CHANNEL SALES ACCOUNT MANAGER RESUME EXAMPLE

Updated: Aug 3, 2024 - The Channel Sales Account Manager oversees a regional sales territory in the SMB sector, driving incremental revenue through various value-added resellers. Focuses on recruiting and developing committed VAR partners to generate new business across existing and new accounts. Establishes strong partnerships with VAR personnel at all levels, implementing effective demand-generation programs and providing direct sales support to enhance revenue growth within the SMB sector.

Tips for Channel Sales Account Manager Skills and Responsibilities on a Resume

1. Channel Sales Account Manager, B2B Solutions Inc., Omaha, NE

Job Summary: 

  • Manage a regional sales territory for the SMB sector which drives incremental revenue through a portfolio of value added resellers (VARs)
  • Recruit, onboard and develop committed VAR partners to generate new business in existing and new accounts in the SMB sector
  • Create strong working relationships with assigned regional business partners at all levels within the VAR partner including executive, sales, marketing, and operations
  • Train and enable key partners to run the “land and expand” sales playbook within the SMB sector
  • Work with partners to develop demand-generation programs and campaigns to build a sufficient pipeline to achieve assigned sales targets
  • Engage with two-tier distribution VAR partners that require co-selling assistance to prospects
  • Support and mentor partners’ sales activities, including direct sales support on prospect calls, providing partners with quotes on opportunities
  • Approving submitted Deal Registrations, conducting regular pipeline meetings and forecast reviews
  • Ensure all SMB sector opportunities are accurately represented in Salesforce.com and forecast 


Skills on Resume:

  • Territory Management (Hard Skills)
  • Partner Recruitment (Hard Skills)
  • Relationship Building (Soft Skills)
  • Sales Training (Hard Skills)
  • Campaign Development (Hard Skills)
  • Co-selling Techniques (Hard Skills)
  • Sales Support (Hard Skills)
  • Forecasting (Hard Skills)

2. Channel Account Manager, Tech Innovate LLC, Reno, NV

Job Summary: 

  • Develop strong relationships with key partner executive contacts to assure commitment
  • Develop a portfolio of acquisition targets based on criteria that align with the overall corporate strategy and company goals, including profitability, risk and sustainability
  • Consistently achieve monthly/quarterly/annual revenue through the development and management of assigned strategic partners.
  • Develop expert ability to demonstrate Webgility’s solutions and value proposition to executives and decision influencers.
  • Deliver Web-based presentations and training to partners and end users
  • Timely opportunity and pipeline management using SFDC that accurately represents the sales stage and close date
  • Preparations monthly/quarterly forecasts for key partners, including weekly updates. 
  • Maintain consistent track record forecast accuracy of +/- 10%
  • Leverage knowledge of SaaS and e-commerce industry best practices to provide excellent consultative support and ongoing value.
  • Actively work with our Product and Marketing teams to provide feedback and other insight directly from partners. 
  • Collaborate with Support and Implementation teams to escalate any partner issues and make sure are addressed in a timely manner


Skills on Resume:

  • Relationship Building (Soft Skills)
  • Strategic Planning (Hard Skills)
  • Revenue Management (Hard Skills)
  • Product Demonstration (Hard Skills)
  • Presentation Skills (Soft Skills)
  • Pipeline Management (Hard Skills)
  • Forecasting (Hard Skills)
  • Industry Knowledge (Hard Skills)

3. Channel Sales Account Manager - Personal Health, Dynamic Sales Services, Boise, ID

Job Summary: 

  • Presents solutions to problems to key stakeholders within the customers' organization and identifies areas of sales opportunities and growth within the account
  • Creates solutions to meet customer requirements
  • Develops and owns strategies for channels and accounts that will achieve business growth targets
  • Works with Retail Sales Director to develop overall channel sales plan, accurately forecasting possible deals for the year and ensures order volume and revenue targets are me
  • Accountable for achieving budgeted sales volumes, prices and profit margins at a specified number of customers
  • Coordinates all internal necessary resources to obtain objectives and where necessary involves local sales force and marketing support, such as Category Management, Trade Marketing, MarCom, and/or Application Specialists.
  • Manages continuity of the relationship with the accounts and operates at the highest level in the accounts’ organizations
  • Facilitates the executive-level interfaces between the company and the accounts if necessary
  • Prepares the annual account plan in line with the national account plan strategy and implements the sales strategy
  • Contribute to the development and implementation of local marketing strategies
  • Initiates and negotiates tailor-made actions, discusses with customers or store managers about sales actions
  • Ensures availability of goods/ deliverables in cooperation with order desk and logistics


Skills on Resume:

  • Solution Presentation (Hard Skills)
  • Strategic Planning (Hard Skills)
  • Sales Forecasting (Hard Skills)
  • Budget Management (Hard Skills)
  • Resource Coordination (Hard Skills)
  • Relationship Management (Soft Skills)
  • Negotiation (Hard Skills)
  • Marketing Strategy Development (Hard Skills)

4. Channel Account Manager, Market Reach Partners, Fargo, ND

Job Summary: 

  • Consistently deliver exceptional customer service at all times
  • Systematically analyzing and reporting sales results, expectations, market, competition, and trends
  • Liaison with the internal stakeholders to determine which products and programs will be offered to the Channel
  • Provides feedback/guidance to Product Management such as market/competitive pricing, new products in the marketplace and competitive activity
  • Develop customer-specific planograms (with appropriate other resources)
  • Provide partners with consistent partner management support to ensure are aligning sales, marketing and technical capabilities with strategy and messaging as well as the Partner Program
  • Perform multi-product enablement for, educate, and establish and maintain good communication with existing and new cloud partners
  • Provides a coordinated front to the customer, leveraging the entire team
  • Work closely with the global cloud partner team and the Partners and Alliances Leadership, Business Development, Marketing, and Services teams to align strategy and business plans


Skills on Resume:

  • Customer Service (Soft Skills)
  • Sales Analysis (Hard Skills)
  • Stakeholder Liaison (Soft Skills)
  • Market Analysis (Hard Skills)
  • Planogram Development (Hard Skills)
  • Partner Management (Soft Skills)
  • Product Enablement (Hard Skills)
  • Strategy Alignment (Soft Skills)

5. Cloud Channel Account Manager, Strategic Growth Solutions, Charleston, WV

Job Summary: 

  • Provide ongoing new agent channel management by tracking productivity, making program modifications when necessary, and forecasting.
  • Tracking and reporting productivity of new agent sales partners in the given territory.
  • Provide accurate weekly and monthly forecasting and sales funnels to management
  • Identify, develop, and expand positive relationships with new and existing Mitel Channel Partners and position Mitel to maximize sales and revenue growth
  • Develop a territory plan and recruiting strategy
  • Coordinate partner access to Sales Engineering, Field Marketing, and overlay resources as appropriate
  • Coordinate with the Field Account Executives for a seamless transition of opportunities.
  • Coordinate work with Sales Operations to resolve customer and agent-related issues.
  • Attend all requested sales, product, training classes, or seminars.
  • Always accurately and professionally represent the Company and its products. 
  • Adhere to all policies and procedures outlined by Human Resources, Sales Operations and Market.


Skills on Resume:

  • Channel Management (Hard Skills)
  • Productivity Tracking (Hard Skills)
  • Sales Forecasting (Hard Skills)
  • Relationship Development (Soft Skills)
  • Territory Planning (Hard Skills)
  • Resource Coordination (Hard Skills)
  • Opportunity Transition Management (Hard Skills)
  • Professional Representation (Soft Skills)

6. Channel Account Manager - Chronicle, Sales Drive Group, Bangor, ME

Job Summary: 

  • Ensure Partners have all technical and sales tools needed to drive success.
  • Support partners in sales process, from lead generation to finalizing agreements. 
  • Maintain and report an accurate sales forecast in Salesforce.
  • Define and carry out Red Hat’s cloud partner strategy and business plans
  • Attain the sales objectives established for the cloud partner ecosystem
  • Manage the regional Certified Cloud Service Provider (CCSP) distributor
  • Provide subject matter expertise and support to the account managers
  • Recruit and develop Security Value Added Resellers (VARs) and local MSSPs.
  • Support engagement with independent software vendors (ISVs)
  • Manage the Red Hat CCSP program and provide regional input to the Asia Pacific (APAC) team on possible enhancements to the program
  • Develop joint business plans for key cloud partners like Amazon, Microsoft, and Google and guide the implementation of these plans
  • Develop and execute Go-to-Market plans, including enablement and training, marketing programs, sales alignment with Chronicle sales, and lead partner Quarterly Business Reviews.
  • Drive direct customer engagement to outline the value proposition, specific benefits, and use cases that speak to challenges/pain points


Skills on Resume:

  • Sales Support (Hard Skills)
  • Sales Forecasting (Hard Skills)
  • Strategy Development (Hard Skills)
  • Ecosystem Management (Hard Skills)
  • Subject Matter Expertise (Hard Skills)
  • Partner Recruitment (Hard Skills)
  • Program Management (Hard Skills)
  • Go-to-Market Strategy (Hard Skills)

7. Channel Sales Account Manager, Network Expansion Inc., Tucson, AZ

Job Summary: 

  • Managing French partner relationships alongside developing new channel partners.
  • Be responsible for Channel Development and New partnership development
  • Reseller development and engagement
  • Co-creating events/ working closely with marketing
  • Full technical support for both pre/post-sales and build sales pipeline
  • Working as the First Channel salesperson in to build up the channel from scratch.
  • Work directly with the CRO and other C-Level execs being very influential with the direction for the future of the company's indirect sales model.
  • Be an expert in the policies and structure of the Partner Program as well as understand the resources available to partners such as training, partner office hours, events for partners, etc.
  • Develop a deep understanding of the capabilities of different partners within partner ecosystem


Skills on Resume:

  • Relationship Management (Soft Skills)
  • Channel Development (Hard Skills)
  • Reseller Engagement (Hard Skills)
  • Event Coordination (Soft Skills)
  • Technical Support (Hard Skills)
  • Sales Pipeline Management (Hard Skills)
  • Strategic Influence (Soft Skills)
  • Ecosystem Understanding (Hard Skills)