DIGITAL EXECUTIVE SKILLS, EXPERIENCE, AND JOB REQUIREMENTS

Published: Oct 28, 2024 - The Digital Executive combines expertise in digital marketing with proficiency in tools like Google Analytics, underpinned by certifications that enhance strategic insight. Exhibits a meticulous attention to detail and advanced analytical skills, coupled with a proactive and self-motivated approach to challenges. Skilled in negotiation and presentation, adept at collaborating across teams and with clients to meet stringent deadlines in dynamic settings.

Essential Hard and Soft Skills for a Standout Digital Executive Resume
  • SEO/SEM
  • Google Analytics
  • Data Analysis
  • CRM Software Proficiency
  • Social Media Advertising
  • Content Management Systems
  • HTML/CSS Knowledge
  • Email Marketing
  • PPC Campaign Management
  • Digital Project Management
  • Leadership
  • Strategic Thinking
  • Communication Skills
  • Problem-Solving
  • Adaptability
  • Team Collaboration
  • Attention to Detail
  • Creativity
  • Time Management
  • Client Relationship Management

Summary of Digital Executive Knowledge and Qualifications on Resume

1. BA in Advertising with 5 Years of Experience

  • Experience in digital media execution, media agency background
  • Good understanding of digital performance marketing and platform offerings
  • Knowledge of Microsoft Office Suite 
  • Budget planning and analytical skills
  • Understanding of tracking platforms
  • Ability to Digital Platforms optimization & Set Up and analytical reporting
  • Experience in managing projects and deliverables
  • Excellent communication skills and be proficient in writing copy and creating digital assets (GIF’s, memes, videos etc) using tools such as Canva, Photoshop, After-effects, Adobe Spark and Ripl
  • Familiar with using social media platforms like Instagram, Facebook, Twitter, LinkedIn & YouTube 
  • Knowledge of social media content management and listening tools.
  • Good understanding of online marketing principles and techniques

2. BA in Marketing with 4 Years of Experience

  • Experience using digital tools, platforms, and social media to achieve communications objectives
  • Experience leveraging and measuring paid and organic efforts on social platforms to achieve business objectives, including LinkedIn, Facebook, Twitter, Instagram, Google, etc.
  • Working knowledge of digital monitoring tools and analytics systems (such as Khoros (Spreadfast), Brandwatch, Sprinklr, Facebook and Google analytics)
  • Experience conducting research into the social media activities of organizations and brands, and developing reports that draw conclusions from that research.
  • Experience with design programs preferred, such as Adobe Photoshop and InDesign
  • Exceptional writing and communication skills
  • Ability to multitask and prioritize with astute attention to detail
  • Basic understanding of business and financial terminology
  • Ability to exhibit discretion with confidential client matters
  • Knowledge of Factiva, Bloomberg, ThomsonOne, CisionPoint, Gorkana, EdgarPro and other research resources plus experience or internships in a finance, media or PR capacity 
  • Experience with corporate issues (e.g. crisis, M&A, financial situations, etc.)

3. BA in Communications with 4 Years of Experience

  • Experience in digital media or programmatic buying (or a role that covers above knowledge areas)
  • Fluency in Bahasa Indonesia and English (both written and spoken)
  • High confidence levels to work with mid to senior level clients (both local and regional/global)
  • Knowledge required in digital media insights and analysis for planning, reporting and insights on campaigns, social and mobile advertising, performance marketing and programmatic buying
  • Able to present thoughts, plans and ideas in a clear and succinct manner (on a PowerPoint, Excel, or otherwise)
  • Ability to learn new processes and technology quickly
  • Detail-oriented
  • Creative and open to new ideas and confident to challenge briefs.
  • Hands on digital experience
  • Adept at navigating and succeeding within high-performance, entrepreneurial environments where leadership is expected to come from every level
  • Excellent communicator with professional polish and strong emotional intelligence
  • Entrepreneurial and collaborative spirit

4. BA in Business Administration with 6 Years of Experience

  • Fluent in Korean and English
  • Preferably digital marketing related experience and certification
  • Ability or experience of using 3rd party analytic tools, such as Google Analytics.
  • Strong attention to detail
  • Highly developed analytical and numeracy skills
  • Can do attitude
  • Proactive, motivated, self-starter
  • Basic negotiation skills and presentation skills
  • Ability to work well with people within the team, within the wider agency, with clients and media owners
  • Competent with excel documents and the construction of formulas
  • Ability to meet deadlines in a fast-paced environment
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