COPYWRITER JOB DESCRIPTION

We are actively seeking innovative, team-oriented individuals to join us in cultivating strong relationships with our diverse and prominent clientele. Specifically, we are looking for an experienced Copywriter specializing in social media to create and deliver consistent, original content across platforms such as Facebook, Twitter, LinkedIn, and Instagram. This role requires skills in analyzing client needs, understanding audience behaviors, and tailoring content effectively to specific target markets.

An Overview of Copywriter Job Description Responsibilities and Qualifications

1. As a Copywriter, you will have the exciting opportunity to develop concepts and craft advertisements for clients across various industries such as gaming, consumer packaged goods (CPG), financial services, healthcare, tourism, and more! Your work will be showcased on television, the web, radio, print, and other emerging media platforms. Our creative department strives to produce impactful and effective work, and our tight-knit team of creative professionals operates like daytime roommates, fostering collaboration and innovation. We value a positive attitude and a proactive approach from every member of our team.

Copywriter Duties and Roles:

  • Work with Art Directors, Associate Creative Directors, and Creative Directors to concept all assigned client campaigns
  • Write scripts and assist in the production of television, radio, and digital ads
  • Write headlines and copy for a variety of clients
  • Present ideas and concepts internally and directly to the client
  • Participate in creative brainstorming sessions
  • Assist with a copy for Social Media content
  • Copy edit and approve all creative as part of the Creative Quality Control system
  • Proofread client-provided content
  • Work with the Accounts and Project Management teams to achieve an optimal workflow and meet client deadlines
  • When needed, provide creative assistance on other OH accounts
  • Strong portfolio of copy samples ( only candidates with writing samples will be considered )
  • Agency experience preferred


Copywriter Skills & Behaviors:

  • Bachelor of Arts degree in Literature, English, Communications, Marketing or other related field
  • A solid strategic communicator who understands when to instinctively seek points of differentiation vs. the competition
  • Ability to deliver solid work in a deadline-driven environment
  • Excellent collaborative skills with creative problem-solving abilities
  • Excellent written and verbal communication skills for writing articles.
  • Experienced in copywriting.
  • Fresh graduated in any major are welcomed.
  • Creative mindset.

2. The Copywriter serves as a strategic storyteller, conveying the essence of the brand through purposeful narratives. In addition to crafting stories, they actively engage with consumer stories communicated via SEO, reviews, and other channels, fostering a seamless connection between consumers and the brand.

Copywriter Functions:

  • Creative and imaginative: create slogans, taglines and copy that drive the tonality of marketing campaigns.
  • Multi-tasking and agile: juggle many projects with the ability to be supple with tight deadlines and work under pressure.
  • Intrapersonal and collaborative: work well with various departments and in a team to brainstorm ideas to create compelling stories
  • Research and development: stay current in popular design culture, new advertising trends and quick industry shifts.
  • Attention to detail: accountable for checking all written content before it becomes consumer-facing
  • Storytelling: The ultimate role of this position is to act as a strategic storyteller to illuminate the purpose, vision, mission and values that inspire a consumer to act.
  • Marketing: This role is responsible for proposing copy concepts that align with the marketing objectives and shows competence in understanding consumer behavior at every touchpoint in the buyer's journey; from awareness to purchase. The Copywriter creates content for distribution across various channels, including print, digital, email, social, website and other various aspects of the marketing mix.
  • Website: Write copy to fulfill objectives of new and existing web pages. Copywriting is an art and science. This role requires the ability to write content that is optimized for search engines but also appeals to the end consumer.
  • Additional support: This role will also create copy for internal communications and support customer care in responses to customers through the brand voice.


Copywriter Requirements and Qualifications:

  • Bachelor's degree in marketing, communications or journalism, or a Creative Communications diploma, or relevant industry experience
  • Minimum of 3+ years professional experience in producing copy for digital, print and broadcast channels
  • Proficiency with Microsoft Office software
  • Exceptional understanding of writing; with SEO concepts
  • Communication and grammar: Ability to produce error-free content that is high quality and in adherence to the brand tone.
  • Talent for turning messaging into clear, conversational copy
  • Strong verbal communication skills and a collaborative, team-oriented mindset
  • Impeccable command of English grammar and spelling, including familiarity with AP style standards

3. We are looking for a Copywriter specializing in social media to develop and produce consistent, original content for various social media platforms such as Facebook, Twitter, LinkedIn, and Instagram. Your main responsibility will be to uphold and enhance our client's corporate brand voice and image through compelling daily posts and continuous social media campaigns. This role requires analyzing client requirements, understanding audience behaviors, and tailoring content to specific target markets effectively.

Duty of Copywriter:

  • Developing concepts and executing creative posts to drive corporate reputation across social channels including Facebook, Twitter, LinkedIn and Instagram
  • Manage a close client relationship through the creative development process including briefing, development, feedback and production
  • Weave client feedback into the work in a thoughtful and creative way, always telling complex and technical stories in easily comprehensible ways
  • React and process feedback in a timely way on a fast-paced team and quick-turnaround environment
  • Continually mine of story angles and perspectives that can drive positive corporate reputation
  • Develop deep understanding for target audience, always developing creative to their persona and in a voice that resonates
  • Lead some larger campaign development work with big idea thinking and language that effectively sells through concepts
  • Always rely on best practices and seek out new successful references and industry relevant examples
  • Partner with visual team to translate concepts and bring them to life in a way that speaks to the target audience and elevates the brand’s reputation
  • Liaise with editorial team, translate longer form technical writing and concepts into shorter form content appropriate for social


Requirement of Copywriter:

  • Proven work experience as a Social Media Copywriter or similar role
  • Hands-on experience using various social media platforms to advertise
  • Excellent communication skills
  • B2B experience is a plus
  • BSc in Marketing, Communications or relevant field
  • Experience with social media and a knack for crafting snappy, succinct posts
  • Writing samples or a portfolio to show off your chops
  • Ability to adhere to brand style and tone guidelines

4. The Copywriter will report directly to the Director of Marketing and collaborate with marketing personnel and teams across departments to produce various marketing materials including brochures, sales collateral, emails, white papers, websites, trade show signage, direct mail packages, social media content, presentations, and sales training materials. Additionally, they will develop client and customer-facing narratives for our internally developed applications. The role involves conducting interviews with subject matter experts (SMEs) and business stakeholders to craft compelling messages. The ability to comfortably engage in discussions regarding executive-level business issues as well as technical specifics is essential. The Copywriter will work closely with members of the marketing team to define messaging and gather necessary information for projects.

Accountabilities of Copywriter:

  • Work with designers to develop unique creative concepts and push ideas further.
  • Write clear and persuasive copy for a wide range of marketing materials.
  • Research and become familiar with the technical details of products and solutions offered by HomeTown Ticketing.
  • Collaborate with team to ensure execution of creative vision, adherence to our and client brand guidelines, and delivery of materials.
  • Manage workflow to work within and make tight deadlines.
  • Serve as a proofreader for other company projects.
  • Conduct interviews with subject matter experts and stakeholders.
  • Work with teams on objectives, with editing responsibilities.
  • Present concepts and messaging rationale to internal and external teams.
  • Participate in team brainstorm meetings.


Knowledge, Skills and Experience of Copywriter:

  • BA/BS in Marketing, Communications or English preferred.
  • Core Application Knowledge: Microsoft Word, Excel, PowerPoint, Acrobat.
  • Additional Application Knowledge: Adobe Creative Suite, Google Docs.
  • Ability to self-manage and concept/design creative pieces/campaigns that achieve business results.
  • Clear understanding of strategic marketing objectives.
  • Ability to articulate clear creative critique.
  • Excellent personal communication skills, written and verbal.
  • Experience in managing multiple projects and priorities simultaneously.
  • Ability to interact effectively with senior management as well as peers across the business.

5. The ideal candidate for the Copywriter position should possess expertise in consumer products and digital copywriting. Joining our innovative and dynamic company will be a valuable addition to your portfolio. If you meet the qualifications, please reach out for further details. The Copywriter will be responsible for crafting content for marketing materials, website product descriptions, digital assets, and must possess a solid grasp of SEO principles.

Copywriter Roles and Responsibilities:

  • Collaborate with internal teams to develop consumer facing materials
  • Create compelling content and copy that will be included in different types of marketing materials
  • Develop brand standards for new products including copy within brand voice
  • Manage multiple projects and determine varied priorities
  • Present creative briefs and share new ideas with team that will make company and products stand out


Copywriter Experience & Capabilities:

  • Degree in Journalism or other Marketing Related field
  • Will consider candidates with 5+ years of copywriting experience and a strong portfolio
  • Strong work ethic, ability to give and take direction and thrive in a fast-paced environment and work remotely
  • Familiar with marketing tools such as Adobe Suite and Microsoft Office
  • Extreme attention to detail, error free content, strong proofreading, grammar, punctuation, and AP style
  • Experience of writing for many different channels/formats.
  • A positive, go-getter attitude
  • A passion for storytelling and brand-building.

6. The Copywriter collaborates closely with the Creative, Brand, and Social/Digital teams to conceptualize and create compelling, authentic, and brand-aligned content for our POS materials, advertising efforts, digital platforms, and social media campaigns. They establish effective partnerships across various departments (such as PR, Social, Product, Web, Marketing, Sales, Creative, Legal, Production, etc.) to guarantee that campaigns and projects maintain a unified, refined, and successful execution.

Copywriter Details:

  • Collaborate with Brand, Regional, and Creative teams to produce a range of high-quality work
  • Contribute to the evolution and articulation of the brand voice and identity
  • Ability to decipher creative briefs and develop concepts that clearly communicate the brand message
  • Look at the bigger picture in an advertising campaign and contribute to the overall success of the brand
  • Brainstorm exciting ways to create strong, memorable campaign messaging and creative extensions
  • Ability to effectively manage multiple projects, on time and within brand guidance
  • Communicates effectively across all levels of the organization from individual contributors to senior stakeholders
  • Test and iterate to drive volume and boost conversion across every touchpoint
  • Ensure flawless copy execution


Copywriter Requirements:

  • Bachelor's degree or equivalent experience in marketing or communications
  • 4-6 years of copywriting experience at a top branding agency, advertising agency, or with a consumer brand
  • Writing across a variety of channels including, digital, print and broadcast channels
  • Skilled in turning messaging frameworks into compelling customer experiences
  • Experience collaborating cross-functionally in a scrappy, fast-paced environment
  • Proficiency with Microsoft Office software, including Word, Excel, PowerPoint, Communicator and Outlook
  • Sufficient experience to be comfortable working with both strategic and tactical communicationExcellent English proficiency.

7. The Copywriter will collaborate with multiple partners including the Brand Manager, internal creative agency, creative team members and project leads on external and internal campaigns, product launches, partner projects, and events. This includes maintaining brand language consistency while delivering high-quality, persuasive copy within a variety of digital and print collateral – including presentations, marketing materials, social media posts, blog articles, emails, rich media advertising, sales kits, internal communications, infographics, and other online content.

Copywriter Responsibilities:

  • Helping ideate and write content that is brief, on brand, and compelling to the B2B market.
  • Ensuring brand language consistency throughout all creative projects.
  • Writing B2B copy that addresses the challenges that business owners face.
  • Editing and proofreading copy as needed.
  • Collaborating with Marketing Managers, Product Owners, and other internal clients to discuss brief details, including business objectives and requirements.
  • Working on several campaigns concurrently with tight deadlines.


Copywriter Skills & Behaviors:

  • Post-secondary degree or diploma in Communications or a related discipline.
  • Minimum 4 years’ experience as a Copywriter.
  • Demonstrable B2B copywriting skills with a strong portfolio.
  • Skilled in writing clear, concise and grammatically correct copy.
  • Great research skills and the ability to independently track down information.
  • Excellent interpersonal and communication skills – must be a team player.
  • Ability to manage multiple projects and meet deadlines.
  • Proficiency with MS Office application – Word, Excel, PowerPoint.

8. The Copywriter plays a crucial role in generating innovative ideas to meet clients' requirements and crafting the appropriate written style across different media platforms. This role requires a deep understanding of the brand and a grasp of the scientific aspects related to the therapeutic field, as the Copywriter is essentially a storyteller who immerses themselves in the brand narrative.

Copywriter Roles and Responsibilities:

  • Work closely with Art Directors and other Copywriters to develop and implement creative ideas based on marketing goals
  • Develop brand level awareness to understand target audience and goals for each promotional initiative
  • Take creative/strategic role in concepting for your assigned brand
  • Present creative ideas at internal meeting. Participate in client meetings when necessary.
  • Work with Account team to ensure quality and efficiency on all creative projects and troubleshoot when necessary
  • Partner and collaborate across other departments including Art, Editorial, Account, and Integrated Production to ensure projects meet client and regulatory specifications


Copywriter Education and Experience:

  • 1+ years of advertising agency experience; working on a pharmaceutical brand preferred
  • Strong communication and presentation skills
  • Ability to pick up therapeutic areas and concepts quickly, as needed
  • Interest in health and science
  • Highly organized and able to multi-task and prioritize projects
  • Understanding of branding, strategy, and marketing
  • A team player who thrives in a fast-paced environment and is able to manage deadlines
  • Strong attention to detail

9. The Copywriter's role involves researching and crafting marketing content tailored for technical audiences and customers. Responsibilities include generating material from conceptualization, refining text from initial drafts to polished copies. The scope of work encompasses technical, corporate, general marketing, and product-specific promotional materials.

Copywriter Details:

  • Produce copy & content for blog posts, social media, sales enablement collateral, website content, video scripts, outbound marketing, press releases, white papers, webinar descriptions, etc
  • Provide messaging assistance to marketing and sales teams about how best to communicate technical aspects of the Altium suite of products
  • Proactively identify technical stories to highlight to our target market and in support of other marketing materials
  • Occasionally assist in developing technical release notes


Copywriter Experience & Capabilities:

  • Bachelor's degree and minimum 4 years of experience developing marketing materials for a technical product, preferably software
  • Demonstrated ability to communicate in a clear, concise and pragmatic manner to an engineering audience
  • An ability to appeal to emotions unique to an engineering audience
  • Ability to contribute innovative ideas appropriate to Altium’s marketing strategies
  • An interest in technology
  • Ownership of your own work and a commitment to every part of a task, from big picture to small details
  • Self-motivated, detail-oriented, and committed to quality
  • Ability to meet deadlines in a fast-paced environment
  • Results oriented and able to deal with ambiguity and ever-present change

10. We’re looking for a talented Copywriter who comes to the table with big ideas that translate across multiple platforms. You think beyond the expected and have a solid grasp of current marketing and business trends as well as being an expert in writing. You will create bold, insightful, imaginative work across various platforms, including digital, print, social, content and more.

Duties and Responsiblities:

  • Concept ideas that solve key business problems and give Ford and the Ford Customer Service division an unfair competitive advantage.
  • Pitch ideas internally and to clients.
  • Juggle multiple projects on multiple accounts at once while always meeting deadlines.
  • Collaborate with art directors to execute smart, innovative ideas across all different platforms for our client’s multiple business units including Ford Service, Quick Lane Motorcraft and Collision among others.
  • Understand brand language guidelines and create work that fits production specs and language requirements, with a keen attention to detail.
  • Work across agency departments with account, strategy, production as well as other WPP partners and outside vendors to see projects from concept to completion.


Knowledge, Skills and Experience:

  • Proficiency in Microsoft Suite. Adobe Suite is an added bonus.
  • A strong background in copywriting on various accounts.
  • Strong conceptual chops.
  • A bachelor’s degree in Copywriting, Advertising or equivalent experience preferred. Strong portfolio is a must.
  • The physical and mental requirements to meet the above listed job responsibilities.
  • The ability to be a strong, go-to team player.

11. The Copywriter has a major passion for writing and advertising and has the ability to adapt a strong voice towards a variety of audiences. He or she is able to hit the ground running, write compelling copy that spans across all media, digital and traditional. In addition, he or she is able to thrive in a fast-paced environment, collaborate effectively with a strong team of strategists, art directors, producers, account managers, and project managers.

Responsibility of Copywriter:

  • Write compelling and effective short-form headlines, taglines and body copy, as well as grammatically clean long form web and brochure copy.
  • Write in multiple styles, tones and formats that span digital, video, tech, brochures and social.
  • Ensure concepts, tactics and tone are on brand and strategically sound.
  • Deliver high-quality work under tight deadlines.
  • Present work to internal teams.


Requirement of Copywriter:

  • At least 2 years of copywriting experience in advertising and/or digital media. 
  • Experience creating mass-market advertising materials in an agency environment is a must.
  • Ability to manage multiple projects/tasks. 
  • A positive and proactive attitude, a willingness to take initiative and think ahead.
  • A strategic mind. Copywriters at Fuse participate heavily in strategic development prior to execution. 
  • Strong strategic thinking is a must.
  • Social media savvy. Copywriters at Fuse participate heavily in the development of social media content. 
  • Familiarity with Instagram, YouTube, Facebook and Twitter is a must.
  • Must be able to show innovative and inspiring solutions to marketing challenges across a variety of mediums.
  • Must have a strong desire to build brands, sell products and create award-winning work.
  • The ability to collaborate, take constructive criticism and respond positively to feedback.
  • A keen marketing sense and an interest in helping develop campaign ideas that can work across multiple channels.
  • Automotive experience is helpful. 
  • Familiarity with the world of motorsports/powerpsorts is a major advantage, but you don't have to be an expert (yet).
  • Strong technical writer with sharp attention to detail.

12. We are seeking a Copywriter who is creative, self-motivated, and possesses excellent messaging and positioning skills. Ideally, you should also have a strong digital background that enables you to craft compelling narratives across various channels. Experience with technical, science-driven writing and insights is a plus. You have a passion for writing and enjoy collaborating with designers to create impactful, customer-centric stories and experiences.

Copywriter Details:

  • Collaborate with the internal team, including strategy, UX, and creativity, to develop concepts for omni-channel solutions
  • Own all copy deliverables and manage external client presentations
  • Craft compelling brand stories using existing client brand personalities that will be deployed across multiple channels to support marketing efforts with the objective to raise brand awareness, increase engagement and drive global sales
  • Write original copy for Brands in industries such as retail, e-commerce, fashion & beauty industry and more
  • Collaborate with content strategists to develop messaging maps across multiple channels to ensure the right message is getting to the right consumer at the right time
  • Take highly technical & factual information, and turn it into something resonant, emotional and motivating.


Copywriter Skills and Experience:

  • Copywriting experience for a professional organization, preferably a creative agency
  • Familiarity with all aspects of digital marketing (e.g., content, social media, CRM) and ability to write for all channels
  • History with positioning products or consumer brands to a targeted audience
  • Ability to manage and update content calendars
  • Strong time management skills and attention to detail
  • Experience in using analytics to derive insights and further evolve copy
  • Partner naturally with Art Directors to create compelling pitch collateral

13. We are looking for a passionate Copywriter who will enjoy the challenge of making our products stand out from the crowd and help make us a destination store for lighting, furniture, and home products. This is a newly created role within the eCommerce team, reporting to the Head of eCommerce. As a Copywriter, you will be joining the company at an exciting time, with eCommerce growing year on year and exciting changes happening in the near future. This is an opportunity to make your mark as the first task will be to review all copies across the website. If you have a love of language and an interest in the products we sell, can elevate our products with beautifully crafted and engaging copy, then this role could be for you.

Copywriter Accountabilities:

  • Writing high-quality original copy for emails, social media, website and press releases 
  • Creating engaging original content for our blog 
  • Working closely with the web team to keep content up to date 
  • Writing engaging and accurate product copy with SEO in mind 
  • Supporting long-term strategic content projects 
  • Developing our brand tone of voice and collaborate with campaign concepts 
  • Proofread, edit and rewrite copy 


Copywriter Qualifications:

  • Excellent writing, subbing and editing skills, with a meticulous eye for detail and a strong understanding of grammar and punctuation 
  • A good understanding of SEO 
  • Work & Time Management - Planning & executing work in a timely and efficient manner 
  • A strong sense of commercial, brand and technical product awareness, whilst keeping up to date with current trends 
  • You understand the power of communication and how it can engage and excite an audience 
  • Team player – can collaborate alongside others 
  • Confident to suggest and present thoughts and ideas to colleagues 
  • Comfortable using a CMS

14. The Copywriter position involves assisting in the creation of proposals and tender responses, collaborating with the Marketing Manager and other teams like Marketing, Business Development, and Estimating. This includes coordinating with external partners like suppliers, subcontractors, and consultants to gather CVs, capability information, and other necessary inputs for bids. Additionally, when responsible for leading a bid, the Copywriter ensures all required documentation is provided.

Duty of Copywriter:

  • Assist with the organisation and management of company marketing resources including tender and proposal resources
  • Preparing and submitting expressions of interest, tenders and proposals
  • Coordinating the bidding process and preparing bid templates and responses
  • Liaising with clients to obtain clarifications and further information concerning a bid when required
  • Compiling project experience, formatting CVs and other materials for bids.
  • Formatting final documents and ensuring they are bound and presented in accordance with client stipulations and company brand identity
  • Ensuring EOIs and proposals are submitted on time
  • Working with the BD team to ensure information relevant to the business development process is available and shared efficiently and effectively within the company
  • Assisting with maintaining company database of tendered projects
  • Periodically reviewing the bidding process with the business development team

 

Requirement of Copywriter:

  • Deadline driven with the ability to prioritise tasks and manage multiple projects
  • A strong communicator with effective interpersonal skills
  • Accurate and attentive to detail
  • Interested in learning new skills with a can do attitude towards your work
  • A team player with the ability to work well collaboratively as well as autonomously
  • Proficient with Microsoft Office (particularly Microsoft Word)
  • Experience with creating clear expectations with stakeholders
  • Excellent grammar, editing, and proofreading capabilities

15. The ideal Copywriter must possess advanced expertise in grammar, spelling, and creative writing abilities. Your writing will captivate and inform our target audience across various platforms such as social media, flyers, and our website. The goal is to encourage readers to engage with our content by liking, sharing, and potentially purchasing goods and services from our company. Collaborating with graphic designers, analysts, and the sales team, you will create compelling materials that generate excitement and effectively promote our company's offerings.

Copywriter Duties and Responsibilities:

  • Complete comprehensive testing on the company’s products and services.
  • Interpret copywriting goals for each project prior to beginning the project.
  • Develop a plan and then coordinate research on said topics.
  • Create rough drafts prior to deadlines, and work in revisions to meet deadlines.
  • Work with graphic designers to explain the content so they choose the perfect imagery.
  • Edit and proofread copy as needed.
  • Work with our SEO team to maximize each publication’s optimal target audience reach.
  • Responsible for LinkedIn, Facebook, our website, and marketing flyers.


Copywriter Qualifications and Requirements:

  • Excellent writing, editing and proofreading skills
  • Knowledge in online content strategy and creation
  • Basic graphic design skills (Brochures)
  • Strong research skills
  • Experience in social media
  • Experience with marketing content, advertising, video scripting, SEO (basic knowledge)
  • Strong analytical, time-management and organizational skills
  • BSc/BA in marketing, English, Journalism or any related field
  • Preferably located in Sacramento, CA

16. The Copywriter in this pivotal role must be an exceptional writer capable of translating technical subjects into engaging blog posts, articles, videos, presentations, and more. This position's primary duties include creating content and determining optimal strategies and distribution channels for this content.

Copywriter Duties:

  • Develop marketing copy for blogs, case studies, social media posts, videos, presentations, collateral, and email campaigns
  • Oversee translation of content to multiple media sources, such as video, infographics, ebooks, etc
  • Identify the best channels for content distribution
  • Use data and analytics to measure content effectiveness and hone materials
  • Manage content inventory, identify gaps, and recommend new ideas and strategies for effective content
  • Collaborate with technical experts in the company and incorporate their views in blog posts
  • Edit and proofread written pieces before publication
  • Update web copy as needed


Copywriter Education and Experience:

  • Proven work experience as a Content Creator, Copywriter or similar role
  • Portfolio of published articles or writing samples
  • Excellent writing and editing skills
  • Video creation and editing skills
  • Able to multitask, prioritize, and manage time efficiently
  • Proficient with Marketo and Wordpress
  • Familiarity with SEO
  • Familiarity with the data and analytics industry
  • Degree in Marketing, English, Communications, Journalism or related field preferred

17. As a Copywriter in the Marketing team, your responsibilities will include crafting compelling copy and messaging across various platforms such as websites, blogs, campaigns, social media, press releases, presentations, and internal communications. You should possess exceptional writing skills coupled with strong research abilities, along with either experience in or a strong enthusiasm for the technology industry. Your role will demand a high level of creativity, from brainstorming content ideas to establishing a distinctive brand voice and messaging for campaigns or product launches. Attention to detail is crucial, as you will be responsible for proofreading and critiquing your own work to ensure accuracy and quality. Additionally, you will play a pivotal role in the approval process for all Marketing communications, meticulously checking for errors and ensuring grammatical correctness before content goes live.

Copywriter Roles and Responsibilities:

  • Writing blog posts and content pieces to drive traffic and generate leads
  • Researching industries, trends, and topics
  • Creating copy for datasheets/brochures for a wide range of products, solutions or services
  • Working with Marketing and Sales team to develop and deliver content plans
  • Promoting and curating content on social media
  • Improving processes where necessary to streamline workflow and efficiency
  • Contribute to brand and marketing strategies with research, ideas and general input
  • Previous copywriting experience for B2B communications, ideally in the technology sector
  • Generating messaging and copy for social media platforms, PR, digital and print


Copywriter Qualifications and Requirements:

  • Excellent attention to detail and proofreading skills
  • Experience writing for a specific audience or demographic profile / persona
  • Ability to prioritise own workload
  • Good communication skills with a positive and proactive attitude
  • Experience working in a fast-paced environment

18. In the role of Copywriter, your responsibilities entail crafting creative and impactful digital content tailored to our clients' brand standards. This encompasses developing editorial and promotional copy that remains current with evolving trends and advancements in digital marketing. Attention to detail is key to maintaining the accuracy and quality of your content.

Copywriter Roles and Responsibilities:

  • Develop, write and deliver persuasive copy for the social media, websites, email marketing campaigns, sales collateral, videos, and blogs based on the brief and brand tone.
  • Optimize all content for SEO to better reach
  • Create persuasive messages, tell compelling stories that generate interest and excitement in the audience
  • Work with creative and strategy teams on concept development for brand campaigns and build and run an editorial calendar. 
  • Coordinate with the team to ensure standards and deliverables
  • Provide innovative ideas with respect to the evolving digital landscape and trends
  • Capable of working independently and owning the project


Copywriter Qualifications and Requirements:

  • Experience as a content writer having worked with creative/ digital agencies
  • Bachelor's degree in English, communications, or related field (Master's degree, a plus)
  • Exceptional knowledge of social media platforms and what type of content works for different audiences
  • Excellent attention to detail and ability to multi-task projects and deliverables
  • Experience in working with deadlines to deliver high-quality output in a short span of time