Job Summary: 

• Develop measurable social media strategies and campaigns that expand brand awareness, drive customer growth, and increase conversion
• Create and publish compelling content that drives business results for all Home Point social media channels including LinkedIn, Facebook, Twitter, and Instagram
• Draft and publish social media copy on the executive’s personal social media channels to create and maintain industry thought leadership
• Ensure all social media campaigns comply with brand standards, compliance, and current social media best practices in the industry.
• Rigorously test and optimize social media campaigns to improve overall performance and achieve business goals
• Devise, monitor, and optimize both organic and paid campaigns to meet KPIs
• Expand and attract new followers, transform current followers into brand advocates, and engage in two-way conversations
• Supervise interaction with customers and partners, responding promptly to service inquiries
• Oversee and manage planning, content calendars, reporting, and optimizations across all social platforms
• Maintain dashboards and reports of social media performance and insights
• Manage budgets and allocation of funds across social channels while closely monitoring ROI
• Partner and work collaboratively with the entire marketing team and key executives/stakeholders to ensure goals are met
• Work with the design team to develop videos, graphics, and templates
• Build and execute a strategy to drive employee advocacy through social media

Skills on Resume: 

• Social Media Strategy (Hard Skills)  
• Content Creation (Hard Skills)  
• Campaign Optimization (Hard Skills)  
• Audience Engagement (Soft Skills)  
• Performance Reporting (Hard Skills)  
• Budget Management (Hard Skills)  
• Collaborative Teamwork (Soft Skills)  
• Employee Advocacy Development (Soft Skills)  

Job Summary: 

• Develop and implement the paid and organic social media strategy for the iconic Beef. It’s What’s For Dinner. brand on all branded social media platforms.
• Work closely across teams to develop and distribute high-quality, compelling content that is aimed at positioning beef as the top protein and fostering community engagement.
• Develop, track, and manage the social media budget.
• Create work orders and contracts with vendors.
• Actively monitor the emergence of new social media platforms and provide strategic recommendations for engagement.
• Supervise and mentor a Social Media Manager, responsible for developing monthly organic editorial calendars and community management.
• Continuously track, measure, and analyze all social media initiatives to optimize performance, identify trends, and implement learnings.
• Prepare ongoing reports of social media results for leadership and stakeholder audiences.
• Follow procedures and review processes with subject-matter experts and as required as a Beef Checkoff-contractor.
• Play a critical role in NCBA’s Digital Command Center, to monitor the social media environment and determine how to engage.
• Work with internal team members and stakeholders, such as subject-matter experts and/or leadership to train them in social media best practices.
• Counsel and engage state partner organizations on social media campaigns, tools, tips, trends, and best practices.
• Serve as project manager/liaison for the brand’s digital communities and work collaboratively with NCBA teams and agencies.
• Act as a brand steward by ensuring all program activities consistently reflect.

Skills on Resume: 

• Social Media Strategy (Hard Skills)  
• Content Development (Hard Skills)  
• Budget Management (Hard Skills)  
• Platform Monitoring (Hard Skills)  
• Team Supervision (Soft Skills)  
• Performance Analysis (Hard Skills)  
• Stakeholder Engagement (Soft Skills)  
• Project Management (Hard Skills)  

Job Summary: 

• Build, manage, and mentor a team focused on excellence in social media content
• Lead and actively participate in regular brainstorms
• Lead and support the development of project and/or annual social media plans
• Create social media content on behalf of 9R clients that strategically aligns with client goals and takes a platform-specific approach
• Writing post copy and developing photo and/or video assets
• Manage the day-to-day content creation efforts of the Social Production Team
• Publish and optimize content across 9R client social communities
• Collaborate with team members across the agency in the development of specialty social media content
• Ensuring best practices by platform are consistently followed
• Lead quality assurance efforts for social posts, ensuring accuracy in publishing and timing
• Set and enforce guidelines for the Social Media Production team, ensuring quality, consistency and high standards
• As a client-facing role, present social media concepts and content to clients, providing any education or new information on platforms along the way
• Participate in regular analytics sessions, evaluating results and making content recommendations based on information and analysis
• Train and mentor other team members (both in and out of the department) to encourage social media as a core agency competency and to support the career growth of direct reports

Skills on Resume: 

• Team Leadership (Soft Skills)  
• Content Creation (Hard Skills)  
• Social Media Strategy (Hard Skills)  
• Platform Optimization (Hard Skills)  
• Quality Assurance (Hard Skills)  
• Client Presentation (Soft Skills)  
• Analytics Evaluation (Hard Skills)  
• Mentoring and Training (Soft Skills) 

Job Summary: 

• Develop new and innovative ways to bring together and engage with Sonesta’s community through engaging and compelling content.
• Work with creatives, strategists, and production teams.
• Lead the community management team and act as the voice of the brand on the front lines with customers and fans, ensuring a high level of engagement with commenters.
• Collaborate with the wider team to help ensure that all posts are on-brand and on- strategy.
• Ensure we deliver exceptional customer service on Facebook, Twitter, Instagram, LinkedIn, YouTube and other social platforms as appropriate through best-in-class community management.
• Lead the Editorial Calendar to ensure consistency in brand voice and give followers a reason to share through relevant and interesting Word of Mouth content, and proactive community management.
• Guide strategic direction to build long-lasting customer and fan relationships efficiently and effectively.
• Participate in integrated creative plans to extend content from other teams and departments.
• Collaborate with brand and marketing to lead customer-facing communications, work cross-functionally to ensure consistent messaging, and define brand voice on social. 
• Capture consumer insights and work with the integrated team to improve the overall consumer experience.
• Think creatively about ways in which we can optimize the followers’ experience.
• Work with a Social Strategist to develop a UGC strategy that turns owners into advocates and generates cost-efficient influencer content.
• Assist with the usage and management social media toolset

Skills on Resume: 

• Community Engagement (Soft Skills)  
• Content Development (Hard Skills)  
• Team Leadership (Soft Skills)  
• Customer Service (Soft Skills)  
• Brand Voice Management (Hard Skills)  
• Strategic Collaboration (Soft Skills)  
• Consumer Insights Analysis (Hard Skills)  
• UGC Strategy Development (Hard Skills)  

Job Summary: 

• Lead Sony/ATV’s social media strategy, developed in conjunction with the SVP, Corporate Communications and Associate, Social Media – Communications
• Direct social media content development, engagement, and brand voice across Sony/ATV’s U.S. channels (Instagram, Twitter, Facebook, YouTube, LinkedIn)
• Drive growth in audience reach and engagement across Sony/ATV U.S. channels and oversee regular monitoring and reporting of key social media metrics
• Manage alignment with international Sony/ATV social channels and maintain best practices to ensure brand/messaging consistency.
• Develop and maintain relationships with Sony/ATV songwriters and representatives
• Build and enhance partnerships with key external contacts at major social media platforms (Facebook/Instagram, LinkedIn, Twitter, YouTube, etc.)
• Cultivate relationships with internal social media contacts and associated recorded music partners (Columbia, Epic, RCA, etc.)
• Provide input to ensure corporate narrative and brand are well represented in all content.
• Work closely with the employee engagement team to ensure that we are telling positive stories, internally and externally, about Gilead’s culture.
• Prepare and manage the digital media budget as designated by the Account Director's campaign objectives
• Oversee all the company's social media accounts
• Measure and manage online content
• Measure ROI and KPIs, across digital media channels and integrated campaigns
• Build, plan, and implement the overall digital marketing strategy

Skills on Resume: 

• Social Media Strategy (Hard Skills)  
• Content Development (Hard Skills)  
• Audience Engagement (Soft Skills)  
• Brand Consistency (Hard Skills)  
• Relationship Building (Soft Skills)  
• Performance Metrics Analysis (Hard Skills)  
• Budget Management (Hard Skills)  
• Digital Marketing Strategy (Hard Skills)  

Job Summary: 

• Lead development of media planning and activation across an array of communication types, campaigns, business objectives and shopper segments
• Create new strategic thinking across the board, and optimize performance across all social media activations
• Partner with cross-functional departments to drive an omni-channel social strategy that engages the customers at every touch point; media, merchandising, analytics, etc.
• Lead evaluation of social media platforms to partner with (aligning with the Marketing strategy and Business objectives)
• Partner with the analytics teams in monitoring and reporting on social media performance. 
• Analyze performance to develop reports, auctioning key findings and strategic optimizations
• Stay current in social media and digital marketing trends
• Continuing to educate wider teams on innovations and maintain digital leadership within the industry
• Create and enforce social publishing and engagement best practices for the team (aligning with the global strategy and business roadmap)
• Lead and develop a team of best-in-class Social Media strategists
• Regular, dependable attendance and punctuality.
• Manage the digital strategy and coordinate digital media strategies with integrated accounts and with respective channel media planners
• Manage and train the rest of the digital team and integrate with offline account teams
• Stay up to date with the latest digital technology and best practices

Skills on Resume: 

• Media Planning (Hard Skills)  
• Social Media Strategy (Hard Skills)  
• Omni-Channel Integration (Hard Skills)  
• Performance Analysis (Hard Skills)  
• Team Leadership (Soft Skills)  
• Digital Innovation (Hard Skills)  
• Best Practices Development (Hard Skills)  
• Cross-Functional Collaboration (Soft Skills)  

Job Summary: 

• Build and provide rationale for effective digital buy recommendations and tactics on a campaign-to-campaign basis
• Oversee the DSP operations team, monitor campaigns, and report results to clients
• Create and mandate best practices and processes for campaign delivery including kick-off calls, asset collection, QA, campaign launch, ad delivery, and client reporting
• Evolve current digital media offerings to create a cohesive, leading-edge, HCP and DTC reach and impact solution
• Research and identify new data and technology partners that complement the  client's product portfolio
• Troubleshoot campaign delivery issues (e.g. brand safety issues, inventory quality, scale, and pacing)
• Collaborate with colleagues in sales, operations, and accounting
• Develop and execute innovative digital healthcare solutions to expand product portfolio
• Ensure that the Agency is providing excellent integrated service to the Client in all key Digital areas: Creative, Media, Research, and Account Management.
• Manage and oversee different digital marketing channels
• Ensure broad strategic initiatives and best practices are being pulled through all social channels
• Observe trending topics and know when to integrate brand content.
• Oversee community management efforts across client social channels

Skills on Resume: 

• Digital Media Strategy (Hard Skills)  
• Campaign Monitoring (Hard Skills)  
• Process Optimization (Hard Skills)  
• Healthcare Digital Solutions (Hard Skills)  
• Vendor Research (Hard Skills)  
• Issue Troubleshooting (Hard Skills)  
• Community Management (Soft Skills)  
• Trend Analysis (Soft Skills)  

Job Summary: 

• Masterfully developed concepts and led content development for all of Axon’s social media platforms, from brainstorming to the final cut
• Work with the Director of Social Media to develop a calendar plan of content for product, brand, and thought leadership pieces with its CEO
• Present to senior leadership (including CEO and SVPs) in writing and person.
• Collaborate with other creatives, and marketers to ensure omnichannel alignment (Online, Direct, Indirect)
• Partner with design to concept stories and big ideas for brand campaigns, product launches, events, and corporate comms
• Consult with cross-functional teams (online marketing, UX, etc.) and outside agencies to help ensure we articulate a clear and consistent voice in the expression of the brand
• Lead the company’s corporate social media program, working with colleagues across the organization to develop engaging, vibrant, best-in-industry social media content and campaigns.
• Manage external agency partners to develop social media content and campaigns, oversee the creation of paid social strategy and ensure that high-quality content is delivered on time, with appropriate quality control.
• Partner closely with media relations, corporate communications, and the entire public affairs team to ensure that the social media content elevates the brand and shapes the internal/external narrative about the work.
• Collaborate with colleagues on the corporate content team to contribute to and execute against an editorial calendar, reflecting events and trends, externally and internally, locally and globally.
• Work closely with the media and analytics team, to use data to drive campaigns and ensure we are reaching target audiences.
• Amplify newsroom content and other campaigns through earned media in partnership with the media and analytics team.
• Track SEO and Google Analytics data and make complex analysis

Skills on Resume: 

• Social Media Strategy (Hard Skills)  
• Content Development (Hard Skills)  
• Omni-Channel Alignment (Soft Skills)  
• Creative Collaboration (Soft Skills)  
• Campaign Management (Hard Skills)  
• Data-Driven Insights (Hard Skills)  
• SEO and Analytics (Hard Skills)  
• Brand Elevation (Soft Skills)