INTERNET DIRECTOR RESUME EXAMPLE

Published: Oct 06, 2025 - The Internet Director leads the lead management and online sales teams to deliver a seamless digital guest experience and drive sales through effective follow-up and high-performance outreach. This role manages all internet and phone leads, ensures compliance, supports financing and product add-ons, and collaborates cross-functionally to optimize the online purchase journey. The director also trains the team, monitors KPIs, and oversees deal preparation and execution.

Tips for Internet Director Skills and Responsibilities on a Resume

1. Internet Director, Blue River Automotive Group, Springfield, IL

Job Summary: 

  • Maximize the internet department’s profitability
  • Drive consistent utilization of existing technologies
  • Set benchmarks, manage, and maintain budgets
  • Dynamic internet lead response and follow-up
  • Enhance performance metrics and CRM
  • Mentor and train team members to achieve optimal performance
  • Comply with federal and state laws and regulations
  • Manage a team, keeping up with all the inbound leads.
  • Maintains proficiency and certifications for the position


Skills on Resume: 

  • Profit Optimization (Hard Skills)
  • Technology Utilization (Hard Skills)
  • Budget Management (Hard Skills)
  • Lead Follow-up (Soft Skills)
  • CRM Enhancement (Hard Skills)
  • Team Mentoring (Soft Skills)
  • Regulatory Compliance (Hard Skills)
  • Team Management (Soft Skills)

2. Internet Director, Horizon Motors LLC, Dayton, OH

Job Summary: 

  • Be responsible for leading and supporting the Lead Management and Online Sales teams to provide a seamless guest experience
  • Fully support guests in their online purchase
  • Manage the lead follow-up process to drive retail sales performance
  • Manage, monitor, and respond to all phone and internet leads, including ensuring follow-up for all prospective guests is completed by phone, text, and/or email
  • Lead the team to exceed KPI metrics for inbound/outbound calls, emails, and text messages, appointments set and shown at the hubs, and conversion to sales
  • Work cross-functionally with the Finance team to arrange the financing of guest purchases and present them with additional products that enhance their vehicle and ownership experience
  • Ensure all deals are fully compliant with local, state, and federal guidelines
  • Prepare paperwork, contracts, and deliver deals
  • Work cross-functionally with the product team to ensure the creation of a best-in-class online guest experience
  • Be responsible for the training and development of the team


Skills on Resume: 

  • Team Leadership (Soft Skills)
  • Guest Support (Soft Skills)
  • Lead Management (Hard Skills)
  • Sales Performance (Hard Skills)
  • KPI Achievement (Hard Skills)
  • Financial Coordination (Hard Skills)
  • Regulatory Compliance (Hard Skills)
  • Team Training (Soft Skills)

3. Internet Director, Lakeside Auto Center, Rochester, MN

Job Summary: 

  • Train staff of 3-4 individuals to respond promptly, professionally, and courteously to all internet leads
  • Provide scripts and workflow tools to staff to ensure uniform customer service
  • Ensure that all staff members are promptly and accurately entering all customer inquiry data into CRM software
  • Oversee the generation of sales appointments
  • Effectively utilizing lead management tools
  • Comply with all necessary reports, forms, and other documentation on a timely basis
  • Provide the highest degree of customer satisfaction, and remain honest in all aspects of customer interaction
  • Work with the General Manager and the General Sales Manager to set up a pricing strategy for new cars.
  • Be responsible for helping customers arrange the financing of their purchases and presenting them with additional products that enhance their vehicle and ownership experience.
  • Proficient at structuring deals for maximum profitability and collectability
  • Accurately deals, submits deals to lenders for approval, makes credit decisions, and effectively closes deals


Skills on Resume: 

  • Staff Training (Soft Skills)
  • Customer Service (Soft Skills)
  • Data Entry (Hard Skills)
  • Appointment Generation (Hard Skills)
  • Lead Management (Hard Skills)
  • Report Compliance (Hard Skills)
  • Customer Satisfaction (Soft Skills)
  • Pricing Strategy (Hard Skills)