
  • Manages and tracks the end-to-end setup of all new products.
  • Develops and manages tactical action plan for improvements to onsite content, product detail and categories pages.
  • Creates copy for products, adds bullet points and curates images.
  • Works with the SEO team to ensure keyword requirements are built into product content.
  • Develop best practices for site navigation and category nomenclature. 
  • Updates and optimizes navigation based on current product assortment seasonality and customer buying habits.
  • Understands how customers find products, search/browse, internal/external and optimizes internal search results.
  • Works with product management to ensure pricing on site is accurate and promotional pricing is coordinated with internal teams.
  • Works with a team to review, provide recommendations, and implement pricing strategies where appropriate.
  • Analyzes various data points to deliver data driven strategies in order to achieve top performance and KPI’s. 
  • Analyzes weekly selling reports to identify slow/no selling items and determine merchandising decisions to improve performance.
  • Identifies all possible cross-selling techniques to increase average order size.
  • Provides ongoing communication and reporting to the relevant teams/stakeholders regarding online product and category performance.
  • Continuously creates process documentation to share and align strategy with other team members.
  • Develop effective forecast models based on industry trends and demand patterns.


Skills on Resume: 

  • Merchandise Presentation Management (Hard Skills)
  • Product Setup Management (Hard Skills)
  • Content Strategy Development (Hard Skills)
  • SEO Content Integration (Hard Skills)
  • Site Navigation Optimization (Hard Skills)
  • Pricing Coordination (Hard Skills)
  • Data Analysis (Hard Skills)
  • Cross-Selling Strategy (Hard Skills)

8. Ecommerce Merchandiser, Forest Trail Outfitters, Boise, ID

Job Summary: 

  • Working closely with Buying on key tasks to drive trading activity
  • Working closely with Marketing to increase product sales by recommending high performing products
  • Enriching data across multiple sites
  • Managing new product launches and repeatedly optimising product content
  • Owning category templates and sort orders
  • Writing and building on existing / new Merchandising processes.
  • Managing promotions to analyse the stock and recommend product lines to go into site-wide and category specific sales, as well as Marketing for digital roll out.
  • Analysing product returns, Google Analytics data and other wonderful data points to drive action.
  • Reporting on competitor analysis and campaign performance to highlight key wins and areas for improvement.
  • Supporting the website merchandising, marketing, and content for the ecommerce business.
  • Overall strategic and operational direction of the Digital function. 
  • Work closely with the Digital Director, other Digital leaders as well as other leaders across different functions.
  • Responsible for the development and implementation of the digital content strategy, governance, business as usual and ensuring the integrity of content and assets.
  • Set pricing margins to maximize sales.
  • Create new product listings that will be seen by millions of people each day.
  • Monitor product listings and performance.


Skills on Resume: 

  • Trading Activity Coordination (Hard Skills)
  • Product Recommendation (Soft Skills)
  • Data Enrichment (Hard Skills)
  • Product Launch Management (Hard Skills)
  • Template Management (Hard Skills)
  • Process Development (Hard Skills)
  • Promotion Analysis (Hard Skills)
  • Data Analysis (Hard Skills)