Job Summary:

• Assist in developing brand campaigns, responsible for creative planning and implementation with great timeline management
• Identify and calendarize content to focus on end-user acquisition and growing brand awareness
• Coordinate with GCX studio to work on brand playbook to ensure the implementation of brand guideline in offline, digital and e-commerce channels
• Work on competitor benchmarking and analysis on quarterly basis
• Take a customer-centric approach in messaging, when planning new initiatives and in all other aspects
• Able to work with cross-function team, such as PM, Digital and EC team to ensure campaign deliverables on time& efficiently
• Support ad hoc marketing projects (events, offline projects, etc.)
• Assess the right content in websites and social
• Provide post-campaign evaluation and identify pros and cons of brand campaign
• Contribute to the respective brand strategies of each banner/Own Brand and assist in the development of the brands’ positioning to strengthen the brand equity
• Optimize the various customer value propositions and customer segmentations used by the banners

Skills on Resume:  

• Brand Campaign Development (Hard Skills)
• Content Calendar Management (Hard Skills)
• Brand Guideline Implementation (Hard Skills)
• Competitor Analysis (Hard Skills)
• Customer-Centric Messaging (Soft Skills)
• Cross-Functional Collaboration (Soft Skills)
• Project Management (Hard Skills)
• Campaign Evaluation and Optimization (Hard Skills)

Job Summary:

• Driving and executing COA digital campaigns (Brand, NPI, Event) across the direct channels.
• Planning, maintaining and monitoring web content inclusive of brand and merchandising with the global content team and regional e-commerce team.
• Working with external agency partners to develop and traffic content and assets.
• Remain up-to-date on digital developments in the landscape relevant for expertise.
• Support on the implementation of the global brand marketing campaigns and activations in EMEA.
• Work closely with EMEA teams such as Social Media, Product Marketing, PR & Communications, Media team and global stakeholders to align strategy and execution, 
• Ensuring synergy across products, events and other brand initiatives.
• Collaborate with local Marketing and Sales teams translating EMEA strategy to ensure local relevancy in order to optimise the impact
• Collaborate with the social media team on content creation opportunities.
• Support campaign performance post-evaluation by conducting or coordinating research and
• Tracking project development, and collating results into regular quality reports.

Skills on Resume: 

• Digital Campaign Management (Hard Skills)
• Web Content Management (Hard Skills)
• Agency Collaboration (Hard Skills)
• Digital Trends Awareness (Hard Skills)
• Brand Marketing Support (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Localization and Relevance (Soft Skills)
• Performance Evaluation (Hard Skills)

Job Summary:

• Building and continuous development of pleasure product brands like Womanizer, We-Vibe, Arcwave and Romp
• Ensuring global brand consistency, including in-store and (digital) marketing measures
• Responsibility for translating strategic marketing goals into brand values to promote customer loyalty
• Provision and implementation of go-to-market plans for product launches, accompanying campaigns and development of advertising and POS materials
• Collaboration with internal design and content experts, performance marketing team and PR team to develop marketing campaigns and assets for the entire marketing mix
• Planning and monitoring of brand activation and budget responsibility
• Development of partnerships and cooperation in the B2C sector
• Contribute to the store brand identity of Dairy Farm supermarkets and translate this to excellence in execution at store level
• Partner with the store design team on translating the brand strategy into suitable visual merchandising equipment, customized for various store sizes and environments
• Interpret and leverage market research from multiple sources to support strategy and brand-building activities

Skills on Resume: 

• Brand Management (Hard Skills)
• Global Brand Consistency (Hard Skills)
• Marketing Strategy Translation (Hard Skills)
• Go-to-Market Planning (Hard Skills)
• Cross-functional Collaboration (Soft Skills)
• Budget Management (Hard Skills)
• Partnership Development (Soft Skills)
• Market Research Utilization (Hard Skills)

Job Summary:

• Support the Brand, MarCom, and Social team to build the overall program marketing/content strategy and ensure it is aligned with the brand mission and strategy
• Manage the marketing communication process end to end, from establishing briefs and measurement metrics consolidating feedback and developing go-to-market strategies, through to post-campaign reviews.
• Collaborating with global, regional, and local cross-functional teams to ensure smooth brand campaign execution
• Drive the planning & execution of marketing campaigns and run point on campaign execution and updates to country teams, internal team and cross-functional stakeholders
• Drive website content strategy, development, localization and country alignments
• Support creative discussions and briefings with creative agencies for all assets as well as lead the adaptation of these assets across markets
• Drive analytical reviews of campaign results, creative testing and inform learnings and improvements to global and country teams across APAC.
• Communicate frequently with brand publisher(s) regarding all aspects of brand promotion strategy and how it works toward the brand goals.
• Collaborate with audience development to ensure that marketing is directed at the right target audience and use recommendations to boost the effectiveness of marketing efforts.
• Work with the email operations team to best utilize the marketing technology available and ensure marketing is deployed in a timely manner.
• Communicate challenges and struggles with other brand marketers and work to find solutions/improvements in processes.

Skills on Resume: 

• Brand Strategy Development (Hard Skills)
• Marketing Communication Management (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Campaign Planning and Execution (Hard Skills)
• Website Content Strategy (Hard Skills)
• Creative Asset Management (Hard Skills)
• Analytical Skills (Hard Skills)
• Collaboration with Stakeholders (Soft Skills)

Job Summary:

• Together with sales, educate both internal and external stakeholders about product features and benefits.
• Create all messaging and offerings, from a customer point of view to position Equidox as the best solution provider.
• Create sales enablement materials including competitive battle cards, pitch decks, scripts, solution briefs, case studies, blog posts, Quora/forum responses, and videos.
• Produce collateral that can be modified and customized for the sales team and operations teams in an easy and standardized way to assist in new sales and upselling to existing customers.
• Definite Go To Market Strategy including campaign and content calendar.
• Work with sales, management, and operations teams to identify segments of new and existing customers who would benefit from available solutions.
• Lead competitive analysis efforts.
• Create cross-sell and up-sell strategies in partnership with sales.
• Schedule house ads with production and/or ad-ops teams and ensure that submission and ad requirements
• Submit invoices to AP and track spend against the budget.

Skills on Resume: 

• Sales and Product Education (Soft Skills)
• Customer-Centric Messaging (Hard Skills)
• Sales Enablement Content Creation (Hard Skills)
• Collateral Production (Hard Skills)
• Go-To-Market Strategy Development (Hard Skills)
• Customer Segmentation (Soft Skills)
• Competitive Analysis (Hard Skills)
• Cross-Sell and Up-Sell Strategies (Soft Skills)

Job Summary:

• Write and submit creative briefs for marketing assets, route for necessary approvals, and coordinate distribution to end-users. 
• Follow up on execution and share recaps with stakeholders.
• Create and distribute monthly product knowledge tools to the DTC and wholesale teams
• Partner with wholesale account executives and accounts marketing counterparts to create a dynamic EF marketing plan for each season. 
• Manage the seasonal coop ad program, including key looks, usage, creative and financials.
• Partner with creative and styling team to fulfill DTC and wholesale-specific photography needs.
• Track down and synthesize information into marketing presentations - both for sharing out advance plans and recapping after execution
• Support various marketing functions with logistical tasks like creating distros for store signage, coordinating store communications, and updating shared calendars.
• Build relationships with both internal and external stakeholders and have experience working with agencies (creative, media, events)
• Provide product education and insights to support non-ANZ regions in APA

Skills on Resume: 

• Creative Brief Writing (Hard Skills)
• Project Coordination and Approval Routing (Hard Skills)
• Distribution Coordination (Hard Skills)
• Execution Follow-Up and Recap (Hard Skills)
• Content Creation and Dissemination (Hard Skills)
• Strategic Partnership Development (Soft Skills)
• Co-op Advertising Management (Hard Skills)
• Stakeholder Relationship Management (Soft Skills)

Job Summary:

• Lead the brand’s community, partnership and engagement efforts 
• Lead the development and execution of brand & product training across BRP's dealer network
• Lead the creation and distribution of product education materials
• Lead the development, planning and measurement of the brand’s owned media platforms
• Manage merchandise acquisition and inventory and flow of brand point-of-sale materials into third parties
• Assist in the preparation of the annual Brand Plan, contributing the strategic communications and activation initiatives
• Help manage the brand's advertising and promotional spending, through the creation of product orders, tracking, monthly close and reporting
• Analyse and review brand Communication/PR performance, ensuring a clear understanding of opportunities and threats
• Provide commentary for monthly and quarterly reports
• Support in the preparation of ad hoc reports and reviews, including presentations such as formal Business Reviews and annual Brand Plans

Skills on Resume: 

• Community Engagement (Soft Skills)
• Training and Development (Hard Skills)
• Content Creation and Distribution (Hard Skills)
• Media Planning and Measurement (Hard Skills)
• Inventory Management (Hard Skills)
• Strategic Communication (Soft Skills)
• Financial Management (Hard Skills)
• Analytical Skills (Hard Skills)

Job Summary:

• Ensuring the placement of product and brand stories with media, influencers, and strategic alliance partners.
• Creating loyalty with end-customers through Print and digital advertising, end-user newsletters, trade shows/strategic alliance events, case story production, campaigns, influencers, sponsorships and co-branding
• Brand ambassadorship and pitching stories and working with the local PR agency to create strong relationships with media, bloggers and influencers to secure brand affection
• Executing and supporting the global brand strategy and end-customers communication in the region. 
• Creating awareness, preference and loyalty for a product offering. content, and alignment of general brand/advertising activities in the region.
• Planning and executing tradeshows and alliance partner events (e.g. Microsoft, ZOOM)
• Activate the brand through partner marketing programs with strategic alliance partners (Microsoft, Zoom, Genesys)
• Responsible for developing and implementing local consumer insight and translating into meaningful marketing initiatives that drive brand growth and deliver download and in-app purchases.
• Participate in the headquarters’ strategic planning of marketing strategy to maximize the quality of the contents and user experiences.
• Work closely with HQ marketing team

Skills on Resume: 

• Story Placement (Hard Skills)
• Marketing Campaign Management (Hard Skills)
• Brand Ambassadorship (Hard Skills)
• Regional Brand Strategy Execution (Hard Skills)
• Preference Building (Hard Skills)
• Event Planning and Execution (Hard Skills)
• Partner Marketing Collaboration (Hard Skills)
• Consumer Insight Utilization (Hard Skills)

Job Summary:

• Create and execute all brand marketing strategies and activities that will increase brand awareness
• Deliver brand campaigns that are aligned with the marketing calendar for all marketing strategies
• Create, update and enforce brand guidelines so all creative work is cohesive and aligned
• Create content of projects, strategy and alignment of projects, product positioning, concentration and knowledge of target audiences, messaging and branding
• Create decks and other visual materials that illustrate various campaigns
• Evaluate the productivity of the marketing plans and projects
• Evaluate current trends in marketing to incorporate into work
• Perform and review analysis on the health of brands, including the success of brand marketing campaigns
• Collaborate with other teams such as marketing, sales and other units across all regions
• Utilize marketing resources including external advertising agencies or marketing firms

Skills on Resume: 

• Brand Strategy Development (Hard Skills)
• Campaign Management (Hard Skills)
• Brand Guidelines Management (Hard Skills)
• Content Creation (Hard Skills)
• Visual Communication (Hard Skills)
• Performance Evaluation (Hard Skills)
• Market Trend Analysis (Hard Skills)
• Brand Health Monitoring (Hard Skills)

Job Summary:

• Develop marketing strategies and GTM plan for the year aligned with the business priorities, including campaign development, brand-building activations, content creation and production
• Ensure the integration with the overarching holistic plan for the Can-am brand, including aligning the objectives, the strategies, the tactics, and the KPIs.
• Act as a change agent to evolve the narrative of the Brand from Product to Lifestyle.
• Lead the Marcom process in collaboration with the agencies and key stakeholders, including briefing, creative development, production, in-market and postmortem.
• Bring innovative ideas to elevate consumer experience routed with Can-am branding and values.
• Manage and coordinate projects on budget, resources, and timeline.
• Builds strong connections and collaborates with key stakeholders inside the organization (expert teams, product teams, etc..) and outside the organization
• Connects with Regions outside North America to share best practices and ensure Brand consistency globally.
• Own media strategy, planning and creating the best content for the brand on the official website and SNS to earn organic traffic.
• Support campaign asset/creative production, including concept testing/consumer research, production and execution.
• Collaborate with agency partners on the local campaign including managing the budget, monitoring and reporting on results, and refining plans
• Development and maintenance of good relationships with media, talent, KOLs, and third parties in Japan market.

Skills on Resume: 

• Marketing Strategy Development (Hard Skills)
• Strategic Alignment (Hard Skills)
• Change Management (Soft Skills)
• Project Management (Hard Skills)
• Innovation (Soft Skills)
• Stakeholder Collaboration (Soft Skills)
• Global Consistency (Hard Skills)
• Content Creation (Hard Skills)