Job Summary: 

• Build and manage emails using HTML and CSS, adhere to email marketing principles, and socialize best practice
• Day-to-day production of Mobile-Optimised HTM templates for large-scale email campaigns in multiple languages
• Creating and implementing multivariate testing campaigns
• Adhere to established QA processes to ensure 100% accuracy of all email communications.
• Make use and understanding of Email Marketing tools/software solutions
• Design, develop, and produce responsive bespoke email templates
• Gain knowledge of email marketing metrics and KPIs for weekly reporting
• Analyze web and email analytics implementation (e.g. Google Analytics, Omniture)
• Manage multiple projects and ensure development follows the process
• Work with many stakeholders across multiple departments
• Analyze problems, provide improvement suggestions, and implement them
• Work closely with other teams including analysis, development, and account management teams
• Setting up, testing, data loading, and broadcasting of regular email campaigns using supplied data and existing email creative

Skills on Resume: 

• HTML/CSS (Hard Skills)
• Responsive Email Design (Hard Skills)
• QA Testing (Hard Skills)
• Multivariate Testing (Hard Skills)
• Project Management (Soft Skills)
• Email Marketing Tools (Hard Skills)
• Data Analysis (Hard Skills)
• Stakeholder Collaboration (Soft Skills)

Job Summary: 

• Act as technical liaison between the engineering, analytics, marketing, and creative departments.
• Support user-facing features for marketing-owned digital properties (e.g. blogs, microsites) using the latest client-side technologies.
• Champion and implement production quality front-end code with an eye toward performance, accessibility, and SEO best practices.
• Ensure the technical feasibility of UI/UX designs.
• Champion innovation and best practices in development and workflow processes.
• Introduce new ideas to push team and platform capabilities.
• Execute in a fast-paced and highly fluid environment.
• Own HTML development of email campaigns including drip campaigns, transactional notifications, and product recommendations.
• Develop complex mobile responsive emails using modern standards and best practice guidelines for HTML/CSS for email to optimize responsive rendering and drive engagement rates.
• Develop and optimize email template portfolio for continued A/B testing, mobile optimization, and dynamic personalization according to business rules and logic
• Perform quality assurance and troubleshoot code rendering across multiple desktop and mobile devices, using email testing and analytics platforms, such as Litmus or Email on Acid
• Partner closely with Marketing and Engineering teams, to turn compelling and personalized email notifications into reality.
• Create web banners corresponding with email artwork (or vice versa).

Skills on Resume: 

• HTML/CSS Development (Hard Skills)
• UI/UX Collaboration (Soft Skills)
• Email Campaign Development (Hard Skills)
• SEO Best Practices (Hard Skills)
• Cross-Functional Communication (Soft Skills)
• Responsive Design (Hard Skills)
• A/B Testing (Hard Skills)
• Problem Solving (Soft Skills)

Job Summary: 

• Code test and deploy email campaigns
• Conduct A B tests to evaluate and improve engagement rates
• Persuade and influence process design and email engagement changes to establish standard methodologies
• Import images assets and lists to Salesforce Marketing Cloud
• Generate enabled Adobe PDF proofs for internal client approvals
• Supervise and report on email performance
• Utilize Microsites CloudPages to develop landing pages using HTML CSS and AMPScript
• Build web forms for surveys or data capture and return data to the platform
• Use lookup tables for more sophisticated design requiring dynamic personalization throughout the email campaign Requirements
• Keep up to date on new features capabilities and opportunities that may exist to further improve email campaign engagement
• Work with third-party vendors like Return Path deliverability inbox previews and LiveClicker Interactive email elements
• Prep emails for deployment on a variety of third-party and proprietary email platforms
• Manage an intense workload to meet all deliverables, deadlines and priorities
• Troubleshoot and resolve issues, including rendering discrepancies across browsers, ESPs, and devices

Skills on Resume: 

• HTML/CSS (Hard Skills)
• A/B Testing (Hard Skills)
• Salesforce (Hard Skills)
• Troubleshooting (Hard Skills)
• Time Management (Soft Skills)
• Performance Reporting (Hard Skills)
• AMPScript (Hard Skills)
• Collaboration (Soft Skills)

Job Summary: 

• Build out the core marketing emails across retail and lifecycle marketing, ranging from simple to highly complex campaigns
• Bring the personalization strategy to life across ad-hoc promotional and triggered eDMs
• Use responsive coding for mobile optimization to build and test email campaigns, ensuring the comms render across all browsers, email clients, and devices
• Use Figma, Photoshop (or equivalent) to extract and edit image assets
• Lead, educate, and advocate for email coding best practices across the business
• Maintaining high-quality standards across UX, design, and brand to ensure consistency across all email coms.
• Troubleshooting rendering errors and adjusting problematic code
• Work closely with the CRM lead to meet the needs of the members and deliver on campaign objectives
• Develop and maintain email style guides and design systems
• Troubleshooting HTML errors and adjusting code Project planning and coordination to deliver campaigns promptly
• Develop personalized responsive email and email templates using HTML and CSS
• Modify emails and templates based on internal and client feedback
• Test and QA emails to ensure they meet all requirements

Skills on Resume: 

• HTML/CSS (Hard Skills)
• Responsive Design (Hard Skills)
• Image Editing (Hard Skills)
• QA Testing (Hard Skills)
• Troubleshooting (Hard Skills)
• Personalization (Hard Skills)
• Project Coordination (Soft Skills)
• Collaboration (Soft Skills)

Job Summary: 

• Develop/code existing email creatives and produce new engaging designs and templates in conjunction with the Digital Design and Email Marketing teams.
• Code, bug check, and test emails to ensure technical quality and that they render correctly across different devices/ESPs
• Collaborate with marketers, designers, and content producers on ideas for digital designs that improve the customer journey and drive conversions
• Understand results and performance, make recommendations to improve future campaigns and user experience
• Ensure customers have the best experience when receiving emails and visiting the websites.
• Execute email setup and deployment via CMS platform, must have a strong grasp of all functions within CMS and provide seamless walkthrough/overview
• Fully participate in all training initiatives and activities.
• Create E-mail campaigns in the E-mail Service Provider’s Campaign Management System, including setting up distribution lists, creating HTML emails, creating tracking links, and thoroughly testing campaigns.
• Ensure the timeliness, quality, and accuracy of all outgoing customer communications
• Work with marketing partners to procure copy and graphics
• Manage review cycles with stakeholders and subject-matter experts
• Understand direct mail, e-mail, and mobile messaging best practices, utilize these in day-to-day campaign management, and bring new solutions and ideas to the team.
• Work hand in hand with assigned Campaign Manager to ensure all campaigns are delivering on strategy and executed flawlessly.

Skills on Resume: 

• HTML Coding (Hard Skills)
• QA Testing (Hard Skills)
• CMS Management (Hard Skills)
• Collaboration (Soft Skills)
• Campaign Deployment (Hard Skills)
• Time Management (Soft Skills)
• UX Improvement (Soft Skills)
• Direct Mail (Hard Skills)