DIGITAL ACCOUNT EXECUTIVE RESUME EXAMPLE

Published: Oct 23, 2024 - The Digital Account Executive engages in proactive communications with customers regarding product updates, training, and new content releases, ensuring clients are well-informed and equipped. This position Collaborates with Customer Success Managers to conduct Executive Business reviews, enhancing strategic insights and account growth. This role spearheaded initiatives to increase client engagement and satisfaction through continuous improvement and strategic customer health assessments.

Tips for Digital Account Executive Skills and Responsibilities on a Resume

1. Digital Account Executive, BrightSky Marketing Solutions, Orlando, FL

Job Summary:

  • Develop and manage digital marketing plans for all digital channels (customer acquisition and retention).
  • Responsible for developing and managing digital marketing budget, spending, and ROI goals for each digital media channel.
  • Manage the day-to-day relationship and communication with clients in digital marketing agencies to help ensure flawless execution. 
  • Partner with agencies to develop test/optimization plans to maximize results.
  • Assess new digital marketing and business development opportunities, and provide insightful analysis and recommendations that will support and lead to team execution.
  • Provide expert advice on strategy and tactics to the internal team and all 3rd party agencies.
  • Own the relationship and customer success of a dedicated subset of Cybba’s clients, including strategy development, campaign execution and optimization, and retention.
  • Analyze website and performance data to better devise strategies to better understand attribution and Cybba’s role in the overall marketing mix
  • Best practice generation with a focus on new campaign ideas, tailored to the unique needs of clients
  • Be a customer advocate internally while efficiently collaborating with support teams, including onboarding, sales, marketing, ad operations, technical & design services.
  • Ensure that customers see maximum value from Cybba spend and fully utilize the platform to hit goals


Skills on Resume: 

Digital Marketing Strategy (Hard Skills)

Budget Management (Hard Skills)

Client Relationship Management (Soft Skills)

Performance Analysis (Hard Skills)

Testing and Optimization (Hard Skills)

Cross-Functional Collaboration (Soft Skills)

Innovative Campaign Ideation (Hard Skills)

Customer Advocacy (Soft Skills)

2. Digital Account Executive, Creative Edge Agency, Raleigh, NC

Job Summary:

  • Primary point of contact and communications lead for a portfolio of clients.
  • Build strong, long-term client relationships and maintain frequent contact.
  • Address client queries effectively and in a timely manner.
  • Represent client's interests internally with a clear understanding of business objectives.
  • Ensure all client deliverables and projects are within budget, timeframe, and scope.
  • Contribute to the quality review and editing of client deliverables and presentations as well as business development proposals.
  • Schedule and lead client meetings and calls and create and send agendas and recaps.
  • Keep detailed notes from client meetings.
  • Collaborate with the internal team to develop proposals, statements of work and other related client contracts.
  • Work to improve the client service model, organize tasks and files, and define account management best practices and processes.


Skills on Resume: 

  • Client Communication Lead (Soft Skills)
  • Relationship Building (Soft Skills)
  • Query Resolution (Soft Skills)
  • Internal Client Representation (Soft Skills)
  • Project Management (Hard Skills)
  • Quality Review (Hard Skills)
  • Meeting Coordination (Soft Skills)
  • Task Organization (Hard Skills)

3. Digital Account Executive, Elevate Digital Agency, Austin, TX

Job Summary:

  • Ownership of client satisfaction and developing strategies to drive online traffic to clients’ website/social media platforms.
  • Communicate with team members across all areas of the Creative Department, including Graphic Designers, Social Media Strategists, Copywriters, Editors, and Project Managers to ensure client initiatives, deadlines, and goals are being met.
  • Implementing paid search, PPC, and SEO strategies/campaigns.
  • Raise brand awareness and online presence through digital marketing projects and campaigns.
  • Organize and lead monthly client meetings/conference calls to ensure they understand strategy and we are aligning solution with objectives.
  • Create project creative briefs and ensure all team members are in alignment with client goals and objectives.
  • Develop a complete marketing strategy based off analytical reporting and SEO data provided by key tools.
  • Collaborate with the Content and Creative Department to ensure all internal and external deadlines are met.
  • Collaborate with Social Media Strategists on new trends and accurate execution of client branding.
  • Track client conversion rates what worked, what didn’t,
  • Stay on top and review new technology trends and opportunities to ensure the company remains a digital marketing leader within the industry, and in the digital marketing space.


Skills on Resume: 

  • Client Satisfaction (Soft Skills)
  • Cross-Department Communication (Soft Skills)
  • SEO Implementation (Hard Skills)
  • Brand Awareness (Hard Skills)
  • Meeting Facilitation (Soft Skills)
  • Creative Brief Development (Hard Skills)
  • Marketing Strategy (Hard Skills)
  • Technology Trend Analysis (Hard Skills)

4. Digital Account Executive, Nova Strategies Group, Portland, OR

Job Summary:

  • Developing long-term trusted relationships and ensuring customers’ complete satisfaction. 
  • Performing the majority of his/her duties remotely.  
  • Collaborate with Sr. Director of Digital Strategy to identify opportunities to enlist the services of the Training & Onboarding team.
  • Reach out to, coach and support customers’ digital sales managers and end-users.
  • Ongoing product education, developing digital sales strategies, and helping customers prepare sales presentations. 
  • Attend sales presentations by customers serving as digital subject matter experts to advertisers.
  • Developing strong relationships within a client’s leadership team to become a trusted digital product advisor and problem solver.
  • Advocates for the customer and works closely with digital operations group to coordinate communication and response to any non-routine issues
  • Work closely with the Sr. Dir Digital Strategy to ensure Marketron and customers are each living up to commitments from join growth goals and alignment planning work, run by Sr. Dir of Digital Strategy.
  • React to and coordinate responses to Level 2 support issues and escalations from the customer. Sr. CDMs will follow support protocols to log and resolve issues.


Skills on Resume: 

  • Customer Relationship Development (Soft Skills)
  • Remote Work Proficiency (Soft Skills)
  • Collaboration with Leadership (Soft Skills)
  • Customer Coaching (Soft Skills)
  • Product Education (Hard Skills)
  • Trusted Advisor Role (Soft Skills)
  • Issue Advocacy (Soft Skills)
  • Support Coordination (Hard Skills)

5. Digital Account Executive, Horizon Media Partners, Denver, CO

Job Summary:

  • Responsible for customer communication about product changes, upcoming releases, base-wide training and content releases
  • Provide regular account progress updates across all the metrics we measure, both to the customer and to teams internally.
  • Work closely with the CSM team on the preparation and delivery of regular Executive Business Reviews (EBRs) to the customer.
  • Identify account expansion opportunities and work with Sales to win them
  • Partner with the Sales team during discussions with prospects to help increase new business win rate and current customer renewal rate
  • Develop, prepare and nurture customers for advocacy, including Case Studies, Webinars and Customer Referrals
  • Function as Subject Matter Experts to assist the Content team with the development of materials supporting effective customer adoption and system use
  • Actively assess the quality and effectiveness of client interaction points and working processes impacting the client experience. 
  • Work with key stakeholders to apply continuous improvement and discover new opportunities to grow client engagement and usage leveraging industry best practices.
  • Monitor customer health scores, identify risk, and work cross-functionality to deliver recommendations to improve customer satisfaction.


Skills on Resume: 

  • Customer Communication (Soft Skills)
  • Progress Reporting (Hard Skills)
  • Executive Business Reviews (Hard Skills)
  • Account Expansion (Hard Skills)
  • Sales Support (Soft Skills)
  • Customer Advocacy (Soft Skills)
  • Subject Matter Expertise (Hard Skills)
  • Interaction Assessment (Hard Skills)

6. Digital Account Executive, Pulse Advertising Agency, Charlotte, NC

Job Summary:

  • Work cross-functionally within the company to communicate with all stakeholders in customers' success
  • Create and maintain relationships with customers to better understand and achieve needs
  • Make visits to customers to identify opportunities for growth within the platform
  • Manage all reporting about the health of customers' accounts
  • Look after clients' requests, prepare proposals/work plan
  • Manage Baidu SEM, WeChat/Weibo, or web dev social projects, monthly reporting
  • Work/mentor execution team members
  • Manage a book of website and paid media clients while establishing and maintaining strong relationships throughout the client’s partnership with the company
  • Lead new client kick-off meetings which include understanding client goals, aligning on strategy, determining metrics for measuring success, and building a collaborative relationship with clients
  • Organize and facilitate monthly client review meetings to discuss reports and recommend new ideas based on metrics
  • Proactively find trends across client accounts in order to identify opportunities, address problems ahead of time and avoid recurring issues


Skills on Resume: 

  • Cross-Functional Communication (Soft Skills)
  • Relationship Building (Soft Skills)
  • Client Visits (Soft Skills)
  • Account Reporting (Hard Skills)
  • Proposal Preparation (Hard Skills)
  • Project Management (Hard Skills)
  • Client Kick-off Leadership (Soft Skills)
  • Trend Analysis (Hard Skills)

7. Digital Account Executive, Momentum Digital Solutions, Salt Lake City, UT

Job Summary:

  • Create and maintain digital retail sales metric reports on marketing and sales activities.
  • Socialize results/learnings broadly across the organization to ensure visibility to this growing strategic channel
  • Work collaboratively and effectively across departments, including Sales Management, Sales Support and IT
  • Responsible for negotiating advertising/markdown co-op funds. (if applicable)
  • Ensure appropriate product assortment is active & identify potential content gaps including inventory management and identifying opportunities.
  • Working in concert with the Brand Protection team on identifying fraud or intellectual property infringements.
  • Assure the Implus catalog is updated and being utilized by digital customers to order/maximize purchase orders.
  • Service digital customer requests for content, and coordinate with internal content stakeholders and Implus’s digital asset manager (DAM).
  • Focus on Implus’s 5 Strategic accounts, impacting revenue, coordinating digital revenue forecasts and inventory planning. 
  • Balance direct or indirect involvement as each account will necessitate different approaches.
  • Utilize the brand promotional calendar across online strategic accounts when applicable.


Skills on Resume: 

  • Digital Sales Reporting (Hard Skills)
  • Results Communication (Soft Skills)
  • Cross-Department Collaboration (Soft Skills)
  • Advertising Negotiation (Hard Skills)
  • Product Assortment Management (Hard Skills)
  • Fraud Detection (Hard Skills)
  • Digital Catalog Management (Hard Skills)
  • Account Revenue Coordination (Hard Skills)

8. Digital Account Executive, Apex Communications Group, Nashville, TN

Job Summary:

  • Liaising with clients for project requirements
  • Crafting job briefs and briefing project requirements to all team members
  • Writing status reports throughout the duration of the project to keep clients and peers updated
  • Control quality of all work that is submitted to clients
  • Work closely with Production and Creative teams to ensure flawless execution of programs across the account
  • Submit timely administrative documents for management to process resource planning.
  • Work closely with Finance on billing set up and invoicing
  • Adhere to established processes and workflows
  • Relates to campaign set-up and pixel placement strategy
  • Creative execution (including dynamic creative), ad trafficking, campaign management
  • Troubleshooting necessary with software, creative assets and campaign reporting


Skills on Resume: 

  • Client Liaison (Soft Skills)
  • Job Briefing (Hard Skills)
  • Status Reporting (Hard Skills)
  • Quality Control (Hard Skills)
  • Team Collaboration (Soft Skills)
  • Administrative Documentation (Hard Skills)
  • Billing Coordination (Hard Skills)
  • Campaign Management (Hard Skills)

9. Digital Account Executive, Thrive Marketing Co., Minneapolis, MN

Job Summary:

  • Creating and developing industry-leading content from idea to execution
  • Manage daily community to engage and excite brand communities
  • Actively contributing to Tiger Pistol's team culture
  • Analyzing social metrics and creating useful, easy-to-understand reporting for clients
  • Scheduling and optimizing content and ads to improve performance and
  • Working with other internal departments on visual production and digital elements
  • Work in an open-plan converted warehouse
  • Be part of a team environment that celebrates the wins of individuals as much as the wins of the business
  • Actively contribute to an open, honest, and engaged Leadership Team with a focus on creating an extraordinary work environment for all employees
  • Clear growth plan to encourage personal development
  • Participate in numerous team events to foster relationships within the business.


Skills on Resume: 

  • Content Development (Hard Skills)
  • Community Engagement (Soft Skills)
  • Team Culture Contribution (Soft Skills)
  • Social Metrics Analysis (Hard Skills)
  • Content Scheduling (Hard Skills)
  • Cross-Department Collaboration (Soft Skills)
  • Leadership Engagement (Soft Skills)
  • Personal Development Planning (Soft Skills)

10. Digital Account Executive, Synergy Digital Group, Phoenix, AZ

Job Summary:

  • Perform digital marketing audits for existing and potential clients
  • Serve as the main point of contact with clients via call/text/video/e-mail
  • Proactively follow up on a variety of fast-moving initiatives
  • Ensure a tight process to clear roadblocks and hit deadlines on a large volume of projects
  • Assist with SEO initiatives including proofreading copy, developing a content schedule and basic HTML changes
  • Launch social media campaigns on time and on budget
  • Launch retargeting campaigns on time and on budget
  • Assist with corporate marketing
  • Achieve customer retention and sales quotas
  • Use analytics and insights across the Implus digital landscape to recommend strategies and improvements for key digital retail accounts.


Skills on Resume: 

  • Digital Marketing Audits (Hard Skills)
  • Client Communication (Soft Skills)
  • Initiative Follow-Up (Soft Skills)
  • Project Management (Hard Skills)
  • SEO Support (Hard Skills)
  • Social Media Campaigns (Hard Skills)
  • Customer Retention (Soft Skills)
  • Analytics Insights (Hard Skills)

11. Digital Account Executive, NextGen Marketing Agency, Richmond, VA

Job Summary:

  • Conduct client, industry and market research
  • Assist with digital outreach
  • Assist with account management and media scheduling
  • Assist with proposal development
  • Monitor digital campaigns to ensure strong delivery
  • Conduct post-campaign analysis and prepare reports
  • Build a strong relationship with key external stakeholders
  • Stay up to date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.
  • Manage brand social media activities including content calendar, social media posts, community management
  • Liaise with the client to manage day-to-day activities, and provide smart counsel on all things social and digital


Skills on Resume: 

  • Market Research (Hard Skills)
  • Digital Outreach (Hard Skills)
  • Account Management Support (Soft Skills)
  • Proposal Development (Hard Skills)
  • Campaign Monitoring (Hard Skills)
  • Post-Campaign Analysis (Hard Skills)
  • Stakeholder Relationship Building (Soft Skills)
  • Social Media Management (Hard Skills)

12. Digital Account Executive, Ignite Branding Solutions, San Diego, CA

Job Summary:

  • Offering creative ideas and rolling out exciting, purposeful digital marketing campaigns
  • Creating and implementing email marketing campaigns using a variety of email marketing platforms
  • Working with eCommerce clients to identify opportunities to improve conversion rates and revenue
  • Writing briefs for creative assets required by in-house designers
  • Quality control of all work submitted to clients
  • Monitoring and reporting on campaign progress back to clients
  • Helping to prepare pitch material for potential new clients
  • Keeping up to date with current digital trends
  • Work with the team and the client to provide creative campaign activation ideas. 
  • Ensure smooth delivery of campaigns.
  • Partner with the creative team of designers and copywriters


Skills on Resume: 

  • Creative Campaign Development (Hard Skills)
  • Email Marketing (Hard Skills)
  • eCommerce Optimization (Hard Skills)
  • Creative Brief Writing (Hard Skills)
  • Quality Control (Hard Skills)
  • Campaign Reporting (Hard Skills)
  • Pitch Preparation (Hard Skills)
  • Trend Awareness (Soft Skills)

13. Digital Account Executive, Insight Digital Marketing, Indianapolis, IN

Job Summary:

  • Partnership planning, pitching, and pre and post-sales client relations for assigned account opportunities
  • Drive new business by prospecting brand-side clients with a relentless focus on closing business
  • Meet and/or exceed quarterly and annual revenue goals
  • Understand client/agency goals and objectives
  • Stay on top of industry intelligence on prospect accounts
  • Oversee analysis of individual brands to gain insight
  • Proactively contribute to the development of the agency
  • Work collaboratively across the agency at all levels
  • Optimize web content to increase traffic and improve SEO.
  • Occasional travel involved for client meetings, and conferences.


Skills on Resume: 

  • Partnership Planning (Hard Skills)
  • Business Development (Hard Skills)
  • Revenue Goal Achievement (Hard Skills)
  • Client Objective Understanding (Soft Skills)
  • Industry Intelligence Monitoring (Hard Skills)
  • Brand Analysis (Hard Skills)
  • Agency Development Contribution (Soft Skills)
  • Web Content Optimization (Hard Skills)