Job Summary: 

• Understand the channels that help users discover the company and create personalized onboarding funnels
• Define experiments, create metrics, and track performance across different channels
• Own core product metrics related to new user registrations and activation
• Increase activation and retention of new users
• Articulate a compelling vision, strategy, and roadmap for the product’s growth
• Work effectively with team members and executives in support of leadership
• Help sales and BD teams present and articulate business value
• Join the efforts to build analysis and use cases
• Conduct market research and competition analysis
• Engage with customers to gather feedback and help fine-tune the product direction

Skills on Resume: 

• User Acquisition (Hard Skills)
• Funnel Optimization (Hard Skills)
• Data Analysis (Hard Skills)
• Retention Strategies (Hard Skills)
• Strategic Planning (Soft Skills)
• Cross-Functional Collaboration (Soft Skills)
• Market Research (Hard Skills)
• Customer Engagement (Soft Skills)

Job Summary: 

• Ensure a deep understanding of the market and customer by conducting competitor and user research
• Improve core business metrics and long-term strategy by identifying key areas for the highest impact and feature implementation
• Generate new ideas that will grow market share, obtain product feedback to optimise the customer journey, as well as identify and fill product gaps.
• Manage one or more squads to deliver changes across this product area, aligning efforts with the Product strategy and supporting company OKRs.
• Make scoping decisions based on product priority
• Work with Design and Engineering counterparts to perform discovery, including A/B Testing, user testing, and quantitative data
• Establish the measures that are used to confirm a successful product delivery
• Communicate effectively at all levels, internally and externally to Linktree, including explaining complex technical topics in simple and understandable ways

Skills on Resume: 

• Market Research (Hard Skills)
• Customer Research (Hard Skills)
• Business Metrics Analysis (Hard Skills)
• Strategic Planning (Soft Skills)
• Product Gap Analysis (Hard Skills)
• Team Management (Soft Skills)
• Cross-Functional Collaboration (Soft Skills)
• Effective Communication (Soft Skills)

Job Summary: 

• Do whatever it takes to build the next game-changing products 
• Lead Product Specification and UX with the design team
• Market validation with clients or running experiments
• Work with internal or external engineering teams to get the products built.
• Stand up initial marketing efforts to acquire customers.
• Driving venture concepts through the Impact Labs and verifying their viability, desirability, and feasibility.
• Develop and run the future product lines, including managing a pseudo P&L
• Support, in particular, Impact Bets as SDM or Bets Manager
• Support in the recruitment of further A-class hires to strengthen the strategy team and the Oslo headquarters
• Serve as a trusted advisor to the entire management of Impact.

Skills on Resume: 

• Product Development (Hard Skills)
• UX Leadership (Hard Skills)
• Market Validation (Hard Skills)
• Engineering Collaboration (Soft Skills)
• Customer Acquisition (Hard Skills)
• Venture Management (Hard Skills)
• P&L Management (Hard Skills)
• Strategic Recruitment (Soft Skills)

Job Summary: 

• Establish a deep understanding of top-of-funnel product experience.
• Identify audience cohorts and segments to optimize early customer journeys.
• Leverage customer data and feedback to improve top-of-funnel conversion.
• Manage CRM, ensuring that the right communications are reaching the right audience on the right medium (i.e., email, text, phone, etc).
• Establish rigorous A/B testing processes to test communication format and content.
• Help produce content and copy for the top-of-funnel product experience, including email campaigns, landing pages, and reg flow.
• Work with engineering to implement product improvements in support of top-of-funnel conversion.
• Regularly report on funnel metrics and make recommendations on how to continuously improve those metrics.

Skills on Resume: 

• Product Experience (Hard Skills)
• Audience Segmentation (Hard Skills)
• Data Optimization (Hard Skills)
• CRM Management (Hard Skills)
• A/B Testing (Hard Skills)
• Content Creation (Hard Skills)
• Engineering Collaboration (Soft Skills)
• Performance Reporting (Hard Skills)

Job Summary: 

• Research website target vertical markets, relevant personas, pain points for each, and the economic impact of the status quo.
• Adapt website story for each audience in relevant content assets, such as SEM landing pages, website, user-acquisition emails, SEO content, product templates, and more.
• Be the focal point of contact for in-product microcopy throughout the platform
• Optimize the online conversion funnel to maximize lead generation across the markets while ensuring lead quality levels.
• Drive the packaging of the platform for a frictionless onboarding product experience
• Understand the competitive landscape to correctly position the website offering in the context of USPs
• Be the main focal point for all content marketing aspects of the product across the online channels
• Work within a cross-functional team, in a fast-paced, highly dynamic environment, which is driven to action to meet its common goals

Skills on Resume: 

• Market Research (Hard Skills)
• Content Adaptation (Hard Skills)
• Microcopy Management (Hard Skills)
• Conversion Optimization (Hard Skills)
• Onboarding Packaging (Hard Skills)
• Competitive Analysis (Hard Skills)
• Content Marketing (Hard Skills)
• Cross-Functional Teamwork (Soft Skills)

Job Summary: 

• Take full ownership of the product growth area, drive constant acquisition funnel improvement according to the strategy and roadmap
• Gather product requirements and write feature specifications for new product enhancements that improve functionality and user experience
• Guide and work closely with the development team throughout the development cycle
• Solve product-related problems, make decisions, and complete trade-off analysis to stay on track towards business deliverable commitments and goals
• Ensure effective cross-functional collaboration with internal stakeholders
• Perform market and competitive research to ensure the platform stays innovative and competitive
• Support various GTM activities and needs
• Take part in driving positioning, messaging, pricing, and go-to-market strategy

Skills on Resume: 

• Product Ownership (Hard Skills)
• Feature Specification (Hard Skills)
• Development Coordination (Soft Skills)
• Problem Solving (Soft Skills)
• Cross-Functional Collaboration (Soft Skills)
• Market Research (Hard Skills)
• GTM Support (Hard Skills)
• Positioning Strategy (Hard Skills)

Job Summary: 

• Have access to multiple data sources, including consumer behavior analytics, user research, and experiment performance to maximize conversion rate, retention rate, and customer lifetime value.
• Work cross-functionally with marketing, engineering, design, and senior leadership to rapidly execute and iterate.
• Impact early customer experience, from initial marketing impression through new account onboarding.
• Understand use cases and flows to maximize positive product retention
• Ensure early user experience syncs with acquisition marketing campaigns
• Know the success metrics for the product area and build the tracking plan to support it
• Understand and communicate how the work that you’re prioritizing is helping drive those metrics
• Develop a deep level of user empathy through product data, competitive analysis, and user research

Skills on Resume: 

• Data Integration (Hard Skills)
• Cross-Functional Execution (Soft Skills)
• Customer Experience (Hard Skills)
• Retention Optimization (Hard Skills)
• Marketing Alignment (Soft Skills)
• Metric Tracking (Hard Skills)
• Impact Communication (Soft Skills)
• User Empathy (Soft Skills)

Job Summary: 

• Own the overall engagement and conversion of potential leads through cross-functional initiatives between Product, Marketing, Sales, and Data Science.
• Work closely with sales, marketing, and customer success teams to understand how they work and propose solutions to improve the customer journey through product improvements.
• Collect pain points of the platform, improve existing features, and drive end-to-end new feature development
• Partner with user research, design, and the engineering team to drive feature implementations, balancing customer needs with acquisition and activation goals.
• Measure, analyze, and track KPIs for client acquisition, onboarding, platform usage, revenue, feature-specific adoption, and general user behavior.
• Build a data-driven and systematic approach to collecting data points to help decision-making (e.g., CVR across the funnel).
• Ensure actionable metrics are identified for new products/iterations and understand their direct relationship to Kenjo’s KPIs.
• Define, prioritize, and create continuous cycles of iterative designs, product ideations, testing, e.g., UX improvements, A/B testing, analysis, generating insights, user engagement tests, nurture flows, etc.
• Communicate winning and losing experimentation, discoveries, and ongoing strategies to the teams and wider audience.

Skills on Resume: 

• Lead Engagement (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Feature Improvement (Hard Skills)
• User Research Partnership (Soft Skills)
• KPI Analysis (Hard Skills)
• Data-Driven Decisions (Hard Skills)
• Iterative Design (Hard Skills)
• Experiment Communication (Soft Skills)

Job Summary: 

• Be responsible for converting the subscription product funnel from new user acquisition leads.
• Create a high-functioning rapid experiment engine of build, test, learn, and iterate via a series of goal-driven short-term incremental experiments.
• Continuously prioritize the rapid experiment engine's execution by identifying high-potential opportunities for innovation and increased efficiencies to maximize business impact.
• Actively collaborate and ideate with other stakeholders on audience retention and expansion.
• Stay on the bleeding edge of trends in growth, user experience, methods, and technologies that could unlock metrics growth or funnel efficiencies.
• Deeply connect to the growth marketing communities to get non-competitive benchmark numbers to inform impact estimates, high-priority initiatives, etc.
• Lead a full-stack development team in driving business outcomes for personally owned Subscription and Paywall funnel optimization efforts, as well as on behalf of SEO, Lifecycle, Marketing, and Hardware Commerce efforts.
• Be responsible for specifying and prioritizing engineering requests from SEO, Lifecycle, Marketing, Hardware eCommerce based on their alignment to growth goal requirements for Subscription.
• Collaborate with engineering to get design work planned into development roadmaps for execution.
• Mentor and coach other PMs and pods on product funnel optimization, but primarily focus on execution for Subscription and Paywall conversion.

Skills on Resume: 

• Subscription Conversion (Hard Skills)
• Experimentation Engine (Hard Skills)
• Prioritization Skills (Soft Skills)
• Stakeholder Collaboration (Soft Skills)
• Growth Trends Awareness (Soft Skills)
• Benchmark Analysis (Hard Skills)
• Full-Stack Leadership (Soft Skills)
• Mentorship Coaching (Soft Skills)

Job Summary: 

• Analyze customers’ usage patterns
• Understand the user journey (signup, onboarding, recurring value) to improve conversion/outcomes
• Identify the most valuable features for conversion
• Implement a framework to test and measure the impact of new features and changes
• Continuously improve freemium and trial products
• Inform the overall product investment strategy
• Lead Product Growth Team to execute product-led growth strategy to successfully deliver key product outcomes.
• Manage the roadmap and delivery of trial and freemium offerings to drive growth in user acquisition and conversions to paid customers.
• Deeply understand user and customer pain points (including spending time to research and validate) to help Product, Marketing, and Customer Success develop solutions to address them.
• Interface with all functions (Engineering, Customer Success, Sales, Marketing, etc.) to understand requirements and collect the data needed to identify strategic actions.
• Develop a Product-Led Growth analytical and experimentation framework that includes product instrumentation, data/analytical tools, standard metrics, and analysis methods.

Skills on Resume: 

• Usage Analysis (Hard Skills)
• User Journey (Hard Skills)
• Feature Prioritization (Hard Skills)
• Impact Measurement (Hard Skills)
• Product Improvement (Hard Skills)
• Investment Strategy (Soft Skills)
• Team Leadership (Soft Skills)
• Cross-Functional Interface (Soft Skills)

Job Summary: 

• Boost activation, growing customer bases, and engagement, and increasing lifetime value
• Work with cross-functional teams to improve consistency across the customer journey, delivering a seamless experience, better integrating acquisition, activation (onsite experience), and retention (owned channels)
• Develop new customer activation strategies that will encourage more potential users to engage with digital products while reducing the bounce rate
• Level up the current user segmentation and onsite personalized experience, leverage cutting-edge solutions, such as CDP, personalization tools, etc., to more effectively coordinate communications to drive growth
• Apply behavioral psychology to elements of the customer funnel and test different approaches using A/B testing to push customers more effectively along the funnel
• Tweak leads acquisition flows and customers' onboarding experiences to help users gain greater value from the digital and physical products faster
• Identify alternative “aha moments” that may be better at encouraging customers to engage more deeply with the store
• Investigate upselling and cross-selling opportunities that add value for the customer and drive higher AOV and profit for the business
• Work with cross-functional teams to develop a strategy for storing digital products and growth projects, development, implementation, and rollout

Skills on Resume: 

• Activation Growth (Hard Skills)
• Cross-Functional Alignment (Soft Skills)
• Customer Activation (Hard Skills)
• User Segmentation (Hard Skills)
• Behavioral Testing (Hard Skills)
• Onboarding Optimization (Hard Skills)
• Upsell Strategy (Hard Skills)
• Growth Strategy (Soft Skills)

Job Summary: 

• Collaborate with business stakeholders and the product team to develop a roadmap of growth projects that reflect business priorities
• Gain in-depth knowledge of users' behavior on the store and multiple digital products
• Propose improvements following brand guidelines aligned with the UX/UI team.
• Build with the IT/Product team both back-end and front-end solutions to support business challenges, driving exponential growth
• Prioritize product stories, build consensus, and coordinate product schedules with a team of developers, designers, and analysts to ship high-quality experiences.
• Conduct research alongside internal teams, benchmarking, and usability testing to understand users' pain points and needs
• Effectively integrate internal teams such as research, marketing, operations, IT, finance, and customer care, and translate them into product requirements to ensure products satisfy customer needs.
• Inform product decisions with quantitative and qualitative data on user behavior and experimentation (e.g., A/B testing, survey data, usability studies)
• Define methods and metrics for identifying success and failure while ensuring the team is clear on their objectives.

Skills on Resume: 

• Stakeholder Collaboration (Soft Skills)
• User Behavior Analysis (Hard Skills)
• UX/UI Alignment (Soft Skills)
• Full-Stack Development (Hard Skills)
• Product Prioritization (Soft Skills)
• User Research (Hard Skills)
• Cross-Department Integration (Soft Skills)
• Data-Informed Decisions (Hard Skills)

Job Summary: 

• Develop a data-informed product strategy and growth targets that ladder up to the Growth Product Group's objectives based on a deep understanding of Curology's customers, growth funnels, viral loops, flywheels, and product intuition.
• Lead the product strategy to achieve those targets.
• Build context and buy-in for product strategy among key stakeholders, core team members, and the executive team by leveraging data, user research, and competitive analysis.
• Ensure a team is focused on high ROI initiatives by working with product analysts, data science, user research, and marketing to model the impact of potential growth initiatives and rapidly adjust priorities based on new learnings.
• Lead team through the inception and rapid development and iteration of new features and experiments to grow the Curology Subscriber base while also creating customer value and removing friction.
• Share insights and results throughout the company.
• Develop an understanding of key company objectives, cross-functional initiatives, and build collaborative relationships with stakeholders in Growth Marketing, Product Marketing, and Customer Lifecycle.
• Influence strategic direction by proactively sharing expertise, insights, and vision.
• Partner with Group Product Managers to develop new strategic opportunities to serve customers and grow business.
• Guide teams through ambiguity by acknowledging the unknown, providing context, empowering the team to take ownership of a solution, and leading with decisiveness.
• Work with exceptional engineers, designers, and researchers to build great products with modern tools.

Skills on Resume: 

• Product Strategy (Hard Skills)
• Growth Targeting (Hard Skills)
• Stakeholder Alignment (Soft Skills)
• ROI Prioritization (Hard Skills)
• Feature Development (Hard Skills)
• Insight Sharing (Soft Skills)
• Cross-Functional Collaboration (Soft Skills)
• Team Leadership (Soft Skills)

Job Summary: 

• Drive the execution of the product lifecycle processes, including research, roadmap development, requirements documentation, design review, and post-launch analysis. 
• Support product launches, including working with the public relations team, executives, and other product management team members.
• Gain a deep understanding of customer and enterprise user experiences, identifying and filling product gaps, creating prototypes, generating new ideas, and driving growth. 
• Translate product strategy into planning documents to create a better future for the business. 
• Document business cases, high-level use cases, revenue or expense impact, and ROI.
• Collaborate closely with design, engineering, marketing, and ops teams on the development, QA, and release of products, balancing resources to ensure success for the entire organization. 
• Assess current competitor offerings, seeking opportunities for differentiation.
• Scope and track throughput, maintain a steady pace, and ensure reliable delivery.
• Facilitate and support product backlog management.

Skills on Resume: 

• Lifecycle Management (Hard Skills)
• Launch Support (Soft Skills)
• Customer Insights (Hard Skills)
• Strategic Planning (Soft Skills)
• Business Cases (Hard Skills)
• Team Collaboration (Soft Skills)
• Competitive Analysis (Hard Skills)
• Delivery Oversight (Soft Skills)

Job Summary: 

• Define product vision, strategy, and feature roadmap by working with cross-functional teams (business units, Sales, customer experience delivery, partners, program, product management, development, and UX).
• Build detailed business and technical product requirements, scope, release, and measure features to ensure the customer and business goals are met.
• Think strategically and creatively to gain product and customer feedback.
• Drive market research, competitive analysis, and business metrics to advise direction.
• Drive product development and backlog to build end-to-end solutions with a team of extraordinary engineers and designers.
• Build trust and effective relationships with peers/cross-functional teams and influence senior leaders to communicate the Analytics and Automation features vision, strategy, goals, status, and customer impact.
• Take accountability for the realization of the product vision through company adoption, consistency across multiple architectures, and customer/partner adoption.
• Supervise customer, partner, sales, delivery, feedback, and key metrics to continuously improve product features and performance
• Develop value proposition messaging to address customer, partner, analyst, press, and employee audiences

Skills on Resume: 

• Product Vision (Hard Skills)
• Feature Roadmap (Hard Skills)
• Strategic Thinking (Soft Skills)
• Market Research (Hard Skills)
• Product Development (Hard Skills)
• Stakeholder Influence (Soft Skills)
• Product Accountability (Soft Skills)
• Value Messaging (Hard Skills)

Job Summary: 

• Consider how products can become a central part of the buyer journey and provide "proof-of-value."
• Accelerate the growth of Community (measured in the number of active investment firms using FundApps services)
• Qualify prospects and understand their needs in detail based on Growth experiments
• Encourage upselling to higher-value services (both new and core products) by translating “growth loops” into a product experience that makes moving from one step to another easy
• Enable faster time to onboard by gathering insight and data that facilitates the use of new products
• Retain Community users over time
• Use market segmentation to guide investment and develop growth strategies based on experimentation and metrics (including both product metrics and financial metrics, e.g., new product revenue targets)
• Run experiments weekly, if not daily, and apply successful findings across the growth funnel, helping users to develop new habits and make decisions based on acquisition, activation, conversion, engagement, and retention
• Manage a backlog of experiments and new product initiatives intended to drive growth, better onboarding, and engagement
• Work alongside colleagues from all other FundApps teams to facilitate upselling, onboarding, and accelerating time to value
• Support other product teams in Growth for community features relevant to regulatory packages, e.g., Rules Commentary and forms, e.g., Forms Standard

Skills on Resume: 

• Buyer Journey (Hard Skills)
• Community Growth (Hard Skills)
• Prospect Qualification (Hard Skills)
• Upselling Strategy (Hard Skills)
• Onboarding Acceleration (Hard Skills)
• User Retention (Hard Skills)
• Market Segmentation (Hard Skills)
• Experiment Management (Hard Skills)

Job Summary: 

• Lead the product roadmap and improvements to grow major revenue channels and support the company's missions and goals.
• Manage constant communication with internal and external stakeholders to better understand the market and the competitor landscape.
• Collect and prioritize requirements from internal stakeholders, such as Data, Engineering, Sales, Support, etc.
• Plan and track the execution of product roadmaps, development schedules, and product/component designs.
• Work closely with the Data, Engineering, and Design teams.
• Present product to prospects and customers and manage ongoing relationships with partners and suppliers.
• Promote product growth by defining and executing roadmaps, product characteristics, and strategies
• Optimize the growth target achievement process through data analysis and research
• Perform comprehensive data analysis and market research to identify product growth opportunities 
• Work with various teams throughout the company, including engineering, marketing, design, and content, to support product growth

Skills on Resume: 

• Product Roadmap (Hard Skills)
• Stakeholder Communication (Soft Skills)
• Requirement Prioritization (Hard Skills)
• Execution Planning (Soft Skills)
• Cross-Team Collaboration (Soft Skills)
• Customer Engagement (Soft Skills)
• Growth Strategy (Hard Skills)
• Data Analysis (Hard Skills)

Job Summary: 

• Lead and drive the domain of product-led user onboarding and activation
• Optimize user onboarding funnels through data analysis, user research, and experimentation
• Collaborate with various teams across the organization, such as Engineering, Product, and Customer Success, to identify and implement experiments
• Drive a growth culture of rapid experimentation and data-driven decision making at Beekeeper and win key stakeholders and decision makers
• Own the day-to-day execution of initiatives targeted at the largest potential customers with the most complex use cases
• Work with (and help to build out) a team that includes engineering, design, and marketing, as well as external resources
• Use rapid prototyping and the development of proofs-of-concept to validate product hypotheses and supercharge the ability to sell the product
• Talk to the largest potential customers regularly to learn more about their challenges and work with design partners to achieve solutions that go beyond their expectations
• Partner with marketing and sales to ensure the company is telling the story behind the ideas generated, and generating ideas that help them tell the right story

Skills on Resume: 

• User Onboarding (Hard Skills)
• Funnel Optimization (Hard Skills)
• Cross-Team Collaboration (Soft Skills)
• Growth Culture (Soft Skills)
• Initiative Execution (Soft Skills)
• Team Building (Soft Skills)
• Rapid Prototyping (Hard Skills)
• Customer Engagement (Soft Skills)

Job Summary: 

• Ideate, build, and execute customer lifecycle campaigns to increase leads, conversion, adoption, and retention during various stages of the journey
• Own the various brand communication channels, including the Website, LinkedIn page, and YouTube channel, to drive authority for the Influencer in the influencer marketing industry
• Organize virtual events with Founders, Leaders, on Influencer Marketing
• Increase visibility for the platform through industry reports and PR initiatives
• Research and analysis related to monetization strategies
• Operationalize pricing and packaging of new and existing products
• Support the field on deal customization (licensing, discounts, negotiations, competitive pricing)
• Drive core business strategy meetings for the segment
• Track performance of core business metrics as well as feedback from Sales and customers.
• Identify key problems and blockers/opportunities of growth through quantitative and qualitative data, as well as resolve them.

Skills on Resume: 

• Lifecycle Campaigns (Hard Skills)
• Brand Management (Hard Skills)
• Event Organization (Soft Skills)
• Platform Visibility (Hard Skills)
• Monetization Research (Hard Skills)
• Pricing Operations (Hard Skills)
• Business Strategy (Soft Skills)
• Performance Tracking (Hard Skills)

Job Summary: 

• Define and own testing/experimentation (A/B testing) strategy, consisting of Growth Hypothesis and Learning Hypothesis that span every digital touchpoint
• Carefully analyse the different possible courses of action and select the best solution for implementation, always aiming to convert traffic to customers
• Identify opportunities for growth around the whole user journey and work with hypotheses and experiments to understand users better.
• Take ownership and establish a shared vision and roadmap of growth opportunities that will impact the key metrics significantly
• Lead the ideation and execution of product changes that drive growth.
• Create wireframes and partner with user experience and design teams on projects to improve the application
• Write product requirement documents that define new or updated functionality
• Create user story tickets for engineering
• Coordinate and build strong working relationships with various internal organizations, including Research, Analytics, IT, Engineering, Sales, Marketing, Product Development, and Operations

Skills on Resume: 

• Testing Strategy (Hard Skills)
• Solution Analysis (Soft Skills)
• Growth Opportunities (Hard Skills)
• Vision Ownership (Soft Skills)
• Product Ideation (Hard Skills)
• Wireframing (Hard Skills)
• Requirement Documentation (Hard Skills)
• Cross-Team Coordination (Soft Skills)

Job Summary: 

• Manage towards key self-serve metrics, such as Trial Conversion rate, time to expansion, and overall online new revenue.
• Research, define, and evangelize a roadmap that shapes the strategic vision of the company, taking into account customer needs, business strategy, and technical feasibility.
• Manage conversion rate optimization and personalization strategy, including ideation, planning, testing, optimization, and reporting
• Perform in-depth data analysis to identify and propose high-impact testing opportunities
• Collaborate with design, engineering, and business leads on features and tests
• Develop a structured feedback loop to ensure that customers' issues are fed back to the right part of the business, so that the root causes are fixed
• Partner closely with a Product Marketing Manager to run performance and opportunity analyses to prioritize a roadmap, in service of our growth marketing strategies.
• Improve the core marketing technology stack

Skills on Resume: 

• Self-Serve Metrics (Hard Skills)
• Strategic Roadmap (Soft Skills)
• Conversion Optimization (Hard Skills)
• Data Analysis (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Feedback Loop (Soft Skills)
• Marketing Partnership (Soft Skills)
• Tech Stack Improvement (Hard Skills)

Job Summary: 

• Own the performance and growth of marketing channels to drive traffic, member acquisition, retention, and revenue
• Work closely with marketing, product, and analytics teams, you will drive and manage marketing technology initiatives, including the selection, implementation, maintenance, and adoption
• Partner with marketing, SEO, and analytics teams to deeply understand, analyze, and synthesize customer and company needs into growth priorities, roadmaps, and detailed specifications
• Own and oversee growth stack, including delivering on scope, timeline, budget, data quality, change management, and transition of the program into ongoing support operations
• Serve as a subject matter expert in growth best practices and approach to the execution of acquisition campaigns across all audiences and channels
• Establish and drive a product strategy and roadmap that delivers on member activation
• Lead a development team through every phase of the product process, including brainstorming, research, wireframing, testing, development, deployment, and training internal end-users on product usage 
• Contribute to the growth roadmap, testing, and owning lead conversion opportunities 

Skills on Resume: 

• Marketing Growth (Hard Skills)
• Tech Initiative Management (Soft Skills)
• Growth Prioritization (Soft Skills)
• Growth Stack Ownership (Hard Skills)
• Campaign Expertise (Hard Skills)
• Product Strategy (Hard Skills)
• Team Leadership (Soft Skills)
• Lead Conversion (Hard Skills)

Job Summary: 

• Drive growth experiments that have a significant impact on improving customer experience while growing revenue
• Partner with Commerce product managers and other Adobe internal partners to find opportunities for business growth
• Tap into customer insights and research to find key pain points for customers, and optimize them through experimentation
• Feel comfortable investigating user behavior data and business analytics to define a hypothesis for experimentation
• Identify where focus is needed and bring clarity to objectives, requirements, and priorities
• Understand the customer journey, first qualitatively, then define metrics to quantitatively measure customer flows, including sign-ups, engagement, upgrades, retention, etc.
• Build the instrumentation and tooling to measure and analyze these metrics
• Identify big ideas that move the needle, and design/build experiments to quickly validate them
• Work closely with engineering to define product requirements and deliver the right product capabilities to optimize customer journeys
• Work closely with Marketing, Developer Advocates, Solutions Engineers, Customer Success, and the community, to get a 360-degree view of the customer experience, and figure out how to productize what’s working, and deprecate what’s not

Skills on Resume: 

• Growth Experiments (Hard Skills)
• Business Partnership (Soft Skills)
• Customer Insights (Hard Skills)
• Data Investigation (Hard Skills)
• Objective Clarity (Soft Skills)
• Customer Journey (Hard Skills)
• Metric Instrumentation (Hard Skills)
• Experiment Design (Hard Skills)

Job Summary: 

• Create strategies for new user acquisitions and current user engagements.
• Optimize the journey through the customer funnel using user experience research tools like A/B testing to ensure an effective approach to create a smooth customer journey.
• Experiment with customer segmentation to make sure that the most suitable segment is targeted with in-app experiences (this allows the marketing team and the Product Marketing Managers to reach the exact right audience.
• Identify opportunities to improve the customer acquisition strategies to increase user engagement with the product.
• Make the user onboarding process seamless to help customers engage with the product easily and quickly.
• Work closely with other teams to optimize the customer retention strategies to obtain more loyal customers and drive more sales.
• Contribute to defining the product strategy by working with users, data, and the strategic team to surface the most important opportunities and pain points.
• Improve approach to analytics, and find ways to efficiently communicate potential growth drivers, inefficiencies, or vulnerable metrics to the wider team.
• Work closely with designers, engineers, marketing, and other product managers to deliver the product strategy by driving solution design, scoping, and planning activities.
• Identify potential risks and issues that may impact project delivery and timelines.

Skills on Resume: 

• User Acquisition (Hard Skills)
• Funnel Optimization (Hard Skills)
• Customer Segmentation (Hard Skills)
• Acquisition Improvement (Hard Skills)
• Onboarding Optimization (Hard Skills)
• Retention Strategy (Hard Skills)
• Product Strategy (Soft Skills)
• Analytics Communication (Soft Skills)