ADVERTISING SALES EXECUTIVE RESUME EXAMPLE

Published: Nov 15, 2024 – The Advertising Sales Executive identifies prospects using defined criteria and conducts thorough research to understand their needs and value propositions. Strategies and messaging are developed to attract and engage potential clients through various outreach methods, including ABM, outbound emails, cold calls, and social selling. Sales goals are consistently met and exceeded by managing extensive contact lists, leading impactful pitch developments, maintaining data integrity, and delivering professional service to all clients in the portfolio.

Tips for Advertising Sales Executive Skills and Responsibilities on a Resume

1. Advertising Sales Executive, Creative Media Solutions, Orlando, FL

Job Summary: 

  • Generate new business and manage key accounts within a range of titles.
  • Deal with a mix of customers across the associated subject matters.
  • Cold call telemarketing to generate new accounts,
  • Develop and maintain relationships with their growing client base.
  • Negotiate and present bespoke print advertising solutions to key decision-makers over the phone.
  • Work to targets and deadlines in a fast-paced environment.
  • Take responsibility for selling advertising spaces to clients
  • Create sales targets and achieve results
  • Establish strong business relationships with clients
  • Analyze competitive sets and develop formal account proposals for top prospects.
  • Execute and communicate weekly sales pipeline reports to the sales team.


Skills on Resume: 

  • Business Development (Hard Skills)
  • Cold Calling (Hard Skills)
  • Account Management (Soft Skills)
  • Negotiation (Soft Skills)
  • Sales Presentation (Hard Skills)
  • Target Achievement (Soft Skills)
  • Relationship Building (Soft Skills)
  • Market Analysis (Hard Skills)

2. Advertising Sales Executive, Visionary Ad Agency, Austin, TX

Job Summary: 

  • Manage the sales cycle from start to finish – prospect, identify contacts, negotiate, and secure sales of digital advertising as well as sponsored and branded content
  • Develop and maintain client relationships at all levels of an account with a focus on brand marketers and agency partners
  • Meet/exceed quarterly and annual revenue goals following the sales plan
  • Provide ongoing sales activity reporting and analysis for accurate revenue forecasting
  • Drive the entire sales funnel including lead generation, meetings, RFP, negotiating, closing, and advising campaign cadence
  • Identify new strategic clients, advertisers, and partners, and implement an effective sales strategy
  • Build strong and profitable relationships with key clients, and constantly grow revenue from existing and new partnerships
  • Commit to a high-activity sales culture
  • Work collaboratively with ad ops, client support, and creative teams to ensure client success
  • Finding out who controls the advertising budget in Target, organizations, businesses, and companies and contracting them
  • Offering a price, negotiating around it, closing the deal, and recording the details


Skills on Resume: 

  • Sales Cycle Management (Hard Skills)
  • Client Relationship Management (Soft Skills)
  • Revenue Goal Achievement (Soft Skills)
  • Sales Reporting and Forecasting (Hard Skills)
  • Lead Generation (Hard Skills)
  • Strategic Sales Planning (Hard Skills)
  • Negotiation (Soft Skills)
  • Cross-functional Collaboration (Soft Skills)

3. Advertising Sales Executive, Bright Horizon Marketing, Denver, CO

Job Summary: 

  • Prepare investment proposals, and internal orders and follow up on the monitoring of the insertion of the guideline, as well as other customer requirements.
  • Support in the planning and execution of special events in the area and the company
  • Work on maintaining an open and positive business relationship with executives of advertising agencies and/or active direct contacts of the assigned portfolio.
  • Support to the corresponding area for the prompt payment of the client on time, according to negotiation.
  • Maintain a permanent search for potential clients to increase income.
  • Efficiently report business closings to the areas involved, for billing and collection.
  • Strategically visit advertising agencies, and other potential direct clients to guarantee knowledge of products and services, in search of business closure.
  • Manage and traffic digital products using Google DoubleClick.
  • Develop and prepare sales proposals and custom marketing presentations.
  • Respond immediately to client requests for proposals, advertising information, and materials.


Skills on Resume: 

  • Investment Proposal Preparation (Hard Skills)
  • Event Planning and Execution (Hard Skills)
  • Client Relationship Management (Soft Skills)
  • Payment Follow-up (Hard Skills)
  • Lead Generation (Hard Skills)
  • Business Reporting (Hard Skills)
  • Sales Presentation Development (Hard Skills)
  • Client Request Response (Soft Skills)

4. Advertising Sales Executive, Next Level Promotions, Charlotte, NC

Job Summary: 

  • Strategize, lead, and develop a business development plan in consultation with senior management
  • Plan and implement business plan and the penetration of new markets
  • Drive increased sales revenue and profit to achieve the Company’s ambitious growth
  • Lead and manage the Sales and Marketing functions of the business
  • Responsible for the overall management of all strategic and operational Marketing and Customer Relationship activities
  • Research the market, provide market feedback to the company leadership regarding competitive offerings, and prospect needs, and generate product development ideas
  • Manage and oversee the development of business proposals to pitch for accounts
  • Manage, develop, and motivate the Business Development Team to help them achieve their business targets and handle client management
  • Take responsibility for cold calls and prospects for new customers.
  • Create and sell integrated media programs utilizing all channels.


Skills on Resume: 

  • Business Development Strategy (Hard Skills)
  • Market Penetration (Hard Skills)
  • Sales Revenue Growth (Soft Skills)
  • Team Leadership (Soft Skills)
  • Marketing and Customer Relationship Management (Soft Skills)
  • Market Research (Hard Skills)
  • Business Proposal Development (Hard Skills)
  • Cold Calling and Prospecting (Hard Skills)

5. Advertising Sales Executive, Spark Digital Solutions, Phoenix, AZ

Job Summary: 

  • Identify prospects using a defined set of criteria 
  • Conduct research and qualifications on prospects and their products and services to develop an understanding of their needs, value prop, etc. 
  • Develop strategies and messaging for attracting and inciting prospects’ interest in the agency 
  • Implement outreach and communication programs, including ABM, outbound email, cold calls, and social selling. 
  • Manage and run an extensive prospect contact list and outbound email and call campaigns to source new agency opportunities.  
  • Lead pitch development and planning and coordinate with other subject matter experts in the agency to ensure pitches are impactful and successful. 
  • Build out the prospect database and maintain data integrity per the direction of the Marketing Analyst 
  • Lead the development and execute cutting-edge creative and strategic responses to RFPs in conjunction with the Client Services, Media, and Creative teams. 
  • Meet and exceed monthly sales goals.
  • Deliver professional service to all clients in the portfolio.


Skills on Resume: 

  • Prospect Identification (Hard Skills)
  • Market Research (Hard Skills)
  • Outreach and Communication (Hard Skills)
  • Campaign Management (Hard Skills)
  • Pitch Development (Soft Skills)
  • Database Management (Hard Skills)
  • RFP Response Development (Hard Skills)
  • Sales Goal Achievement (Soft Skills)