Published: Nov 28, 2024 – The Digital Producer oversees digital project plans from inception to completion, ensuring timely delivery, resource allocation, and adherence to scope across all phases of website and digital initiatives. This position coordinates with internal teams and clients to manage technical guidelines, reviews, and quality assurance, addresses compliance, and maintains best practices throughout the project lifecycle. The producer also monitors project progress, tracks scope changes, and provides detailed updates to stakeholders while implementing solutions to maintain schedules, budgets, and high-quality deliverables.

Tips for Digital Producer Skills and Responsibilities on a Resume
1. Digital Producer, Creative Studios Inc., Austin, TX
Job Summary:
- Work with the Creative Producer to manage the production and delivery of artistic digital content for a range of performances and events
- Create and implement a plan for the successful digital delivery of the festival, with support from the festival team
- Advise on and support implementation of all digital technical aspects of the festival by determining what platforms to use, and what additional technical support might be necessary
- Determine creative ways the digital program can be delivered
- Lead on digitally-led events including pre-recording and live delivery, and coordinating with ticketing to ensure audiences can easily access each event
- Provide expertise, advice, and practical support to artists and Village Storytelling staff on digital content, content commissioning, and production, including intellectual property.
- Work with the Creative Producer and Village Storytelling staff to ensure best practices in accessibility standards for digital content
- Coordinate delivery of the digital program during the festival period, including trouble-shooting at each event
- Providing wider, flexible support to the festival team
- Carry out other reasonable duties as may be ascribed to the post by the Creative Producer
Skills on Resume:
- Content Production (Hard Skills)
- Event Coordination (Hard Skills)
- Troubleshooting (Hard Skills)
- Platform Management (Hard Skills)
- Content Commissioning (Hard Skills)
- Accessibility (Hard Skills)
- Teamwork (Soft Skills)
- Problem-Solving (Soft Skills)
2. Digital Producer, Spark Media Solutions, Seattle, WA
Job Summary:
- Supports Senior Producers on large-scale programs and acts and digital delivery lead on medium/small activations
- Act as the central point between internal cross teams, managing necessary inputs/approvals from applicable teams (e.g. Account, Creative, Analytics, Legal, Strategy, Promo Ops, etc.)
- Build project timelines based on internal and external inputs
- Document and prioritize workflow across the project team (strategy, creative, technology, analytics, vendors, etc.)
- Documents and manages project requirements, such as business requirements and partner requirements
- Works within the technical agile process to review user stories written by the business analyst and prioritizes sprint work in Jira through ticket backlog
- Manage and steer project processes, ensuring on-time and on-budget delivery
- Prepare and/or Present concepts, documents, and program information such as client reviews, legal reviews, security reviews, etc.
- Monitor and provide timely status updates to the team regarding project progress against proposed plans including, timelines, build status, quality criteria, and risk management
- Manage and control project scope and the change management process
- Act as an internal quality control check for all programs, in every phase, for accuracy and to meet client requirements and standard methodologies, including quality control checks of creative and beta sites
Skills on Resume:
- Project Management (Hard Skills)
- Cross-Team Collaboration (Soft Skills)
- Timeline Creation (Hard Skills)
- Workflow Documentation (Hard Skills)
- Agile Process Management (Hard Skills)
- Budget Management (Hard Skills)
- Client Communication (Soft Skills)
- Quality Control (Hard Skills)
3. Digital Producer, Brightwave Digital, Denver, CO
Job Summary:
- Assist/support brand teams create and execute their digital campaigns on time, on budget, and to a high standard
- Provide digital expertise regarding day-to-day work on the AEM and SFMC platforms
- Recommend best practices and drive efficiencies in cost and process
- Provide technical expertise and be able to talk tech as well as translate to non-tech team members
- Partner with the Multichannel and Business technology solutions (BTS) teams to ensure alignment with local and global strategic vision
- Collaborate with brand teams on content creation and implementation on key AbbVie platforms (i.e. including AEM, SFMC, On24)
- Collaborative with 3rd party agencies/vendors to deliver digital campaigns according to agreed project specifications and estimates
- Provide regular update reports to client stakeholders as well as internal senior management.
- Accountable and owner of the Quality Control/Quality Assurance process.
- Autonomously plan resourcing (using both internal and external sources).
- Assisting in the day-to-day production of national and international sports news
- Re-imagining how content is produced and displayed on multiple platforms for a paying audience
- Generating ideas and campaigns that bring in new audience demographics
- Challenging the norm on sports content and how it is consumed online
Skills on Resume:
- Digital Campaign Management (Hard Skills)
- Platform Expertise (Hard Skills)
- Process Optimization (Hard Skills)
- Technical Communication (Soft Skills)
- Strategic Alignment (Soft Skills)
- Content Collaboration (Soft Skills)
- Quality Control (Hard Skills)
- Resourcing Planning (Hard Skills)
4. Digital Producer, PixelCraft Studios, Portland, OR
Job Summary:
- Manage websites from initiation through to delivery and ongoing optimization, including high-level business requirements, project setup, feature prioritization, sequencing, and ongoing management across all brand's websites
- Project and stakeholder management across an extensive program of website upgrades and new website development
- Work with the marketing team to create and execute digital campaigns and EDMs
- Work closely with the marketing team to deliver digital content and support overarching strategic marketing initiatives
- Manage site content structure, navigation, and publishing
- Maintain and enhance existing websites through ongoing optimization
- Use Analytics to monitor and improve performance
- Manage offshore digital team ensuring objectives and KPIs are met in line with digital and marketing requirements.
- Collaborate to ensure all digital solutions are fully scoped with the Creative, Technical, and Production teams, and deliver a detailed specification that can be delivered on time within budget constraints
- Provide hands-on management of all digital aspects of a project at need, scoping, sprint planning, creative development, technical development, testing, and deployment
- Assure quality on-time and on-budget delivery of digital projects, proactively managing and escalating risk to the project’s Digital Project Director
- Generate all appropriate project artifacts as the delivery unfolds, ensuring project team members also create and log to the appropriate standards
- Build strong relationships with stakeholders (internal, external, and client) as a trusted digital partner
- Ensure best practice project management is applied at all stages of the project
Skills on Resume:
- Website Management (Hard Skills)
- Project Management (Hard Skills)
- Digital Campaign Execution (Hard Skills)
- Content Management (Hard Skills)
- Performance Monitoring (Hard Skills)
- Team Leadership (Soft Skills)
- Stakeholder Collaboration (Soft Skills)
- Quality Assurance (Hard Skills)
5. Digital Web Producer, Visionary Digital Labs, Chicago, IL
Job Summary:
- Manage the daily workload of the production team
- Manage communication between client and internal production teams
- Establish and manage timelines ensuring projects launch on time
- Coordinate with clients to manage creative workflow and approvals
- Work with the Senior Brand Marketing Manager to support general website edits and updates via CMS systems using WYSIWYG tools and HTML/CSS
- Team with the Digital Marketing Manager to work with Field Marketing, Marketing Operations, and Web Development
- Build high-impact landing pages to drive traffic, engagement, leads, and sales conversions to global web properties
- Perform regular website testing to ensure functionality, including logging issues, detailing bugs, and making recommendations to the Director of Digital Marketing
- Support large website projects, working with input from the Senior Brand Marketing Manager, Director of Digital Marketing, and cross-functional teams
- Support the build-out of graphics, videos, and other design elements on the solutions level and other landing pages
- Manage daily website updates, edits, changes, or asset uploads within the content management system
- Guide the client with tact and intelligence through all phases of production, keeping them up to speed on important milestones and decision points.
- Steer them away from common pitfalls, help with their internal communications, and find ways to deepen the client relationship over time.
- Accountable for profitability across projects by tracking and managing project budget, based on resource allocation and utilization while proactively assessing client needs and proposing solutions that fit their budget when appropriate.
Skills on Resume:
- Team Management (Soft Skills)
- Client Communication (Soft Skills)
- Timeline Management (Hard Skills)
- CMS Editing (Hard Skills)
- Landing Page Development (Hard Skills)
- Website Testing (Hard Skills)
- Budget Management (Hard Skills)
- Client Relationship Building (Soft Skills)
6. Digital Producer, Fusion Interactive, Boston, MA
Job Summary:
- Work with the Marketing Technology team to build out platforms on chosen technologies, create great customer experiences, and implement best practice
- Work proactively with the Marketing Technology team to move products and tools from pilot to BAU, then manage the process to ensure they are rolled out, maintained, and optimized
- Work with the Mid-Weight designer and marketing teams to manage a consistent approach and framework to asset and media management, across platforms.
- Ensuring best practice is introduced and adhered to
- Work with the relevant teams to provide production support for the Google Ad Manager digital ad delivery platform
- Support the introduction and management of user experience and user interface best practices, techniques, and tactics, ensuring the customer is front and center of any technical solutions
- Work with the Performance Marketing team to ensure that there’s technical support for the application and delivery of appropriate tagging, targeting, and measurement tools
- Work with the central marketing and event marketing teams team to ensure that websites and broader platforms (e-commerce, blog, etc.) are built in a consistent best practice approach
- Support and manage the AWS infrastructure along with maintenance of technologies that utilize this service.
- Ensure processes and best practice guidelines are documented and training provided to the wider business
- Train and support colleagues to take on daily website management and maintenance tasks where appropriate
- Undertake and complete website build and production tasks across brands under the direction of the head of sport
- Be part of an energetic national team obsessed with delivering the best sports content
Skills on Resume:
- Platform Development (Hard Skills)
- Process Management (Hard Skills)
- Asset and Media Management (Hard Skills)
- Ad Platform Support (Hard Skills)
- UX/UI Best Practices (Hard Skills)
- Technical Support (Hard Skills)
- Infrastructure Management (Hard Skills)
- Training and Documentation (Soft Skills)
7. Digital Producer, Redline Digital Agency, San Francisco, CA
Job Summary:
- Coordinating with clients to understand their media needs
- Outsourcing responsibilities to the creative team
- Creating and managing production timelines and project budgets
- Setting agenda calls and follow-ups with clients
- Adhering to client legal compliance processes
- Project management including version control of all assets, deliverables, and final archiving
- Coordinating video shoots including casting and logistics
- Supervising and mentoring junior producers and editors
- Support the Corporate Communications Manager and work closely with the Corporate Communications team to deliver assigned responsibilities on time and in line with strategic objectives
- Work closely with the local marketing team and global team to localize global web product content, support local web promotion pages, and manage the production calendar
- Swift troubleshooting and escalating of issues to digital agency
- Production, design, and delivery of digital assets in conjunction with Digital Designer
- Schedule and test monthly customer EDMs
- Work closely with a digital agency to support CRM updates and SEO activity
Skills on Resume:
- Client Coordination (Soft Skills)
- Outsourcing (Soft Skills)
- Budget and Timeline Management (Hard Skills)
- Project Management (Hard Skills)
- Video Shoot Coordination (Hard Skills)
- Mentoring (Soft Skills)
- Digital Asset Production (Hard Skills)
- Troubleshooting (Hard Skills)
8. Digital Producer, Nexa Innovations, Minneapolis, MN
Job Summary:
- Write, copyedit, and prioritize enterprise and breaking news content under the direction of the Digital Executive Producer
- Take an active role in adapting Spectrum News content effectively for digital platforms
- Work collaboratively with news producers and assignment editors to aggressively pursue new, interesting, developing stories and use news judgment to effectively prioritize when and how they are presented across all digital platforms
- Collaborate with news reporting staff on the presentation of their stories on the website and social media, utilizing best practices
- Apply SEO techniques to increase the visibility of content
- Participate in news editorial meetings to provide story ideas and digital content suggestions
- Interact with followers on the network’s social media accounts and grow the audience
- Work collaboratively with the local digital team and other members of the digital team across the Spectrum Networks footprint on items including editorial projects and network initiatives
- When assigned, work with other departments on initiatives that require content integration
- Work with various programs, including Adobe Photoshop and Adobe Premiere to produce high-quality digital elements to accompany news content
- Stay familiar with trends within the industry to support creative direction
- Effectively communicate project goals between clients and the agency
- Manage all aspects of day-to-day project management (work orders, briefs, estimates, budgets, reports, timelines, etc.)
Skills on Resume:
- Copywriting and Editing (Hard Skills)
- Digital Content Adaptation (Hard Skills)
- News Judgment (Soft Skills)
- SEO Techniques (Hard Skills)
- Social Media Engagement (Soft Skills)
- Collaboration (Soft Skills)
- Digital Design Tools (Hard Skills)
- Project Management (Hard Skills)
9. Digital Producer, Lighthouse Digital, Nashville, TN
Job Summary:
- Work on all digital projects from digital advertising to websites of all sizes
- Be the glue that holds an entire project together and proactively move it along the entire lifecycle from definition of estimates, scope of work, and comprehensive project plans, through to QA and launch
- Effectively lead workflow across multiple digital engagements, keeping tasks on course timelines on track, and projects on budget
- Collaborate with cross-disciplinary teams to manage their contributions to digital projects and ensure client needs and objectives are translated into effective solutions
- Fulfill the project management responsibilities of scope definition, proposal writing, billing, client service, project plan creation, process management, quality assurance, etc.
- Maintain day-to-day relationships as a strategic partner to multiple clients
- Secure estimates from and negotiate with outside suppliers to ensure competitive prices
- Involved in all aspects of the work and should be able to offer input on everything from technology to user experience, content strategy, mobile, marketing, display advertising, and user testing, among other digital disciplines
- Lead banner and social projects ensuring their success relevant to timeline, budget, and scope while meeting business requirements and strategy working closely with the client and media agencies.
- Translate and break down media plans to help organize and determine all assets.
- Shows ownership of the agency process and enforces the use of the process with the team
- Helps to determine new, creative ways to employ teams on projects and distribute responsibilities
- Works across departments to share lessons learned and best practices
- Continually seeks internal efficiencies to increase client satisfaction and help deepen client relationships
- Easily recognizes areas for internal improvement and develops plans for Implementation.
Skills on Resume:
- Project Management (Hard Skills)
- Cross-Disciplinary Collaboration (Soft Skills)
- Client Relationship Management (Soft Skills)
- Budget and Scope Management (Hard Skills)
- Digital Advertising Knowledge (Hard Skills)
- Process Improvement (Soft Skills)
- Vendor Negotiation (Hard Skills)
- Quality Assurance (Hard Skills)
10. Digital Producer, Echo Media Group, Raleigh, NC
Job Summary:
- Manage digital project plans based on scopes including delivery dates, team resourcing, and tasking across the website and digital projects' full life cycle
- Manage communication of technical guidelines to internal team and client to ensure functional and best practices of digital programs from initial IA through design and execution
- Update Sr. Producers and Client Services to manage client communications, reviews, and feedback
- Partner with the Project Management team to coordinate team resources and task assignments based on deliverables and project plan
- Manage approved staff plans based on scope
- Present project parameters and checkpoints to set client expectations for assigned projects and programs ensuring timely delivery of quality deliverables
- Deliver detailed progress reports and forecasts on assigned digital projects to the internal team and Client Service
- Alert team if a digital project strays out of scope or schedule or the originally set parameter
- Assist Sr. Producer with contingency planning, and problem resolution, and recommend solutions to maintain schedules, budgets, and quality deliverables
- Tracking changes in scope, actual hours against a project plan, and making appropriate changes to deliver projects and programs on time and budget
- Keep the Department Director aware of progress, raising concerns as quickly as possible
- Manage content entry process and training
- Manage proofing, testing, and quality assurance for website and digital programs
- Manage website compliance, and confront issues openly and quickly
- Effectively communicates relevant project/practice information to superiors and peers across all departments
Skills on Resume:
- Digital Project Management (Hard Skills)
- Technical Communication (Soft Skills)
- Client Communication (Soft Skills)
- Resource Coordination (Hard Skills)
- Progress Reporting (Hard Skills)
- Problem Resolution (Soft Skills)
- Quality Assurance (Hard Skills)
- Compliance Management (Hard Skills)