Job Summary: 

• Driving preference and commercial revenue for Heathrow through the planning and delivery of multi-channel marketing campaigns
• Owning the creative and media briefing process, delivery and success measurement of integrated campaigns
• Scheduling Heathrow content on media screens working with Heathrow’s media partner, JC Decaux
• Take responsibility for keeping abreast of current trends in the B2B marketing industry.
• Lead and contribute to company-wide innovation and transformation projects, using the position with a 360-degree view of the company 
• Assist in developing new data products to take to market and be active in improving the customer journey.
• Be up for working in a small business and all that entails - smaller budgets, close-knit teams, fantastic night outs and a need to just get shit done.
• Providing support for other channels, including social media, and CRM through sourcing content that promotes the service and encourages conversation
• Build and maintain internal and external relationships and communications for effective development and execution of strategies, campaigns, and creative assets.

Skills on Resume: 

• Strategic Marketing Planning (Hard Skills)
• Integrated Campaign Management (Hard Skills)
• Media Management (Hard Skills)
• Market Research (Hard Skills)
• Transformation Leadership (Hard Skills)
• Data Product Development (Hard Skills)
• Adaptability and Resourcefulness (Soft Skills)
• Relationship Management (Soft Skills)

Job Summary: 

• Be in charge of marketing strategy and yearly plans for IHG direct channels like apps, mini-programs, etc.
• Campaign planning and execution including product design, creative, media plan, social, etc.
• Drive key channel performance including traffic, MAU, gross revenue, and member engagement.
• Enhance digital product user journey and support product development for GC.
• Educate and engage hotel digital manager/marcom on channel product marketing knowledge.
• Be the first point of contact for incoming requests from marketing colleagues working on campaigns that require integration with the new brand campaign.
• Take responsibility for evaluating incoming briefs and constructively challenge colleagues
• Driving toward high quality, high impact and relevant branded execution across three primary audiences, small businesses, Accountants, and Medium businesses.
• Deliver consolidated agency requirements for marketing lead initiatives so they are integrated with the new brand campaign.
• Evaluate briefs and recommend prioritization of work for approval by the Head of the Brand and VP of Marketing.
• Consult and communicate with the Head of the Brand and Brand Planner to ensure coordination across all marketing efforts.

Skills on Resume: 

• Marketing Strategy Development (Hard Skills)
• Campaign Planning and Execution (Hard Skills)
• Performance Management (Hard Skills)
• User Experience Optimization (Hard Skills)
• Education and Training (Soft Skills)
• Interdepartmental Collaboration (Soft Skills)
• Quality and Impact Assessment (Soft Skills)
• Agency Management (Soft Skills)

Job Summary: 

• Lead all aspects of the execution of Juniper’s brand awareness campaign across multiple channels and media 
• Lead and direct day-to-day campaign operations, including campaign budget, workbook schedules, and timelines.
• Responsible for the accurate and timely delivery of campaign ads 
• Asset to media agencies/vendors and marketing teams, ensure accurate campaign implementation throughout.
• Proactively monitor and track campaign progress including setting timelines, landmarks, and priorities
• Driving ongoing meeting agendas, and aligning with proper collaborators to arrive at concrete decisions, etc.
• Leverage the understanding of full-funnel marketing tactics to partner with demand gen, field marketing, paid media, and web teams
• Work and collaborate with creative agency and in-house creative development team to ensure creative ads and content meet the strategic needs of the campaign.
• Maintain an understanding of company vision and strategy, ensuring the campaign is on-brand and aligned with business goals.
• Keep a pulse on current marketing trends to identify new ideas and opportunities for the campaign.

Skills on Resume: 

• Campaign Management (Hard Skills)
• Attention to Detail (Soft Skills)
• Communication and Collaboration (Soft Skills)
• Project Management (Hard Skills)
• Leadership (Soft Skills)
• Strategic Thinking (Hard Skills)
• Creative Collaboration (Soft Skills)
• Market Awareness (Hard Skills)

Job Summary: 

• Work with the Consumer Activation team and the Market Managers to manage and implement the community engagement strategy to acquire customers
• Take responsibility for managing and implementing the plan for all ambassador/influencer activity
• Ensure we create professionalism, and consistency and maximize the commercial opportunities created through these key relationships
• Proactively identify Coloplast consumer ambassadors/influencers and maintain ongoing relationships
• Working with the Acquisition Associate Campaign Manager to ensure the event team activates national events in line with the strategy
• Manage the local events process with the sales teams including resources, sample leads and ambassador attendance
• Utilising Influencers and Coloplast Nurses to drive consumers to consumer events and elevate brand loyalty and product and service preferences
• Scope, execute, and analyze consumer event activity, to review/share results with relevant stakeholders
• Effectively work with and manage internal stakeholders and external agencies, acting as the liaison between Marketing, global, digital and event activation
• Be the eyes and ears of the consumer activation team, tracking and reporting back on competitor campaign activity

Skills on Resume: 

• Community Engagement Strategy (Hard Skills)
• Ambassador/Influencer Management (Hard Skills)
• Relationship Building (Soft Skills)
• Event Management (Hard Skills)
• Coloplast Nurses (Hard Skills)
• Event Analysis and Reporting (Hard Skills)
• Stakeholder Management (Soft Skills)
• Competitive Analysis (Hard Skills)

Job Summary: 

• Create a marketing strategy, focused on lead generation and customer acquisition.
• Work with digital marketing colleagues to manage budgets, prospecting and remarketing campaigns
• Manage a diverse portfolio of products and craft a clear, compelling message that communicates value to customers.
• Conduct market analysis to identify growth and optimization opportunities based on customer needs and behaviors.
• Partner with cross-functional teams to improve funnel efficiency and drive growth.
• Balance a wide variety of tasks, inclusive of community building, events management, and customer-facing activity in addition to core marketing functions.
• Be a key part of market leading team and culture dedicated to health, wellness, work/life balance and diversity, equity and inclusion.
• Review the annual campaign and promotion calendar together with the Marketing Team after aligning with Commercial Teams (category, pricing, inventory)
• Facilitate effective cross-functional communication between the creative team and the category managers for the creation of campaign assets and TV spots
• Plan cross-functional campaigns (including project plan) on the commercial side for the 3-4 biggest campaigns
• Give insights about past or upcoming campaigns within the Commercial Teams

Skills on Resume: 

• Marketing Strategy Development (Hard Skills)
• Digital Marketing Management (Hard Skills)
• Product Portfolio Management (Hard Skills)
• Market Analysis (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Multi-tasking and Adaptability (Soft Skills)
• Cultural Alignment and Inclusivity (Soft Skills)
• Campaign Planning and Review (Hard Skills)

Job Summary: 

• Design marketing programs based on customer marketing strategy to deliver 1:1 communication across channels
• Manage the end-to-end development of customer lifecycle campaigns including briefing of creative, data delivery and results across all channels
• Build test and learn a framework for loyalty and customer lifecycle initiatives.
• Take responsibility for building out innovative and personalized customer programs
• Contribute to the Loyalty strategy to enhance customer engagement with targeted initiatives.
• Lead the improvements of email marketing campaign effectiveness, through send planning, segmentation, etc.
• Develop and execute direct marketing campaigns across direct mail and digital to drive sales and growth
• Ensure all marketing communications are legal and brand compliant, and that sign-off processes are adhered to
• Ensure the event expenditure is tracked and within budget to minimize production costs

Skills on Resume: 

• Customer Marketing Strategy Design (Hard Skills)
• Campaign Management (Hard Skills)
• Test and Learn Framework Development (Hard Skills)
• Innovative Program Development (Hard Skills)
• Loyalty Strategy Contribution (Hard Skills)
• Email Marketing Optimization (Hard Skills)
• Direct Marketing Campaign Execution (Hard Skills)
• Budget Management (Hard Skills)

Job Summary: 

• Develop and execute targeted email marketing campaigns that produce measurable results
• Utilize marketing automation platform to develop effective landing pages that improve engagement and lead conversion using tactics
• Develop and implement social media campaigns primarily on LinkedIn and Twitter (organic and paid)
• Implement content marketing, SEO, and SEM strategies to improve organic search results and increase interaction and lead conversion
• Work closely with Sales leadership and Business Development to develop and refine the content 
• Support the buyer journey using funnel metrics, buyer personas, and similar approaches
• End-to-end fulfilment of digital ad campaigns (app/e-mail/social) through standard operating procedures
• Take responsibility for the production and distribution of standardized campaign reports
• Develop and maintain a central repository of campaign performance benchmarks
• Establishes productive and efficient ways of working with the international team of Account Directors, internal teams and agency partners

Skills on Resume: 

• Email Marketing (Hard Skills)
• Marketing Automation (Hard Skills)
• Social Media Management (Hard Skills)
• SEO/SEM (Hard Skills)
• Collaboration with Sales (Soft Skills)
• Buyer Journey Optimization (Hard Skills)
• Digital Ad Campaign Management (Hard Skills)
• Benchmarking (Hard Skills)

Job Summary: 

• Support and optimize paid search advertising campaigns across product categories, and advertising campaigns.
• Take responsibility for performing keyword expansion projects.
• Analyze paid search traffic from search engines for relevancy.
• Audit keyword lists from internal and external tools to identify new paid search keywords.
• Take responsibility for auditing paid search campaign landing pages and bounce rates.
• Work directly with vendors such as Google and Microsoft.
• Coordinating retail-marketing strategy across retail and DSPs globally.
• Keeping within agreed budgets and accurately storing records of expenditure.
• Using audience insight and developing strategies for artists.
• Integrating up-to-date knowledge of digital space (TikTok, Instagram, YouTube) into influencer and lifestyle marketing.
• Overseeing brief and infrastructure for artists’ digital touchpoints.
• Sourcing and briefing social media agencies for artists.

Skills on Resume: 

• Paid Search Advertising (Hard Skills)
• Keyword Research (Hard Skills)
• Traffic Analysis (Hard Skills)
• Keyword List Auditing (Hard Skills)
• Landing Page Optimization (Hard Skills)
• Vendor Management (Soft Skills)
• Retail Marketing Coordination (Soft Skills)
• Budget Management (Hard Skills)

Job Summary: 

• Formulating digital strategy and execution across a roster of artists.
• Product managing content marketing campaigns for artists’ projects.
• Submitting briefs to creative agencies and selecting the most appropriate outcomes.
• Identifying suitable designers/creatives for projects.
• Overseeing the delivery, production and pitching of assets for all departments.
• Selecting photographers, instigating, and attending photo shoots and video shoots as appropriate.
• Liaising with artists/managers to obtain approval for creative assets etc.
• Managing relevant artist showcases and events.
• Handling digitization of visual assets, incorporating technological advances as they come.
• Overseeing market research activity to include insights.
• Liaising across departments that range across A&R, music technicians, promotions, sales, audience, and commercials, etc.

Skills on Resume: 

• Digital Strategy Formulation (Hard Skills)
• Product Management (Hard Skills)
• Creative Brief Management (Hard Skills)
• Talent Identification (Hard Skills)
• Project Oversight (Hard Skills)
• Photography and Videography Management (Hard Skills)
• Stakeholder Liaison (Soft Skills)
• Event Management (Soft Skills)

Job Summary: 

• Leading the content creation for Marketing, and work cross-functionally with the Content team, Commercial team and Marketing team 
• Plan, drive and deliver all assets needed for the marketing activities daily. 
• Responsible for creating content for larger 360 campaign touchdowns in the Marketing calendar. 
• Work closely with the Creative Director and content team to develop campaign concepts
• Execute and deliver those campaigns to serve campaign goals from building awareness
• Brief the content team and commercial team on all marketing activities, asset needs and testing scenarios. 
• Lead regular reviews of assets and activities with the content team to continually learn and optimize the marketing content.  
• Create easy-to-use tools for the team to work cross-functionally, and ensure that the brand and identity are adhered to in the communication. 
• Work with the Marketing Manager and content team to develop and execute a larger 360 campaign concept to make bigger touchdowns in the marketing calendar.  
• Work cross-functionally and alongside the Production manager to manage external agencies and freelancers 
• Execute and deliver on campaign needs according to the timelines, goals, KPIs and budgets defined.  
• Manage the marketing content creation process from creating the briefs, managing timelines and giving input on copy and ad design and landing pages to final delivery of all assets to Performance Marketing Manager. 

Skills on Resume: 

• Leadership Skills (Soft Skills)
• Project Management (Hard Skills)
• Content Creation (Hard Skills)
• Creative Thinking (Soft Skills)
• Communication Skills (Soft Skills)
• Analytical Skills (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Time Management (Soft Skills)

Job Summary: 

• Execute, monitor, and optimize advertising campaigns using the Amobee Marketing Platform, including campaign setup, trafficking, and reporting
• Make recommendations to improve campaign performance to client goals, through analytics and a deep understanding of the available levers
• Provide accurate reporting, campaign pacing and delivery insights, and present with confidence 
• Validate campaign adjustments and work to minimize billing discrepancies
• Become an expert in tracking and reporting platforms, collating data for client reports
• Work closely with the team to increase scale and performance across campaign activity
• Advise and make recommendations for past and future campaigns
• Adhere to quality assurance processes and standards, as well as production schedules and deadlines for all projects
• Perform other related functions and responsibilities as assigned from time to time
• Assist in identifying new opportunities for using and acquiring data to better meet the needs of clients.

Skills on Resume: 

• Marketing Platform (Hard Skills)
• Analytical Skills (Hard Skills)
• Reporting Skills (Hard Skills)
• Attention to Detail (Soft Skills)
• Data Management (Hard Skills)
• Team Collaboration (Soft Skills)
• Communication Skills (Soft Skills)
• Time Management (Soft Skills)

Job Summary: 

• Build and deploy email marketing campaigns via Salesforce Marketing Cloud (Data Extensions, Content Builder, Journey Builder Automation Studio)
• Review campaign requirements and define solutions required to support CRM programs
• Document and maintain a campaign matrix, capturing business rules and ensuring all documentation is completed for campaign configuration
• Collaborate with the cross-functional team (data analysts, creatives, QA and project managers) to support high-quality campaign builds
• Participate in the creation and execution of functional and data-related test plans with vendors and client database teams
• Collaborate with business stakeholders in designing dashboards and analytic reports relevant to CRM marketing programs
• Assist business stakeholders in drawing insights from data to determine campaign success and further strategy development
• Participate in meetings where email best practices, CASL rules and strategy are being discussed
• Identify areas of opportunity within campaign and CRM processes and work with the team and management to clarify and simplify complex processes

Skills on Resume: 

• Salesforce Marketing Cloud (Hard Skills)
• Analytical Skills (Hard Skills)
• Documentation Skills (Hard Skills)
• Team Collaboration (Soft Skills)
• Test Planning and Execution (Hard Skills)
• Data Analysis and Reporting (Hard Skills)
• Stakeholder Engagement (Soft Skills)
• Email Best Practices (Hard Skills)

Job Summary: 

• Responsible for the effective planning, development, delivery and optimization of end-to-end campaigns 
• Drive increased engagement, demand and advocacy with the existing and new customer base. 
• Help influence value by surfacing core value messages while generating quality leads for the sales team.
• Develop and execute customer marketing programs, ensuring revenue is maximized
• Driving cloud services, retaining existing customers and increasing customer value for SME cloud products.
• Deliver business performance and demand through the development of NCA customer campaigns.
• Own end-to-end customer nurture journeys and deliver ‘always on’ programs designed to continually optimize and drive customer success.
• Drive increased leads and revenue through demand generation, upsell and cross-sell activities using a range of marketing channels and activities.
• Coordinate marketing campaigns across all channels of the marketing mix and with any involved stakeholders.

Skills on Resume: 

• Campaign Planning and Development (Hard Skills)
• Customer Engagement and Advocacy (Hard Skills)
• Lead Generation and Sales Support (Hard Skills)
• Customer Marketing Program Management (Hard Skills)
• Business Performance Analysis (Hard Skills)
• Customer Journey Optimization (Hard Skills)
• Demand Generation and Revenue Growth (Hard Skills)
• Stakeholder Coordination (Soft Skills)

Job Summary: 

• Maintain and organize CRM of the influencer database, and act as a liaison between the influencer and brand
• Reach out to influencers for brand campaigns and potential management
• Coordinate influencer campaigns with brands, allocating monthly budgets and hitting strict performance targets
• Make tailored recommendations to brands for potential campaigns based on in-depth knowledge of the client's influencer networks and the brand's KPIs and goals
• Deeply vet the influencers who you recommend to the brands and know their social presence
• Understand brand goals and KPIs and put together successful campaigns that hit those targets
• Contribute to the management of marketing portfolios and the achievement of successful marketing initiatives for the TPG brand using a wide range of platforms
• Develop and execute targeted national campaigns from research and development through to implementation and review, nationally across multiple channels.
• Liaise with internal and external teams in the development of creative campaigns and idea generation.
• Perform ongoing reporting and analysis on campaign performance the success of campaigns, and conversions post-completion.

Skills on Resume: 

• CRM Management (Hard Skills)
• Influencer Outreach (Hard Skills)
• Campaign Coordination (Hard Skills)
• Strategic Recommendations (Hard Skills)
• Influencer Vetting (Hard Skills)
• Campaign Strategy (Hard Skills)
• Marketing Portfolio Management (Hard Skills)
• Campaign Analysis (Hard Skills)

Job Summary: 

• Serve as the sole point of contact and internal owner in the Asia-Pacific region of content syndication and digital advertising campaigns
• Work with sales and post-sales teams to ensure optimal client support and a superior customer experience
• Identify, define and implement inventory and partner process improvements
• Serve as a digital operations and lead generation subject matter expert for internal teams, external partners and strategic customers
• Continuously assess, improve, and implement efficient and scalable operational workflow from campaign implementation through delivery
• Be the subject matter expert across ML’s products and 3rd party applications including Lead Generation and Digital Advertising Operations and platform integrations
• Join client calls to offer technical implementation and optimization consultation
• Partner with the finance team to complete month-end close processes, analysis and reporting
• Straightforwardly explain complex concepts over Zoom or other remote technologies
• Investigate, analyze and solve problems, and communicate results both internally and externally with partners and customers

Skills on Resume: 

• Project Management (Hard Skills)
• Customer Relationship Management (Soft Skills)
• Process Improvement (Hard Skills)
• Digital Marketing Expertise (Hard Skills)
• Technical Proficiency (Hard Skills)
• Financial Acumen (Hard Skills)
• Problem-Solving Skills (Hard Skills)
• Communication Skills (Soft Skills)

Job Summary: 

• Develop and execute integrated marketing campaigns across both traditional and digital channels
• Ensuring campaigns are successfully delivered cost-effectively and in line with customer insight data
• Assist in all marketing strategies and priorities, often managing multiple tasks at one time
• Ensure there is clear communication of all campaigns throughout the business
• Collaborate with the marketing team to ensure the successful delivery of required content across various campaigns
• Complete all post-campaign analyses which you will feed back to the relevant stakeholders
• Manage and coordinate external agency relationships
• Supporting the regional marketing leads in delivering projects and campaigns across Asia
• Managing, executing and analyzing marketing campaigns to achieve growth metrics
• Manage the marketing schedule to ensure campaigns align with the company's goals and resources
• Work closely with global and regional marketers to execute campaigns in all markets

Skills on Resume: 

• Marketing Campaign (Hard Skills)
• Cost-effective Campaign Management (Hard Skills)
• Multitasking and Prioritization (Soft Skills)
• Communication (Soft Skills)
• Collaboration and Teamwork (Soft Skills)
• Post-campaign Analysis (Hard Skills)
• Agency Relationship Management (Soft Skills)
• Project Management and Support (Hard Skills)

Job Summary: 

• Develop and drive marketing programs to create demand and accelerate sales opportunities, including webinars, virtual events, web, paid media, and email
• Manage the cadence of marketing programs to support funnel metrics
• Take responsibility for executing campaigns both online and offline
• Lead initiatives from concept to execution which includes working with multiple stakeholders to deliver on tight deadlines
• Track marketing leads to ensure campaigns are moving through each stage of the sales funnel effectively
• Ensure lead data is clean and routing is on point and delivering to expectations
• Create and manage drip programs using Marketo including content creation
• Responsible for ensuring lead data is clean to support accurate reporting and campaigns
• Manage campaign performance to ensure goals are met. Proactively suggest improvements and execute changes to optimize campaigns.
• Take responsibility for developing the demand marketing reports and analytics

Skills on Resume: 

• Marketing Program Development (Hard Skills)
• Campaign Management (Hard Skills)
• Lead Tracking and Management (Hard Skills)
• Drip Program Management (Hard Skills)
• Campaign Performance Analysis (Hard Skills)
• Stakeholder Collaboration (Soft Skills)
• Data Analysis and Reporting (Hard Skills)
• Project Management (Hard Skills)

Job Summary: 

• Enable the creation of the Direct Marketing Campaigns in partnership with other business units
• Define strategies for communication through direct channels to reach business objectives
• Provide database selections for direct marketing campaigns by using a Campaign Management Tool
• Recommend the best strategies to be applied in marketing campaigns 
• Optimize the success of the campaigns by also using insights from previous pilots such as reach rate/open rate, success rate, drop-off rate, profile of the customer
• Use insights from analytics (propensity to buy, personas, etc.) to develop and optimize direct marketing campaigns across diverse channels
• Recommend business segment managers and sales managers tactics that can be used to capitalize on the identified opportunities and limit the implied risks
• Evaluate the result of direct marketing campaigns and identify the strong and weak points of the marketing programs developed
• Take responsibility for developing the ah-hoc or recurrent reports/dashboards
• Ensure the support for the maintenance and upgrade of the Campaign Management System
• Ensure the support for organizing the set of data that will be used for defining direct marketing campaigns

Skills on Resume: 

• Direct Marketing Expertise (Hard Skills)
• Communication Strategy (Hard Skills)
• Database Management (Hard Skills)
• Marketing Strategy Development (Hard Skills)
• Campaign Optimization (Hard Skills)
• Analytics Proficiency (Hard Skills)
• Tactical Recommendation (Soft Skills)
• Campaign Evaluation (Hard Skills)