FITNESS MANAGER SKILLS, EXPERIENCE, AND JOB REQUIREMENTS

Published: Apr 14, 2025 – The Fitness Manager has extensive experience leading and managing staff while being accountable for fitness programs. This role requires a strong background in sales and marketing, particularly in the health and fitness industry, with knowledge in exercise science, strength and conditioning, and recreational programs. The manager is also skilled in developing, marketing, and evaluating a wide range of health and fitness programs, with excellent communication, leadership, and organizational abilities.

Essential Hard and Soft Skills for a Standout Fitness Manager Resume
  • Sales Conversion
  • Product Presentation
  • System Monitoring
  • Admin Accuracy
  • Facility Management
  • Equipment Procurement
  • Vendor Coordination
  • Marketing Strategy
  • Budget Oversight
  • Payroll Management
  • Team Leadership
  • Client Follow-up
  • Client Retention
  • Member Relations
  • Staff Recruitment
  • Staff Communication
  • Conflict Resolution
  • Team Supervision
  • Customer Engagement
  • Problem Resolution

Summary of Fitness Manager Knowledge and Qualifications on Resume

1. BS in Exercise Science with 2 years of Experience

  • Previous management work experience with leadership experience in the workplace
  • Excellent customer service skills
  • Previous sales experience, with strong sales skills (experience working in a sales quota-bearing structure)
  • Solid verbal and written communication skills
  • Able to multitask and excel in a busy environment
  • Functional computer skills – Microsoft Office basic programs (Outlook, Word, Excel), Social Media Platforms, Gym Membership applications, Lead Management programs, etc.
  • Have health and fitness-minded people
  • Ability to work and function in a unique and strong small business environment
  • Flexible to work day, evenings, and/or weekend hours
  • Ability to develop relationships and respond quickly with the gym community
  • The ability to work with adults, children, and families

2. BS in Sports Management with 3 years of Experience

  • Previous Fitness Management experience
  • Outstanding verbal, written, multi-tasking, and presentation skills.
  • Current CPR, First Aid, and Aerobic and Personal Training Certification
  • Excellent communication skills with the ability to relate to a wide variety of people.
  • Proven excellent management and leadership skills.
  • Must be able to understand and follow verbal/written instructions.
  • Able to use tact and understanding when dealing with a variety of customer service problems, including stressful and highly emotional situations.
  • Must have the ability to manage a diverse workload, prioritize, and delegate in a fast-paced environment.
  • Must be highly organized and able to handle multiple tasks.
  • Be able to work a variable schedule that includes afternoon and weekend shifts
  • The ability to teach multiple class modalities such as Strength Training, Cycle, Yoga, etc.

3. BS in Kinesiology with 5 years of Experience

  • Experience working in the fitness field in a management role
  • Working experience with direct accountability for programs and managing staff 
  • Exhibits a strong sales and marketing background, preferably with experience specific to the health and fitness industry.
  • A wide range of knowledge of the fitness and wellness industry, exercise testing and prescription, and aerobics and group exercise classes
  • Understanding of strength and conditioning programming, sport and recreation, and aquatic programs.
  • Understanding of basic principles of marketing, motivation, exercise science and safety, behavior modification, and emergency procedures.
  • Have the leadership ability to develop, market, administer, and evaluate a wide variety of health and fitness programs
  • The ability to create an integrated calendar of fitness, recreational, and aquatic programs and services into a unified concept.
  • Strong interpersonal and communication skills (both verbal and written)
  • Possesses a personal commitment to positive fitness and health practices and presents an image consistent with a fit and healthy lifestyle.
  • Proficiency in computer applications (i.e., email, word processing, spreadsheets, graphics, etc.).
Relevant Information
Fitness Director Skills, Experience, and Job Requirements