AD OPERATIONS EXECUTIVE RESUME EXAMPLE

Ethan Parker

Austin, TX

(512) 384-7721

ethan.parker92@gmail.com

linkedin.com/in/ethanparkerads

SUMMARY

Results-driven Ad Operations Executive with 1+ years of experience in campaign trafficking, delivery monitoring, and advertising analytics within digital media. Proven record of improving campaign delivery accuracy by 18% through proactive optimization and technical troubleshooting. Expertise in tag implementation and performance reporting to optimize digital advertising operations, mitigate delivery discrepancies, and drive campaign efficiency across programmatic and direct advertising channels.

SKILLS

Campaign Trafficking

Tag Implementation

Delivery Monitoring

Performance Reporting

Creative QA

Ad Serving

EXPERIENCE

Ad Operations Coordinator

BrightWave Media Group, Austin, TX

June 2025 – Present

• Managed setup and trafficking for 45+ digital advertising campaigns monthly, maintaining 98% delivery accuracy across display and audio advertising platforms.
• Monitored campaign pacing and KPI performance daily, implementing optimization adjustments that improved engagement rates by 16% across active advertiser accounts.
• Resolved tracking discrepancies, ad creative issues, and reporting inconsistencies within 24 hours, reducing operational delays by 21%.
• Coordinated with sales and publisher teams to support campaign launches, ensuring timely execution and adherence to client delivery expectations.

Digital Campaign Assistant

Riverstone Interactive, Dallas, TX

January 2024 – May 2025

• Assisted with campaign scheduling, tag implementation, and inventory management for 30+ weekly advertising placements across online media properties.
• Conducted technical QA checks for creatives and tracking tags, decreasing campaign setup errors by 19% through standardized verification procedures.
• Generated daily performance reports and optimization summaries, supporting data-driven campaign adjustments and advertiser communication workflows.

EDUCATION

Bachelor of Science in Marketing

University of Texas at Dallas, Richardson, TX

Madison Reynolds

Chicago, IL

(312) 555-8436

madison.reynolds.media@gmail.com

linkedin.com/in/madisonreynoldsmedia

SUMMARY

Results-driven Ad Operations Executive with 4+ years of experience in ad trafficking, campaign optimization, and inventory management within digital advertising. Proven record of increasing campaign delivery efficiency by 24% through data-driven optimization and workflow improvements. Expertise in DFP management and technical troubleshooting to optimize campaign execution, mitigate reporting discrepancies, and drive advertiser performance across programmatic and direct media channels.

SKILLS

Campaign Optimization

Inventory Management

DFP Management

Audience Targeting

Technical QA

Performance Analysis

EXPERIENCE

Ad Operations Executive

Northgate Digital Media, Chicago, IL

March 2023 – Present

• Managed end-to-end delivery for 70+ monthly advertising campaigns, ensuring SLA compliance and improving on-time launch rates by 22%.
• Optimized campaign performance through DFP monitoring, pacing analysis, and A/B testing, increasing click-through rates by 17% across priority accounts.
• Collaborated with sales planners and ad tech partners to resolve technical serving issues, reducing campaign downtime by 31% annually.
• Produced post-campaign performance analyses and client-facing reports, translating operational data into actionable optimization recommendations.

Digital Campaign Specialist

Lakeview Interactive Solutions, Milwaukee, WI

July 2021 – February 2023

• Coordinated publisher integrations, placement setup, and campaign scheduling for display and audio advertising initiatives exceeding $850K in annual media spend.
• Implemented tracking frameworks and tag management procedures that improved reporting accuracy by 27% across multi-platform campaigns.
• Supported forecasting activities and inventory planning processes, ensuring campaign readiness and maximizing available advertising inventory utilization.
• Worked closely with engineering teams to streamline operational workflows, reducing campaign setup turnaround times by 18%.

EDUCATION

Bachelor of Business Administration in Advertising

DePaul University, Chicago, IL

Christopher Bennett

New York, NY

(646) 728-1943

christopher.bennett@cbmediaprofessional.com

linkedin.com/in/christopher-bennett-adops

PROFESSIONAL SUMMARY

Results-driven Ad Operations Executive with 8+ years of experience in programmatic advertising, campaign operations, and digital inventory management within media and advertising technology. Proven record of improving campaign efficiency by 32% while managing multimillion-dollar advertising portfolios and cross-functional operational workflows. Expertise in advertising analytics and revenue optimization to optimize campaign delivery, mitigate technical risks, and drive measurable business outcomes across digital display and audio advertising ecosystems.

CORE SKILLS

Programmatic Advertising

Revenue Optimization

Inventory Forecasting

Campaign Analytics

Ad Trafficking

Technical Operations

EXPERIENCE

Senior Ad Operations Executive

Crestpoint Media Solutions, New York, NY

April 2021 – Present

• Directed operational delivery for 120+ monthly programmatic and direct advertising campaigns, maintaining 99% trafficking accuracy across digital display and audio platforms.
• Spearheaded campaign optimization initiatives using performance analytics and forecasting models, increasing advertiser ROI by 28% year-over-year.
• Partnered with engineering, finance, and sales leadership to improve billing workflows and operational reporting, reducing reconciliation discrepancies by 34%.
• Oversaw technical troubleshooting and brand safety monitoring processes, minimizing malicious traffic exposure and improving compliance standards across publisher networks.
• Guided strategic campaign planning with advertisers and agencies, delivering data-backed recommendations that strengthened retention and expanded recurring revenue opportunities.

Ad Operations Specialist

Harborline Digital Group, Boston, MA

August 2017 – March 2021

• Managed digital inventory and campaign execution for advertising portfolios exceeding $4.2M annually across websites, newsletters, and audio advertising channels.
• Coordinated with licensed ad server partners and publishers to resolve technical delivery issues, improving campaign uptime by 26%.
• Developed campaign reporting frameworks and KPI dashboards that accelerated optimization decisions and improved stakeholder visibility into advertising performance metrics.
• Supervised QA procedures for creatives, placements, and tracking tags, decreasing launch-related errors by 29% through process standardization initiatives.

EDUCATION

Bachelor of Science in Digital Media Management

Northeastern University, Boston, MA

• Executed digital display and audio advertising campaigns across multiple platforms, maintaining accurate ad trafficking workflows while supporting timely launches for over 50 concurrent client initiatives.
• Monitored campaign pacing, delivery metrics, and audience engagement daily, recommending optimization adjustments that improved delivery efficiency by 22% and strengthened advertiser performance outcomes.
• Collaborated with ad tech partners, agencies, and publishers to troubleshoot creatives, resolve serving discrepancies, and maintain consistent campaign functionality across diverse digital advertising environments.
• Implemented tracking frameworks, tag management processes, and inventory controls that improved reporting accuracy by 30% while ensuring measurable alignment with campaign objectives and stakeholder expectations.
• Coordinated monthly traffic and performance reviews with external media partners, consolidating operational insights into actionable recommendations that supported stronger campaign execution and retention strategies.
• Generated post-campaign analyses and metric-driven reports for internal teams and clients, translating technical advertising data into practical optimization insights and measurable business value improvements.

Core Skills:

• Ad Trafficking
• Tag Management
• Inventory Management
• Campaign Optimization
• Creative QA
• Ad Serving

• Managed end-to-end delivery for online advertising campaigns, coordinating placement setup, publisher integrations, and scheduling activities to support consistent execution across high-volume digital inventory.
• Monitored campaign performance against established KPIs, implementing optimization adjustments that improved delivery completion rates by 24% while maximizing advertising return across active client accounts.
• Analyzed reporting data and audience metrics to identify performance gaps, providing actionable recommendations that enhanced campaign efficiency and strengthened long-term advertiser satisfaction outcomes.
• Oversaw campaign implementation accuracy through ongoing management, technical QA reviews, and troubleshooting processes, reducing setup-related issues by 32% across multiple advertising environments.
• Supported pre-sales operations by preparing forecasting insights, resolving technical inquiries, and collaborating with sales teams to uncover performance improvement opportunities for strategic advertising initiatives.
• Collaborated with product and engineering teams to streamline workflows, monitor brand safety risks, and detect malicious traffic patterns, improving operational reliability and campaign quality assurance standards.

Core Skills:

• Campaign Delivery
• Placement Management
• Technical QA
• Brand Safety
• Traffic Forecasting
• Performance Analysis

• Managed digital advertising inventory for websites and e-newsletters, coordinating campaign scheduling and execution processes that supported consistent delivery across multiple advertising channels and publication formats.
• Oversaw production planning for print issues and supplements, ensuring advertising materials met technical specifications and production deadlines while maintaining publication quality standards throughout execution cycles.
• Collaborated with editorial, sales, and technical teams to streamline campaign workflows, improving project coordination efficiency by 26% and supporting stronger digital advertising performance outcomes.
• Monitored campaign delivery, pacing, and KPI achievement through daily reporting processes, implementing optimization adjustments that increased campaign effectiveness and improved advertiser retention across recurring accounts.
• Supported advertising sales operations by managing campaign budgets, execution timelines, and reporting analysis, providing actionable recommendations that maximized inventory value and strengthened operational decision-making.
• Implemented quality assurance procedures for print and online advertising executions, resolving delivery discrepancies and maintaining consistent compliance with technical standards, branding requirements, and campaign objectives.

Core Skills:

• Inventory Management
• Campaign Reporting
• Ad Operations
• Performance Tracking
• Production Planning
• Digital Trafficking

• Supported media operations leadership with the execution of sold digital campaigns, coordinating daily deliverables, and ensuring accurate implementation across multiple client advertising initiatives and communication channels.
• Collaborated with internal departments and external stakeholders to launch targeted campaigns, improving delivery consistency by 21% while aligning execution with broader organizational and audience engagement priorities.
• Monitored campaign performance metrics and ROI forecasts, identifying optimization opportunities that strengthened channel effectiveness and improved advertiser outcomes across recurring digital marketing activities.
• Advised clients on targeting strategies, creative adjustments, and campaign timing recommendations, enhancing audience reach and increasing engagement performance through data-informed consultation and operational expertise.
• Streamlined reporting workflows and internal operational processes, reducing turnaround times by 28% while maintaining transparent communication, accurate tracking, and dependable campaign execution standards.
• Researched emerging advertising technologies and industry best practices to support operational roadmap improvements, contributing actionable insights that enhanced workflow efficiency and long-term digital campaign performance.

Core Skills:

• Campaign Delivery
• ROI Forecasting
• Audience Targeting
• Performance Reporting
• Digital Operations
• Workflow Optimization

• Managed digital advertising campaigns from setup through delivery, ensuring campaign objectives, timelines, and SLA requirements were consistently achieved across programmatic and direct advertising environments.
• Implemented campaign tags, monitored delivery pacing, and optimized performance metrics daily, increasing campaign efficiency by 25% through continuous adjustments and data-driven operational improvements.
• Resolved tracking discrepancies, ad creative issues, and reporting inconsistencies by collaborating with technical teams, reducing campaign downtime, and improving reporting accuracy across multiple advertiser accounts.
• Partnered with sales teams on campaign planning, delivery updates, and ad hoc client requests, providing strategic recommendations that strengthened campaign performance and advertiser satisfaction outcomes.
• Conducted forecasting activities and trafficked campaigns into advertising platforms within strict SLA timelines, maintaining operational reliability while supporting accurate inventory allocation and campaign readiness.
• Coordinated with finance teams to validate campaign billing accuracy and analyzed A/B testing results, delivering actionable insights that improved conversion performance and informed future optimization strategies.

Core Skills:

• Campaign Trafficking
• Tag Implementation
• Delivery Monitoring
• A/B Testing
• Forecast Management
• Billing Reconciliation

• Managed advertising campaigns across a diverse digital portfolio, ensuring timely launches and maintaining error-free trafficking standards while supporting consistent operational execution and revenue performance goals.
• Collaborated closely with sales teams to prioritize campaign launches, identify delivery risks early, and improve go-live efficiency by 23% across high-volume advertising schedules.
• Optimized campaign delivery and audience reach through ongoing performance monitoring within DFP, implementing strategic adjustments that increased engagement effectiveness and maximized advertising revenue outcomes.
• Coordinated with sales planners and ad server partners to resolve campaign-related concerns, ensuring technical updates, inventory alignment, and seamless execution across multiple advertising channels.
• Conducted technical troubleshooting alongside ad operations teams, resolving serving discrepancies and campaign setup issues within strict turnaround timelines to maintain uninterrupted advertiser delivery standards.
• Maintained exceptional attention to detail throughout trafficking and monitoring processes, reducing operational errors by 31% while strengthening campaign accuracy, reporting reliability, and client satisfaction levels.

Core Skills:

• Campaign Trafficking
• DFP Optimization
• Ad Serving
• Revenue Management
• Technical Troubleshooting
• Performance Monitoring

• Drafted trading and chartering documentation while supporting contract preparation processes, ensuring commercial terms, shipment details, and operational requirements aligned with business and compliance standards.
• Assisted with letters of credit applications and negotiation activities, coordinating with banking representatives to improve documentation accuracy and reduce transaction processing delays across international shipments.
• Managed voyage documentation, accounts receivable tracking, and cargo scheduling activities, helping maintain efficient shipment coordination and supporting timely vessel turnaround across multiple operational engagements.
• Collaborated with suppliers, surveyors, customers, and internal stakeholders to resolve operational issues, strengthening communication efficiency and improving coordination throughout commercial shipping and chartering processes.
• Calculated lay-time and demurrage charges using voyage data and contractual terms, contributing accurate financial assessments that supported operational planning and minimized revenue leakage risks.
• Participated in strategic planning initiatives and chartering activities, providing operational insights and process recommendations that enhanced workflow effectiveness and supported broader commercial objectives.

Core Skills:

• Chartering Contracts
• Laytime Calculation
• Voyage Documentation
• Cargo Scheduling
• Credit Negotiation
• Commercial Operations

• Oversaw daily property and facilities operations, ensuring efficient maintenance workflows, regulatory compliance, and consistent service standards across multiple residential and commercial property environments.
• Monitored preventive maintenance programs and conducted regular property inspections, reducing operational disruptions by 27% while maintaining building functionality and long-term asset condition standards.
• Supervised front office teams, operational staff, and housekeeping personnel, improving workflow coordination and increasing guest satisfaction scores through responsive service management and operational oversight.
• Handled guest complaints, tenant concerns, and client communications professionally, implementing corrective actions that strengthened relationship management and improved issue resolution turnaround across active properties.
• Coordinated vendor, contractor, and fleet operational activities while maintaining compliance with safety regulations, risk management frameworks, and statutory requirements governing day-to-day property operations.
• Supported feasibility studies and ad hoc project management initiatives, delivering operational insights and reporting that enhanced decision-making processes and strengthened communication between clients and business stakeholders.

Core Skills:

• Facilities Management
• Preventive Maintenance
• Risk Compliance
• Guest Relations
• Fleet Coordination
• Property Operations