• Develop activity and manage activity to drive performance across all social media channels, Instagram (plus sub brands), Facebook, YouTube, TikTok and Pinterest.
• Planning & executing (local & international) shoots.
• Manage the social media marketing calendar.
• Assist Marketing manager in planning and executing seasonal campaigns across socials.
• Monitor the performance & engagement of social media platforms through regular reporting.
• Manage content across both organic and paid social media channels.
• Maintain aesthetic for all channels with consistent brand tone of voice.
• Optimise creative and content in line with business goals.
• Work with the PR & Influencer team to develop content strategies.
• Maintain and manage the social media calendar working closely with Production and Buying teams.
• Collaborate with the Graphics team to optimise creative and content.
• Report to Marketing manager daily on tasks.

Skills: Social Media Strategy, Content Planning, Campaign Execution, Performance Monitoring, Brand Management, Content Optimization, Team Collaboration, Daily Reporting.

• Generate ideas for social-first activity – whether that be reactive, competition-based or shoot- led.
• Push the creative boundaries and deliver social- first content optimised for channels
• Continually test new content, features, and formats to evaluate engagement, brand sentiment and performance
• Work with influencer team to ensure we’re producing relevant and on-brand influencer content
• Integrate social activity across other marketing channels including email, web and paid e.g. maximise opportunity of user-generated content including respective brand 
• Manage all social-led partnerships including communication, briefing, legal and channel execution
• Work closely with customer services to track brand sentiment and community engagement
• Develop crisis and complaint processes in collaboration with customer services
• Work with Digital Marketing Manager to align brand and paid social activity, optimising communication and the marketing plan

Skills: Creative Ideation, Content Optimization, Engagement Testing, Influencer Collaboration, Channel Integration, Partnership Management, Community Engagement, Crisis Management.

• Own and drive engagement with key communities across social media channels, including customers, prospective customers, influencers, and subject matter experts.
• Increase community participation within the industry (size, engagement, and advocacy).
• Demonstrate ability to insert the company’s message into social conversations leveraging trends, current events, and the company value proposition/offering to boost awareness, engagement and expand communities.
• Create game-changing editorial contents on social media platforms including messages, posts, and discussions.
• Analyse and report on learnings and insights from the social community feedback to create actionable, operational reports that lead to optimisation of the company.
• Be an active listener across all social and community channels and proactive participants to respond and engage and be highly visible to all stakeholders.
• Attend industry events and plan a calendar of activities.
• Manage the strategy, planning and execution across Canon New Zealand’s social media platforms
• Work closely on the content strategy including briefing, building and publishing across owned channels 

Skills: Community Engagement, Participation Growth, Message Insertion, Content Creation, Feedback Analysis, Active Listening, Event Participation, Strategy Execution.

• Plan, develop and execute the social media strategy and content strategy across existing and emerging channels and apps including Instagram, TikTok, YouTube, Facebook, Snapchat and Linked In
• Construct well-devised social media marketing plans and content framework that ties in with the brand’s promotion strategy, engagement strategy, conversion strategy, brand awareness strategy
• Lead a UK social media team to plan, implement and oversee social media activations and campaigns, ensuring it is well-integrated with the global social strategy
• Identify and present opportunities to evolve content, influencer and strategy working with teams and resources around the business
• Oversee execution of campaigns brand partnerships/collaborations
• Carry out social media activations/lead live content events and launches coverage, including private parties, public events, etc.
• Understand and strategize dynamic monthly social KPIs that meet business goals
• Ensure all social media community management and networking delivers a positive brand experience, drives further engagement, encourages advocacy, and is fully leveraged for amplification
• Manage and continuously grow follower base through consistent, strategic and world-class content and community growth campaigns
• Work with the Global Social Team and Design to ensure the creation of innovative, engaging and brand-consistent content and execution across all social outlets
• Assist the global team in scripting and producing engaging, social-specific video content from events, edited by the Global Creative team for consistency
• Grow and leverage relationships with social platforms, potential influencers/partners, designers and videographers/photographers
• Developing smart business processes to promote productivity, communication and collaboration as an integral team leader
• Use social media analytics to measure, analyze and report on performance to ensure optimization of content

Skills: Social Strategy, Content Planning, Team Leadership, Campaign Execution, KPI Strategy, Community Management, Follower Growth, Analytics Optimization.

• Develop the brands social media strategy and its execution to drive KPIs including brand awareness, engagement and performance
• Create monthly social media plans aligned with marketing calendar including social stories, competitions, sponsored activity, a/b tests
• Responsible for managing and ensuring all social content is consistent and aligned with brand guidelines
• Manage monthly social plans across channels including content, competition, shoots and influencer activity
• Responsible for budget forecast and management by activity
• Deliver accurate reporting on performance by channel highlighting growth potential.
• Manage social media assistant, including overseeing projects, workflow, deadlines and performance reviews
• Working closely and collaboratively with key stakeholders in PR, creative, paid, ecomm, buying and merchandising
• Plan, brief, and execute timely delivery of all social media content aligned with marketing calendars across both brands
• Deliver social media plan by channels covering content ideas, photo shoots, competitions and partnerships

Skills: Social Media Strategy, Monthly Planning, Content Management, Budget Management, Performance Reporting, Team Oversight, Stakeholder Collaboration, Content Execution.

• Experience as a Social Media Community Manager
• Excellent written & verbal communication skills.
• High level of accuracy & attention to detail.
• Strong sense of community ownership & pride in work.
• Social media marketing and social networking tools power user
• High level of commitment to ensuring a positive experience for clients and customers at all times- days, evenings, overnights, & weekends.
• Friendly, diplomatic,& imperturbable with the willingness & desire to take initiative
• Experience setting up a variety of different social channels online
• Ability to produce results in a fast-paced environment
• Strong work ethic, highly motivated, high level of energy and passion

Qualifications: BA in Marketing with 3 years of Experience

• Experience in leading a social media team in creating content, managing community and also working with social media influencers
• Good communication skills and empathy to understand customers' needs
• Thrives in a fast-paced, chaotic and innovative environment
• High levels of integrity, autonomy, and self-motivation and a team player
• Creative, and excellent organisational and project management skills
• Social media management experience (preferred)
• Experience with TikTok, Snapchat, and/or Instagram Reels
• Experience with Paid Social (Facebook Ads Manager, Twitter Ads, LinkedIn Ads)
• Experience with social media analytics & social listening.
• Excellent collaboration and communication skills
• Proficient in social media scheduling tools (like Hootsuite, Buffer, Loomly, Sprinklr, etc.)
• General knowledge of SEO, keyword research, and Google Analytics
• Strong project management skills with great attention to detail

Qualifications: BA in Communications with 4 years of Experience

• Demonstrated experience planning, creating, and curating content for social media for a large, complex organization
• Proven expertise with social media platforms including YouTube, Facebook, Instagram, Twitter, LinkedIn, and Reddit
• Ability to study, understand, and reflect the perspective of PNNL’s key audiences, including sponsors
• A track record of identifying and engaging influencers
• Proficiency with industry-standard tools for social media distribution, research, and tracking (Sprout, Hootsuite, TweetDeck, etc.)
• Ability and willingness to monitor and respond to social media posts outside of regular working hours
• Demonstrated experience working in a fast-paced, collaborative, ever-changing environment, always bringing humor, tact, and professionalism
• Profiency in content creating tools such as Photoshop, Canva etc.
• Following local and global social media in detail and currently
• Interest and knowledge in the music industry
• NFT Systems & Blockchain Knowledge
• Fluency in written and spoken English

Qualifications: BA in Public Relations with 7 years of Experience

• Progressive experience in marketing communications, public relations, social media, content marketing, or related field.
• Excellent written and verbal communication skills, French and/or other language skills are an asset
• Online communications or social media experience with a proven track record in solving problems and issues through communications
• Experience managing multiple social media channels with an appetite for finding new and innovative ways to reach audiences, such as partnerships with influencers and complementary brands
• Experience developing customer-focused content and a solid understanding of community management principles.
• Strong communication instinct for handling tough questions or crises
• Strategic thinker who excels at coming up with original ideas and is able to execute.
• Strong organizational skills and ability to handle multiple tasks and meet deadlines by building and maintaining comprehensive content calendars
• Ability to integrate social programs to support PR and marketing goals and programs, able to perform within an integrated team environment.
• Knowledge of Microsoft Office products and other graphics and/or presentation software
• Knowledge of social monitoring and engagement platforms such as Meltwater, Later, Google Analytics, Facebook Insights

Qualifications: BA in Journalism with 5 years of Experience

• Develop an overarching organic social media strategy and execute accordingly
• Manage day-to-day posting on PN NL's main channels, including scheduling social media posts and managing workflows using Sprout
• In partnership with the newsroom team, develop and post content that reflects the PNNL brand, aligns with goals, resonates with key audiences, and stimulates action
• Conceptualize powerful content ideas for social media, write copy, and collaborate with creative team to generate audio, photographic, video, and other multimedia content
• Act as champion and leader of the PNNL voice in key social channels, assuring tone and visuals are consistent across campaigns
• Engage with key audiences, building and nurturing online communities. Monitor and reply to inquiries received via social media (reviews, comments, likes, mentions, etc.)
• Establish and lead community management strategy and oversight that encourages positive engagement of members and deftly handles sensitive interactions
• Analyze social media trends and use data to optimize efforts
• Establish appropriate KPI goals and provide reports on metrics. 
• Continually find ways to improve on those metrics through testing and implementing new initiatives

Qualifications: BA in Media Studies with 8 years of Experience