Published: Nov 13, 2024 - The Affiliate Manager manages daily operations of Fintel Connect's affiliate recruitment strategy and database, ensuring target achievements and an excellent affiliate experience. This position oversees the recruitment and onboarding process for high-impact affiliates, providing strategic support and leveraging CRM tools for efficiency. This role collaborates with internal teams to launch and optimize partnerships while tracking and reporting on performance metrics to identify growth opportunities.
An Introduction to Professional Skills and Functions for Affiliate Manager with a Cover Letter
1. Details for Affiliate Manager Cover Letter
- Manage and provide support for existing e-merchants within idealo.fr and maintain, develop and optimize relationships with them to ensure they’re getting the most out of ideals.
- Identify new opportunities for existing partners, conduct negotiations and recognize potential new partners responding to the country's strategy.
- Monitor, create reports and analyse the performance of portfolio and bring new ideas to improve processes and systems within the field of Affiliate Management.
- Ensure continuous knowledge transfer and management throughout all departments involved (Sales, Content, Technical Account Management, Billing department) to provide reliable merchant support.
- Growing the company's activity, presence and results
- Acquisition, retention and activation of new Affiliates + support
- Negotiating with new potential gaming operators to join the platform
- Establishing and maintaining strong client relationships
- Analysis of campaigns, reporting, ROI results of campaigns,
- Monitoring and analyzing results of all campaigns, handling the invoicing and payment follow-up,
- Review and restructure existing deals where necessary to ensure they are efficiently structured and commercially viable.
- Manage the acquisition of new affiliates
Skills: Affiliate Relationship Management, Negotiation and Deal Structuring, Performance Analysis, Cross-Department Collaboration, Campaign Management, Client Acquisition and Retention, Data-Driven Decision Making, Process Improvement
2. Roles for Affiliate Manager Cover Letter
- Operate, optimize and grow Element or's partnerships marketing acquisition channel
- Optimize the affiliate marketing program (terms, commission structure, etc.)
- Develop scalable partnership opportunities deal flow (inbound & outbound) with clear, measurable goals
- Manage the onboarding of newly launched partnerships
- Research and develop SEO, paid and email-marketing partners, influencers, educators, content-based, and other marketing partners that will generate pro Elementor subscribers
- Accountable for program business goals and meet target KPIs every month
- Work closely with Bizdev, user acquisition, and operational teams to maximize business potential
- Maintain great relationships with key accounts inside and outside the industry and develop future accounts and provide them with quality customer service for all existing partners
- Own all marketing materials relevant to marketing channels, including emails, banners, blog posts, etc.
- Help demonstrate the key-value props of the Elementor platform, by providing high-quality content
Skills: Affiliate Program Optimization, Partnership Development, Onboarding and Relationship Management, SEO and Digital Marketing Strategy, Goal-Oriented Performance Management, Cross-Functional Collaboration, Client Service and Account Management, Content Creation and Marketing Materials
3. Responsibilities for Affiliate Manager Cover Letter
- Manage all Asian affiliate programs, ensuring campaigns are kept within budget and COS is achieved
- Acquire new partners to grow the affiliate scheme in APAC countries
- Work with Head of Affiliate and Affiliate Executives to find the best solutions for affiliate partners
- Analyse campaign activity to ensure affiliates deliver the best ROI
- Manage the affiliate budget, including commission and budget spend
- Conduct regular Asian affiliate reports to senior management
- Initiate new campaign ideas, incentives and bonuses for the affiliate scheme
- Develop the affiliate marketing strategy with the aim of recruiting new affiliate partners and delivering sales volume
- Grow the current existing portfolio of affiliates.
- Onboarding and activating new affiliates that sign up.
- Analyzing campaign activity to ensure that the affiliates deliver the best possible ROI.
- Managing the day-to-day business with affiliates to make sure there is a mutually beneficial relationship both ways.
Skills: Affiliate Program Management, Campaign Performance Analysis, Budget Management, Partner Acquisition, Affiliate Strategy Development, Reporting and Insights, Campaign Innovation, Cross-functional Collaboration
4. Functions for Affiliate Manager Cover Letter
- Developing new partnerships in the online courses space and related fields, striving for diversification of partners, platforms and markets.
- Monitoring partners’ performance, analyzing metrics for revenue and margin opportunities, and recommending and implementing changes based on the results.
- Keeping up with the latest trends and innovations in the online marketing world, incorporating them into the program.
- Working with Fiverr’s R&D and Creative teams to improve the partner's experience and provide them with marketing tools and resources.
- Constantly improving the program’s workflow through automation process development.
- Support representative of CreativeLive’s partner's community such as answering emails, issuing payments, fraud analysis, etc.
- Identify opportunities from the communications.
- Recruiting new affiliates, onboarding & managing the partnerships within the territory
- Develop strategy briefs & online marketing campaign activities for existing affiliates
- Create & develop affiliation reports
- Develop unique content for monthly affiliate newsletters, promotional material and any other relevant affiliate content that may be required
- Conduct regular competitor analysis
- Attending industry shows, events and expos.
Skills: Partnership Development, Performance Analysis, Trend Integration, Team Collaboration, Program Automation, Partner Support, Affiliate Recruitment, Content Creation
5. Accountabilities for Affiliate Manager Cover Letter
- Manage the day-to-day operations of Fintel Connect’s recruitment strategy and affiliate database maintenance, ensuring targets are being met and an excellent affiliate experience is consistently delivered
- Consistently close affiliate deals, with a focus on high-impact partnerships
- Oversee the recruitment efforts of publisher team members, providing guidance and strategic support
- Act as the subject matter expert on Fintel Connect’s CRM system of choice, ensuring best practice is followed and the platform’s features are being used to the best ability
- Organize and support the Business Development & Partnerships Manager with strategic affiliate calls, including agendas and post-call actions
- Create & maintain reference documentation and training tools
- Work with the Affiliates Director to lead the acquisition and implementation of new affiliate partners in an efficient, scalable, and high-quality manner
- Manage day-to-day relationships with a high volume of affiliate partners by providing marketing resources, performance and utilization data, and coaching
- Manage affiliate compliance and communication processes
- Work across multiple internal teams (marketing, product, design, engineering, legal and compliance) to launch and manage partnerships
- Set, track, analyze and report on partner performance metrics to find opportunities to improve the business
Skills: Recruitment Strategy Management, Affiliate Deal Negotiation, Team Leadership, CRM Expertise, Strategic Call Support, Documentation Creation, Affiliate Acquisition, Cross-functional Collaboration
What Are the Qualifications and Requirements for Affiliate Manager in a Cover Letter?
1. Knowledge And Abilities for Affiliate Manager Cover Letter
- Experience in managing and growing affiliate partners and relationships.
- Experience with platforms such as Impact, CJ, and Appsflyer.
- Experience launching and growing CPA programs and relationships.
- Exceptional analytical skills (Sheets/Excel is a must) and a data-driven approach.
- Experience with Google Analytics and Tableau (or similar BI tools).
- Ability to manage several projects simultaneously in a fast-paced environment.
- Ability to collaborate and work as a team to achieve company objectives.
- A passion for problem-solving and improving overall performance.
- Great attention to detail and is comfortable living “in the weeds” day-to-day to hit goals.
Qualifications: BA in Marketing with 4 years of Experience
2. Experience and Requirements for Affiliate Manager Cover Letter
- Proven experience in affiliate marketing, sales, and new business development
- Proven experience with online marketing specifically around sales funnels, Digital products and services, conversion rate optimization, and online advertising
- Results-focused and have an eye for metrics
- Possess excellent written and verbal communication and negotiation skills, in a way that conveys a positive, gentle and direct tone to all affiliate questions and during affiliate meetings
- Proficient at organizing and prioritizing work to ensure timely responses
- Computer Skills such as Google Suite, Slack, Zoom, Infusionsoft, ClickFunnels, Basecamp, Monday.com
- Strong understanding of the Internet advertising industry concepts and terms
- Ability to multitask with effective resolution management in a fast-paced, growing environment
- English knowledge on the profession/native level.
- Excellent attention to detail.
- Highly motivated, enthusiastic and with initiative and creativity.
- Strong team player and able to collaborate with colleagues to achieve the best results.
Qualifications: BS in Business Administration with 5 years of Experience
3. Skills, Knowledge, and Experience for Affiliate Manager Cover Letter
- A critical thinker, able to work independently and prioritize with determination and ambition
- Adept at rapidly understanding business needs and crafting solutions
- A confident communicator and presenter who is keen on using data to support perspectives.
- Able to articulate challenges and problems and then move swiftly to problem-solving
- A driver of change and someone who breaks down barriers
- Excited by ambitious targets and energized by rising to challenges
- An experienced Affiliate Manager with at least 3 years of experience in the affiliate industry, with established industry and publisher relationships
- Experience in the Canadian and/or Australian affiliate markets
- Equipped with a good knowledge of the affiliate landscape, common tracking technologies and platforms, as well as reporting dashboards such as Tableau.
- Experienced in media buying and large-scale budget handling
- Able to possess an excellent understanding of all types of affiliate reward models
- Grasp core concepts of subscription-based / SAAS businesses
Qualifications: BA in Communications with 6 years of Experience
4. Requirements and Experience for Affiliate Manager Cover Letter
- Excellent digital skills including writing engaging emails and using online tools
- Excellent written and spoken English
- Strong interpersonal skills with an ability to work with a variety of styles and personalities
- Prior experience in a client-facing role within a digital business
- Prior experience in an affiliate business running performance campaigns on a CPL/CPA basis
- Prior experience in conversion optimization
- Proven experience in recruiting, negotiating and managing affiliate partnerships
- Experience in the Nutra market and products
- Experience in analyzing affiliate performance such as CR, CTR, ROI
- Have the ability to thrive in an environment of changing directions and strategies.
- Experience managing affiliate partnerships and analyzing performance
- Strong analytical skills, able to evaluate opportunities from strategic and operational perspectives
- Comfortable working in a fast-paced environment with the ability and multi-tasking to thrive under minimal guidance
Qualifications: BS in Economics with 5 years of Experience
5. Education and Experience for Affiliate Manager Cover Letter
- Experience in an affiliate marketing management or iGaming marketing role
- Strong Negotiation and sales skills
- Demonstrated skills in working on solo or remote projects and executing projects with minimal supervision
- Strong analytical and numerical skills, with an intermediate to advanced knowledge of Excel
- Enjoy working in fast-paced and managing different projects at the same time
- Tackle problem-solving with creative thinking
- Excellent and proactive communication skills
- Outgoing, ability to adapt quickly and effectively in an evolving small business
- Native Japanese and excellent English (verbal and written)
- Strong negotiation, analytical and implementation skills
- High comfort with data analysis and using data to make informed decisions
- Knowledge of affiliate and direct marketing best practices
Qualifications: BA in Advertising with 4 years of Experience