DIGITAL COPYWRITER RESUME EXAMPLE

Published: Oct 24, 2024 - The Digital Copywriter leads the ideation and execution of copy across digital channels, including social media, email, video, and display ads. Develops scripts, conducts client interviews, and ensures all content aligns with brand strategy and user experience best practices. Provides strategic insight to internal and client teams, supporting the development of wireframes, naming conventions, and SEO-optimized content.

Tips for Digital Copywriter Skills and Responsibilities on a Resume

1. Digital Copywriter, Certus, Orlando, FL

Job Summary: 

  • Reporting to the Head of Digital Engagement, liaise with the internal teams (mainly Brand, Digital Marketing, Digital Experience) in order to set up the digital verbal direction and translate it into content structures or libraries, ensuring grammatical accuracy and guaranteeing continuous review in terms of accuracy and fitting vs the target audience
  • Develop compelling copy for all Digital Touchpoints (website, app, social media, newsletters, etc…) ensuring a vibrant and engaging approach (language, message, tone) that guarantees the integrity of Golden Goose’s values while maximizing the full ecommerce funnel
  • Translate the strategic creative concepts into different assets depending on the digital touchpoint and specific needs  while oversee the production phase, liaising with SEO specialists, translators, UX/UI and other external companies
  • Always delivering on time and on budget, to the highest quality
  • Write, edit, and proofread content across multiple international websites
  • Communicate across various branches including Marketing and Sales, gaining valuable insights from multiple business areas
  • Research and identify SEO best practices, and provide recommendations for findable and engaging content as part of the SEO Content Strategy
  • Take part in Content Management to gain exposure to CMS, tools and technologies
  • Collaborate with UX / Front-end Developer to craft the framework for a portfolio of multiple digital channels including web, mobile and app developments
  • Assist with delivery of content translation to gain exposure to multiple markets and languages
  • Research and identify industry benchmarks, and provide recommendations on innovation opportunities


Skills on Resume:  

  • Digital Copywriting (Hard Skills)
  • SEO Strategy Development (Hard Skills)
  • Content Management Systems Proficiency (Hard Skills)
  • Multilingual Content Adaptation (Hard Skills)
  • Cross-Functional Communication (Soft Skills)
  • Time and Budget Management (Soft Skills)
  • Research and Analysis (Soft Skills)
  • Collaboration with UX/UI Teams (Soft Skills)

2. Digital Copywriter, Valynt Digital, Dallas, TX

Job Summary: 

  • Create a high volume of bite-sized & UX copy that’s action-driven, concise, informative and drives engagement
  • Help in the development of creative concepts and write email content
  • Optimise content to be search engine friendly.
  • Ensure consistent application oftone of voice/style guide and where necessary, create guidelines and templates to future-proof content creation.
  • Stay informed of product releases and run audits across legacy content to ensure alignment and cohesiveness.
  • Proactively identify and tackle copy challenges affecting user experiences.
  • Collaborate with a global and geographically distributed team of marketing and brand leads to develop strategic brand and product messaging
  • Take on challenging content briefs to develop original brand and product level messaging
  • Proofread and copy-edit content across owned, earned and paid channels
  • Create content for the company’s digital properties based on the best practices regarding how users consume material online
  • Produce blog posts and complementary value-added material
  • Work closely with the marketing division in order to be able to guarantee consistency in the brand’s tone of voice.
  • Work closely with the UX team to optimize the experience of the company’s user base
  • Work closely with the digital marketing team in order to produce content for online ads in a continuous iterative conversion optimization process.


Skills on Resume: 

  • UX Copywriting (Hard Skills)
  • Email Marketing Content (Hard Skills)
  • SEO Optimization (Hard Skills)
  • Style Guide Development (Hard Skills)
  • Content Auditing (Hard Skills)
  • Cross-Team Collaboration (Soft Skills)
  • Problem-Solving for User Experience (Soft Skills)
  • Proofreading and Editing (Soft Skills)

3. Digital Copywriter, Anthropologie, Philadelphia, PA

Job Summary: 

  • Work close with creative teams to conceptualize and create innovative, engaging and on-brand content for alldigital channels and platforms
  • Collaboration with design, sourcing andproduct information managerwill work to secure relevant information and stories
  • SupportMarketing & E-commerce teams with copy of all forms that inspire, educate and entertain indigital channels
  • Write on-brand English product descriptions for peakperformance.com
  • Create copy for certain print ads, point of sales material and in-store campaigns
  • Create Performance Marketing ads and messaging together withArt Director
  • Ensure all-around tone of voice consistency indigital channels
  • Be a crucial member of a multi skilled client team consisting of colleagues specialized in communications, strategy, data and insights, art & copywriting, video production and digital with whom will work with on a daily basis
  • Ideate, write and optimize digital content based on learnings, best practice and data from analytics and advertising systems
  • Act as a community manager engaging with target audiences on social media sharing best practice and top-performing content with client team members
  • Help to create a content strategy (requirement) and translate this into digital formats and social media communications calendars
  • Run small content projects from A to Z including creating a scope, budget estimate and communications with client and other members of the clients team


Skills on Resume: 

  • Content Creation (Hard Skills)
  • Digital Copywriting (Hard Skills)
  • Performance Marketing (Hard Skills)
  • Content Strategy Development (Hard Skills)
  • Cross-Functional Collaboration (Soft Skills)
  • Project Management (Soft Skills)
  • Social Media Community Engagement (Soft Skills)
  • Analytical Thinking and Optimization (Soft Skills)

4. Digital Copywriter, Remitly, Seattle, WA

Job Summary: 

  • Writing engaging, disruptive copy for paid social ads across Facebook, Instagram, LinkedIn and Twitter.
  • Implementing SEM best practices into copy for marketing campaigns across Google and Bing.
  • Understanding and embodyingclients’ brand tone of voice in all ad copy.
  • Working alongside designers in developing copy to enhance the impact ofcreative concepts across digital channels.
  • Researching competitors and trends in the digital marketing sphere and translating these into inspiring ideas for creative content forclients.
  • Proof-reading and editing content on the company website such as blogs and landing pages, making sure to consider SERP, meta data, keyword research and SEO.
  • Working withBrand Guardian to develop and maintain a content calendar aligned tocompany’s narrative.
  • Writing copy for all company social posts in line with the content calendar andbrand’s tone of voice.
  • Writing copy forinternal paid advertising campaigns.
  • Proof-reading and editing content for presentations, pitches and other marketing documents.
  • Researching competitors and trends in the digital marketing sphere and translating these into inspiring ideas for creative content for the company


Skills on Resume: 

  • Copywriting for Social Media (Hard Skills)
  • Search Engine Marketing (SEM) (Hard Skills)
  • SEO and Keyword Research (Hard Skills)
  • Content Calendar Management (Hard Skills)
  • Trend Analysis (Hard Skills)
  • Collaborative Teamwork (Soft Skills)
  • Attention to Detail in Proofreading (Soft Skills)
  • Creative Adaptability (Soft Skills)

5. Senior Digital Copywriter, Horizon Group USA, Mount Bethel, NJ

Job Summary: 

  • Telling stories across digital channels and campaigns.
  • Translating business strategy into compelling copy
  • Establishing a brand’s voice through creative execution
  • Addressing diverse audiences with tailored ideas and content.
  • Collaborating with designers, developers, strategists, clients and more.
  • Generate creative ideas, creative content and concepts that grow business, meet client objectives, and win awards 
  • Develop and deliver copy that brings ideas to life across various brand channels and integrated campaigns
  • Work closely with designers to ensure copy and visuals work hand-in-hand and are consistent with concepts
  • Work with the creative leads to help deliver campaign objectives
  • Work with production team to ensureideas are as powerful in reality as they were when pitched
  • Participate in key new business pitches and in the development of marketable material


Skills on Resume: 

  • Copywriting (Hard Skills)
  • Digital Storytelling (Hard Skills)
  • Brand Development (Hard Skills)
  • Audience Segmentation (Hard Skills)
  • Collaborative Working (Soft Skills)
  • Creative Thinking (Soft Skills)
  • Project Coordination (Soft Skills)
  • Pitch Development (Soft Skills)

6. Digital Copywriter, Outlier Ai, Wilmington, DE

Job Summary: 

  • Creating digital content for the brand's websites and apps, in the form of blog posts/articles, working with global offices and multi-lingual teams covering all relevant target audiences.
  • Researching and getting involved with project work, looking at competitor analysis of the brands performance to enhance the content thatwill be creating
  • Ensuring the brand has engaging content for the different target audiences.
  • Optimise content to be search engine friendly (SEO), giving material best visibility on Google rankings.
  • Drive vision for the brands customer facing language and content across a product or subject-matter domain, and ensure cohesive product narratives.
  • Documentstrategies with guidelines, terminology standards, and processes, and establish best practices and strategy principles.
  • Write clear, concise user-interface text for users.
  • Collaborate with designers, researchers, prototypers, product managers, localization, and engineers to define requirements
  • Manage projects from needs assessment to implementation, identify opportunities, establish priorities, secure resources, and manage 


Skills on Resume: 

  • SEO Optimization (Hard Skills)
  • Content Creation (Hard Skills)
  • Project Management (Hard Skills)
  • Competitor Analysis (Hard Skills)
  • Cross-Cultural Communication (Soft Skills)
  • Strategic Planning (Soft Skills)
  • Team Collaboration (Soft Skills)
  • Resource Coordination (Soft Skills)

7. Digital Copywriter, Inno Supps, Las Vegas, NV

Job Summary: 

  • Ownership and definition of Digital Copywriting for assigned new propositions, making sure they are commercially viable.
  • Managing the sign off process of digital copy for assigned work.
  • Managingown workload and diary and communicating with stakeholders to set priorities and deliver work on time
  • Always applying a consistent tone of voice, house style, content strategy, customer experience principles and best practice for digital user experience across everythingwrite
  • Taking personal accountability for a project's success
  • Applying a Conduct lens across alldo and challenge wherever necessary to ensureare doing the best thing for the Customers and Clients
  • Working directly with stakeholders from various teams, managingfeedback and resolving challenges.
  • Keep up to date with emerging digital technologies and best practice in digital copy, identifying wherecan improve ways of working, innovate and add value fordiverse customer base.
  • Works closely within the Product team to ensure that copy is produced in line with the requirements and product direction.
  • Contributes to team innovation activities, requested prototyping or research and development activities.
  • Work in a collaborative manner within a high-pressure environment to develop key relationships.


Skills on Resume: 

  • Digital Copywriting Ownership (Hard Skills)  
  • Process Management (Hard Skills)  
  • Workload Management (Soft Skills)  
  • Consistency Enforcement (Hard Skills)  
  • Personal Accountability (Soft Skills)  
  • Ethical Standards Application (Soft Skills)  
  • Stakeholder Engagement (Soft Skills)  
  • Emerging Technologies Adaptation (Hard Skills)

8. Digital Copywriter, Beacon Hill Staffing Group, New York, NY

Job Summary: 

  • Lead ideation, creation and execution of all copy for digital channels including social media (paid and organic), email, display, video, TV, etc.
  • Develop scripts for organic ads and video content
  • Write and edit video captions, email drips and retention
  • Conduct client testimonial interviews
  • Assist in educating team members on best practices
  • Copywriting for digital outlets, especially websites
  • Leverage and execute upon content strategy to build brand stories that inform, inspire, and deliver upon project goals and KPIs
  • Generate content adhering to best practices in user experience, SEO, and technology platforms
  • Support the development of site maps, wireframes, nomenclature, and naming conventions
  • Lead projects while providing strategic insight both to internal and client team members


Skills on Resume: 

  • Copywriting for Digital Media (Hard Skills)  
  • Script Development (Hard Skills)  
  • Content Editing (Hard Skills)  
  • Client Interviews (Soft Skills)  
  • Team Education (Soft Skills)  
  • Content Strategy Implementation (Hard Skills)  
  • UX and SEO Best Practices (Hard Skills)  
  • Project Leadership (Soft Skills)

9. Digital Copywriter, Woodard & Curran, Portland, ME

Job Summary: 

  • Changing current website content that is more technical in nature to sound more marketing and consumer focused.
  • Work with the marketing team on user friendly content and ensure SEO best practices are followed.
  • Copy editing and proofreading content created.
  • Writing, researching and editing web, mobile, social, blogs, video scripts, emails and other short to mid copy
  • Supporting SEO efforts where applicable
  • Being hands on with each of3 channels (Brand, Retail and Affiliates)
  • Reinforcing brand voice and AP style standards.
  • Copywriting for digital outlets, especially websites
  • Leveraging and executing upon content strategy to build brand stories that inform, inspire, and deliver upon project goals and KPIs
  • Generating content adhering to best practices in user experience, SEO, and technology platforms


Skills on Resume: 

  • Content Adaptation (Hard Skills)
  • SEO Implementation (Hard Skills)
  • Copy Editing and Proofreading (Hard Skills)
  • Multichannel Content Creation (Hard Skills)
  • SEO Support (Hard Skills)
  • Multichannel Management (Soft Skills)
  • Brand Standard Enforcement (Hard Skills)
  • Content Strategy Execution (Hard Skills)

10. Digital Copywriter, Dartmouth Health, Lebanon, NH

Job Summary: 

  • Supporting the development of site maps, wireframes, nomenclature, and naming conventions
  • Displaying effective communication with collaborative problem solving and presentation skills
  • Leading/supporting projects while providing strategic insight both to internal and client team members
  • Plan, develop, write content for a variety of purposes, including (but not limited to): website landing pages, emails, paid ads, knowledge base articles
  • Optimise content for engagement and conversion, including headlines, subject lines, calls to action
  • Proofread, adapt and edit content written by other team members
  • Maintain a style guide and work with tone of voice guidelines
  • Working with clients and planning team in designing digital content strategies to achieve business objectives and nurture brand communities.
  • Writing creative copy (English & Thai) and developing engaging content for digital ad campaigns, social media, websites, or other communications materials.
  • Actively managing clients brand content and digital assets from A to Z
  • Working closely with the search marketing team to optimize content for websites.


Skills on Resume: 

  • Information Architecture Development (Hard Skills)  
  • Effective Communication (Soft Skills)  
  • Project Leadership (Soft Skills)  
  • Content Creation (Hard Skills)  
  • Content Optimization (Hard Skills)  
  • Content Editing (Hard Skills)  
  • Style Guide Management (Hard Skills)  
  • Digital Content Strategy (Hard Skills)

11. Digital Copywriter, Purple Communications, Rocklin, CA

Job Summary: 

  • Building out pages and managing content in the CMS in line with brand and design guidelines
  • Awareness of content which has a legal or compliance impact and how to get this approved without being dragged down into cumbersome sign off process’
  • Driveonsite SEO (Search Engine Optimisation) programme, ensuring search is fully considered and plays a key part in all content created.
  • Knowledge of accessibility principles and how to create accessible online content which is available to everyone
  • Work with the Ops team to understand key demands and ensure that online content and FAQ’s are relevant tocustomers’ needs
  • Manage a content plan and be responsible for the publication and readiness of content based on key milestones 
  • Develop and manage a process to facilitate new content requests from across E.ON Next and manage the review and prioritization of requests in collaboration with key stakeholders
  • Review and manage best practice content reports and address any issues to maintain the quality and authority of the website 
  • Ensure consistency of content across all channels linking together online features with customer comms so that always givingcustomers a consistent message
  • Supportagile scrum team with all content requirements for the new features and journeys building
  • Drive content requirements into design sprints ensuring that the designs work for the contentneed to deliver to the customer
  • Manage workload based on two-week sprints focussed on meeting agreed deadlines and commitments.


Skills on Resume: 

  • CMS Management (Hard Skills)  
  • Legal Compliance Awareness (Soft Skills)  
  • SEO Program Driving (Hard Skills)  
  • Accessibility Compliance (Hard Skills)  
  • Stakeholder Collaboration (Soft Skills)  
  • Content Planning and Management (Hard Skills)  
  • Agile Process Support (Soft Skills)  
  • Sprint Workload Management (Hard Skills)