Job Summary: 

• Own the planning, execution and budget of integrated marketing campaigns across multiple platforms
• Manage demand generation programs for both existing customers and prospects, using paid or sponsored channels as well as emails and events
• Deploy global campaigns and programs in the regions, choosing the best channels and tactics to sustain customer journey map
• Be in charge of optimizing Cyviz’s digital platforms
• Website maintenance and content updates, including the creation of landing pages, publishing content and advocating user experience
• SEO and SEM ownership to deliver traffic and conversions in digital channels
• Social media channels management, branding and effectiveness
• Proofing and quality-secure marketing materials and content
• Measure and report on the effectiveness of programs and campaigns with the purpose of improving resource allocation, efficiency, and revenue generation
• Manage the budget with a tight focus on sales pipeline impact and in line with the financial year, quarter, and monthly allocations
• Act as an ambassador of Cyviz’ branding, including maintaining consistency and quality of activities and the use of brand assets
• Responsibility for planning and execution of internal events and training activities on a project basis

Skills on Resume: 

• Campaign Management (Hard Skills)
• Demand Generation (Hard Skills)
• Global Campaign Deployment (Hard Skills)
• Digital Platform Optimization (Hard Skills)
• Content Management (Hard Skills)
• SEO/SEM Management (Hard Skills)
• Social Media Management (Hard Skills)
• Brand Stewardship (Soft Skills)

Job Summary: 

• Lead account based marketing (ABM) for the enterprise segment, including strategy, planning, development, and synchronizing marketing initiatives that support goals for strategic accounts
• Develop segment playbooks, support frameworks, and standard methodologies to support target account execution for the India region
• Collaborate with the Enterprise sales team, be trusted marketing advisor to drive demand to support the business growth and achieve revenue targets in strategic accounts
• Execute on high-impact marketing programs that generate interest in the portfolio of AWS solutions for Enterprise companies, while evangelizing existing customer use cases on success using the platform
• Manage and monitor dedicated marketing spend, optimize marketing results with clear ROI reporting
• Work directly with Product Marketing, Channel, Sales, Product Specialists, Engineering, and Customer Success teams to develop and execute a cross-channel marketing plan for Chrome OS and Chrome in France.
• Own the annual marketing plan for all outbound Business-to-Business activities for Chrome OS and Chrome in France, including Google-led, partner-led, third-party offline and online events, ABM, media campaigns, email marketing, customer engagement programs, case studies, and local content.
• Develop and drive execution of co-marketing programs with Original Equipment Manufacturers (OEMs), resellers, and software partners.
• Own localization of product messaging, campaign, and sales assets for internal Google teams and partners.

Skills on Resume: 

• ABM Strategy Development (Hard Skills)
• Playbook Development (Hard Skills)
• Sales Collaboration (Soft Skills)
• Marketing Program Execution (Hard Skills)
• Budget Management (Hard Skills)
• Cross-channel Planning (Hard Skills)
• Annual Marketing Planning (Hard Skills)
• Co-marketing Development (Hard Skills)

Job Summary: 

• Lead Account Based Marketing including strategy planning and execution to deliver on the enterprise marketing goals and objectives.
• Understand customer requirements and market opportunities for input into Enterprise GTM and marketing plans. 
• Develop the enterprise marketing playbook, marketing frameworks, and standard operating procedures to support all GTM and integrated campaigns
• Collaborate with sales leadership for integrated campaigns across multiple channels and drive enterprise pipeline
• Work in collaboration with revenue teams globally to equip them with all the tools for success including collateral and training
• Manage and monitor dedicated marketing spend, optimize marketing results with clear ROI reporting
• Run market, customer, and competitive analysis 
• Be the expert on the customer, the industry trends, and the players in the market
• Develop and manage analyst relationships with research & advisory firms
• Build brand credibility through customer and partner advocacy on appropriate portals and through collateral in collaboration with the content and design teams
• Create and execute North American go-to-market strategies that deliver growth and revenue from direct Enterprise Adoption 
• Expand marketable audience through a creative mix of digital channels. 
• Develop assets with compelling and localized messaging that differentiates and resonates
• Build and measure multi-touch campaigns to improve prospect conversion and customer retention
• Analyze market and company data to define and refine opportunities, audiences, objectives, threats, and priorities

Skills on Resume: 

• Account Based Marketing (Hard Skills)
• Market Opportunity Analysis (Hard Skills)
• Marketing Playbook Development (Hard Skills)
• Cross-channel Campaigns (Hard Skills)
• Revenue Team Collaboration (Soft Skills)
• Budget Management (Hard Skills)
• Market Analysis (Hard Skills)
• Relationship Management (Soft Skills)

Job Summary: 

• Design customer acquisition processes that address the various customer segments including end-users and senior procurement executives, in the verticals such as education, health care, government, commercial, etc.
• Manage 3rd party display and search platform based on performance and enhance its performance with outside vendors.
• Design and plan to raise brand awareness through various channels
• Proactively explore new effective online and offline marketing channels to acquire customers
• Establish operational metrics and reporting to manage traffic, acquisition channels, account management performance
• Analyze marketing metrics, identify growth drivers and problems, and act on improvement opportunities
• Work closely with other members of the Amazon Business team, and take actions to maximize the impact of integrated cross-organization effort.
• Develop and execute marketing strategies to support demand and lead generation, customer engagement and retention, and more 
• Collaborate with sales leadership to understand customer needs and key sales objectives, align marketing programs to these goals
• Create marketing content and sales enablement tools, including collateral, landing pages, email campaigns, case studies, sales presentations, and more
• Identify, engage with, and leverage brand advocates
• Collaborate with key members of Marketing, Sales, and Product teams to identify opportunities for new marketing initiatives

Skills on Resume: 

• Customer Acquisition Design (Hard Skills)
• Platform Management (Hard Skills)
• Brand Awareness Strategies (Hard Skills)
• Marketing Channel Exploration (Hard Skills)
• Operational Metrics (Hard Skills)
• Marketing Analysis (Hard Skills)
• Cross-functional Collaboration (Soft Skills)
• Strategy Development (Hard Skills)