ADVERTISING COORDINATOR RESUME EXAMPLE
Published: Nov 19, 2024 - An Advertising Coordinator actively ensures accurate execution of digital advertising campaigns through proactive system use and detailed data entry. Provides campaign support for banner ads, contests, newsletters, and social media posts while managing reporting and internal processes to meet deadlines. Facilitates client communication, assists sales reps during leave, and leverages Adobe Creative Suite for design needs.

Tips for Advertising Coordinator Skills and Responsibilities on a Resume
1. Advertising Coordinator, Daily Herald Media Group, Schaumburg, IL
Job Summary:
- Supports the core functions of the Commercial Marketing Team in a variety of ways.
- Supporting project ideation, development of pitch materials, project management, administrative tasks, and working with different parts of the business to ensure collaboration and cross-functional success in everything
- Help build & support end-to-end project management process
- Work closely with the rest of the Commercial Marketing team to ideate, build and pitch on a wide range of different projects and events
- Research on market trends to elevate project/event ideation + brainstorming
- Create standardized proposal and pitch templates that can be easily tailored to each new project
- Create pitch decks collaboratively with the rest of the team, often working with internal and external designers to bring pitch materials to life
- Gathering of key data points for post reports and support on populating each report for presentation
- Assist with smaller execution of events when needed to understand event flow and objectives
Skills on Resume:
- Project Ideation (Soft Skills)
- Pitch Material Development (Hard Skills)
- Project Management (Hard Skills)
- Market Research (Hard Skills)
- Template Creation (Hard Skills)
- Presentation Design (Hard Skills)
- Cross-Functional Collaboration (Soft Skills)
- Data Gathering and Reporting (Hard Skills)
2. Digital Advertising Coordinator, Indoormedia Inc, Houston, TX
Job Summary:
- Proactively use internal systems and processes to ensure all aspects of digital advertising campaigns are ordered and executed correctly.
- Data entry into various systems for ad space reservations and creative design changes and approvals
- Provide owned and operated campaign support including local banner advertising, contests, and newsletter scheduling.
- Create, analyze, and distribute campaign reporting for advertising sales
- Working knowledge of Adobe Creative Suite for some image conversions
- Assist in posting to our Advertising & Event related social media accounts.
- Manages internal resources/processes and reporting to ensure that all aspects of campaign management are executed correctly.
- Proactive communication with sales reps and clients to help execute campaign fulfillment and build relationships
- Adhere to all deadlines and assist reps in meeting deadlines
- Intentionally assists with campaign execution and client communication when sales reps are on leave
- Attend weekly sales meetings
Skills on Resume:
- Campaign Management (Hard Skills)
- Data Entry (Hard Skills)
- Campaign Reporting (Hard Skills)
- Adobe Creative Suite Proficiency (Hard Skills)
- Social Media Posting (Hard Skills)
- Client Relationship Building (Soft Skills)
- Deadline Management (Soft Skills)
- Proactive Communication (Soft Skills)
3. Digital Advertising Coordinator, Long Beach Island Foundation of the Arts & Sciences, Long Beach, NJ
Job Summary:
- Working with team members to combine copywriting, design, development, and ad ops to create polished ad campaigns
- Review campaign data and generate A/B split tests and other ideas to improve performance, as well as implementing these and working with data and analytics to benchmark and optimize performance
- Regular written and verbal reporting to senior management of advertising campaign performance
- Create landing page funnel and ad variations for testing
- Create and measure KPIs based on analytics
- Coordinate between different paid and unpaid (Social, SEO, Affiliate...) channels
- Come up with proposals for new projects and changes to existing ones to boost performance
- Work closely with managers through the sales organization to help implement new offerings to the reps
- Work closely with other advertising coordinators to cross train on responsibilities and cover while out of office
- Seek to maintain a knowledge of digital products, industry trends, certifications
Skills on Resume:
- Ad Campaign Development (Hard Skills)
- Data Analysis and Optimization (Hard Skills)
- Performance Reporting (Hard Skills)
- Landing Page Creation (Hard Skills)
- KPI Measurement (Hard Skills)
- Channel Coordination (Soft Skills)
- Cross-Training (Soft Skills)
- Industry Knowledge Maintenance (Soft Skills)
4. Advertising Coordinator, Lucyd Media, West Palm Beach, FL
Job Summary:
- Leads creative services and project management workflow to ensure accurate and timely execution of all team projects.
- Maintains Master Marketing Calendar, ensuring activation dates are accurate and aligned with creative content flighting.
- Provides retail marketing and sales support – ECOM (Easton.com & Amazon) as well as strategic retail account.
- Assists with annual catalog production and studio photography.
- Owns and manages online marketing asset library.
- Follow up on all requests and answer questions
- Complete and fill out all advertising ad order entries accurately and efficiently
- Manage traffic and workflow for all ad campaigns and billing.
- Ensure that ads go live on time, are billed correctly and run as scheduled.
- Input all billing into Adbase for ad campaigns as directed by account executives and the director of local sales.
- Back up other members of the ad ops team members and perform their job duties when needed.
- Participate in training initiatives.
- Address the sales teams’ needs and or problems in a professional and courteous manner providing appropriate solutions.
- Present a professional and helpful behavior and attitude to customers, peers & staff.
- Expected to complete any training necessary on software or equipment upgrades.
- Operate computer for entering, editing, storing retrieving and printing information such as memos, lists, reports, correspondence, and email.
Skills on Resume:
- Project Management (Hard Skills)
- Marketing Calendar Management (Hard Skills)
- Retail Marketing Support (Hard Skills)
- Asset Library Management (Hard Skills)
- Advertising Order Entry (Hard Skills)
- Campaign Workflow Management (Soft Skills)
- Team Collaboration (Soft Skills)
- Problem-Solving (Soft Skills)
5. Advertising Coordinator, Agua Caliente Casino, Resort Rancho Mirage, CA
Job Summary:
- Provide support to the Head of Advertising in the planning and execution of print, radio, broadcast, and streaming advertising campaigns for multiple brands (Sports and Casino, Borgata Sports and Casino, Poker, and Bingo)
- Attend daily meetings/calls
- Work with the creative team and project manager on briefing in new creative, reviewing with internal stakeholders, providing specs for deliverables, and trafficking
- Work with partnership team on leveraging team and league assets in our advertising executions
- Work with promotions team to sync up messaging for radio live reads, print, digital out of home, and other executions
- Assist in the management of outside media agencies and media partners
- Own and manage specific medium(s) advertising or promotional offers across multiple states
- Create and manage tracker codes for attribution
- Work with the social media and PR teams to leverage media
- Build PowerPoint decks and excel documents
Skills on Resume:
- Campaign Planning (Hard Skills)
- Creative Collaboration (Soft Skills)
- Stakeholder Coordination (Soft Skills)
- Asset Management (Hard Skills)
- Messaging Synchronization (Soft Skills)
- Media Agency Management (Hard Skills)
- Attribution Tracking (Hard Skills)
- Presentation Creation (Hard Skills)