Assigned the role of SEO Specialist, responsibilities include developing and executing effective SEO strategies to increase the online presence and search engine ranking of the website. Tasks involve conducting keyword research, optimizing website content, and building backlinks to enhance organic search results. Requires a thorough understanding of SEO practices, tools, and trends necessary to drive traffic and engagement.
Bachelor of Science, Marketing
SEO Specialist Developed and implemented SEO strategies that increased organic traffic by 30%. Managed on-page and off-page optimization, including keyword research and content creation. Collaborated with the content team to ensure SEO best practices are met. Analyzed website performance using Google Analytics and adjusted strategies as needed.
SEO Analyst Optimized website architecture, URL structures, and mobile search efforts, resulting in a 25% improvement in performance. Conducted competitive analysis to benchmark and position SEO efforts strategically. Led a team of content creators and developers to streamline SEO-focused content updates. Improved SERP performance for key search terms, achieving top 5 rankings for 10+ major keywords.
Google Analytics Certified
06/2021