COMMUNITY AND SOCIAL MEDIA MANAGER SKILLS, EXPERIENCE, AND JOB REQUIREMENTS
Published: August 1, 2024 - The Community and Social Media Manager excels in driving engagement and growth across various platforms, leveraging extensive experience with brands in the beauty and skincare sectors. Demonstrates proficiency with social media management tools like Sprout, Meltwater, and Hootsuite, ensuring high-quality creative work is delivered on time. Skilled in both written and design aspects, with a strong portfolio showcasing versatile tones of voice and deep knowledge of community management best practices.
Essential Hard and Soft Skills for a Standout Community and Social Media Manager Resume
- Social Media
- Content Creation
- Data Analysis
- SEO
- Graphic Design
- Video Editing
- Social Ads
- Copywriting
- Analytics Tools
- Project Management
- Communication
- Creativity
- Problem-Solving
- Time Management
- Adaptability
- Attention to Detail
- Strategic Thinking
- Teamwork
- Customer Engagement
- Emotional Intelligence
Summary of Community and Social Media Manager Knowledge and Qualifications on Resume
1. BA in Media Studies with 8 years of Experience
- Community management and customer service experience.
- Understanding of popular social media platforms, emerging networks, and apps.
- Ability to uncover popular memes, cultural trends, use authentic social vernacular.
- Understanding of and experience with multi-cultural marketing
- Strong copywriting skills and experience.
- Ability to work on several initiatives simultaneously.
- Desire to be a part of something great and hold to a higher standard.
- Upbeat, fun, positive attitude focused on making the office a great place to work.
- Experience with brand communications and managing social media accounts
2. BA in Journalism with 5 years of Experience
- Strong ability to innovate & think outside the box.
- Highly motivated with great attention to detail.
- Solid understanding of social media strategy as well as wider digital marketing strategies and eCommerce.
- Self-motivated, driven with proven experience driving performance.
- Exceptional communication skills, high attention to detail, experience thinking strategically and creatively.
- Brings channel best practices with experience using the latest social performance and scheduling tools.
- Must have a high-level of English and Spanish (other languages a bonus)
- Expert understanding of how brands communicate on social media authentically
- Solid knowledge of SEO, keyword research and Google Analytics
- Ability to successfully organize, prioritize and manage multiple projects
- Excellent communication skills and ability to work in a team
- Ability to collect and analyze data while using it to develop tactics and strategies
3. BA in Public Relations with 7 years of Experience
- Creatively minded and have a strong understanding of what makes aesthetically pleasing design.
- Passionate about creating beautiful and engaging content.
- Take great pride in every piece of work and have strong attention to detail.
- Self-driven, able to manage workload, and drive projects.
- Flexibility to undertake a variety of tasks, with disciplined time management skills, and an ability to meet tight deadlines.
- Strong work ethic, a willingness and ability to learn and help out across all areas of the business.
- Experience managing organic social media channels including creating strong content and copy.
- Experience using Sprout, Hootsuite, Sprinklr or alike.
- Understanding of Facebook Ads and Business Manager.
- Social media advertising experience
- Interest and understanding in the baby industry i.e. have kids or have worked in the baby industry.
4. BA in Communications with 4 years of Experience
- Experience in Social Media Community Management in a creative Agency.
- Experience with brands in the Beauty / Skincare spaces.
- Strong working experience with Facebook, Instagram, Twitter, YouTube, Pinterest, TikTok, Snapchat and more.
- Proficient with social media management tools such as Sprout, Meltwater, Brandwatch, Sprinklr, Hootsuite, and more.
- Proficiency in Adobe Photoshop, Canva and Microsoft Office tools for creative development.
- Portfolio including strong examples of written and design skills across multiple different tones of voice for social media.
- Extreme attention to detail and organization with a track record of delivering high-quality creative work on time.
- Strong knowledge of the inner workings and best practices for community management and platforms.
- Proficiency with target research, media metrics, insights gathering and presentation of recommendations.
- Strong understanding and engagement with the digital media landscape outside of social media including Search, SEO, eCommerce and Digital Advertising.
- Ability to work as an always-on Community Manager (includes weekends and evenings).
5. BA in Marketing with 3 years of Experience
- Previous experience in the video games industry
- Comfort with quick changes to plans and tactics
- Existing relationships within the ANZ gaming community
- Demonstrate the ability to work independently while balancing the need to be collaborative across teams and territories
- Self-motivated and consistently delivers high-quality work
- Build long-term relationships with key stakeholders and possess excellent interpersonal communication skills
- Experience working in influencer-driven marketing
- Experience managing paid and boosted social campaigns and posts
- Translate campaign results into actionable insights and optimization, including developing key KPI and ROI metrics/ dashboards
- Proficiency in using Excel, Word, G Suite programs, and Jira