ADMISSIONS DIRECTOR RESUME EXAMPLE

Published: Nov 18, 2024 - An Admissions Director serves as a key liaison between the facility and the community, fostering connections with referral sources such as hospitals, physicians, and insurers. Oversees admissions processes, including patient screenings, determining care requirements, and managing insurance coverage while conducting facility tours for potential residents and families. Develops and executes marketing strategies to meet facility objectives and ensures seamless communication with residents, families, and healthcare professionals throughout the admission process.

Tips for Admissions Director Skills and Responsibilities on a Resume

1. Admissions Director, Clearview Senior Living, Portland, OR

Job Summary: 

  • Drive the company's enrollment and revenue targets and be accountable for results
  • Implement plans, strategies and tactics for achieving the company’s admissions goals
  • Manage the admissions team, operations and resources to deliver profitable growth
  • Hire, coach, and provide continuous training for enrollment advisors
  • Build training programs that enable people to achieve potential
  • Define repeatable admissions processes and identify improvements
  • Manage customer expectations and contribute to a high level of customer satisfaction
  • Provide detailed and accurate admissions forecasting and reporting
  • Monitor customer, market and competitor activity and provide feedback to company leadership team
  • Work closely with the marketing function to establish successful support, channel and partner programs
  • Manage key customer relationships and participate in closing strategic opportunities


Skills on Resume: 

  • Enrollment Management (Hard Skills)
  • Strategy Implementation (Hard Skills)
  • Team Management (Soft Skills)
  • Coaching and Training (Soft Skills)
  • Training Program Development (Hard Skills)
  • Process Improvement (Hard Skills)
  • Customer Satisfaction Management (Soft Skills)
  • Forecasting and Reporting (Hard Skills)

2. Admissions Director, Summit Care Facility, Denver, CO

Job Summary: 

  • Coordinating and conducting tours of the facility with families of potential patients and other potential clients
  • Follow up and reporting on the status of open referrals
  • Basic data entry / demographic info of confirmed admissions in the facilities electronic medical record
  • Ensuring all new referral paperwork and orders are received at the center in a timely manner
  • Ensuring that patient rooms are admission ready
  • New admission sign in and regulatory paperwork
  • Concierge check-in with new admissions
  • Following up with lost leads/missed referrals
  • Attending morning meetings


Skills on Resume: 

  • Facility Tour Coordination (Soft Skills)
  • Reporting and Follow-up (Soft Skills)
  • Data Entry (Hard Skills)
  • Time Management (Soft Skills)
  • Administrative Documentation (Hard Skills)
  • Customer Service (Soft Skills)
  • Problem Solving (Soft Skills)
  • Team Collaboration (Soft Skills)

3. Admissions Director, Riverstone Health and Rehab, Raleigh, NC

Job Summary: 

  • Collaborating with the Head of School, Chief Finance and Resource Officer, and the Finance Committee to design and manage an effective and sustainable indexed tuition strategy and its annual execution
  • Coordinating all re-enrollment activity with constant monitoring of attrition and retention
  • Working with the senior administrative team to maintain best retention practices
  • Working closely with and supervising admissions associates
  • Partnering with Marketing and Communications to guide marketing strategies
  • Developing strategies to increase the diversity of student body: racially, ethnically, religiously, and geographically across community
  • Assisting in development of new family and new student orientations and overall transitions to Woodlands
  • Compiling and disseminating data for institutional benchmarking purposes
  • Researching, monitoring, and analyzing demographic trends local, statewide, and national that affect enrollment
  • Providing substantive reporting to the Head of School, Board of Trustees, administration, and faculty to inform decision-making
  • Overseeing all admissions- and enrollment-related components of the school’s student information system
  • Developing and implementing a strategic, mission-driven admissions plan for achieving enrollment goals


Skills on Resume: 

  • Enrollment Coordination (Hard Skills)
  • Retention Strategy (Soft Skills)
  • Leadership and Supervision (Soft Skills)
  • Marketing Strategy (Hard Skills)
  • Diversity and Inclusion (Soft Skills)
  • Orientation Development (Soft Skills)
  • Data Analysis and Reporting (Hard Skills)
  • Strategic Planning (Hard Skills)

4. Admissions Director, Lakeside Assisted Living, Madison, WI

Job Summary: 

  • Directing the admissions process from point of inquiry through enrollment
  • Serving as a member of the admissions committee
  • Leading prospective families through a personalized admissions process, reviewing all applications,
  • Ensuring that prospective families provide the school with all needed information
  • Communicating in a timely, thoughtful manner with them throughout, including admissions and indexed tuition (financial aid) decisions
  • Interpreting the school to prospective candidates and families
  • Arranging and overseeing all campus visits and necessary observations of applicants
  • Leading admissions and recruiting functions, on- and off-campus
  • Promoting good relationships with outside institutions and groups (schools, libraries, civic associations, middle schools, real estate agencies, etc.) that can be helpful in attracting quality students
  • Coordinating all international recruiting, including international travel to attend fairs and meet with prospective students and families. 
  • Initiate and maintain relationships with consultants as needed and monitor and communicate international market trends and opportunities.


Skills on Resume: 

  • Admissions Process Management (Hard Skills)
  • Committee Participation (Soft Skills)
  • Application Review (Hard Skills)
  • Communication (Soft Skills)
  • School Representation (Soft Skills)
  • Event Coordination (Hard Skills)
  • Relationship Building (Soft Skills)
  • International Recruiting (Hard Skills)

5. Admissions Director, Harmony Health Services, Austin, TX

Job Summary: 

  • Recruits, hires, provides orientation/training and retains a sufficient number of qualified staff to carry out admission center responsibilities.
  • Ensures employee performance meets or exceeds expectations and periodic performance appraisals are conducted on a timely basis.
  • Manages the day-to-day operations of the admissions department, including staff scheduling, oversight of admissions representatives, and performance.
  • Manages the admissions follow-up process as necessary to help admissions representatives stay engaged with patients throughout the admissions process.
  • Responsible for obtaining demographic, insurance, and financial information during inquiry calls.
  • Responsible for working with key hospital admissions staff to ensure a streamlined hand-off and great customer service.
  • Responsible for ensuring proper documentation is collected in KIPU CRM through “spot checks” and regular file auditing.
  • Communicates and deals effectively with patients, co-workers, medical staff, and other healthcare providers.
  • Creatively problem solves to help remove barriers to admission.
  • Works within the policies and procedures of the Call Center and by applicable standards of the State and Federal regulations.


Skills on Resume: 

  • Staff Recruitment and Training (Hard Skills)
  • Performance Management (Soft Skills)
  • Operational Management (Hard Skills)
  • Follow-up Process Management (Soft Skills)
  • Data Collection and Management (Hard Skills)
  • Cross-department Collaboration (Soft Skills)
  • CRM Documentation (Hard Skills)
  • Communication and Interpersonal Skills (Soft Skills)

6. Admissions Director, Pinewood Skilled Nursing, Boise, ID

Job Summary: 

  • Meets or exceeds enrollment targets, generates strategy and executes a plan to support inquiry conversion and confirmations of new students.
  • Assures adequate staffing levels and productivity through effective personnel management. 
  • Selection and hiring of employees coupled with being training, developed, motivated, and effectively managed.
  • Responsible for monitoring inquiry generation and quality of inquiries by partnering with marketing, partnership development, and ensuring referral goals are met.
  • Develops, implements, and monitors admissions policies and procedures consistent with current federal and state regulations, ethical standards, and compliance with all accrediting bodies.
  • Analyzes marketing and enrollment reports to monitor progress towards enrollment goals.
  • Makes data-driven decisions to ensure enrollment goals are met.
  • Leads and facilitates a customer-centered environment that is responsive and provides high-quality, timely services to students
  • Stays abreast of trends in student recruitment and develops new strategies to enhance the admissions process for prospective students.
  • Partners with faculty and staff to ensure an enchanting student recruitment environment.
  • Responsible for developing and implementing the admissions event calendar to include new recruitment events, open houses, open campus days, webinars, and admitted student events.
  • Manages programs and initiatives related to the retention of new students, i.e. Student Ambassador program, Facebook Admitted Groups, Peer Mentoring programs, etc.


Skills on Resume: 

  • Employee Management (Hard Skills)
  • Inquiry Monitoring (Hard Skills)
  • Policy Compliance (Hard Skills)
  • Data Analysis (Hard Skills)
  • Leadership (Soft Skills)
  • Strategy Development (Soft Skills)
  • Event Coordination (Hard Skills)
  • Retention Management (Hard Skills)

7. Admissions Director, Maple Grove Rehabilitation, Nashville, TN

Job Summary: 

  • Manage and own the admissions processes, reviewing and editing processes and procedures as efficiencies are identified, while leading a team of Central Admissions Coordinators.
  • Work collaboratively with facility administrators and marketing teams to maintain daily bed availability and up-to-date admission capabilities grid.
  • Work closely with regional marketing and business development colleagues serving in the field to increase awareness in the community at large.
  • Tackle challenges that may be identified as hindering admissions.
  • Recognize and acknowledge effectiveness to promote continually improving the customer experience that naturally results in increased referrals.
  • In collaboration with the central admissions and marketing teams, market programs and facilities by preparing and providing informational brochures and answering questions.
  • Develop and maintain relationships to advise referral sources of bed availability and new products and services, and efficiently meets the daily needs of the community at large.
  • Maintain the current database of existing and potential referral sources.
  • Prepares monthly admissions reports by collecting, analyzing, and summarizing data and trends.
  • Review analytics on a monthly basis with Central Admissions team, field marketers, as well as senior leaders and referral sources on an as-needed basis.
  • Present information about locations and services, marketing to area hospitals, Assisted Living organizations, providers and other partners in care.
  • Review and analyze data, tracking building census and referral sources, then utilizing the findings to create process improvements.
  • Ensures a high level of customer satisfaction, monitoring and evaluating partnerships


Skills on Resume: 

  • Community Awareness (Soft Skills)
  • Problem Solving (Soft Skills)
  • Customer Experience (Soft Skills)
  • Marketing and Promotion (Hard Skills)
  • Relationship Management (Soft Skills)
  • Database Management (Hard Skills)
  • Data Analysis and Reporting (Hard Skills)
  • Process Improvement (Hard Skills)

8. Admissions Director, Horizon Care Center, Tucson, AZ

Job Summary: 

  • Ensure that efficient and effective practices are observed by the admissions team to manage the student recruitment process from the point of initial inquiry to the point of acceptance into the institution while maintaining compliance with federal, state and institutional regulations
  • Provide sales and other professional development training to the Admissions team
  • Exercise leadership in promoting the University’s mission of helping people change lives
  • Create, utilize, and track enrollment metrics in Salesforce, CRM system
  • Work with the AVP of Marketing to develop, then manage all student communications from initial contact to the point of “warm hand off” to the academic program
  • Champion the University’s credit bearing and non-credit educational programs
  • Generate reports, create Board presentations and accreditation compliance documents
  • Use data to drive enrollment decisions, generate predictive models, and inform strategies
  • Ensure that a prospective student’s overall experience is in keeping with Hodges University’s commitment to unparalleled customer service
  • Meet or exceed the University’s admissions goals


Skills on Resume: 

  • Recruitment Management (Hard Skills)
  • Team Training (Soft Skills)
  • Leadership (Soft Skills)
  • CRM Management (Hard Skills)
  • Communication Management (Soft Skills)
  • Program Advocacy (Soft Skills)
  • Reporting and Presentation (Hard Skills)
  • Data-Driven Decision Making (Hard Skills)

9. Admissions Director, Willow Creek Senior Living, Omaha, NE

Job Summary: 

  • Participates as a key member of the leadership team advising the VP of Admissions and Chief Growth Officer 
  • Builds and executes sales strategy and infrastructure, while simultaneously hitting near term targets.
  • Forecast and execute on hiring needs for the admissions departments that plans for attrition and paces with company growth goals so each sales teams does not drop below 80% fully deployed for longer than four weeks.
  • Embodies a clients first mentality in leading the admissions department to ensure clients safely reach the right level of care.
  • Leads the sales funnel from SQL to client admission.
  • Distribute individual goals and coach Managers to ensure monthly as well as quarterly targets are hit.
  • Report performance on all KPIs to the VP of Admissions and advise on strategic adjustments to achieve growth goals.
  • Conduct monthly and quarterly reviews for all professionals in the departments alongside directors
  • Coach the Admission Counselor Managers to effectively train and execute the sales process in teams.
  • Coach the entire department on persona-based messaging, sales plays for most common obstacles, and closing to the next stage in the process.
  • Train and lead a high performing sales team to achieve company growth targets. 
  • Training will include and is not limited to annual kickoff, quarterly business reviews, monthly as well as weekly training sessions, and individual coaching sessions.
  • Collaborate with marketing to develop and ensure all messaging is persona-based and on brand to consistently optimize the brand’s competitive position in the market.
  • Ensure the sales initiatives are well coordinated with the marketing plan and the wider growth strategy.
  • Effectively collaborate with all key stakeholders to ensure the company performs to the growth targets lateral departments including but not limited to Medical, Clinical, Psychiatry, Nutrition, Utilization Review, Finance, Patient Accounts, program teams, operational teams, and executive leadership.


Skills on Resume: 

  • Goal Setting (Hard Skills)
  • Performance Reporting (Hard Skills)
  • Team Coaching (Soft Skills)
  • Sales Training (Hard Skills)
  • Messaging Strategy (Hard Skills)
  • Sales Leadership (Soft Skills)
  • Cross-Department Collaboration (Soft Skills)
  • Strategic Coordination (Hard Skills)

10. Admissions Director, Golden Valley Health, Richmond, VA

Job Summary: 

  • Oversee all admissions and enrollment (materials, events and marketing practices) for entire school using data to inform decisions
  • Create and implement an annual admissions and enrollment plan that is reflective of Seven Oaks Academy's mission and moving prospective families from inquiry to enrollment
  • Manage admissions and enrollment staff including providing clear communication regarding responsibilities, practices and feedback.
  • Meet all admissions and enrollment goals, including ensuring a fully enrolled ECE program and steadily growing new elementary program
  • Participate in weekly leadership team meetings and report key enrollment factors.(weekly, monthly, quarterly, annually)
  • Create and implement sustainable admissions systems including individual and group tours, student shadow visits, interviews and assessments, curricular information sessions, student observations/testing/interview, parent to parent connections and individual family conversations
  • Present Seven Oaks Academy to prospective families, which includes systematic and efficient handling of applications and communications with families
  • Maintain waitlist, working with program coordinators to prepare for student transitions
  • Utilizing School and Student Services for any applicable financial aid or subsidy resources for families 
  • Communicate effectively with program coordinators and teachers on all enrollment-related matters
  • Oversee all retention-related activities to meet school-wide retention goals
  • Oversee all recruitment-related activities to meet school-wide recruitment goals
  • Initiate and complete follow up communications, such as emails, personal notes, and phone calls with the timing and touch that exemplifies extraordinary customer service
  • Attend all Seven Oaks Academy community events educational constituencies including area schools, consultants, admissions directors and organizations and creating networking opportunities
  • Serve on committees and task forces as requested by the Center Director or School Operations Director


Skills on Resume: 

  • Enrollment Management (Hard Skills)
  • Leadership Participation (Soft Skills)
  • System Implementation (Hard Skills)
  • Family Communication (Soft Skills)
  • Waitlist Management (Hard Skills)
  • Financial Aid Coordination (Hard Skills)
  • Retention Strategies (Soft Skills)
  • Customer Service (Soft Skills)