Job Summary: 

• Work closely with senior members of the Rise Interactive team to understand client goals and develop testing proposals
• Configure A/B and multivariate tests using Optimizely, VWO, or Google Optimize, and analyze results
• Develop plans for testing and research design to improve user experience and client performance
• Analyze data across web analytics and media platforms and generate client-facing deliverables.
• Collaborate with the Account, Innovation, Media, and the rest of the Analytics teams in answering ad hoc analytics questions to help explain changes in a client’s site performance
• Collaborate with the CX and Web Development team to implement and test creative change recommendations
• Assist UX/CRO services at Rise and help develop and grow the service line
• Support the development of standardized CRO processes and templates

Skills on Resume: 

• Client Communication (Soft Skills)
• A/B Testing (Hard Skills)
• Data Analysis (Hard Skills)
• Research Design (Hard Skills)
• Web Analytics (Hard Skills)
• Team Collaboration (Soft Skills)
• User Experience (Hard Skills)
• Process Development (Hard Skills)

Job Summary: 

• Manage tactical initiatives for the Client's business, maintain a focus that the deliverables and plans are in line with the client's long-term goals.
• Create presentations, regular reporting, and other documents for client use in the evaluation and approval of Internet marketing plans/programs.
• Communicate regularly with the Account Team on paperwork, status, timeline, budget, deliverables, performance reporting, competitive intelligence analysis, and other follow-up items.
• Work with members of the team to develop recommendations and tactical Internet Marketing plans.
• Develop presentations and other materials needed for client and internal meetings.
• Ensures the timely renewal of client Internet marketing programs to avoid any interruption in client service.
• Provide project management on all projects within the channel team.
• Acts as quality control for overall account output.
• Anticipate client questions and provide thought-out answers/solutions.

Skills on Resume: 

• Client Management (Soft Skills)
• Project Management (Hard Skills)
• Strategic Planning (Hard Skills)
• Performance Reporting (Hard Skills)
• Team Collaboration (Soft Skills)
• Presentation Development (Hard Skills)
• Quality Assurance (Hard Skills)
• Problem Solving (Soft Skills)

Job Summary: 

• Understand complex ideas/problems and articulate these and the solutions to clients.
• Become a subject matter expert on all aspects of programmatic media buying.
• Create media plans and strategic recommendations for assigned accounts
• Oversee campaign execution, including launching new initiatives, ensuring campaigns achieve their KPIs, fill their full budget, and serve the correct creative assets.
• Traffic creative assets to guarantee proper tracking of performance across multiple platforms.
• Extract insight from campaign data, identify relevant trends, and provide well-developed recommendations to enhance and exceed overall programmatic marketing goals and objectives.
• Forecast budgets, create campaign structures, and take complete ownership of multiple client accounts.
• Stay up-to-date on industry and programmatic-specific trends and news
• Compile client-facing reports and decks to illustrate campaign performance and how it relates to clients' goals.
• Complete ongoing training and certification programs for platforms relevant to programmatic campaigns
• Actively participate in vendor meetings with current and potential partners.

Skills on Resume: 

• Analytical Thinking (Soft Skills)
• Programmatic Buying (Hard Skills)
• Media Planning (Hard Skills)
• Campaign Management (Hard Skills)
• Data Analysis (Hard Skills)
• Budget Forecasting (Hard Skills)
• Client Communication (Soft Skills)
• Industry Knowledge (Hard Skills)

Job Summary: 

• Work with the assigned team to assist in the execution of online marketing strategy, including interactive search engine marketing, search engine optimization, programmatic, affiliate marketing, and social media for clients
• Extract insight from campaign data, identify relevant trends, and provide well-developed proactive recommendations to enhance and exceed overall client search marketing goals and objectives
• Identify and understand client goals to autonomously create campaign structures, pace accounts, and perform optimizations across multiple client accounts
• Use Google Ads, Microsoft Ads, Facebook, Amazon, The Trade Desk, or other engines to develop new campaigns and edit existing ones to ensure ROI for all clients daily
• Refine the skills necessary for exceptional client messaging and the development of client strategy
• Work with team members and other relevant managers every week to report the status of each account
• Proactively call out performance highlights/issues, communicating clear next steps
• Active leader in team discussions, encouraging participation and knowledge sharing among team members
• Subject matter expert on all aspects of the assigned channel’s media buying.
• Develops single-channel and multi-channel media plans for varying client goals, demonstrating knowledge of each channel's role within media strategies
• Understands how to troubleshoot campaign errors and quickly apply solutions within relevant platforms

Skills on Resume: 

• Digital Marketing (Hard Skills)
• Data Analysis (Hard Skills)
• Campaign Optimization (Hard Skills)
• Search Marketing (Hard Skills)
• Client Communication (Soft Skills)
• Team Collaboration (Soft Skills)
• Media Planning (Hard Skills)
• Problem Solving (Soft Skills)

Job Summary: 

• Provide daily account updates via email and in-person, with the team or mentor, to the client and other vendors and update the various internal departments to ensure flawless communication and program execution
• Learn how to extract insight from campaign data, identify relevant trends, and provide well-developed proactive recommendations to enhance and exceed overall client search marketing goals and objectives
• Identify and understand client goals to forecast budgets, create campaign structures, and take complete ownership of multiple client accounts
• Use Google Adwords, Yahoo Search Marketing, and other engines to develop new campaigns and edit existing ones to ensure ROI for all clients daily
• Work with the team and mentor to acquire the skills necessary for exceptional client messaging and development of search marketing creative, including keyword generation, text ad copy creation, and landing page copywriting
• Research and work with existing keyword lists and develop new keyword lists for clients
• Work with client and account management teams to establish and agree on tangible, measurable, and realistic organic goals
• Develop and maintain monthly project plans and 3-6 month strategic road maps through the lens of their respective client goals
• Oversee and hold the team accountable for daily account management and maintenance tasks, including but not limited to indexation, error handling, and ranking performance
• Work with SEO managers to systematically work on strategic account growth initiatives, such as tactic expansion and/or cross-channel opportunities

Skills on Resume: 

• Client Communication (Soft Skills)
• Data Analysis (Hard Skills)
• Budget Forecasting (Hard Skills)
• Campaign Management (Hard Skills)
• Keyword Research (Hard Skills)
• Copywriting Skills (Hard Skills)
• Strategic Planning (Hard Skills)
• Team Leadership (Soft Skills)