INTERNET MARKETING MANAGER RESUME EXAMPLE
Published: Oct 03, 2025 - The Internet Marketing Manager leads the development and execution of digital marketing strategies across SEO, SEM, social media, PPC, and online partnerships to drive brand visibility and product growth. This role involves conducting market research, managing product listings and marketplaces, monitoring competitors, optimizing content for search engines, and overseeing online reputation through reviews and crowd marketing. The manager also plans and implements data-driven campaigns, ensuring alignment with brand objectives while boosting awareness, engagement, and conversion across all digital channels.
Tips for Internet Marketing Manager Skills and Responsibilities on a Resume
1. Internet Marketing Manager, BrightWave Digital Solutions, Asheville, NC
Job Summary:
- Planning, executing, and optimizing advertising daily, paid advertising campaigns on all paid platforms, including Google, Facebook, Zalo ....
- Monitoring budgets, ensuring accurate tracking, and reporting to stakeholders about to day-to-day performance of campaigns
- Coordinating with other departments and with headquarters to plan and execute all digital marketing activities
- Improving conversion rate metrics by analyzing the acquisition funnel and coming up with retargeting solutions to reduce funnel leakage
- Digging into daily performance, identifying opportunities, and adjusting budgets and bids
- Learning the entire product thoroughly and implementing relevant parts of it in the market.
- Analyzing the local market, talking to customers, discovering strengths and weaknesses, improving product improvements, shaping a unique proposition and marketing strategy.
- Analyzing key product and marketing metrics and benchmarking them against other markets.
- Assisting the global marketing team with local CPC campaigns, SEO, CPA, and content marketing.
Skills on Resume:
- Campaign Management (Hard Skills)
- Budget Monitoring (Hard Skills)
- Cross Coordination (Soft Skills)
- Conversion Optimization (Hard Skills)
- Data Analysis (Hard Skills)
- Product Knowledge (Soft Skills)
- Market Research (Hard Skills)
- Communication Skills (Soft Skills)
2. Internet Marketing Manager, Summit Growth Partners, Boise, ID
Job Summary:
- Drive content strategy for SEO optimization across multiple sections of key web properties, such as feature pages, blogs, paid landing pages for performance channels, and more
- Perform audits and manage a queue of content updates with the help of copywriters and the web ops team to consistently uplevel SEO impact over time
- Own SEO analytics as part of a broader performance marketing team that rigorously measures, assesses, plans optimizations, and executes against KPIs for a global demand generation business.
- Stay on top of SEO keyword trends relevant to products, brand, and target audiences
- Partner with the web ops team to ensure technical SEO fundamentals are sound and best practices are followed during key projects such as site migrations and launches
- Liaise with other company functions, such as partnership marketing, to secure backlinks
- Develop and manage tracking strategies for digital traffic using Google Analytics and other software
- Generate and interpret analytics reports to determine digital campaign effectiveness
- Prepare, analyze, and present weekly, monthly, and quarterly hindsight analysis to report progress and assist in setting goals for future campaigns
Skills on Resume:
- Content Strategy (Hard Skills)
- SEO Optimization (Hard Skills)
- Content Auditing (Hard Skills)
- Keyword Research (Hard Skills)
- Technical SEO (Hard Skills)
- Backlink Building (Hard Skills)
- Data Reporting (Hard Skills)
- Cross Collaboration (Soft Skills)
3. Internet Marketing Manager, Nexora Marketing Group, Akron, OH
Job Summary:
- Market research (researching content ideas, recent trends, competitors' activities for generating ideas for online marketing strategy)
- Taking part in creating an online marketing strategy for the product (including SEO, PPC, SMM, and online partnership channels)
- Marketplaces and product catalogs management (keeping information up to date, tracking the positions, working on their improvement, tracking competitors’ activities)
- Product online reputation management (working with existing reviews, increasing their number)
- Executes crowd marketing (working with numerous Q&A sites and forums, searching for trending topics, and increasing product awareness)
- Search engine optimization (optimizing the new site’s pages according to SEO best practices, tracking SEO metrics)
- Social media management (sharing product news, promotions, increasing awareness, and reputation management)
- Develop and deploy digital marketing solutions to meet university brand objectives based on consumer insight and data
- Plan and execute all digital marketing, including SEO/SEM, social media, and display advertising campaigns
- Develop and deploy SEO strategies, including content marketing, keyword research, and traffic-building campaigns
Skills on Resume:
- Market Research (Hard Skills)
- Strategy Development (Hard Skills)
- Catalog Management (Hard Skills)
- Reputation Management (Hard Skills)
- Crowd Marketing (Hard Skills)
- SEO Optimization (Hard Skills)
- Social Media (Hard Skills)
- Data Analysis (Hard Skills)