CHANNEL DEVELOPMENT MANAGER RESUME EXAMPLE

Updated: July 28, 2024 - The Channel Development Manager's responsibilities include leading channel activities and strategies in collaboration with country-level sales leadership and the Global/APJ Channel team. This role focuses on evangelizing, enabling, and developing go-to-market strategies with the partner community, understanding partners’ sales motions, and driving success through effective forecasting and opportunity development. Additionally, the position involves managing resources related to partner support, facilitating executive quarterly business reviews, and driving marketing plans and broad enablement strategies to integrate with the overall business objectives.

Tips for Channel Development Manager Skills and Responsibilities on a Resume

1. Channel Development Manager, Green Solutions Inc., Springfield, IL

Job Summary: 

  • Lead efforts to identify, test and efficiently scale new sources of paid traffic
  • Manage new marketing channels from beginning to end (strategy, planning, execution, budgeting, analysis and optimization). 
  • Maintain campaign performance reporting, highlighting successes, failures, trends, and opportunities
  • Work cross functionally with creative and web operations teams to ensure alignment in campaigns
  • Work with Insights team to analyze the effectiveness of all marketing campaigns across both online/offline channels
  • Provide project management support to ensure deadlines are met
  • Monitor paid media landscape to continuously identify new channel opportunities and trends within existing channels
  • Support teams in creating launching and activation plans
  • Develop channels with strategies and solutions that optimise company objectives
  • Capture requested features and provide feedback to internal teams and recommend creative alternatives to address or overcome technical challenges


Skills on Resume:

  • Traffic Acquisition Strategy (Hard Skills)
  • Marketing Channel Management (Hard Skills)
  • Campaign Performance Analysis (Hard Skills)
  • Cross-functional Collaboration (Soft Skills)
  • Marketing Effectiveness Analysis (Hard Skills)
  • Project Management (Hard Skills)
  • Media Monitoring (Hard Skills)
  • Creative Problem Solving (Soft Skills)

2. Channel Development Manager, Bright Future Tech, Madison, WI

Job Summary: 

  • Lead Channel activities and strategies aligned with country level sales leadership and Global/ APJ Channel team
  • Evangelize, enable and develop go-to-market strategies with the partner community.
  • Understand respective partner’s sales motion and drive success through accurate forecasting and visibility into opportunity development for sales
  • Measure and report on the success of assigned partners.
  • Help with recruitment, training, and on-boarding of new partners.
  • Engage and own driving a focused marketing plan with assigned partners
  • Build and execute broad and deep enablement plans and strategies driving adoption and integration of IntSights solutions within assigned partner portfolios
  • Lead and facilitate executive QBRs, joint executive alignment, and overall engagement
  • Rally internal cross-functional resources and executive support to enable partner success
  • Manage all needed resources as they relate to supporting the partner mission


Skills on Resume:

  • Channel Strategy Development (Hard Skills)
  • Go-to-Market Strategy Development (Hard Skills)
  • Sales Forecasting (Hard Skills)
  • Performance Measurement (Hard Skills)
  • Recruitment and Training (Hard Skills)
  • Marketing Plan Execution (Hard Skills)
  • Partner Enablement Strategy (Hard Skills)
  • Cross-functional Collaboration (Soft Skills)

3. National Channel Development Manager, River Flow Enterprises, Reno, NV

Job Summary: 

  • Actively participating in setting the direction, programs and priorities for the new business sales team
  • Contributing as a key member of the Industrial and Fresh Leadership Team
  • Developing valued partnerships with major retailers, 2nd tier retailers and food processors
  • Leading a team of Business Development Managers to generate and execute new business opportunities
  • Focussed identification and on boarding of potential customers within the channel
  • Category expansion and development of existing customers with near adjacencies
  • Industry research to understand trends and key customer involvement
  • Attending industry events and sourcing networking opportunities
  • Leveraging Go-To Market and Customer Solutioning resources
  • Proactively managing the Sales Funnel and associated processes
  • Working closely with the Commercial and Supply Chain functions to ensure that customer requirements are met at minimal cost     


Skills on Resume:

  • Strategic Planning (Hard Skills)
  • Partnership Development (Hard Skills)
  • Team Leadership (Soft Skills)
  • Customer Onboarding (Hard Skills)
  • Category Management (Hard Skills)
  • Industry Research (Hard Skills)
  • Networking (Soft Skills)
  • Sales Funnel Management (Hard Skills)

4. Channel Business Development Manager, Eco Energy Corp., Austin, TX

Job Summary: 

  • Responsible for the sales of i-Sprint Credential Management, Strong Authentication and Single Sign-On solutions through distributor and channel partners
  • Work closely with channel partner to engage with and gain commitment from the channel partners to sell and promote i-Sprint solutions to end customers.
  • Together with channel partner, to conduct partner sales training workshops to enable the partners to sell i-Sprint solutions effectively and regular i-Sprint solution updates to the channel partners.
  • Take the lead with partners’ relationship to meet with the end customers’ decision makers to identify and qualify opportunities
  • Generate the interest and buy-in for i-Sprint solutions
  • Put together the tender proposal and close the deal with the channel partners.
  • Conduct regular fortnightly reviews of the channels sales forecast and pipeline with distributor and channel partners 
  • Monitor, understand and propose actions in order to optimize leads conversion rate.


Skills on Resume:

  • Credential Management Sales (Hard Skills)
  • Partner Engagement (Soft Skills)
  • Sales Training Delivery (Hard Skills)
  • Relationship Management (Soft Skills)
  • Solution Selling (Hard Skills)
  • Tender Proposal Preparation (Hard Skills)
  • Sales Forecasting (Hard Skills)
  • Leads Conversion Optimization (Hard Skills)

5. Channel Business Development Manager, Health Pathways, Raleigh, NC

Job Summary: 

  • Identify and open promotion and distribution channels
  • Reach targeted audience identified for health insurance products and thus generate qualified leads.
  • Develop competitive incentive strategies for promotional channels.
  • Work in line with ISO 27001:2013 Information Security practices, taking particular attention to both the GDPR and the UK Data Protection Act legislation
  • Be part of knowledge share sessions to help strengthen the expertise of the business
  • Demonstrate company products and solutions and train brokers and promotion channels.
  • Work in line with business ethic - Deliver Outstanding Service
  • Ensure the partners are following up closely on the opportunities and working towards closing the deals as per commitment to i-Sprint.


Skills on Resume:

  • Channel Development (Hard Skills)
  • Lead Generation (Hard Skills)
  • Incentive Strategy Development (Hard Skills)
  • Compliance with ISO 27001:2013 and Data Protection Laws (Hard Skills)
  • Knowledge Sharing (Soft Skills)
  • Product Demonstration and Training (Hard Skills)
  • Business Ethics Adherence (Soft Skills)
  • Partner Management (Soft Skills)

6. Channel Business Development Manager, Urban Strategies LLC, Tampa, FL

Job Summary: 

  • Recruitment and development of resellers and strategic channel partners. 
  • Through effective planning meet individual KPI’s and targets
  • Represent and promote Node4 and its products/services in a professional manner
  • Work with the marketing department to identify and execute campaigns
  • Ensure all activities comply with Eaton legal and ethical requirements
  • Maintain and develop relationships with current clients
  • Identify and develop new opportunities within ISV’s and Resellers / MSP’s
  • Facilitate the proposal of products or solutions by focusing on client requirements, sometimes with the possibility of offering an alternative solution
  • Collaborate with technical and client service teams to ensure that requirements are met


Skills on Resume:

  • Reseller Recruitment (Hard Skills)
  • KPI Achievement (Hard Skills)
  • Professional Representation (Soft Skills)
  • Campaign Execution (Hard Skills)
  • Compliance with Legal and Ethical Standards (Hard Skills)
  • Relationship Management (Soft Skills)
  • Opportunity Development (Hard Skills)
  • Client Requirement Analysis (Hard Skills)

7. IT Channel Business Development Manager, Pure Water Systems, Boise, ID

Job Summary: 

  • Achieve sales and growth objectives for Power Quality IT Channel business
  • Maintain state sales in accordance with the designated sales targets
  • Maintain close relationships with key channel accounts, discussing customer technical requirements and creating solutions that add value to customer's requirements
  • Prepare and oversee the preparation of tenders/quotes for products to meet the customer’s needs and promote opportunities for sales of the company’s products
  • Prepare or oversee the preparation of contract documents for recommendation to senior management and then subsequent negotiation with clients
  • Monitor sales proposals and liaise with clients to modify proposals accordingly. 
  • Maintain contact with the customer through to post-installation phases
  • Monitor market trends through personal contact with clients and suppliers, and attendance at industry association meetings, seminars and trade functions, etc.
  • Plan and report on customer calls, meetings & opportunities to Sales Management
  • Find and develop new business opportunities with existing and potential new channel partners in the region


Skills on Resume:

  • Sales Target Achievement (Hard Skills)
  • Account Management (Hard Skills)
  • Solution Development (Hard Skills)
  • Tender/Quote Preparation (Hard Skills)
  • Contract Negotiation (Hard Skills)
  • Sales Proposal Monitoring (Hard Skills)
  • Market Trend Analysis (Hard Skills)
  • Business Development (Hard Skills)

8. Channel Business Development Manager – Enterprise Hardware Products, NextGen Retailers, Omaha, NE

Job Summary: 

  • Objectively identifying the right partners to manage together with Vendor Channel team.
  • Become an expert in the features, benefits and application of Server, Storage and various solutions
  • Attend the customer meetings with Partners as an advocate
  • Build, implement and follow-up cooperation model with the channels identified.
  • Follow through with channels and ensure satisfaction and having a high percentage of conversion.
  • Working with the partner's executives to agree and advance investment in area of responsibility
  • Building and executing against a plan to drive adoption of selected solutions with that partner.
  • Generating a solid 'economy' within the partners based on strong revenue (both product and service) and margins, leading to a reliance on brands and an appetite for to invest further in working
  • Day to day management of Partner operations including, but not limited to forecasting, resolving deal registration escalations, providing project price and Partner Programme communications.
  • Influencing and agreeing with the partners how want to adopt solutions, across on-premises, cloud, etc.


Skills on Resume:

  • Partner Selection (Hard Skills)
  • Product Expertise (Hard Skills)
  • Advocacy in Customer Meetings (Soft Skills)
  • Cooperation Model Implementation (Hard Skills)
  • Channel Satisfaction Management (Soft Skills)
  • Executive Negotiation (Soft Skills)
  • Solution Adoption Planning (Hard Skills)
  • Partner Program Management (Hard Skills)

9. SMB Channel Business Development Manager, SunPower Innovations, Phoenix, AZ

Job Summary: 

  • Define the tactics for improving the renewal retention rate of CCT and CCE across all EMEA based on the existing strategy. 
  • Work with the channel team and resellers to make sure tactics take into consideration specifics of individual markets, and development stages
  • Work closely with the resellers to enable them to be outstanding salesforce for CCT and CCE
  • Make sure know how to both maximize the retention rate and explore whitespace opportunity
  • Manage and track business metrics for CCT/CCE growth with the partners and, in particular the output of the dedicated SMB channel specialists working for these partners
  • Align effectively in an EMEA matrix organization
  • Maximize Partner Net new opportunity and revenue generation by handling all activities associated with pipeline management, sales coaching, and forecasting
  • Develop partners and strengthen relationships to drive commitment to CCT/CCE products and solutions


Skills on Resume:

  • Retention Strategy (Hard Skills)
  • Market Adaptation (Hard Skills)
  • Enable Resellers (Hard Skills)
  • Optimize Retention (Hard Skills)
  • Metrics Management (Hard Skills)
  • Organizational Alignment (Soft Skills)
  • Pipeline Management (Hard Skills)
  • Partner Development (Soft Skills)

10. SMB Channel Business Development Manager, Windward Data, Little Rock, AR

Job Summary: 

  • Drive growth of the annual recurring revenue (ARR) for Creative Cloud for Teams (CCT) and Creative Cloud for Enterprise (CCE) subscriptions across all of EMEA.
  • Designing and maintaining a pipeline of Net New opportunities with the partners and for driving to close
  • Working with internal sales people, resellers’ staff and with end users.
  • Planning and execution of Sales, Marketing, Enablement and Demand Generation activity
  • Playing a critical role in the Customer Lifecycle Management process, with a view to driving outstanding retention rates. 
  • Manage the relationship and output of a team of SMB Channel Specialists employed by partners and funded 
  • Work to define the activity required to build the respective partner’s competencies around CCT and CCE.
  • Run seminars, webinars and one-to-one sales and technical presentations for resellers and end customers


Skills on Resume:

  • ARR Growth (Hard Skills)
  • Pipeline Management (Hard Skills)
  • Stakeholder Collaboration (Soft Skills)
  • Sales Execution (Hard Skills)
  • Lifecycle Management (Hard Skills)
  • Team Management (Soft Skills)
  • Competency Development (Hard Skills)
  • Conduct Presentations (Hard Skills)

11. Channel Development Manager, Optimal Health Solutions, Hartford, CT

Job Summary: 

  • Thoroughly diligence partner documentation related to permitting, site conditions, and site control of asset acquisition opportunities
  • Organize and communicate findings to Channel Development team appropriate internal stakeholders
  • Identify commercial risks and clearly communicate Channel Development team and senior management, as appropriate
  • Propose effective risk mitigation strategies in conjunction with the Director of Channel Operations
  • Investigate and detail all permitting requirements within relevant jurisdictions for individual acquisition opportunities
  • Interface with property owners, local officials, and other project stakeholders to ensure a seamless transition from diligence to Nexamp asset ownership
  • Communicate effectively with project stakeholders to facilitate the project permitting and approval process
  • Coordinate closely with business units to ensure efficient flow of information and decision - making for individual opportunities and portfolios
  • Track and resolve open development issues in both pre- and post-closing settings, including pertinent real estate issues (e.g. easements, access, and title concerns)
  • Work independently and as part of a team to ensure thorough and efficient diligence in support of annual Channel Development goals


Skills on Resume:

  • Documentation Diligence (Hard Skills)
  • Risk Identification (Hard Skills)
  • Risk Mitigation Strategies (Hard Skills)
  • Permitting Requirements Investigation (Hard Skills)
  • Stakeholder Interface (Soft Skills)
  • Project Facilitation (Soft Skills)
  • Information Coordination (Soft Skills)
  • Issue Resolution (Hard Skills)

12. Channel Development Manager, Mountain View Technologies, Salt Lake City, UT

Job Summary: 

  • Plan, develop, and drive strategic multi-channel expansion plans to reach out to new market segments and expand market shares.
  • Manage the Channel Development Team – set, monitor, and report Channel Team’s performance indicators and goals.
  • Prepare and manage channel visit plans for the team and ensure proper tracking and follow up.
  • Build relationships with partners, engendering trust, confidence, loyalty, awareness, and mutual benefits.
  • Work closely with the marketing team to optimize/strengthen the overall GTM (Go-To-Market) capabilities and exploring B2B/B2C opportunities. 
  • Develop/brainstorm creative GTM plans and initiatives with internal department and external partners.
  • Support in the execution of GTM plans
  • Understand consumer and business consumer products well and align with partners’ strategy across all channels and ensure partners to range-in the products.
  • Provide market insights and monitor competition.
  • Product launch planning coordination with Marketing, Sales, and After Sales Team to ensure success in all launches.


Skills on Resume:

  • Multi-channel Strategy (Hard Skills)
  • Team Performance Management (Hard Skills)
  • Channel Visit Management (Hard Skills)
  • Relationship Building (Soft Skills)
  • GTM Optimization (Hard Skills)
  • GTM Plan Development (Hard Skills)
  • GTM Execution Support (Hard Skills)
  • Market Insight Analysis (Hard Skills)

13. Channel Development Manager, Crystal Clear Media, Charleston, WV

Job Summary: 

  • Assist to promote the implementation of bulk business strategy in the region and ensure the realization of bulk business objectives
  • Assist to manage existing bulk distributors effectively, and develop new professional bulk distributors with bigger, more and better quality through the expansion of new channels
  • Control the price of bulk channels to ensure the sustainable development of the business
  • Keep close communication with regional trade, team and front-line sales to ensure the implementation of bulk plan in place, so that there will be more bulk stores in the market, more displays in stores with bulk, and improve visibility on the basis of more bulk displays
  • Assist in the management of bulk TS charges in the region to ensure reasonable distribution and efficiency of bulk charges
  • Assist frontline and dealers in managing the promotion team.
  • Leading the proposal of new promotional activity with JDE products to increase promotional effectiveness per customer
  • Leading, participating and supporting of special/exclusive projects with customers
  • Providing the controlling/analyzing/reporting tools to evaluate Sales Priorities process (promo activities/POSM) and implementing them in cooperation with Shopper Marketing


Skills on Resume:

  • Bulk Business Strategy Implementation (Hard Skills)
  • Distributor Management (Hard Skills)
  • Pricing Control (Hard Skills)
  • Communication Coordination (Soft Skills)
  • Charge Management (Hard Skills)
  • Promotion Team Management (Soft Skills)
  • Promotional Activity Leadership (Hard Skills)
  • Sales Process Evaluation (Hard Skills)

14. Channel Development Manager, Blue Sky Analytics, Fargo, ND

Job Summary: 

  • Solicit, negotiate and secure new vendor partnerships to meet quarterly revenue objectives and drive business
  • Effectively manage a pipeline throughout the entire sales cycle from prospecting through final negotiation and assisting with vendor launch
  • Identify target vendors, partners and distribution opportunities
  • Defining needs and business requirements and generating new business within existing vendor relationships
  • Ensure that all sales generated meet client needs as well as company standards as to profitability and contribution to the professional image of the company
  • Work closely with the finance and data analyst teams
  • Analysing sales funnel data to create critical process improvements.
  • Set up the budget investment and management system to better manage the bulk chain customers.
  • Make suitable business plan for bulk chain customers.
  • Build good relationships with these bulk chain customers and through regular business review and joint bussiness plan to establish strategic cooperation relations.


Skills on Resume:

  • Vendor Partnership Solicitation (Hard Skills)
  • Pipeline Management (Hard Skills)
  • Target Vendor Identification (Hard Skills)
  • Business Requirement Definition (Hard Skills)
  • Sales and Profitability Standards (Hard Skills)
  • Finance Team Collaboration (Soft Skills)
  • Sales Funnel Analysis (Hard Skills)
  • Relationship Building (Soft Skills)

15. Channel Development Manager, Progressive Retail Solutions, Birmingham, AL

Job Summary: 

  • Identify, develop and implement strategies and methods for profitably expanding market position within product distribution channels.
  • Works cooperatively with the Product management and direct sales teams
  • Provides leadership and implementation of joint launch activities, sales promotions, communications and product marketing into partner distribution channels.
  • Develop, design, implement and measure distribution channel programs at the reseller level regionally.
  • Program execution, managing and monitoring execution of all channel marketing programs
  • Working closely with partners and the marketing and business development teams.
  • Program analysis which includes opportunity evaluation to insure consistency with overall business goals and strategies, financial ROI, brand synergies, impact, visibility and execution requirements. 
  • Critique and modify programs to optimize the business development process.
  • Facilitate integration of the direct sales and product marketing organizations with those of channel partners.
  • Facilitate and insure information sharing on competitors, new programs, customers, factual end user demand as well as profitability/market pricing data


Skills on Resume:

  • Market Expansion Strategy (Hard Skills)
  • Cooperative Teamwork (Soft Skills)
  • Launch Activity Leadership (Hard Skills)
  • Distribution Channel Program Development (Hard Skills)
  • Program Execution Management (Hard Skills)
  • Partner Collaboration (Soft Skills)
  • Program Analysis (Hard Skills)
  • Integration Facilitation (Soft Skills)

16. Channel Development Manager, Quantum Market Strategies, Cheyenne, WY

Job Summary: 

  • Become versed in IT Complete and Powered Services presentations
  • Plan and deliver NCA webinars within BU
  • Work closely within assigned MSP Peer Groups to take full advantage of what the community offers and further entrench business unit within those communities.
  • Trainings with Assigned Peer Groups throughout the year
  • Uncover and make sure are taking for advantage of everything a Peer Group offers to its vendor partners.
  • Identifying new MSP Peer Groups and Industry Leaders for BU to partner with to expedite growth.
  • Develop Strategic Relationships, introduce new opportunities to VP of Business Development
  • Proactively identifying partner accounts at events within the channel base that need Goal Assist
  • Maintaining accurate Account records of opportunities and contacts at events and post event.
  • Fill in for another CDM (different BU) if called upon for booth duty at an event
  • Developing relationships and strengthening engagement with individual MSPs within the Assigned Peer Group


Skills on Resume:

  • IT Presentations (Hard Skills)
  • Webinar Delivery (Hard Skills)
  • Community Engagement (Soft Skills)
  • Peer Group Training (Hard Skills)
  • Opportunity Identification (Hard Skills)
  • Strategic Relationship Development (Soft Skills)
  • Event Partner Identification (Hard Skills)
  • Account Record Maintenance (Hard Skills)

17. Channel Development Manager, Fresh Start Ideas, Baton Rouge, LA

Job Summary: 

  • Assist to promote the implementation of bulk business strategy in the region and ensure the realization of bulk business objectives
  • Assist to manage existing bulk distributors effectively, and develop new professional bulk distributors with bigger, more and better quality through the expansion of new channels
  • Control the price of bulk channels to ensure the sustainable development of the business
  • Keep close communication with regional trade, NBO team, and front-line sales to ensure the implementation of bulk plan in place
  • Assist to manage existing bulk stores in the market, more displays in stores with bulk, and improve visibility on the basis of more bulk displays
  • Assist in the management of bulk TS charges in the region to ensure reasonable distribution and efficiency of bulk charges
  • Assist frontline and dealers in managing the promotion team.
  • Supports and maintains channel partner application training, including competitive strategies and responses, for all appropriate Cattron products.
  • Adheres to quality and safety systems or maintenance of quality and safety standards.
  • Dig into the requirement of the custom to develop multiple catagory bulk business.


Skills on Resume:

  • Bulk Strategy Implementation (Hard Skills)
  • Distributor Management (Hard Skills)
  • Pricing Control (Hard Skills)
  • Communication Coordination (Soft Skills)
  • Store Management (Hard Skills)
  • Charge Management (Hard Skills)
  • Promotion Team Support (Soft Skills)
  • Application Training (Hard Skills)

18. Channel Development Senior Manager, Coastal Innovations, Portland, ME

Job Summary: 

  • Understand Channel partner business and how to add value to it.
  • Study and analyze market information, and support NI sales director to set up channel development strategy, incentive scheme, target, expense, etc and responsible for the implementation.
  • Build and expand the current channel relationship, as well as leverage executive partner relationship.
  • Streamline the channel lifecycle management process and system optimization e.g. qualification, registration, appointment, forecast, commitment, etc.
  • Support region to assess different channel characteristics, performance, and sales commitment achievement.
  • Support region/marketing with channels to generate product knowledge, enthusiasm, and passion. 
  • Conduct channel training, mainly involving sales skills, channel policy interpretation
  • Develop channel sales tools and platforms, provide advice to channel partners, conduct multi-form channel exchanges.
  • Channel partner incentive: establish and improve the scoring system implementation and the annual commitment incentive scheme, and responsible for the annual channel conference/VIP club activities.
  • Keep sufficient communication with Channel partners and customers to elevate company brand/product impact towards the sales target.
  • Develop new channel partners, establish healthy networking and customer relationship.
  • Support the management of Sanfte brand NI sales business: brand building, product strategy, channel development and daily business.


Skills on Resume:

  • Channel Business Analysis (Hard Skills)
  • Market Information Study (Hard Skills)
  • Channel Relationship Building (Soft Skills)
  • Lifecycle Management Optimization (Hard Skills)
  • Performance Assessment (Hard Skills)
  • Product Knowledge Support (Soft Skills)
  • Channel Training (Hard Skills)
  • Incentive Scheme Development (Hard Skills)

19. SME Channel Development Manager, Dynamic Growth Enterprises, Sioux Falls, SD

Job Summary: 

  • Deliver agreed target sell out and sell in revenues from BT/EE's SME division to contribute to the overall BT/EE B2B quarterly targets
  • Performance against strategic priorities defined at HQ and local level as well as growth in market share, ASP and B2B share of overall operator account
  • Build and deliver commercially viable propositions across strategic products (Enterprise Edition and Rugged) 
  • Grow market share and revenue in each of BT/EE's SME business channels
  • Build and sustain close relationships with BT/EE's Partnership team, trading teams, heads of channel and channel teams to role out key initiatives across SME
  • Co-ordinate and manage the engagement of the BT/EE dedicated Business Product Specialist including engagement in call centre and retail stores
  • Ensure on strategy business messaging and alignment with active propositions 
  • Ensuring the Digital presence and propositions are executed to ensure success in an evolving market
  • Develop commercial propositions and work with Channel Marketing managers to ensure the lead propositions are executed flawlessly
  • Identify and develop opportunities achieve growth in leasing and services in addition to the core business of mobile (smartphone and tablet)
  • Build and execute a channel account plan to ensure BT/EE effectively position products and services


Skills on Resume:

  • Revenue Forecasting (Hard Skills)
  • Strategic Planning (Hard Skills)
  • Proposition Development (Hard Skills)
  • Relationship Management (Soft Skills)
  • Coordination and Engagement Management (Soft Skills)
  • Business Messaging Alignment (Soft Skills)
  • Digital Marketing Execution (Hard Skills)
  • Channel Account Planning (Hard Skills)

20. Channel Development Manager Pet, Peak Performance Marketing, Providence, RI

Job Summary: 

  • Working with key retail partners will drive long-term growth for the category in the Pet Specially channel.
  • Represent the channel lens throughout key business planning processes, including Integrated Category Planning, New Product Development (NPD), promotional planning and evaluation, and customer planning.
  • In partnership with the customer team, lead the category review process for the channel
  • Poviding data analysis, category insights and recommendations supporting NPD and range proposals, tailored shelf recommendations that encapsulates the category and customer strategy
  • Proactive communication and engagement with the customer throughout the process.
  • Working alongside the sales team will be retailer focussed supported by the category team to deliver opportunities for the Pet Specialty channel 
  • Working alongside the Trade Activation team to provide insights & recommendations 
  • Support best-in-class delivery of in-store activations
  • Provide market & competitor analysis and insights, including key implications and recommendations
  • Lead recommendations for range management for the channel, including priority ranking and core ranging, as well as maintain shelf management principles and planogram recommendations across the channel.
  • Review promotional plan effectiveness and provide recommendations for future tactics.
  • Be the single point of contact for channel insights for the portfolio internally


Skills on Resume:

  • Integrated Category Planning (Hard Skills)
  • New Product Development Strategy (Hard Skills)
  • Promotional Planning and Evaluation (Hard Skills)
  • Data Analysis (Hard Skills)
  • Category Insight Development (Hard Skills)
  • Proactive Communication (Soft Skills)
  • Market and Competitor Analysis (Hard Skills)
  • Range Management (Hard Skills)

21. Channel Development Manager, New Horizons Enterprises, Montpelier, VT

Job Summary: 

  • Generate pipeline revenue by driving joint go-to-market (GTM) activity with channel partner leadership, channel partner sales executives, and the internal sales organization
  • Align closely with partners, leadership & account reps to identify new prospects and engagement related to new opportunities 
  • Using exceptional communication skills to effectively lead business and technical presentations, demonstrations and conversations with channel partner leadership, sales, and technical stakeholders
  • Develop product and sales competency within core set of regional & national partners, influencing GTM and sales strategy in alignment with sales process to drive partner sourced pipeline
  • Share analytics with executive and technical champions driving further demand
  • Driving the development of technical pre-sales & post-sales practices within each partner and develop/ maintain relationships with key partners for growth within customer base
  • Establishing and implementing selection process, criteria, and controls for selection, management, and performance of channel partners, including quarterly business reviews with partners and compliance with policies, procedures, and ethical standards
  • Participating in QBR's for sales team and reporting KPI's for each partner within assigned region
  • Remain organized and focused on removing sales obstacles through creativity and adaptation to position against competitive offerings effectively
  • Responsible for representing the products, company values and brand to customers and at field events such as conferences/seminars


Skills on Resume:

  • Pipeline Development (Hard Skills)
  • Go-To-Market Strategy (Hard Skills)
  • Communication (Soft Skills)
  • Technical Presentations (Hard Skills)
  • Sales Analytics (Hard Skills)
  • Relationship Management (Soft Skills)
  • Partner Compliance Management (Hard Skills)
  • Creative Problem Solving (Soft Skills)