CONTENT MARKETING PRODUCER RESUME EXAMPLE
Published: August 14, 2024 - The Content Marketing Producer drives the creation and implementation of high-impact content across multiple platforms, ensuring alignment with brand expectations and style guidelines. Collaborates with cross-functional teams to analyze performance metrics, optimize content strategies, and contribute to successful product launches and marketing campaigns. Manages the organization and prioritization of assets, coordinating compliance reviews, and ensuring timely delivery of all content projects.
Tips for Content Marketing Producer Skills and Responsibilities on a Resume
1. Content Marketing Producer, Bright Path Media, Austin, TX
Job Summary:
- Creating and producing marketing content, for thought leadership (part of brand building) and demand and lead generation (for short term revenue generation).
- Attract and engage target audience and converts them into contacts or sales prospects.
- Keeping on top of workload, communicating healthily with stakeholders and being able to build fit-for-purpose collaborations across the organisation to manage deadlines.
- Publishing content to Infobip.com Resources, within set guidelines.
- Producing editorial videos in-line with content marketing strategy.
- Creating visually led stories for brand content on social.
- Liaising with other teams to develop product and/or coverage-related stories that inform and entertain target audience, converting them into prospects.
- Liaising with others to distribute and promote marketing content across owned, earned and paid channels to raise awareness and generate demand.
- Working with partners to amplify distribution efforts.
- Supporting analysis and reporting of content performance.
Skills on Resume:
- Content Production (Hard Skills)
- Audience Engagement (Soft Skills)
- Project Management (Soft Skills)
- Digital Publishing (Hard Skills)
- Video Production (Hard Skills)
- Visual Storytelling (Hard Skills)
- Cross-Team Collaboration (Soft Skills)
- Content Analysis (Hard Skills)
2. Content Marketing Producer, Green Valley Digital, Portland, OR
Job Summary:
- Supporting the optimization of content programs.
- Keeping up with the tech industry and marketing trends.
- Support team lead with end-to-end content production to help drive Mollie brand awareness, quality lead generation and sales enablement
- Produce hard-hitting, on-brand B2B fintech content such as white papers, sales one-sheets, trend reports, research papers, web articles, customer stories, etc.
- Gather and help analyze KPI data across proprietary reporting tools, Google Analytics, FB Business Manager, other content dashboards, etc.
- Support the creation of best-practice content playbooks & guidelines to ensure content quality benchmarks for successful rollout & local market adoption
- Contribute to brainstorms, topic ideation and content production to be planned in the Global Editorial Content Calendar, together with cross-functional teams
- CMS owner for website content uploading and DAM content updating
- Trouble-shoot internal creative team production workflow inefficiencies
Skills on Resume:
- Content Optimization (Hard Skills)
- Industry Awareness (Soft Skills)
- Content Production (Hard Skills)
- B2B Content Creation (Hard Skills)
- KPI Analysis (Hard Skills)
- Content Playbooks (Hard Skills)
- Collaborative Ideation (Soft Skills)
- CMS Management (Hard Skills)
3. Content Marketing Producer, Blue Horizon Solutions, Denver, CO
Job Summary:
- Produce video ads, testimonials, walk-throughs, platform demos and social media content
- Work closely with Marketing Director and Executive team to develop, create and produce videos, including promotional, marketing, and company videos
- Create and edit video content for multi-platform use and distribution including websites, Facebook, YouTube, Instagram (Instagram Reels, IGTV, Instagram Stories), Snapchat and TikTok
- Editing audio and sound design on projects
- Manage media assets and archiving on all company projects
- Engage in opportunities to develop original content and concepts for web and mobile
- Create content and marketing assets across various formats – videos, interviews, educational guides, and more
- Manage creative direction and development for content marketing projects inclusive of branding, graphic design, copy-writing, and photography
- Optimize and experiment to improve metrics across SEO, engagement, and ROI
- Craft creative storytelling and case study solutions that appeal to target audiences
- Effective cross-team collaborator with the ability to work across multiple creative projects and the ability to meet deadlines
Skills on Resume:
- Video Production (Hard Skills)
- Content Collaboration (Soft Skills)
- Multi-Platform Editing (Hard Skills)
- Audio Editing (Hard Skills)
- Media Management (Hard Skills)
- Creative Concept Development (Soft Skills)
- Content Optimization (Hard Skills)
- Storytelling (Soft Skills)
4. Content Marketing Producer, Urban Ink Marketing, Seattle, WA
Job Summary:
- Own and manage content calendar over all channels and identify content topics/content formats for buyers in all stages in the marketing & sales funnel
- Produce content with a focus on B2B lead generation and nurturing (social, blog, whitepaper, newsletter, webinar, guides, press releases, business case, interviews, etc.)
- Work with marketing teammates to launch campaigns across channels: web, social media, email, blog
- Work with the Sales and Product teams to produce impactful enablement resources and arm the team to better position against other competitors and products
- Develop projects to increase visibility, traffic, and conversion rate along the customer journey and optimize the content and page for SEO
- Plan, create, and implement social media activities to drive awareness and traffic
- Track and analyze the right key performance indicators for reviewing and tracking the success of content production
- Identify opportunities for company and technology award nominations, coordinate and help develop submissions
- Manage internal communication of content and maintain the content library
Skills on Resume:
- Content Management (Hard Skills)
- B2B Content (Hard Skills)
- Campaign Execution (Soft Skills)
- Sales Support (Soft Skills)
- SEO Optimization (Hard Skills)
- Social Strategy (Hard Skills)
- KPI Analysis (Hard Skills)
- Internal Comms (Soft Skills)
5. Content Marketing Producer, Northern Lights Media, Minneapolis, MN
Job Summary:
- Working with the Shield product marketing team to develop marketing collateral and digital content for third party advisors and consumers.
- Collaborate with Product, Legal and Compliance, and Distribution in creating effective and accurate product content.
- Monitor and track against key metrics and partner with the analytics team to analyze and evaluate the performance of content and campaigns.
- Partner with the creative services, user experience, social media, paid media, and direct-to-advisor teams to facilitate content creation and implementation.
- Contribute to product launches, marketing plans, and campaigns
- Coordinate compliance and legal reviews and approvals.
- Manage internal & external relationships and communications regarding production for multiple simultaneous wide-ranging projects.
- Lead the organization, prioritization and tracking of all assets to ensure content is delivered on schedule.
- Ensure organic marketing creative content meets brand expectations and style guidelines.
- Work closely with platform programmers to deliver targeted on-point customized assets.
Skills on Resume:
- Marketing Collateral (Hard Skills)
- Content Collaboration (Soft Skills)
- Performance Tracking (Hard Skills)
- Cross-Team Facilitation (Soft Skills)
- Campaign Contribution (Soft Skills)
- Compliance Coordination (Hard Skills)
- Relationship Management (Soft Skills)
- Asset Organization (Hard Skills)
6. Web Content Marketing Producer, Silver Creek Communications, Boise, ID
Job Summary:
- Produce the sites' content to optimize the user experience (UE) by being attentive to live web metrics and UE best practices
- Apply search engine optimization (SEO) best practices to every piece of content
- Analyzes customer usage statistics to evaluate the effectiveness of content strategy, and push towards continuous content improvement
- Manage and maintain the overarching editorial and content calendars to ensure regular site updates.
- Support Nintendo of America (NOA) campaigns and initiatives through concept development and creation
- Collaborate with copywriters on overarching tone and expectations for editorial
- Collaborates with other departments such as Licensing, Product Development, Communications, and Marketing on content planning
- Reviews submitted assets, content and other assets and makes recommendations to improve site content
- Inputs and maintains editorial and interactive content via a content management system
- Ensures quality by testing and troubleshooting consumer website programs and content
- Produce, research, develop, oversee all aspects of organic content production.
- Supervise internal and external productions assistants and editors.
- Own project management processes and workflow from concept to delivery.
Skills on Resume:
- UE Optimization (Hard Skills)
- SEO Best Practices (Hard Skills)
- Content Analysis (Hard Skills)
- Calendar Management (Hard Skills)
- Campaign Support (Soft Skills)
- Cross-Departmental Collaboration (Soft Skills)
- Quality Assurance (Hard Skills)
- Project Workflow (Soft Skills)
7. Content Marketing Producer, Redwood Digital Media, Sacramento, CA
Job Summary:
- Lead and build a best-in-class creative team united in its approach to creating sector-leading digital experiences through brilliant creative strategy and powerful storytelling
- Inspire and lead the creative teams to deliver exceptional output in line with strategy
- Pushing the boundaries of storytelling across multiple formats and a broad range of platforms using the latest in content marketing practices
- Directive and propositional in developing innovative creative approaches whilst recognizing that a good idea can come from anywhere
- Lead the development of new ideas, concepts, campaigns, and content whilst ensuring we meet deadlines for current work in production
- Ensure concepts and all written and presentational work shared with the client is of the highest standard whilst delivering against the goals and objectives of the campaign
- Sign-off content, including film, social graphics, photography, artwork, copy, audio, and visual content
- Understand the strategy and theory of change for each campaign and share this understanding with the creative teams, helping to reshape and optimize content to better deliver on each project’s goals and objectives
- Regularly present to and share information with clients and internally through presentations and workshops
- Ensure regularly inspiring the team with curiosity and current best-practice across all relevant channels, platforms and disciplines
Skills on Resume:
- Team Leadership (Soft Skills)
- Storytelling (Soft Skills)
- Content Innovation (Hard Skills)
- Idea Development (Soft Skills)
- Campaign Management (Hard Skills)
- Content Quality (Hard Skills)
- Client Presentations (Soft Skills)
- Best Practices (Soft Skills)