Job Summary: 

• Work collaboratively with the marketing, and commercial sales teams
• Lead the development and implementation of BTL Activity in line with business strategy and budgets optimizing investment and outcomes
• Ensures POS is 100% Brand Guideline compliant and 100% fit for purpose, in sufficient quantities to achieve visibility guidelines in all relevant channels
• Support the management of activation briefs and support in the development and execution of Consumer & Customer solutions and implementation
• Utilize the principles of reach and conversion to develop insight-driven in-store strategies to motivate consumers
• Support the Customer Marketing team with input into the brand planning process, range reviews, customer reviews, and other key customer meetings
• Work collaboratively with the Commercial Sales team to ensure consistent messaging and activity are adhered to and all relevant parties are aligned
• Ensure that Merchandise standards "The Perfect Store" are adhered to for best-in-class execution of all BTL activation
• Support Call Cycle content across the Marketing and Sales team
• Trade Visits to maintain relevance, exposure to the market, challenges and trends
• Partner with brand managers to agree on activations and budgets required to drive activations in line with brand plans

Skills on Resume: 

• Marketing Collaboration (Soft Skills)
• BTL Strategy Execution (Hard Skills)
• Brand Guideline Compliance (Hard Skills)
• Activation Management (Hard Skills)
• In-Store Strategy Development (Hard Skills)
• Brand Planning Support (Soft Skills)
• Consistent Messaging (Soft Skills)
• Merchandise Standards Enforcement (Hard Skills)

Job Summary: 

• Work with the marketing, sales and customer experience team to plan and execute account-based marketing campaigns and loyalty programs.
• Own, and manage the optimal ABM tech stack, including implementation of CRM.
• Use data to develop member segmentation and create marketing automation strategies.
• Collaborate with marketing and sales on campaigns, custom content, digital marketing and message testing.
• Identify effective strategies and content for key personas within the customer base.
• Manage all aspects of email marketing including writing copy, building templates and maintaining lists.
• Work with key stakeholders to execute impactful customer engagement activities and content
• Create and execute marketing campaigns including webinars, user groups and events.
• Work closely with field marketing, client development and sales teams
• Identify new projects and opportunities to amplify the impact of customer marketing
• Partner with APAC Marketing teams to develop customer inclusions in case studies, blogs, eBooks, etc
• Coordinate the internal sharing and amplification of customer story assets across the organization

Skills on Resume: 

• ABM Campaign Planning (Hard Skills)
• CRM Tech Stack Management (Hard Skills)
• Data-Driven Segmentation (Hard Skills)
• Content Collaboration (Soft Skills)
• Persona Strategy Development (Hard Skills)
• Email Marketing Management (Hard Skills)
• Customer Engagement Execution (Soft Skills)
• Marketing Campaign Creation (Hard Skills)

Job Summary: 

• Creates, plans and implements marketing and advertising campaigns/projects that are aligned with the overall marketing and sales strategies of the company
• Communicates regularly with specialized media and advertising channels (traditional and digital)
• Supports creation and development of advertising content related to company products and marketing campaigns
• Works closely with the Sales Team and Product Manager to establish roadmaps, plans, and individual projects to support business growth
• Leads the company's digital marketing activities. 
• Administrates company website, FB page, LinkedIn page
• Communicates with traditional and digital advertising agencies
• Supports Sales team in using CRM effectively to maximize sales
• Monitors CRM usage patterns, regular reporting, communicating improvements
• Responsible for CRM data quality and segmentation
• Organizes company customer and internal events

Skills on Resume: 

• Campaign Planning (Hard Skills)
• Media Communication (Soft Skills)
• Advertising Content Creation (Hard Skills)
• Sales Collaboration (Soft Skills)
• Digital Marketing Leadership (Hard Skills)
• Website and Social Media Management (Hard Skills)
• CRM Support (Hard Skills)
• Event Organization (Soft Skills)

Job Summary: 

• Development and execution of impactful demand generation campaigns to target market and with key channel partners.
• Ensure effective NPI introduction through the development and execution of targeted (digital first) campaigns to target verticals, channels and influencers.
• Plan and align NPI scheduling with the global HON AD Offering team.
• Develop and execute product promotion campaigns in line with strategic and annual planning requirements
• Develop an annual communications plan with specific goals in terms of MQL, SAL, SQL, Marketing Generated Pipeline, Marketing Generated Revenue and budgets. 
• Establish and drive an effective communications strategy for AD globally to all key offering stakeholders, internal sales, channel partners, end users and influencers
• Work with the AD KAM team to ensure key partners establish their own effective communications process for HON AD offerings.
• Be a Customer Marketing champion to drive alignment, buy-in and adoption from channel partners on HON AD initiatives
• Ensure key channel partners are prepared and able to launch HON AD NPIs on time
• Establish communications process for effective communication to key channel customers
• Own the digital media strategy and execution for Xtralis as part of the HON AD business
• Ensure web best practices, track, report and optimize web traffic/experience/effectiveness
• Create digital marketing and (Lead to Revenue) L2R plans for campaigns, product launches, and events, ensuring automated connection to SFDC (NEX) and Marketo
• Own administrative responsibility for web practices and HON compliance
• Align annual activity plan with Offering Management NPI deliverables

Skills on Resume: 

• Demand Generation Campaigns (Hard Skills)
• NPI Introduction (Hard Skills)
• Product Promotion Planning (Hard Skills)
• Annual Communication Planning (Hard Skills)
• Stakeholder Communication Strategy (Soft Skills)
• Partner Alignment (Soft Skills)
• Digital Media Strategy (Hard Skills)
• Web Optimization (Hard Skills)

Job Summary: 

• Support the regional Sales team, Channel Marketing Manager and Offering Management team 
• Develop and drive dynamic, multi-channel campaigns and digital marketing activities into the marketplace to promote the brand and portfolio within different channels and focused verticals
• Create digital marketing and (Lead to Revenue) L2R plans for campaigns, product launches and virtual and in-person events. Integrate campaigns with digital properties and the L2R model
• Drive lead generation activities by identifying opportunities and coordinating resources to increase positive PR and social media and obtain a leading share of voice
• Lead the transformation to digital mind-first activities with the objectives of improving service and quality, reducing costs, and migrating toward more contemporary practices for an enhanced customer experience
• Ensure regional websites and digital tools meet the needs of local brands and customers
• Work with the in-house centers of excellence and external design agencies to develop engaging content and manage and execute innovative campaigns to increase awareness and promotion to grow the brand and portfolio
• Responsible for all internal and external communications via the Marketo and NEX platforms
• Manage regional budget and campaign budgets
• Measure and track the previous month's results (KPIs) and adjust campaigns accordingly

Skills on Resume: 

• Sales Team Support (Soft Skills)
• Multi-Channel Campaigns (Hard Skills)
• L2R Plan Development (Hard Skills)
• Lead Generation (Hard Skills)
• Digital Transformation Leadership (Hard Skills)
• Website Optimization (Hard Skills)
• Content Creation Management (Hard Skills)
• KPI Tracking (Hard Skills)

Job Summary: 

• Understand customers’ decision journey, market dynamics and competitive landscape
• Develop new and different marketing campaign concepts and briefs reflecting paid, earned, shared, and owned tactics
• Plan and execute omnichannel marketing campaigns that drive preference for the company's products and services resulting in engagement and leads
• Work effectively with senior leadership as an adviser and change agent, and work seamlessly with colleagues in other businesses and regions
• Engage with offering managers, segment marketing and channel marketing
• Oversee the development of all marketing tactics that move customers through the sales funnel, as well as content and creative development, and engage with agencies and internal services
• Determine the correct KPIs to track success
• Test, measure, and optimize campaign performance to deliver on business objectives
• Build out the customer marketing strategy, ideation, journey mapping, stakeholder management, implementation of email builds, sms marketing, and reporting.
• Have a data-driven approach to develop an understanding of customer behavior and patterns, and in turn, translate these into a design and CRM program.
• Work closely with peers across Marketing, Customer Operations & Analytics, Digital Analytics & Optimisation and Product Teams.

Skills on Resume: 

• Customer Journey Analysis (Hard Skills)
• Campaign Concept Development (Hard Skills)
• Omnichannel Campaign Execution (Hard Skills)
• Leadership Collaboration (Soft Skills)
• Marketing Tactics Oversight (Hard Skills)
• KPI Tracking (Hard Skills)
• Campaign Performance Optimization (Hard Skills)
• Data-Driven Strategy (Hard Skills)

Job Summary: 

• Facilitate the planning, execution and reporting of the EU customer marketing roadmap
• Assist in creating customer-facing or Account Manager tools, including compelling HTML emails (Pardot), flyers, and social media posts, based on existing templates and/or creating new documents that meet corporate branding guidelines.
• Assists in the booking and execution of EU and local media and events.
• Utilize marketing tools, techniques and software solutions (Pardot and SFDC) to support creating a company-wide approach towards building data-driven campaigns, including incorporating segmentation and marketing automation workflows into targeted marketing campaigns.
• Help drive social selling practices, LinkedIn and sales navigator within the sales and customer-facing teams
• Optimize customer data collection, qualification and segmentation opportunities for all campaigns and activities that meet current GDPR compliance and corporate SFDC best practices.
• Work closely with the marketing systems team on reporting campaign results to senior management and explaining variances.
• Participates as a member of EU marketing core project teams as assigned and works closely with stakeholders in prioritizing campaign deliverables and establishing/managing timelines.
• Help Account Managers and management with CRM databases.
• Delegates and coordinates marketing efforts with external suppliers

Skills on Resume: 

• Customer Marketing Roadmap (Hard Skills)
• Customer Tool Creation (Hard Skills)
• Media and Event Assistance (Soft Skills)
• Marketing Automation (Hard Skills)
• Social Selling Practices (Hard Skills)
• Data Segmentation Optimization (Hard Skills)
• Campaign Reporting (Hard Skills)
• Supplier Coordination (Soft Skills)

Job Summary: 

• Deliver allocated customers’ SLAs and NPS ensuring the retention and satisfaction of clients including monthly Revenue & GM invoicing targets
• Manage internal stakeholders within Operations areas to ensure coordinated delivery of services to clients
• Escalation point for allocated customers concerning operational services
• End to end initiatives delivery (from inception to delivery) via coordination of internal Ingenico resources
• Partner with the Account Manager to support the Pre-sales, commercial and contract management. Identify new opportunities within accounts
• Forecasting, reporting and service plans in place with each customer
• Complete asset management and assessment through forecasting activities across swaps, installs, upgrades and ensuring the correct strategic plans are executed.
• Add value to clients through ongoing assessment and be the strategic thought leader in offering new innovative services and provide recommendations to improve either processes or service offers
• Partner with the Account Management team and Software Delivery team to ensure the delivery of end-to-end solutions for customers
• Lead the customer engagement from a service perspective and collaborate with process owners to ensure SLAs are exceeded
• Provide a monthly view of Portfolio services per client (Revenues & GM)

Skills on Resume: 

• SLA Delivery (Hard Skills)
• Stakeholder Management (Soft Skills)
• Escalation Handling (Soft Skills)
• Initiative Coordination (Hard Skills)
• Pre-Sales Support (Hard Skills)
• Forecasting and Reporting (Hard Skills)
• Asset Management (Hard Skills)
• Customer Engagement Leadership (Soft Skills)

Job Summary: 

• Support the Marketing Managers to deliver segment-led integrated marketing and email communications plans across the different product offerings from participation right through to elite.
• Support the Marketing team to grow and engage with the existing fan base and take charge of CRM database planning and implementation.
• Coordinate the implementation of integrated marketing and communications plans with a focus on email marketing. 
• Work closely with CA functional areas and appropriately brief them on requirements and input into their proposed support plans.
• Successfully setting up & deploying EDM campaigns with Acoustic.
• Analyzing data and preparing reports on each EDM to provide recommendations and suggestions for future EDMs and partners.
• Tracking performance of new CRM initiatives, including new journeys and A/B testing.
• Reporting on data errors and escalating potential issues.
• Contributing to the development of and execution of marketing plans to drive attendance and participation outcomes across product portfolios.
• Development of content plans with the greater marketing team to ensure alignment.
• Supporting the ICC World T20 team on the delivery of their tournament requirements and ensuring alignment of go-to-market strategies.
• Ensuring the Cricket Australia brand and identity are adhered to in all campaigns, communication materials and channels including the development of presentation materials.
• Coordinating campaign approval process with legal and commercial teams.
• Assisting with writing, editing and proofing marketing campaign materials, managing consistency with brand, creative and media strategies.

Skills on Resume: 

• Integrated Marketing Support (Hard Skills)
• Fan Base Engagement (Soft Skills)
• Email Campaign Management (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• EDM Campaign Deployment (Hard Skills)
• Data Analysis and Reporting (Hard Skills)
• CRM Initiative Tracking (Hard Skills)
• Brand Consistency Management (Hard Skills)