• Ownership of the Pardot email marketing automation platform, and intregrations with our Salesforce platform.
• Set strategy for and manage email marketing campaigns, and nurture programs including ideation, collaborative planning with sales, targeting, designing, executing, and reporting results.
• Increase email metrics such as open and click-through rates by implementing testing methodologies.
• Analyze digital campaign results, identify areas of improvement, and recommend solutions to increase performance.
• Manage online listings for Luxor branded products on Amazon and/or with third parties to provide content rich product listings that increase sales/conversions. 
• Oversee Amazon Brand Registry and creation of Amazon A+ detail pages. 
• Collaborate and prioritize with Luxor sales so that the most impactful product listsings are being managed/maintained, and expand listings managed over time. 
• Monitor results of improvements to confirm expected sales growth.
• Setup, launch, and analyze social media campaigns to build brand awareness with a focus on growing traffic.
• Implement and maintain a content calendar of social media campaigns, emails, new product launches, etc.
• Assist the Sr. Copywriter in writing and editing content for email distribution and other digital media projects
• Assist the Sr. Multimedia Designer in creating landing pages for email campaigns and preparing photo images for website and digital marketing campaigns.
• Update and maintain product listings on the Magento website.
• Assemble product samples and/or help with photo shoots
• Assist with preparation for trade shows and attend national trade shows

Skills: Email Marketing and Automation Proficiency, Campaign Strategy and Execution, Digital Performance Analysis, E-commerce Content Management, Content Creation and Collaboration, Social Media Management, Website Maintenance, Event and Visual Marketing Support

• Research and develop quality, brand aligned digital content including landing pages, blog articles, white papers and infographics, with attention to technical SEO best practices whenever relevant
• Work with the President to identify and execute on SEO opportunities across Peeple Inc.’s web properties to improve search rankings, extend organic reach and increase referral traffic from target markets
• Monitor, analyze and report on web analytics, providing recommendations for short and long-term improvements
• Assist in the development, set-up, execution, management and optimization of both of earned and paid (Google, Facebook, LinkedIn) multi-channel digital marketing campaigns
• Strategize, create and schedule digital content for Peeple Inc. social media channels including Facebook, twitter, Instagram, and LinkedIn. 
• Monitor, engage and respond to social conversation for Peeple Inc. across these platforms with an understanding of our brand values, voice and positioning
• Conduct competitor research and present meaningful insights and recommendations to the team around positioning, price and promotion of digital products
• Liaise with organizations, affiliates and partners to coordinate opportunities and fulfill obligations around digital sponsorships, online content sharing, social media promotion, webinar presentations
• Support across various digital marketing projects in areas of research, creative ideation, communications and asset development
• Research and harvest keyword lists, create ads, build negative keyword lists, create campaign grouping(s), create campaigns based on day parting, GEO targeting, device segmentation, etc. We want thought leaders.
• Build and manage campaigns with Facebook, Bing, Adwords, and various advertising networks.
• Take ownership of the initial account & campaigns set-up, daily maintenance and optimization, and provide detailed reporting, applying critical thinking and taking actionable insight.
• Take ownership and be at ready to explain questions pertaining to the status of the advertising campaign on each network. 
• Prepare reports and present results to management.
• Source new partnerships and click-buying opportunities. 
• Communicating campaign performance to management and creating a clear road map for the future.

Skills: SEO Strategy, Content Creation, Web Analytics, Paid Campaign Management, Social Media Engagement, Competitor Research, Campaign Optimization, Partnership Development

• Leverage various platforms to build Testforce brand awareness and develop deeper resonance with existing clients
• Develop and execute digital strategies and marketing campaigns such as email, SEO, SEM, display, social and cross-media advertising that incorporate strong analytical measurement capabilities
• Evaluate website/campaign analytics to asses KPIs, identify end-user patterns and make recommendations to continually improve website/campaign effectiveness
• Maintain supplier relationship to collaborate and coordinate with supplier marketing efforts
• Create and design graphics for the above programs
• Conduct surveys and market research to identify interests and concerns of key stakeholders
• Work with marketing manager to assess, develop and implement communication and promotion strategies
• Prepare monthly marketing reports and brief supervisor on status of marketing activities
• Assist in the creation of targeted national media campaigns and promotions
• Assist in the preparation and organization of seminars, workshops, trade shows and other events involving Testforce Systems
• Maintain and build on new and existing client relationships.
• Onboarding clients to establish realistic goals to effectively grow their business through the use of advanced digital marketing strategies.
• Collect assets and relevant information about a client's business and deliver this to the social media department to produce high-quality, original social media content.
• Analyze and discuss client-paid advertising campaigns on Google Ads, Facebook Ads, and their associated display networks.
• Serve as the intermediary between clients and the web department.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

Skills: Brand Awareness Development, Digital Marketing Strategy, Website and Campaign Analytics, Supplier Relationship Management, Graphic Design, Market Research, Client Relationship Management, Campaign Performance Reporting

• Perform market research, create impactful strategies, and support content based on data to aid in the success of marketing campaigns
• Keep an eye on data and changing trends in advertising consumption and ensure that potential and existing customers see and derive value
• Determine appropriate placement of ads and what content will reach customers
• Amplify existing digital marketing channels, identify and capitalize on new ones to drive growth
• Create and successfully drive innovative and effective marketing programs, including integrated digital marketing and paid media campaigns for awareness, lead generation, and engagement
• Own digital campaigns end-to-end including planning campaign objectives, ROI metrics, timeline schedules, demand generation strategy, creation of digital assets, A/B testing, execution, optimization, and post-campaign reporting
• Frequently measure and assess the performance of marketing campaigns to drive follow-up actions to improve ROI. 
• Use data and testing to optimize and improve email campaigns, paid media campaigns, and website performance
• Build the digital infrastructure of campaigns, ranging from digital timelines and work back schedules, audience targeting, asset design, and copy, finalizing media plans, and reporting
• Implement and monitor A/B and multivariate tests to optimize for traffic, leads, conversions, and other performance marketing metrics
• Lead market intelligence to drive continuous improvement based on qualitative and quantitative insights
• Develop recommendations for new growth initiatives, platforms, and programs based on business goals, competitive analysis/benchmarking, and emerging trends
• Build processes for repeatability and scalability of campaigns by developing guides and templates for best practices
• Update and maintain the image database.
• Keep up to date on email marketing, social and digital media trends, and best practices, and monitor competitor initiatives in the space

Skills: Market Research, Trend Analysis, Ad Placement Strategy, Digital Channel Growth, Campaign Management, Campaign Optimization, Process Development, Competitive Benchmarking

• Manage email marketing campaigns, including content calendar and creation, and customer databases.
• Data segmentation and creation of targeted marketing lists.
• Weekly and monthly reporting on fan behavior, demographics, and customer service survey results.
• Manage Wind Surge digital advertising, including geofencing, retargeting advertisements, SEO, paid social media campaigns, and website chatbot.
• Work with the ticketing department to develop strategies to increase ticket sales and improve customer experience in the buying process.
• Maintain windsurge.com, including creating content and keeping all information current and up-to-date.
• Consistently look for ways to streamline the buying process, and streamline fan experience on windsurge.com.
• Track and report on social media, web and email marketing analytics, and proactively look for ways to improve metrics.
• Day-to-day management of the Wind Surge social media channels, including Facebook, Twitter and Instagram, including creating a content calendar and scheduling written, video and photo content across all platforms.
• Identify social media trends and best practices, and look for ways to amplify the Wind Surge voice on all channels.
• Collaborate with other members of the staff as and when appropriate.
• Maneuver digital marketing campaigns through all areas of the project life cycle
• Develops integrated online digital strategy including E-commerce strategy, plans brand campaign, executes and monitors implementation of the approved plan continues providing strategic tools and system in order to support the business objective.
• Ensures effectiveness and efficiency on any digital development and implementation through digital creative and placement strategy to improve brand awareness, and relevancy and increase retention.

Skills: Email Marketing Management, Data Segmentation, Reporting and Analytics, Digital Advertising Management, Ticket Sales Strategy, Website Content Management, Social Media Management, Digital Strategy Development

• Build and optimize campaigns to drive rider acquisition globally using social media channels (with a view to expanding across other digital marketing channels as we grow).
• Effectively leverage bidding/targeting strategies to ensure we meet applicant and efficiency targets
• Work closely with the Strategy and Planning team to execute campaign briefs across digital channels
• Analyse results, identify data trends and recommend strategic improvements
• Build strong relationships with central and local marketing teams and rider operations teams.
• Clearly understand and implement digital marketing campaigns that fit client needs
• Provide analytical reporting of campaigns to stakeholders
• Organize and manage campaigns with competing deadlines, priorities, and stakeholders.
• Evolve our demand generation portfolio by managing the relationship with our digital marketing agency and leveraging in-house SEO tools for high-performance campaigns.
• Collaborate on co-marketing campaigns alongside global brands like Apple, ServiceMax, Telus, and Salesforce.
• Monitor and optimize the performance of our demand generation campaigns and provide proactive strategies for extracting more value from our investments.
• Develop and manage the implementation of digital marketing strategies
• Create effective and engaging cross-platform social media content and manage a social media calendar
• Manage and maintain website assets and sales and marketing content
• Optimise content for SEO and assist with overall content strategy

Skills: Campaign Optimization, Bidding and Targeting Strategies, Campaign Execution, Data Analysis and Reporting, Relationship Management, Digital Marketing Strategy, Co-Marketing Collaboration, SEO and Content Optimization

• Analyze and interpret data across multiple sources including Google Analytics, Ads, and Property Management system to identify trends and opportunities to increase revenue
• Monitor functionality and content consistently across online channels
• Collaborate with the Director of Marketing and the agency of record to develop strategies to improve channel performance
• Develop a monthly blog and social content calendars
• Collaborate with internal and external teams to maintain brand consistency and messaging
• Help manage and boost brand awareness through PR content and reputation channels
• Utilize analytics platforms (Adobe/Google) to monitor, track and optimize campaign performance
• Create blogs, videos, white papers, marketing templates and materials
• Assist in the development of online marketing campaigns and materials
• Track, analyze and report on metrics and performance
• Research and stay in touch with industry benchmarks and initiatives
• Manage budgets and deliver performance marketing briefs across multiple channels such as Facebook, Google, Twitter, Snapchat, TikTok, Spotify, etc.
• Manage campaign reporting through third-party data platforms and provide actionable insights
• Attend regular client status updates (in person or via VC) and help answer client queries, such as the performance of campaigns.
• Assist the Head of Performance in helping to develop ‘bigger picture’ strategies as well as presenting UX insights for the client.
• Research keyword traffic across Google networks and recommend changes and insights for the client’s owned properties.

Skills: Data Analysis and Interpretation, Content Monitoring, Strategic Collaboration, Content Calendar Development, Brand Consistency, PR and Brand Awareness, Campaign Performance Optimization, Campaign Reporting and Insights

• Develop and maintain local digital platforms incl. SoMe, Website, SCRM and so on to establish a digital ecosystem & to deliver the best digital customer experience along the customer journey. 
• Assess and localize global digital tools when it fit and promote them internally proactively.
• Create or edit creative and compelling digital content to reach the target customer group, especially via SoMe communication channels such as WeChat, WeChannel etc.
• Be current with emerging industry trends of new digital tools & channels, and technologies and make recommendations accordingly.
• Be responsible for local digital media planning, KPIs set-up, report and data analysis for optimizing campaign results.
• Be responsible for digital communication, marketing automation, etc. for marketing events, expos and activities to ensure integrated marketing communications.
• Implementing tagging through Google Tag Manager for clients
• Automation of reporting and KPI tracking through third-party data platforms
• Strategizing social media campaign ideas and creating content calendars, creating basic social media content, and ideating new and exciting ways to promote their products.
• Reporting to the Director of Marketing who oversees the largest division in the company.
• Collaborating with a marketing team, as well as working cross-functionally with internal teams and external agencies.
• Performing website maintenance with their WordPress site, optimizing content, reporting on their key performing pages, and recommending ways to optimize traffic.
• Development and execution of paid and organic digital/social strategies and budgets across multiple platforms for BTA and its clients.
• Manage Google Ads campaigns/accounts, optimizing campaign performance through keyword expansions, copywriting, big adjustments, and performance reporting.
• Develop and execute custom content, including writing fresh content and curating relevant articles, images, videos, infographics, and other highly compelling content that engages audiences.

Skills: Digital Platform Management, Global Digital Tools Localization, Creative Content Creation, Industry Trend Awareness, Digital Media Planning and Analytics, Marketing Automation, Website Optimization and Maintenance, Paid and Organic Campaign Strategy

• Plan and execute digital marketing campaigns across email, web (Deloitte.ca) and social media, in support of Deloitte Canada business objectives
• Collaborate across marketing functions in an agency environment to deliver best-in-class marketing, focused on digital channels
• Work closely within the digital team on strategy, planning, execution and measurement of campaigns and channel performance
• Oversee day-to-day management of campaigns, ensuring brand consistency and alignment with primary objectives
• Execution of campaigns across all channels – email, web, social media, reporting
• Managing campaigns including ongoing optimization, testing, and collaboration within the working teams
• Develop and maintain relationships with the marketing team and is viewed as an expert in digital marketing (email, web, social media)
• Apply best practices in digital campaigns to ensure optimal results in business objectives and collaborates with analytics teams to provide reporting
• Communicate regularly with the Digital Marketing Manager ensuring projects are on track, gaining support and guidance
• Promote and develop best practices for digital content marketing (internal and external)
• Commitment to ongoing learning and education, knowledge sharing across marketing and agency teams
• Serve as the lead communication liaison during site issues/maintenance between marketing and technical groups
• Assist in the quality assurance of campaigns to maintain Deloitte branding and professionalism
• Create and manage ongoing email marketing campaigns.
• Prepare and manage digital/social project estimates, timelines, budgets, and functional requirements.

Skills: Digital Campaign Planning and Execution, Cross-Functional Collaboration, Campaign Management, Campaign Optimization and Testing, Digital Marketing Expertise, Performance Measurement and Reporting, Communication and Coordination, Project Management

• Collaborate with multiple partners, whilst designing & analyzing the results of the omni-channel strategy.
• Partner with the Data Analytics team to translate data into concrete insights and campaign plans, optimally communicating the subsequent business impact
• Educate the wider marketing organization on the essentials of digital marketing and personalization and how to measure outcome/impact.
• Be ahead of the curve in the applications of digital marketing and personalization to support customer acquisition, conversion and retention to drive revenue and improve profitability.
• Regularly perform quality assurance checks on various client websites and digital properties. 
• Work with SEM Manager to identify, diagnose and resolve any website bugs or issues.
• Manage and execute ad-hoc digital marketing projects for each client.
• Assist in vendor management and resource allocation
• Staying ahead of the curve on new digital/social trends and consumer behaviors, integrating new platforms into our agency and client’s brand marketing mix.
• Creating detailed measurement and analytic reports while continually finding ways to improve those metrics through testing and new initiatives.
• Participating in agency business development activities.
• Lead the Content strategy and execution for the US market in collaboration with the global content team.
• Write first-class content and thought leadership pieces for Talkwalker channels and key partners, in alignment with the marketing strategy and key success metrics.
• Write and optimize content for SEO.
• Be responsible for the content outreach strategy and execution through owned channels, influencer and brand advocate partnerships and third-party websites.

Skills: Omni-Channel Strategy Development, Data Analysis and Insights, Digital Marketing Education, Customer Acquisition and Retention, Quality Assurance, Project Management, Trend Awareness, Content Strategy and SEO

• Understand customer segments and markets we serve, along with competitor behavior, and execute digital marketing plans aligned to our customer segment and industry sector focus to drive online customer traffic and engagement.
• Work with our development agency on regular conversion optimization projects to constantly improve the online customer experience.
• Drive development projects including Conversion Optimisation projects, onsite heat mapping, new onsite search functionality and SEO onsite optimization to improve the overall user experience.
• Drive key digital projects including the launch of Braintree, EDM Redesigns, the launch of Online Customer Feedback program, Audience Segmentation & Personalisation, Guest Blogger section and support Live Chat.
• Monitor referral traffic and other key metrics.
• Lead the timely planning and execution of key inbound and outbound marketing efforts in conjunction with the extended US Marketing team including ABM.
• Plan, organize, and execute events and webinars.
• Identify, liaise and negotiate partnerships with key vendors.
• Work closely and ensure collaboration with cross-department stakeholders (marketing organization, sales, customer success, etc.)
• Constantly analyze, measure and report on the performance of US marketing. activities based on a set of pre-defined KPIs.
• Manage technical and analytic aspects of marketing operations
• Establish and maintain metrics and provide ongoing tracking and reporting on marketing and sales activities
• Proactively explore data trends, offering adaptations to current analytics and marketing operations strategies
• Ensure integrity of data and keep reporting up-to-date and properly integrated across relevant platforms
• Evaluate and redevelop KPIs on a proactive and ongoing basis

Skills: Customer Segmentation, Conversion Optimization, Project Management, Referral Traffic Monitoring, Inbound Marketing, Event Management, Vendor Partnership, Data Analysis and Reporting

• Lead planning and execution of Consumer Marketing strategy
• Plan, developed, and executed campaigns across key consumer channels that resulted in increased customer acquisition, loyalty and conversion
• Work with data and analyze trends to drive segmentation and enhance the effectiveness of campaigns
• Ensure quality and on-time execution of all campaigns and overall program performance
• Lead new product launches to ensure brand awareness and sampling
• Facilitate product training
• Work closely with Global product teams, and Digital Product Manager to drive consumer launch excellence of new product launches
• Work closely with and support Digital Marketing to align and maximize business and content strategies with all online and offline DtC campaigns
• Engage and manage external resources including agencies and vendor partners
• Continually identify new opportunities along the consumer journey for greater optimization and business impact across both ConvaTec and Amcare Group business
• Monitor campaigns to optimize performance based on industry best practices
• Provide recommendations geared toward optimized analytics and future campaign performance
• Work with Marketing leadership to determine where resources are best allocated
• Develop solutions such as dashboards and digital organization systems to present and access data in clear, graphic, and forms that are easy to interpret visually
• Keep current with the latest trends and best practices in online marketing and metrics
• Pulling and analyzing specific data sets when requested by senior executive leadership

Skills: Consumer Marketing Strategy, Campaign Development and Execution, Data Analysis and Segmentation, Project Management and Execution, Product Launch Leadership, Cross-Functional Collaboration, Agency and Vendor Management, Performance Monitoring and Optimization

• In collaboration with sales and marketing teams, plan digital media strategy by translating business objectives and marketing goals into effective, measurable digital campaigns for all market segments -Community, Pharmacy, and Hospital.
• Lead digital advertising campaign planning, execution, optimization, and measurement/reporting
• Identify strategic opportunities to leverage emerging trends to connect and engage with target audiences through digital and social media.
• Manage the Content Management System (CMS) including tag management, and tracking to optimize the customer journey and track conversions, sourcing and nurturing leads
• Customer journey mapping involving digital and face-to-face interactions enabling full integration of campaigns
• Email campaign development and implementation with use of CRM and marketing automation strategies for personalization.
• Identify and apply best practices for digital marketing and data analysis.
• Cross-train and educate department members.
• Define and advise on content development requirements to maximize SEO
• Development and implementation of brand, customer acquisition and retention strategies with a digital focus that directly contributes to the commercial growth objectives of HTG business units
• Management and development of creative content across social, blogs, website editorial, eDM’s and other digital channels to ensure our digital content is up-to-date and delivering results 
• Coordination and execution of digital campaigns primarily for B2B, from creative processes through to briefing, production, approvals, deployment and tracking through user experience and Google Analytics 
• Develop and Coordinate SEO and SEM campaigns including scheduling, tracking and reporting
• Manage SEO/SEM and Google Adwords campaigns with a results-focused plan

Skills: Digital Media Strategy, Digital Advertising Campaigns, Emerging Trends and Audience Engagement, Content Management System (CMS), Customer Journey Mapping, Email Campaign Development, Digital Marketing Best Practices, SEO and SEM Campaigns

• Delivery of MedED program and other key marketing programs, reference centers, back up reporting
• Responsible for all promo material for the region using GE Digital Platforms Veeva. 
• Lead and develop UK pieces to support the commercial organization.
• Monitor the SalesForce.com marketing libraries to ensure there are no expired materials available to the sales force, and that all approved material is available
• Monitor Showpad and ensure all pieces are uploaded and the ones already on the platform are valid
• Create new promotional items, identified by the sales force.
• Be the digital guru of the team, sharing the latest digital trends and providing recommendations including frequent competitor analysis and monitoring 
• Collaborate with the wider marketing team including ad hoc participation in marketing campaigns/events
• Involvement in media development, creation and buying, ensuring the optimal media plans are delivered at a strong ROI 
• Liaise with internal teams, distribution channels, external stakeholders, promotional companies and suppliers to ensure objectives are met and opportunities maximised
• Manage internal communications and key events within HTG including strategy for sprints for reward and recognition 
• Understanding the modern B2B buyer's journey will also be required to deliver market-leading user experiences that drive results.
• Successfully execute campaigns across multiple channels
• Increase the success rate of campaigns and be able to quantify results through reports and dashboards.
• Help identify pipeline growth opportunities in new channels and new marketing tech.
• Compiling and accurate campaign reporting

Skills: Program Delivery, Digital Platform Management, SalesForce.com and Showpad Management, Creative Development, Digital Trend Monitoring, Cross-Functional Collaboration, Media Planning and Buying, Campaign Execution and Reporting

• Foster long-lasting client relationships to maintain an excellent client retention rate. 
• Grow and manage local online and offline Intersect communities, and seek out new opportunities by adding channels to our outreach. 
• Moderate social platforms and chat groups and interact with the community to increase positive engagement. 
• Strategize and execute online marketing strategies and Google AdWords, Social Media Marketing, SEO and other SEM campaigns 
• Taking an active role in SEO and content development campaigns using search marketing methodologies. 
• Be the primary point of contact in all aspects of website development and management including analysis, planning, testing, and maintenance 
• Collaborate with internal and external stakeholders to ascertain functionality, content, and long-term strategy 
• Photography and Videography (capturing and editing) 
• Create and distribute MailChimp Newsletter campaigns 
• Engage audiences on industry-specific community forums 
• Manage internal promotional campaigns 
• Develop a content calendar and monthly media layout 
• Provide weekly, monthly and quarterly activity/campaign reports  
• Develop and maintain responsive HTML e-mail templates
• Drive traffic onto the company’s social media platforms and track progress to improve conversion rates
• Develop and implement programs that drive and support growth in the business, working with external partners for lead tracking and reporting

Skills: Client Relationship Management, Community Management, Digital Marketing Strategy, SEO and Content Development, Website Development and Management, Collaborative Stakeholder Engagement, Photography and Videography, Email Campaign Management

• Ability to manage small teams of people and influence senior staff
• Experience in digital communications/ Digital Marketing
• Knowledge of Adobe Photoshop
• Strong verbal, written, presentation and interpersonal skills
• Strong collaboration, co-creation and influencing skills demonstrated across different levels and functions
• Networking with external key stakeholders, thought leaders and influencers in multi-channel engagement and digital innovation to inform a compelling and differentiated approach to multi-channel
• Ability to exhibit creativity
• Possess strong self‐discipline with a can‐do attitude and results‐driven
• Effectively bilingual in English and Local native language
• Familiarity with HubSpot, Salesforce and/or other marketing similar automation tools
• Data/metrics and process-oriented mentality and strong organizational skills
• Self-starter approach to work, with an eagerness to consistently meet and exceed objectives and take on more responsibility
• Excellent written and verbal communication skills

Qualifications: BA in Marketing with 3 years of Experience

• Technical and functional skills that include experience and familiarity with paid search, SEO keyword analysis, Google Analytics, Google AdWords and LinkedIn and Facebook advertising, SEO keyword analysis, and the buyer's journey
• Knowledge of HTML and CSS
• High-level Proficiency in Office Products (Word, PowerPoint, Excel specifically)Ability to quickly learn new tools and techniques
• Experience supporting multi-channel digital marketing campaigns that could include PPC, SEO, and Email Marketing, SMS, and ecommerce
• Comfortable working as a liaison and cross-functionally
• Strong written and verbal communication, project management, and problem-solving skills
• Data-driven decision making- Ability to pull data and analyze it to make data-based recommendations
• Creative thinking to expand digital presence, and social media presence.
• Ability to work independently and with a team of copywriters and graphic designers in an efficient manner.
• Skilled at picking up new applications and navigating through technology
• Technical Abilities to work within HTML to edit UTM's and HTML code experience can range from beginner to more advanced
• Experience using and working with Microsoft Excel

Qualifications: BS in Business Administration with 4 years of Experience

• Ability to follow through and organization Strong communication skills and unafraid to ask questions
• Ability to develop and refine digital marketing campaigns and messaging aligned with business goals
• Ability to work with manager to prioritize projects, and create and manage project timelines.
• Ability to propose and implement campaign ideas and tests to then evaluate results for improvement
• Ability to support simultaneous Marketing initiatives and ad-hoc sales support requests
• Ability to create and update tasks in a task management tool
• Ability to assist with the setup and management of SEM channel development
• Ability to assist with social media marketing efforts
• Ability to provide additional support to the Marketing team
• Experience and understanding of the user journey and lead generation
• Experience with SEO (Search Engine Optimization) and SEM (Search Engine Marketing)
• Experience with organic and paid advertising, which can include Google Ads, LinkedIn Ads and Facebook Ads

Qualifications: BA in Communications with 5 years of Experience

• Experience with digital marketing automation software
• Experience with Google Ads and Google Analytics
• Knowledgeable in Adobe Creative Cloud
• Proficient in Microsoft Office
• Experience with social media platforms and tools
• Excellent verbal and written communication skills
• Ability to work well in a team environment
• Experience in managing the development and execution of Search Engine and Paid Digital campaigns
• Expert knowledge with LinkedIn (InMail, Sponsored Content, Video) and Google (Display, Search, YouTube) tools
• Excellent written and verbal communication skills
• Experience collaborating with content or SEO teams
• Ability to handle multiple concurrent projects and prioritize for maximum impact

Qualifications: BA in Advertising with 2 years of Experience

• Proficient with the use of Microsoft Teams
• Experience using Canva and social media management tools
• Applied understanding of basic marketing principals
• Familiarity and experience with social media platforms (LinkedIn, Facebook, Twitter) and best practices
• Self-starter with the ability to work independently
• Comfortable with multitasking and hitting deadlines
• Excellent written communication skills
• Understanding of SEO techniques and best practices
• Advanced knowledge of MS Office suite of software
• Knowledge of the Eloqua EDM platform
• Knowledge of Social Media platforms
• Knowledge of TGA Advertising code

Qualifications: BS in Public Relations with 3 years of Experience

• Proficiency with email marketing tools (such as Benchmark, Mailchimp, etc)
• Proficiency in standard MS Office and Adobe Suite
• Proficient with social media management tools (such as Hootsuite or Canva)
• Experience developing and implementing integrated marketing communications through digital and print marketing campaigns.
• Provide marketing analytics, and insights and make data-driven decisions.
• Must possess strong planning, the ability to multi-task and manage timelines and set expectations internally and externally.
• Familiarity with SEO/SEM and Google Analytics.
• Motivated self-starter with the interpersonal skills required to work with others in a collaborative environment.
• Able to demonstrate considerable creativity in regard to new ideas and initiatives
• Superior project, time and budget management skills
• Excellent communication and presentation skills
• Strong at building partnerships, ability to work with cross-functional teams

Qualifications: BA in Digital Media with 4 years of Experience

• In-depth marketing automation and CRM experience, ideally with Hubspot.
• Demonstrated success in ABM, SEO/SEM, email marketing, social media marketing, demand generation, and other digital marketing tactics.
• In-depth knowledge of WordPress, HTML and CSS.
• Conducted A/B tests (ex: Optimizely, Monetate, Adobe target.)
• Experience with Microsoft’s PowerBI or Google Data Studio.
• Experience with Google Analytics and Google Ads (Certification Preferred).
• Excellent analytical and project management skills.
• Ability to multitask and perform under tight deadlines.
• Strong verbal and written communication skills.
• Copywriting or design/editing skills
• Experience or understanding of working with online optimization tools
• Passion for the outdoor industry

Qualifications: BS in Graphic Design with 3 years of Experience

• Experience in a marketing role working with technology products in fast-paced B2B environments
• Experience in marketing generalist with hands-on experience in all aspects of marketing
• Demonstrable hands-on experience in a broad range of marketing disciplines from PR, editorial management, website update, email, tradeshows, media buying, and agency management
• Experience in optimizing landing pages and user funnels
• Demonstrable hands-on experience with website analytics tools (e.g., Google Analytics), CRM, and web content management tools
• Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions
• Ability to work well under pressure combined with a can-do, positive attitude
• Ability to work well in teams motivating both local and global colleagues to work efficiently while having fun
• Highly analytical with proven ability to strategize, measure and communicate data-driven decisions
• Excellent understanding of contemporary growth and digital marketing principles, strategies, and best practices
• Solid understanding of performance marketing, conversion, and online customer acquisition
• Experience with Google Analytics, Google Ads, SEMrush, and HubSpot

Qualifications: BA in Media Studies with 5 years of Experience

• Strong understanding of Google, Bing, Yahoo, and Microsoft ad platforms
• Experience managing multiple clients or books of business simultaneously
• Strong understanding of the Scientific Method and how it applies to Digital Marketing
• Ability to create an SEM campaign and testing strategy.
• Comfort in challenging the status quo.
• Ability to demonstrate analytical skills, technical knowledge, and attention to detail
• Superior time management, task management, and organizational skills
• Ability to work remotely with team members in various locations
• Ability to accept and give constructive criticism in a professional manner
• Strong communication and interpersonal skills with the ability to effectively communicate and collaborate with all levels of staff and management with judgment and tact
• Experience with building landing pages and marketing automation campaigns
• Experience with testing and ensuring emails and landing pages are optimized across all devices
• Drive conversions on landing pages and onboard users into email programs
• Ability to lead mapping to appropriate databases

Qualifications: BA in E-Commerce with 6 years of Experience

• Strong hands-on digital marketing experience.
• Advanced experience in media buying and acquisition with a proven track record of managing advertising across a variety of platforms and buying models.
• Demonstrable experience in budget forecasting, tracking targets and management of annual spending goals.
• Proven experience in managing agencies, multiple briefs, and multiple stakeholders.
• Advanced experience in digital tracking (UTM, GTM, GA, GLCID).
• Advanced experience using Facebook and Twitter ads managers and Google ads.
• Strong stakeholder and project management skills.
• Experience in benchmarking and key deliverable setting.
• A solid understanding of relevant data protection advertising legislation.
• Strong presentation and communication skills.
• A good combination of creative and analytical skills.
• Line management experience.
• Advanced decision-making skills.
• Experience using project management tools such as Basecamp and Teams.

Qualifications: BS in Computer Science with 4 years of Experience

• High degree of attention to detail as well as excellent organizational skill(s) to perform in a fast-paced environment.
• Ability to prioritize and organize heavy workload(s) and demonstrate effective time management skill(s).
• Ability to work in a professional manner and consistently demonstrate courtesy, customer service, and tact in a fast-paced/deadlines-oriented environment.
• Ability to work quickly and accurately, meeting multiple and sometimes competing deadlines and make decisions based on regulation(s), company policy(s), knowledge and experience.
• Ability to work both independently and in a team environment.
• Ability to understand and follow complex written and oral instructions.
• Ability to communicate effectively verbally and in writing.
• Basic computer skills with working knowledge of word processing, spreadsheets, ten-key, and general computer applications.
• Knowledge of standard office equipment.
• Experience with Marketing Automation such as Marketing Cloud, SFDC, Hubspot, Marketo, Mailchimp, Pardot, Eloqua
• Ability to use Project Management/collaboration software- Wrike, Asana, Slack or similar
• Experience with HTML and CSS
• Demonstrates strong project management skills and a track record of delivering on time
• Ability to work across both, slow-paced and fast-paced environments

Qualifications: BA in Journalism with 5 years of Experience

• Experience in Digital Marketing (especially with a proven track record in planning, designing, and executing digital initiatives from start to finish).
• Advanced expertise with Search Engine Marketing [SEM]; experience with strategic development and execution of SEO/SEM initiatives is a plus!
• Experience running campaigns on Google Ads, LinkedIn Ads, and Facebook Ads.
• Experience using digital marketing tools such as SEM Rush, BrowserStack, and/or Hotjar.
• Experience managing search programs that involve writing SEO copy blocks, keyword research, back-linking, and implementing new initiatives at speed and with care.
• Experience with usability testing and conversion optimization.
• Experience with a marketing automation platform (Pardot is a plus).
• Exposure to utilizing CRM tools (Salesforce is a plus).
• Solid knowledge of website analytics tools, particularly Google Analytics and Google Tag Manager.
• Experience utilizing Search Console and/or Webmaster tools.
• Experience working with social media management tools, particularly Hootsuite.
• Experience working with website CMS programs, particularly WordPress and/or Contentful.
• Ability to build clear, concise presentations (especially with communicating actionable insight(s) across a marketing organization).

Qualifications: BS in Social Media Marketing with 4 years of Experience

• Experience in writing and executing SQL queries.
• Experience with data visualization tools (Tableau, PowerBI, etc.).
• Experience with Digital Analytics tools (Adobe, Google, etc.).
• Experience in hospitality or travel/entertainment industry.
• Ability to identify and solve problems quickly.
• Strong analytical skills, including the ability to identify and quantify financial impact.
• Intermediate proficiency with Microsoft Excel.
• Understanding of traffic drivers, data visualization, problem-solving, and adaptation skills to work with various web and channel management tools.
• Ability to anticipate situations, tools needed, and obstacles through critical thinking and review of business performance.
• Ability to listen effectively, process information, ask appropriate questions for clarification and execute tasks accordingly.- 
• Ability to work in a high-stress, fast-paced environment managing multiple projects and personnel simultaneously. 
• Ability to prioritize conflicting duties and maintain timeline integrity for projects and tasks.

Qualifications: BA in Business with 3 years of Experience

• Create and maintain internal working relationships, manage complex projects, external vendors and intricate interfaces, while being a good self-motivator
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Experience in marketing research and statistical analysis
• Proficiency in graphic design software including Adobe Photoshop, Adobe Illustrator and other visual design tools.
• Proficiency in front-end development web programming languages such as HTML.
• Good understanding of search engine optimization principles.
• Proficient understanding of cross-browser compatibility issues.
• Excellent visual design skills.
• Up-to-date experience with international web protocols, standards, and technologies.
• Proven B2B experience in digital marketing, within the industry an advantage
• Excellent English; native speaker a strong advantage
• Knowledge of SEO and the ability to create and effectively manage organic search campaigns.
• Demonstrable background leading social media channels and web management
• Experience with Content Management System (CMS)

Qualifications: BS in Social Media Marketing with 4 years of Experience

• Experienced in maintaining and developing website content (Silverstripe CMS experience
• Experience building website customer journeys.
• Experienced in using marketing automation platforms (Ubiquity Experience is desirable but not essential).
• A good understanding of SEO, PPC programmatic/ display advertising, SEM performance, customer segmentation and data analytics.
• A proficient writer with SEO optimization experience.
• Excellent understanding of Google Analytics.
• Digital campaign management and reporting experience
• Experience briefing agencies / digital partners / working with external partners.
• Great attention to detail with reporting, QA, and ad copy while also maintaining a big-picture focus on a larger digital marketing strategy.
• Strong data analytics skills to extract actionable insights.
• Excellent communication skills (written and verbal).

Qualifications: BA in Film Studies with 5 years of Experience