Job Summary:

• Create and execute the overall business marketing strategy in Turkey.
• Led the Turkish B2B creation of world-class marketing campaigns for all Facebook marketing products (Facebook, Instagram, Messenger, etc.) across agency and brand advertiser customer.
• Ensure Facebook representation at key industry events and conferences and close collaboration with key industry trade organizations.
• Create and execute Facebook-owned events in close partnership with agencies and/or events team
• Develop marketing materials and programs designed to enhance advertisers', agency partners' and the industry's understanding of Facebook advertising and -marketing.
• Work closely with cross-functional counterparts (Sales, PR, Measurement, Creative, etc.) to ensure cohesion and scalability for advertising messaging, campaigns and product launches.
• Define clear KPIs and develop scalable ways to use data and metrics to drive decision-making and impact.
• Implement measurement and reporting systems to support the above.
• Maintain accurate budget forecasting and management processes.
• Share results and learnings with the broader team and implement successful campaigns from other markets

Skills on Resume: 

• Strategic Marketing Planning (Hard Skills)
• Campaign Management (Hard Skills)
• Event Planning and Execution (Hard Skills)
• Cross-functional Collaboration (Soft Skills)
• Marketing Communication (Hard Skills)
• Data-Driven Decision Making (Hard Skills)
• Budget Management (Hard Skills)
• Best Practices Implementation (Soft Skills)

Job Summary:

• Work closely with the MD, sales and FAS teams of the sub-region on changing priorities to maximize the effectiveness of marketing support
• Execution of the marketing plans for each sub-region, ensuring alignment to business objectives.
• Represents needs of the sub-region at the regional and global level
• Execution of localized/customized global campaigns and regional launches, coordinating and interlocking with global teams and regional teams.
• Collaborates with channel partners to amplify programs in distribution
• Measure, analyze, optimize and report on the impact of programs
• Develop the mid-to-long-term strategies for all marketing campaigns in the UK together with VP of Marketing
• Plan and execute campaigns in order to further increase brand awareness and boost sales
• Work closely with channel managers, in particular, SEO, SEA, social media and newsletter
• Dive deep into the market data provided by BI team to get a better understanding of the key business levers

Skills on Resume:  

• Cross-functional Collaboration (Soft Skills)
• Marketing Plan Execution (Hard Skills)
• Stakeholder Representation (Soft Skills)
• Campaign Localization (Hard Skills)
• Channel Partner Collaboration (Soft Skills)
• Program Impact Measurement (Hard Skills)
• Strategic Marketing Development (Hard Skills)
• Market Data Analysis (Hard Skills)

Job Summary:

• Responsible for all B2B marketing including enhancing Facebook’s B2B brand across Facebook’s family of apps (Facebook, Messenger, WhatsApp, Instagram) to accelerate business growth in Indonesia
• Develop and execute a marketing strategy partnering with sales and other cross-functional partners 
• Create innovative content to generate new business, educate clients/partners on new products/features and engage clients/partners on innovative ways to drive awareness/sales via new marketing techniques
• Develop thought-leadership materials designed to enhance advertisers', agency partners and the industry's understanding of digital marketing
• Develop and execute digital marketing plans including campaigns and always on content
• Develop and execute virtual/hybrid/in-person events to drive brand presence and preference in Indonesia
• Work closely with cross-functional counterparts to ensure cohesion and scalability for advertising messaging, campaigns and product launches
• Develop scalable ways to use data and metrics to drive growth and sales for clients
• Monitor campaign and market performance and report the results to the VP of Marketing and management

Skills on Resume:  

• B2B Marketing Strategy (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Content Creation and Innovation (Hard Skills)
• Digital Marketing Execution (Hard Skills)
• Event Planning and Execution (Hard Skills)
• Thought Leadership Development (Hard Skills)
• Data-Driven Decision Making (Hard Skills)
• Performance Monitoring (Hard Skills)

Job Summary:

• Develops strategic marketing plan to deliver on audience business objectives
• Manages and delivers on execution while leveraging internal and external partners.
• Work closely with the Country Director to identify market needs and opportunities in order to design a Marketing Strategy aligned to the business objectives (ie. drive product adoption, incremental revenue by vertical, educate the market around new measurement tools).
• Develop thought leadership materials designed to enhance advertisers’, agency partners’ and the industry’s understanding of Digital Transformation.
• Partner with global and cross-functional counterparts within Global Business Marketing teams and also within Product, Creative, Marketing Science and Sales to drive and deliver scalable marketing programs to clients and agencies.
• Adapt and produce locally relevant content such as Insights, Narratives, Thought Leadership content, Speech for Industry events
• Package and deliver key Facebook data and research insights to marketers.
• Measure the impact of marketing programs and ROI
• Manage a program calendar/roadmap and communicate to all stakeholders
• Develop and execute a strategy for events, sponsorships and speaking opportunities.

Skills on Resume:  

• Strategic Marketing Planning (Hard Skills)
• Partner Collaboration (Soft Skills)
• Strategy Development (Hard Skills)
• Thought Leadership Development (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Content Adaptation (Hard Skills)
• Data Packaging (Hard Skills)
• ROI Analysis (Hard Skills)

Job Summary:

• Developing and advising on the marketing & communication strategy for all GEA divisions in line with European & Global campaigns
• Creating and executing marketing campaigns in line with product and market demands Developing and implementing marketing activities and campaigns that result in the desired order intake, market position, image and customer satisfaction
• Supporting the development and production of marketing communication tools and projects, such as social media, events and shows (national and international) email marketing, literature and presentations, ultimately contributing to the successful sales and marketing of GEA products.
• Performing market research, market analysis and customer analysis and based on that, recommending on trends and developments in the UK market
• Supporting sales teams in getting and maintaining customer and business intelligence in the available CRM system
• Providing internal communications to support employee engagement (i.e. newsletters)
• Managing the marketing team in close cooperation with Division marketing and corporate marketing
• Managing and participating in (marketing-related) projects and teams concerning
• Managing expectations from Sales, Service and divisions, related to marketing activities.

Skills on Resume: 

• Strategic Marketing Planning (Hard Skills)
• Campaign Management (Hard Skills)
• Marketing Communications Development (Hard Skills)
• Market Research and Analysis (Hard Skills)
• CRM Management (Hard Skills)
• Internal Communications (Soft Skills)
• Team Leadership and Collaboration (Soft Skills)
• Project Management (Hard Skills)

Job Summary:

• Working closely with the regional marketing and advertising leadership to establish the distribution of budget by channels and deliver the best ROAS possible
• Build best-in-class digital practice for LATAM and EMEA through both proven (Paid Search, Paid Social, Review Sites) and channels to test (programmatic, direct buys, affiliates, etc.)
• Plan, activate, and optimize digital media across multiple channels, from SEM to Paid Social and Display, working closely with the HQ team to adapt and evolve the roadmaps of each channel for LATAM and EMEA
• Keep a close pulse on the LATAM and EMEA budget and KPI pacing as well as efficiency- making daily adjustments to performance levers such as creative, targeting, and bidding to ensure performance marketing goals are achieved
• Take initiatives to explore new platforms and inventory sources to test that can grow the LATAM and EMEA business
• Collaborate with the creative team to build LATAM and EMEA-specific creative where needed, and provide them with feedback on what works, and what doesn’t to build a pipeline of new assets pertinent to each advertising channel
• Report on the performance of each channel and of the overall media mix for the country, working with the analytics team
• Design, activation, and performance of all marketing activities as promoted to customer segments and country markets.
• Reporting to the Country Managing Director and the EMEA Marketing Director, and liaising daily with the EMEA and global marketing teams across the pillars of the brand, websites, acquisition, product, SEO, and content.
• Represent a center point solution for Berlitz sales, operations, product, and wider executive teams when seeking to collaborate on marketing, sales, and product performance for which they are also stakeholders.

Skills on Resume:  

• Budget Distribution (Hard Skills)
• Digital Marketing Strategy Development (Hard Skills)
• Multichannel Digital Media Planning (Hard Skills)
• KPI Monitoring and Adjustment (Hard Skills)
• Platform Exploration and Testing (Hard Skills)
• Creative Collaboration (Soft Skills)
• Performance Reporting (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)