Job Summary:

• Collaborating with the Director of Content and Communications and content team to create content that aligns with SVG’s overall marketing strategy
• Organizing, writing, and updating content on websites, mobile apps, SMS, and social media platforms.
• Generating engaging content that incorporates SEO best practices.
• Assisting with customer experience communications and assets 
• Executing against a plan to increase audience and meet channel goals.
• Assisting in cataloging and organizing content including identifying and documenting best performing content.
• Assisting in executing plans to expand monetization opportunities for brands.
• Assisting in planning and promoting offline awareness and reaching building opportunities.
• Helping coordinate photo and video production 
• Building and maintaining professional relationships with key internal and external business partners
• Communicating campaign objectives, timelines, and deliverables to various partners.

Skills on Resume:

• Content Creation (Hard Skills)
• SEO Optimization (Hard Skills)
• Digital Management (Hard Skills)
• Customer Communication (Soft Skills)
• Audience Growth (Hard Skills)
• Content Cataloging (Hard Skills)
• Monetization Support (Hard Skills)
• Campaign Coordination (Soft Skills)

Job Summary:

• Help create and execute a global content and social media strategy focused on brand awareness, engagement and demand generation.
• Maintain a content marketing calendar that schedules all aspects of the creation and delivery of content throughout the year.
• Oversee a web content strategy that encompasses the goals of a company and aligns with the company's brand.
• Use target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative.
• Oversee execution of daily social media activities to build and grow a strong branded social presence that engages and informs followers. 
• Work with an outside agency to create and schedule daily posts.
• Collaborate with internal experts, freelance writers, graphic designers, agency staff, and other industry professionals as needed to create and distribute world-class content.
• Measure and monitor all aspects of content and social media marketing to help optimize results
• Work on internal communications initiatives, including putting together a regular newsletter, and organizing content for monthly all-hands meetings.
• Stay abreast of current content marketing best practices in the industry and regularly review competitor websites.

Skills on Resume:

• Content Strategy (Hard Skills)
• Social Media Management (Hard Skills)
• SEO Copywriting (Hard Skills)
• Content Calendar Management (Hard Skills)
• Brand Awareness (Soft Skills)
• Agency Collaboration (Soft Skills)
• Performance Monitoring (Hard Skills)
• Internal Communications (Soft Skills)

Job Summary:

• Ability to source and frame stories that highlight the impact and value for banking customers.
• Create compelling content across a variety of channels
• Write website, brochure and pitch book copy that is informative and persuasive
• Develop shareable social media assets
• Write social media posts, website and brochure content, press releases 
• Post website and social content 
• Develop an understanding of the metrics that demonstrate success across the various platforms
• Find compelling images (staff-generated or stock) to accompany text-based stories
• Copyedit and proofread the work of colleagues 
• Keep an eye on trends to take advantage of new opportunities in social media
• Experience managing, developing and executing social media campaigns
• Perform website/intranet updates 
• Work with the Marketing team to develop and execute a digital marketing strategy that facilitates growth and brand recognition

Skills on Resume:

• Storytelling (Soft Skills)
• Content Creation (Hard Skills)
• Copywriting (Hard Skills)
• Social Media Management (Hard Skills)
• Image Sourcing (Hard Skills)
• Copyediting (Hard Skills)
• Trend Monitoring (Soft Skills)
• Digital Marketing (Hard Skills)

Job Summary:

• Responsible for building a content subscription plan and tactical calendar against campaign strategy and managing tactical deployment alongside digital partners
• Develop and execute digital-first content to nurture and re-engage through digital channels, primarily email via subscription/newsletter models
• Work with internal teams (data analytics, digital/social media, regional teams) to effectively curate and manage content assets enabling updates and repurposing to target relevant audiences
• Report out subscription, engagement and lead generation performance to relevant stakeholders and team leadership working with the divisional analytics teams
• Work with third party vendors to leverage lead generation opportunities necessary
• Utilize analytical tools to propose data-based recommendations to team for optimization against content marketing objectives
• Influence the evolution of existing content marketing campaigns and help develop recommendations for future high-impact programs to help reach its organizational and brand goals.
• Assist in team operations, maintaining budget, helping organize larger stakeholder meetings & running functional meetings.

Skills on Resume:

• Content Planning (Hard Skills)
• Email Marketing (Hard Skills)
• Content Curation (Hard Skills)
• Performance Reporting (Hard Skills)
• Lead Generation (Hard Skills)
• Data Analysis (Hard Skills)
• Campaign Optimization (Hard Skills)
• Team Coordination (Soft Skills)

Job Summary:

• Own ConverseNow’s external and internal copywriting and editorial, managing multiple projects and supporting an extensive group of high-level stakeholders
• Own graphic design projects, often involving character illustrations and light animation: website and social media assets, infographics, flyers and other printed material, etc.
• Enjoy writing across an ever-changing list of channels that includes email, web copy, case studies, white papers, digital and print ads, and social media posts among others
• Serve as the first set of eyes for content created by third parties
• Work closely with the Content Marketing Manager to create content used in developing presentations and collateral owned by sales, onboarding, customer service and other external-facing teams
• Follow style guide to ensure consistent copy, imagery and tone in communications
• Compile and edit short video content for multiple channels
• Working with the Advertising and Communications Manager and the Digital Marketing Manager, optimise the translation of creative to media, across the consumer buying cycle (awareness, consideration, purchase, retention and advocacy)

Skills on Resume:

• Copywriting (Hard Skills)
• Graphic Design (Hard Skills)
• Multi-Channel Writing (Hard Skills)
• Content Review (Soft Skills)
• Presentation Development (Hard Skills)
• Style Guide Adherence (Soft Skills)
• Video Editing (Hard Skills)
• Creative Optimization (Hard Skills)

Job Summary:

• Strategic content development across multiple platforms with the goal to attract, engage, persuade, and win the target audience.
• Write creative pieces to develop and build social media channels and followers (FB, Twitter, Instagram, video, blogging etc)
• Coordinate the social media calendar
• Compile tracking and analytics to help tailor strategy and measure success
• Manage and update website content
• Coordinate photo's and video projects online, and for print, and press releases
• Work on e-commerce platform
• Work with product packaging, promotion
• Work with Suppliers and Logistic teams
• Competitor offering analysis

Skills on Resume:

• Content Strategy (Hard Skills)
• Social Media Writing (Hard Skills)
• Calendar Coordination (Soft Skills)
• Analytics Tracking (Hard Skills)
• Website Management (Hard Skills)
• Media Coordination (Hard Skills)
• E-commerce Management (Hard Skills)
• Competitor Analysis (Hard Skills)

Job Summary:

• Strategizes with the Communications Director to develop story ideas to appear on various District platforms and in various publications.
• Seeks and engages with building staff to develop story ideas for placement online and in District publications.
• Coordinates photography and filming of District events as assigned by the Communications Director.
• Researches and compiles information while maintaining classified or confidential materials in accordance with security procedures.
• Writes and submits stories to the Communicators Director for use across all District platforms, following deadlines and working in coordination with the Communications Specialist.
• Coordinates and edits the District Annual Report, including story budgets, content, timelines and final publication with assistance from the Communications Specialist and with approval from the Communications Director.
• Works with the Communications Department to develop feature articles for print/TV media submissions and press releases to be distributed as assigned and approved by the Communications Director.
• Assists with the development of various writing projects, including speeches and blogs as assigned and in coordination with the Communications Specialist.
• Provides assistance with special events planning and facilitation (i.e. senior holiday event, veteran recognition)
• Assists Communications Director with the content collection and development for District publications, including the activities calendar, fliers, brochures, and ads
• Proofreads and edits communication publications for design and content prior to publication.
• Researches and shares daily media coverage reports with the executive team and creates quarterly snapshot of media coverage.
• Provides assistance with crisis management communications and related activities.
• Assists with content marketing efforts related to the Seneca Valley Academy of Choice (SVAOC).
• Researches and assists other departments and building administrators with writing and editing needs as assigned by the Communications Director.

Skills on Resume:

• Story Development (Soft Skills)
• Photography Coordination (Hard Skills)
• Content Research (Hard Skills)
• Copywriting (Hard Skills)
• Editing and Proofreading (Hard Skills)
• Event Planning (Soft Skills)
• Media Relations (Soft Skills)
• Crisis Communication (Soft Skills)

Job Summary:

• Research trends, audience behavior and derive insights about where to invest to reach out targets.
• Help determine valuable gated content (e.g. eBooks, how-to’s, and white papers)
• Research and implement SEO best practices.
• Set publishing timelines from idea generation to publication
• Create and enforce deadlines according to the editorial calendar, coordinating with team members
• Plan when and how to repurpose content across media platforms
• Update the website, focusing on blog posts
• Ideate, draft and send monthly newsletters
• Create social media content, answer questions, and respond to comments
• Create sales and marketing collateral
• Ensure solid measurement is in place for the newsletter, website, and social media accounts
• Derive insights from Google Analytics and social media analytics platforms
• Adjust overall marketing strategy based on what is working

Skills on Resume:

• Trend Research (Hard Skills)
• Gated Content Development (Hard Skills)
• SEO Implementation (Hard Skills)
• Editorial Calendar Management (Hard Skills)
• Content Repurposing (Hard Skills)
• Website Management (Hard Skills)
• Analytics Interpretation (Hard Skills)
• Social Media Engagement (Soft Skills)

Job Summary:

• Stay close connection with the local Asian American community and related organizations to better promote Weee! brand awareness among its targeted consumer community.
• Monitor ethnic minority media outlets and remain close with relevant reporters to make sure Weee!’s related news reports are benefiting the company expansion. 
• Continuously deliver actionable analysis of social media results, along with weekly, monthly and quarterly reporting that gives clear and concise summaries of effort and tracking of outcomes against KPIs
• Oversee East Coast webpage, APP, social media account presence, design, and the information are up to date, and consistent across all platforms based on branding guideline
• Select high convention rate paid media channel-based years of media experience, pitch, write, film and edit various materials for different media cooperation to push regional revenue.
• Understand the grocery needs of the local Asian American community based on regional demographic and living conditions, to better satisfy east coast user needs.
• Research ongoing events, issues and Asian American related topics to fit marketing campaign along with them
• Participate in link building and content strategy by creating an outreach plan and learn to identify high-value website and partners for marketing affiliated programs
• Prepare research reports and provide management with information needed for making decisions on the promotion, distribution, design, and pricing of products or services, and determine the advisability of adding marketing channels. 
• Identify the opportunities for automated reporting and monitoring by working with the Data Engineering team

Skills on Resume:

• Community Engagement (Soft Skills)
• Media Monitoring (Hard Skills)
• Social Media Analytics (Hard Skills)
• Digital Presence Management (Hard Skills)
• Paid Media Strategy (Hard Skills)
• Demographic Research (Hard Skills)
• Event Research (Hard Skills)
• Outreach Planning (Soft Skills)

Job Summary:

• Analyze past and current business data and market business performance to define and design survey methodology to obtain valuable market data on a regular basis
• Develop a deep understanding of Marketing by partnering with stakeholders to identify, measure and monitor trends for various marketing KPIs
• Assist in building a team of analysts, providing analytics support, identify and drive new data initiatives, and shape the product roadmap
• Analyze market reaction to existing and new products and services and measure effectiveness of marketing strategies and advertising media. 
• Communicate actionable insights to stakeholders
• Collect data on competitors in the e-commerce and retail industry and perform analysis of prices, sales, methods marketing and distribution, and analyze for interpretation of profitable factors and market trends
• Use interpreted business data to assist departments to optimize their work by making reliable decisions to drive financial value to the company, and in planning development and communication of designed information to promote brand awareness.
• Analyze customer behavior and test various hypotheses in order to identify areas of opportunity and provide data-driven recommendations to improve overall customer engagement and retention
• Test the effectiveness and efficiency of various marketing programs, evaluate marketing analysis plans and campaign results, conversion rate, traffic etc. to help shape future marketing strategies
• Forecast and track marketing and sales trends using linear and exponential modeling
• Participate in construction and optimization of search engines and monitor business indicators such as APK for back-end creation and optimization of data tracking

Skills on Resume:

• Data Analysis (Hard Skills)
• Survey Design (Hard Skills)
• KPI Monitoring (Hard Skills)
• Competitor Analysis (Hard Skills)
• Market Trend Analysis (Hard Skills)
• Customer Behavior Insights (Hard Skills)
• Marketing Strategy Evaluation (Hard Skills)
• Forecasting and Modeling (Hard Skills)

Job Summary:

• Meet with the creative and marketing team to ideate and define content goals.
• Create content for a variety of platforms including blogs, websites, and social media.
• Proofread and edit content before publishing.
• Develop and manage editorial content calendars and ensure that the content remains consistent across all platforms.
• Partner with design for creative needs on online and offline branded publications.
• Partner with marketing team to develop engaging content marketing campaigns for specific marketing objectives.
• Partner with strategic business units for alignment on project management and timelines for different brand initiatives.
• Research content and consumer trends to ensure that content is relevant and appealing.
• Track consumer and content analytics and generate reports and presentations.
• Keep up to date with content trends, consumer preferences, and advancements in technology.

Skills on Resume:

• Content Ideation (Soft Skills)
• Multi-Platform Content Creation (Hard Skills)
• Proofreading and Editing (Hard Skills)
• Editorial Calendar Management (Hard Skills)
• Creative Collaboration (Soft Skills)
• Campaign Development (Hard Skills)
• Project Alignment (Soft Skills)
• Trend Research (Hard Skills)

Job Summary:

• Sourcing, curating and writing regular, timely and engaging stories that resonate with target audiences to drive brand awareness and generate quality leads.
• Plan and create compelling written content for marketing lead generation campaigns (i.e. blogs, emails, social media posts, infographics, slides for webinars).
• Integrate keywords into content strategy and evaluate the effectiveness.
• Collaborate with designers, marketers, copywriters and other teams for creative development and execution.
• Working alongside marketing colleagues to create content as required for specific promotional campaigns that can be tracked, measured, and reported on.
• Effectively use data-driven insights to test, refine and prove content performance.
• Edit, proofread and improve content produced by the marketing team.
• Identify new opportunities to improve content processes.
• Review marketing materials for consistency and compliance with marketing guidelines promptly and by program policies and procedures.

Skills on Resume:

• Storytelling (Soft Skills)
• Content Creation (Hard Skills)
• SEO Integration (Hard Skills)
• Cross-Team Collaboration (Soft Skills)
• Campaign Content Development (Hard Skills)
• Data-Driven Testing (Hard Skills)
• Content Editing (Hard Skills)
• Process Improvement (Soft Skills)

Job Summary:

• Help build and deliver the content strategy with a cross-departmental editorial calendar
• Work closely with Creative Services team to bring content to life through creative briefs
• Write SEO-focused content (blogs, emails, webpages, whitepapers, etc.) on creative workflow, digital asset management, branding, etc.
• Manage external content resources such as copywriters and guest bloggers
• Connect with customers, partners, and internal subject matter experts to information gather and share their stories
• Manage the Lytho social media accounts
• Research and define desired target audiences.
• Assist with managing the content creation and publishing process
• Foster and maintain relationships with key internal and external stakeholders to ensure department is able to produce timely and relevant content.
• Event coordination, trade show events.

Skills on Resume:

• Content Strategy (Hard Skills)
• Creative Collaboration (Soft Skills)
• SEO Writing (Hard Skills)
• Resource Management (Soft Skills)
• Stakeholder Engagement (Soft Skills)
• Social Media Management (Hard Skills)
• Audience Research (Hard Skills)
• Event Coordination (Soft Skills)

Job Summary:

• Consider and focus on social media messaging, SEO and SEM regarding developed content
• Identify gaps in buyer journey and execute content to complete.
• Participate in knowledge-sharing between product marketing and go-to-market teams to gain a deep understanding of the buyer’s journey and buying behavior
• Participate in the production of blogs, videos, infographics, ad copy, research reports and other dynamic content pieces to ensure optimal return on key demand generation activities through the creative services team
• Understand and regularly evaluate key engagement metrics with marketing operations to optimize the performance of content.
• Manage multiple task streams, keeping deliverables on schedule
• Participate in content development stream for media placements
• Lead information gathering from key industry figures, competitive intelligence resources and active solution customers, leverage research to drive informed content creation.
• Seek new and innovative methods for displaying content and amplifying key messages through the demand team.

Skills on Resume:

• Social Messaging (Hard Skills)
• SEO/SEM (Hard Skills)
• Buyer Analysis (Soft Skills)
• Content Creation (Hard Skills)
• Metrics Evaluation (Hard Skills)
• Task Management (Soft Skills)
• Media Content (Hard Skills)
• Research Gathering (Soft Skills)

Job Summary:

• Plan, produce, and edit high-converting content, including but not limited to blog posts (with an eye towards SEO optimization), case studies, white papers, reports, data sheets, and sales enablement materials
• Oversee and contribute to the development of compelling visual assets that align with company brand, including but not limited to illustrations, infographics, signage, advertising, and collateral
• Work with third-party writers and vendors as needed to meet goals
• Identify appropriate internal and external individuals for the job and help ensure high quality deliverables are produced on budget and on schedule
• Measure and report on results of content conversion, use insights to make informed decisions that will help further engage the RadarFirst audience
• Map out, improve, and maintain production and quality assurance workflows
• Execute messaging platforms and creative strategies for company brand
• Ensure brand integrity and keep the brand voice consistent across various touchpoints and assets
• Assist with other projects as needed, including but not limited to assisting with event execution, customer and product marketing initiatives, etc.

Skills on Resume:

• Content Production (Hard Skills)
• SEO Writing (Hard Skills)
• Visual Asset Development (Hard Skills)
• Vendor Management (Soft Skills)
• Performance Reporting (Hard Skills)
• Workflow Optimization (Soft Skills)
• Brand Messaging (Hard Skills)
• Project Assistance (Soft Skills)

Job Summary:

• Develop, execute, and analyze content and product marketing campaigns and make recommendations regarding performance improvements.
• Support and execute Teachstone’s emails, webinars, blogs, and podcasts.
• Design and edit graphics in Adobe Creative Suite used in social media and presentations.
• Maintain website presence in partnership with external partners.
• Develop, execute, and analyze social media performance across Facebook, Twitter, and LinkedIn.
• Use marketing automation software to set up and manage workflows, maintain contacts and lists, send emails, schedule social posts, and create forms and landing pages.
• Ensure the progress and execution of campaigns by managing projects through project management tool
• Develop expertise in inbound marketing methodologies to support larger marketing strategies.
• Contribute content for various marketing purposes, including newsletters, emails, and web pages.
• Use HubSpot and Google Analytics to gather data and report metrics.
• Coordinate with outside vendors for design, editing, and website needs.

Skills on Resume:

• Campaign Execution (Hard Skills)
• Content Support (Hard Skills)
• Graphic Design (Hard Skills)
• Website Management (Hard Skills)
• Social Media Analysis (Hard Skills)
• Automation Software (Hard Skills)
• Project Management (Soft Skills)
• Data Reporting (Hard Skills)

Job Summary:

• Assume project leadership for program deliverables such as brand voice/personality guidelines, case studies, emails, whitepapers, social media/blog campaigns, webinars and video
• Create messaging across audiences and channels to drive engagement
• Develop and manage a content calendar that supports business goals and objectives coordinating and aligns with the priority of key strategic initiatives
• Gather information through cross-functional collaboration to inform content production
• Define templates, formats, and procedures or develop new structures as appropriate to make content creation more efficient
• Write clearly and in appropriate style for each communication’s purpose and audience.
• Use feedback from others to revise work 
• Work effectively with minimal supervision or as part of a team 
• Help develop, improve, and document communication strategies and processes

Skills on Resume:

• Project Leadership (Soft Skills)
• Messaging Creation (Hard Skills)
• Content Calendar Management (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Template Development (Hard Skills)
• Clear Writing (Hard Skills)
• Feedback Integration (Soft Skills)
• Process Improvement (Soft Skills)

Job Summary:

• Develop content to support ongoing marketing initiatives and campaigns
• Draft and schedule email content including monthly newsletters, product updates/announcements, lead generation messages, drip campaigns, and more
• Draft and publish digital content designed to educate and inform CrowdStreet's investor community
• Draft and publish digital content designed to attract and nurture new sponsor customers
• Edit content created by other teams to ensure a consistent tone and voice in line with the CrowdStreet brand
• Work with external PR teams to edit press releases, develop pitches and stories with/for media outlets, and more
• Work in conjunction with the Growth Marketing team to set and track KPIs and report on the effectiveness of content marketing efforts
• Maintain the editorial calendar
• Repurpose existing content to ensure multiple uses and best leverage resources
• Responsible for creating a wide variety of core marketing content and collaborating with the rest of the Marketing team to help meet business goals. 

Skills on Resume:

• Content Development (Hard Skills)
• Email Marketing (Hard Skills)
• Investor Education (Hard Skills)
• Sponsor Engagement (Hard Skills)
• Content Editing (Hard Skills)
• PR Collaboration (Soft Skills)
• KPI Tracking (Hard Skills)
• Content Repurposing (Hard Skills)

Job Summary:

• Manage corporate blog including strategy, an annual calendar, content development and coordination with authors, both internal and external
• Work closely with the website specialist to review, write and publish quality website content that follows SEO best practices
• Develop company white papers, educational webinars and seminar presentations
• Travel and interview customers for potential case studies and/or testimonials
• Assist the video producer with writing scripts for a variety of video projects
• Write new customer case studies for website, blog, industry publications and internal/external presentations
• Interview technology experts (internal/external) to create web pages, print media, and other marketing campaign materials
• Help facilitate company newsletter content
• Assist the product marketing team in developing professional content to promote products and services
• Assist in a variety of marketing activities to support the team and company

Skills on Resume:

• Blog Management (Hard Skills)
• SEO Writing (Hard Skills)
• White Paper Development (Hard Skills)
• Customer Interviews (Soft Skills)
• Script Writing (Hard Skills)
• Case Study Creation (Hard Skills)
• Expert Interviews (Soft Skills)
• Newsletter Content (Hard Skills)

Job Summary:

• Write captivating content for a variety of outlets, including website, marketing and sales emails, landing pages, digital/print ads, editorial, and press releases
• Participate in development of 1-2 free resources each month to drive leads, subscribers and awareness
• Supply the company blog on an ongoing basis to educate and inform existing contacts and to attract new site visitors through search, social, and email subscribers
• Work on cross-functional teams of designers, marketing operations, sales, and external influencers and industry experts to produce relevant, targeted content that meets the needs of both key stakeholders and audience
• Administer submission and review of contributed blog and other content, including proofreading, editing, fact-checking, and optimization
• Number of views and positive comments on blog posts and social media sites
• Increased traffic to the Bastian Solutions website
• Increased views and referral traffic from the Bastian Solutions YouTube channel
• Develop unique approaches to tell the Bastian Solutions story across media platforms
• Drives all content creation by coordinating directly with experts (internal, suppliers, customers, etc.)
• Assist in online marketing strategy ensuring content creation is visible through search

Skills on Resume:

• Content Writing (Hard Skills)
• Lead Generation (Hard Skills)
• Blog Management (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Content Editing (Hard Skills)
• Traffic Optimization (Hard Skills)
• Storytelling (Soft Skills)
• Online Marketing (Hard Skills)

Job Summary:

• Work with companies like BuzzFeed, Eurovision, Roland and Adobe. 
• Work closely with the Director of Marketing to create content and communications for marketing efforts and campaigns. 
• Help represent the voice of the company through social media, blogging, video, email marketing, website and more.
• Develop and manage a communications calendar (content, graphics, schedule, channel, impact monitoring).
• Gain a deep understanding of NewBlue products, markets, and end-users
• Work with leadership on content pipeline
• Test, measure, and iterate upon successes
• Create and curate engaging written content and copy for web heroes, product detail pages, emails, social media posts, press releases, blog posts, ads, and cut sheets.
• Write for various styles, editorial, advertorial, and direct response.
• Create supporting imagery for all campaigns and initiatives
• Translate complex concepts into elegantly rendered visuals
• Image compositing, illustration, and sourcing

Skills on Resume:

• Content Creation (Hard Skills)
• Social Media Management (Hard Skills)
• Communication Strategy (Hard Skills)
• Product Knowledge (Soft Skills)
• Content Pipeline Management (Soft Skills)
• Performance Testing (Hard Skills)
• Visual Content Creation (Hard Skills)
• Complex Concept Translation (Soft Skills)

Job Summary:

• Gather, collect, and become an expert on information about solar trends and news
• Act as an information hub to inform internal teams and national markets about Complete Solar news and initiatives
• Coordinate with the marketing team to develop and implement content strategy across multiple channels
• Identify opportunities to expand Complete Solar’s content marketing efforts and objectives
• Utilize gathered information to develop written content that achieves marketing objectives
• Analyze and adapt Complete Solar’s SEO strategy as needed, implementing content marketing and SEO best practices
• Report to marketing team management on conversion metrics and KPIs
• Write marketing copy 
• Collaborate in the office with the marketing team (Lehi, UT)

Skills on Resume:

• Solar Trend Analysis (Hard Skills)
• Information Dissemination (Soft Skills)
• Content Strategy (Hard Skills)
• Opportunity Identification (Soft Skills)
• SEO Implementation (Hard Skills)
• KPI Reporting (Hard Skills)
• Copywriting (Hard Skills)
• Team Collaboration (Soft Skills)

Job Summary:

• Help expand small team’s bandwidth to produce and develop compelling and helpful content
• Help team strategize, research, and produce great content.
• Assignment and see it from conception to completion (while being open to feedback along the way).
• Execute the writing and design of marketing materials including flyers, case studies, white papers, press releases and any digital marketing content for the website, blogs or social media accounts
• Create drafts of the content, manage the layout and design, and manage the updates or final edits of all existing and new marketing materials
• Responsible for finding the photos, creating on-page graphics as well as formatting any written content and making edits or updates as needed or suggested by the marketing team
• Support and manage the Verata Health website including adding new written content, updating pages and blog posts as well as the basic management and upkeep of the site
• Write content and create designs for all social media posts on LinkedIn and Twitter
• Design email newsletters and support email marketing campaigns using HubSpot

Skills on Resume:

• Content Strategy (Soft Skills)
• Writing and Design (Hard Skills)
• Project Management (Soft Skills)
• Marketing Material Creation (Hard Skills)
• Graphic Design (Hard Skills)
• Website Management (Hard Skills)
• Social Media Content (Hard Skills)
• Email Marketing (Hard Skills)

Job Summary:

• Develop content creation process and calendar
• Identify content opportunities relevant to customer segments
• Write, edit, proofread and publish high-quality content articles to BradyID.com
• Write email copy and collaborate with email team to enhance overall email messaging
• Work with internal and external subject matter experts to source content
• Understand the performance of content using web analytics tools and make informed adjustments to strategy
• Work with customers to source case studies and interesting content ideas
• Work cross-functionally with the corporate marketing team to ensure the content aligns with core messaging
• Generate traffic from Organic Search by using SEO best practices for content discovery and development
• Research and stay current on product and industry news in support of becoming an industry content expert

Skills on Resume:

• Content Planning (Hard Skills)
• Opportunity Identification (Soft Skills)
• Content Writing (Hard Skills)
• Email Copywriting (Hard Skills)
• Expert Collaboration (Soft Skills)
• Analytics Optimization (Hard Skills)
• Case Study Sourcing (Soft Skills)
• SEO Strategy (Hard Skills)

Job Summary:

• Writing compelling content for blogs, white papers, websites, email newsletters, social media, and other collateral. 
• Owning every aspect of content, including writing and publishing content, optimizing, analyzing, and reporting on success.
• Maintaining a regular cycle of updates for collateral, including expiration, retirement, and reframing
• Managing a consistent content calendar to engage audiences in a way that aligns with key brand goals and initiatives.
• Ensuring material is technically accurate, creative, and aligned with messaging and voice guidelines - be a moderator of best practices in grammar, messaging, terminology, writing, and style.
• Sourcing information for medium and long-form content from internal resources, first party interviews, and general research.
• Constructing email campaigns based on specific objectives and audiences.
• Writing ad copy for paid advertising campaigns that drive conversions.
• Creating organic social media content on a range of topics.
• Brainstorming new topics, stories, and angles that resonate with target and aspirational customers.
• Working with the Marketing, Product, and Sales teams to develop processes, policies, protocols, and strategies.
• Ensuring that privacy and confidentiality policies are followed at all times for the safety of customers and team.

Skills on Resume:

• Content Writing (Hard Skills)
• Content Management (Hard Skills)
• Content Calendar Management (Hard Skills)
• Technical Accuracy (Soft Skills)
• Information Sourcing (Soft Skills)
• Email Campaigns (Hard Skills)
• Ad Copywriting (Hard Skills)
• Social Media Content (Hard Skills)