AD OPERATIONS EXECUTIVE SKILLS, EXPERIENCE, AND JOB REQUIREMENTS

Published: Nov 14, 2024 – The Ad Operations Executive has experience managing online ad campaigns across display, mobile, social, and search with a solid understanding of programmatic buying. Skilled in Excel and PowerPoint, with strong numerical and analytical abilities, ensuring accurate data management and insightful analysis. The executive is also proactive, well-organized, and detail-oriented, consistently demonstrating effective problem-solving and communication skills.

Essential Hard and Soft Skills for a Standout Ad Operations Executive Resume
  • Campaign Management
  • Programmatic Advertising
  • Data Analysis
  • Ad Server Platforms
  • Google Ads
  • Demand-Side Platforms
  • Real-Time Bidding
  • A/B Testing
  • Ad Tracking
  • Conversion Optimization
  • Communication
  • Problem-Solving
  • Attention to Detail
  • Time Management
  • Teamwork
  • Adaptability
  • Critical Thinking
  • Project Management
  • Client Relationship Management
  • Creativity

Summary of Ad Operations Executive Knowledge and Qualifications on Resume

1. BA in Advertising with 1 year of Experience

  • Strong interest in working with Ad Tech or Mar Tech.
  • Experience working in Salesforce
  • Knowledge of web design and digital technologies
  • Computer literate with superior knowledge of Excel and a strong interest in Internet technologies and media
  • Able and eager to learn new concepts and challenge the existing framework
  • Diligent with a strong attention to detail
  • Strong quantitative, analytical, and problem-solving skills
  • An active interest in everything digital, ideally with an understanding of online advertising industry trends
  • A self-starter with the ability to manage the workload
  • Good communication skills to provide consultative support to sales/clients.

2. BA in Marketing with 3 years of Experience

  • Experience using DFP( Double click for Publishers)/Google Ad Manager (GAM)
  • Demonstrable knowledge in managing digital ad campaigns and tracking performance
  • Relevant experience and understanding of the programmatic ecosystem
  • Must have a strong analytical background
  • Experience in managing several simultaneous tasks and projects by prioritizing effectively and monitoring progress
  • Effective time management skills working to agreed deadlines
  • Excellent communication skills, both verbal and written
  • Systematically collect all the relevant information to identify the root causes of problems
  • Keep up to date with technical and functional developments in the business
  • Track recording of working with Sales Planner to set up and launch online campaigns

3. BA in Communications with 2 years of Experience

  • Experience in media planning/buying, agency, or trafficking.
  • Experience managing online ad campaigns - display, mobile, social, or search.
  • Understanding of programmatic buying
  • Proficient in Microsoft Excel and Microsoft PowerPoint.
  • Strong numerical and analytical skills.
  • Highly self-motivated and well-organized, proactive and results-oriented.
  • Excellent time-management skills and attention to detail.
  • Demonstrate a creative problem-solving approach.
  • Strong presentation and communication skills.
  • Strong passion for constantly learning something new and exciting.