Job Summary: 

• Develop, implement and continuously refine omni CRM strategy and CRM program in line with business target and brand strategy, e.g. 0-1 CRM program system design, customer segmentation strategy etc.
• Daily CRM operation across all the channels to enhance customer engagement throughout the customer lifecycle and maximize member lifetime value, e.g. new member acquisition, conversion and retention.
• Working closely with internal and external partners in developing and executing suitable CRM campaigns to support the business growth
• Take the initiatives in collecting preferred practices and new opportunities across industries to continuously optimize  CRM
• Develop clear CRM KPIs and measure of success to track CRM program results/targets
• Provide post-campaign reports and all CRM related activities analytics to drive acquisition, retention, reactivation and refine the CRM program continuously
• Database management and data mining to find in-depth customer insights and business-oriented analysis to drive business growth
• Develop and sce the crossover partnership opportunities with third parties to enhance the brand awareness and the expansion of customer database
• Implement email campaigns including creative, content/messaging development, execution, analytics and reporting, ensuring best practice for hotel brands and group campaigns.
• Collaboration with brand teams, online marketing and hotel sales, marketing and revenue teams to create campaigns that drive retention, engagement and revenue.
• Write engaging content and continually test subject lines, content, imagery, call-to-actions and apply data-driven techniques to optimise email campaign performance.
• Assist Customer Relationship Manager with managing data.
• Improve campaign segmentation and offer dynamic content to improve engagement and revenue.

Skills on Resume:

• CRM System Design (Hard Skills)
• Data Mining (Hard Skills)
• Campaign Analytics (Hard Skills)
• Database Management (Hard Skills)
• Email Marketing (Hard Skills)
• Strategic Planning (Soft Skills)
• Collaboration (Soft Skills)
• Content Development (Soft Skills)

Job Summary: 

• Working closely with the Development team to manage client expectations and deliver a smooth CRM implementation.
• Support the CRM Implementation team with related duties and assist in service, product, and productivity improvement initiatives 
• Assessing facility workflows and needs to guarantee the highest implementation quality as measured by compliance and client satisfaction.
• Assisting and training the client’s Super Admin users in configuring the client’s CRM to satisfy the needs of the client’s facility.
• Gathering and documenting requirements for form building and development requests.
• Creating and maintaining online forms for clients and in-house libraries.
• Responding to incoming client support requests either via support hotline or email.
• Working across other teams by participating in scopes, tests, meetings, special projects, etc.
• Maintaining copious and professional documentation of all client and project-related activities, requirements, status updates, using Microsoft Dynamics.
• Adhering to and ensuring that departmental standards/protocols are being maintained by the implementation team in-house as well as on client instances.
• Participate in the mentoring program to take advantage of the experience of more senior team members and to be the mentor for future and new Implementation Specialists
• Keeping management informed on workload status and client feedback, issues, requests, etc.
• Assist with marketing lists, automated RSVP system, and other ad hoc projects.
• Perform Internet research utilizing a variety of sources to validate and correct data.
• Perform competitive and market intelligence research and data analysis support relating to clients, targets and personnel.

Skills on Resume:

• CRM Implementation (Hard Skills)
• Workflow Assessment (Hard Skills)
• User Training (Hard Skills)
• Requirements Documentation (Hard Skills)
• Client Support (Hard Skills)
• Project Documentation (Hard Skills)
• Interdepartmental Collaboration (Soft Skills)
• Market Research (Hard Skills)

Job Summary: 

• Analyze processes in Admissions Operations, Admissions Services, and International Affairs and build, maintain, and improve workflow functionality.
• Work closely with constituents to build and execute refinement plans.
• Creating workflows and tasks, triggered functions, collecting and tracking appropriate data, and portal functionality in collaboration with the CRM Administrator.
• Identify needs and drive strategies necessary to improve communication plan steps and processes 
• Support of institutional priorities, and the recruitment and admissions student funnel experience.
• Serving as the strategist and liaison to identify opportunities for engagement and additional or modified touchpoints for prospective students and applicants.
• Strategize, create and configure email marketing plans for one-off need-based campaigns through specific rules, triggers, workflows, and template maintenance.
• Working closely with constituents throughout the university to identify key target audiences and opportunities 
• Identifying, prioritizing, and managing Admissions-related CRM projects and executing functional tasks and projects.
• Close collaboration with the CRM Administrator and IT team.
• Work to identify needs within the CRM and serve as a conduit to prioritize project needs.
• Interface with colleagues (Web Communications, University Relations, IT) 
• Increase the functionality, usability, and sophistication of the CRM tool and its capabilities.
• Identifying functionality to improve processes for team members within Recruiting, University Relations, and Admissions.
• Build customized reports and dashboards for Admissions representatives and other constituents throughout the university 

Skills on Resume:

• Process Analysis (Hard Skills)
• Workflow Management (Hard Skills)
• CRM Management (Hard Skills)
• Strategic Planning (Soft Skills)
• Collaboration (Soft Skills)
• Email Marketing (Hard Skills)
• Project Management (Soft Skills)
• Report and Dashboard Development (Hard Skills)

Job Summary: 

• Support the day-to-day operations of the CRM system, including onboarding of new users
• Analyze, cleanse, and update CRM data to ensure high quality data standards 
• Develop and manage CRM training resces around data management best practices
• Conduct group and individual CRM trainings and provide support to users on a regular basis
• Participate in CRM system upgrades and other development projects
• Create content for an internal blog for CRM end users
• Conduct various other marketing and sales systems projects
• Supports the CRM manager in building the most effective marketing strategies that follow the brand and company’s culture and standards.
• Personalizes marketing strategies and approaches ensuring success and profitability for the company.
• Provides high-quality flexible strategic solutions for all major and micro segments.
• Prepares briefs for various stakeholders across the business, judges, and shares opinion on the quality of the provided assets.
• Understands the importance of all key CRM KPIs, analyzes them, and keeps them constantly growing.
• Ensures all marketing tools are being used to full potential.
• Monitors competitors activities and applies CRM best practices and trends.
• Prepares A/B/C/D tests when implementing new ideas.
• Maintains a strong team ethic and helps and supports colleagues

Skills on Resume:

• CRM Data Management (Hard Skills)
• CRM Training Development (Hard Skills)
• Marketing Strategy Development (Hard Skills)
• Data Analysis (Hard Skills)
• Content Creation (Hard Skills)
• Problem Solving (Soft Skills)
• Team Collaboration (Soft Skills)
• Training and Support (Soft Skills)

Job Summary: 

• Develop CRM strategy and tactics to increase consumer retention and favor data-driving marketing initiatives.
• Lead the go-live of the first Social CRM loyalty program in Mainland.
• Manage CRM ongoing operations: CRM calendar set up, new campaigns and promotion creation and execution, contents, and on-target messages upload and delivery to segmented audiences.
• Guide and partner with graphic designers on the creation of dedicated assets.
• Provide hands-on customers and retail support in case of issues with the subscription process, points, etc.
• Collaborate with HQ and suppliers to set correct data flows, processes and ensure the best integration with the internal infrastructure
• Track CRM development and growth via periodic reporting. 
• Plus run analysis on consumers that serve Communication and Ecommerce departments for better segmentation and customer experience
• Coordinate across various internal teams within marketing, events, student recruitment and schools outreach to prepare website content, content to be sent out via the new CRM and to establish best practice for each team's needs and use of the new CRM.
• Work with departmental Heads to define a project plan / roadmap for CRM implementation and adoption.
• Drive and coordinate the rollout of CRM across core functions including enquiries, campaigns, events, design, and admissions.
• Monitor and report rollout progress.
• Content development across email communications and the website.
• Organise updating of privacy policies and other key regulatory documents.
• Coordinate a plan for long term governance of the system.

Skills on Resume:

• CRM Strategy Development (Hard Skills)
• Campaign Management (Hard Skills)
• Data Analysis (Hard Skills)
• Project Coordination (Soft Skills)
• Cross-Departmental Collaboration (Soft Skills)
• Problem Solving (Soft Skills)
• Reporting and Analytics (Hard Skills)
• Regulatory Compliance (Hard Skills)

Job Summary: 

• Build and execute MEA multi-year CRM strategy based on business direction.
• Execution includes campaign setup, testing and sending, in order to build customers’ loyalty & drive consumption
• Develop usage, product, demographic and psychographic customer segments and develop treatments
• Analyze churn by customer segments and develop treatments designed to retain users
• Map end to end customer lifecycle and determine
• Identify key processes where the customer experience is flawed and develop a multi-year program to improve upon key processes.
• Develop key metrics that provide insight into the customer experience, track results, and recommend operational improvements based on the findings
• Assess and report on CRM programs, marketing communications, and promotional activities according to efficiency and profitability
• Perform data analyses and post-activity evaluations to deliver customer insights and make recommendations on improvements (this could include: Initiation of mini-surveys to collect deeper customer insights)
• Custodian of customer database with specific responsibility for maintenance and management of customer data to ensure data integrity
• Support local, regional and international CRM projects for any planned or ad-hoc tasks
• Provide feedback to Global CRM and Organic operations and product teams on the improvement of tools, technologies, data capabilities, templates, and SOPs
• Automate campaigns to meet the needs of Supply Excellence, OCC and Cash
• Work closely with the Global Glover Experience team, to ensure that comms respect Glovers and brand Guidelines.
• Contribute towards the continuous improvement of Glover life-cycle through out-of-the-box thinking.

Skills on Resume: 

• CRM Strategy Development (Hard Skills)
• Campaign Management (Hard Skills)
• Data Analysis (Hard Skills)
• Customer Segmentation (Hard Skills)
• Customer Experience Management (Soft Skills)
• Strategic Reporting (Hard Skills)
• Problem-Solving (Soft Skills)
• Interdepartmental Collaboration (Soft Skills)

Job Summary: 

• Find meaningful patterns in different types of data and be able to use this data effectively in targeting customers
• Provide support in shaping the CRM strategy and guidelines 
• Enhance the customer base value, identify improvement opportunities, and maximize the effectiveness of CRM initiatives
• Collaborate with other departments to identify customer support and technology problems and resolve them
• Participate in user testing and upgrade process, and ensure that business objectives are met
• Share, create and implement e-com. marketing campaigns
• Lead technical design and ensuring hurdles are resolved to gain the best performance, reusability, governance, and maintainability of CRM and related applications
• Implement personalized cross channel campaigns (email, onsite, social, etc)
• Identify rules to cluster dynamically the customer base
• Develop and iterate the digital customer jney and related analytics
• Analyze and monitor customer base KPIs
• Support TLG and  brand partners in identifying areas for improvement and new business opportunities.
• Definition of the Scandinavian CRM yearly animation plan
• Newsletters from idea to execution on weekly basis, both for Denmark and Sweden
• Create newsletters from toolbox, template, or from scratch and complete the process with  agencies

Skills on Resume:

• Data Analysis (Hard Skills)
• CRM Management (Hard Skills)
• Cross-Channel Marketing Campaigns (Hard Skills)
• Newsletter Creation (Hard Skills)
• Project Collaboration (Soft Skills)
• Problem Resolution (Soft Skills)
• Strategic Planning (Soft Skills)
• Communication (Soft Skills)

Job Summary: 

• Expert user of the company's CRM, data management, and ticketing systems and tools.
• Assist with planning and developing CRM strategies.
• Continually review, improve and enhance data structures, data layouts, fields, and automation within the CRM system.
• Ensure the data is accurate, regularly formatted, and maintained through cleansing tools.
• Perform complex data segments based upon consumer behaviors.
• Administer, integrate, and roll out new software platforms across the group.
• Build, manage and maintain reporting dashboards within the CRM software.
• Create and develop various workflows, automation, and customer jneys.
• Onboard, train, and maintain a high level of competence across the group.
• Provide both off-site and remote training sessions to end-users, in the form of workshops, webinars, and over-the-phone sessions.

Skills on Resume:

• CRM Software Mastery (Hard Skills)
• Data Management (Hard Skills)
• Software Integration (Hard Skills)
• Reporting and Dashboarding (Hard Skills)
• Strategy Development (Soft Skills)
• Training and Development (Soft Skills)
• Problem Solving (Soft Skills)
• Communication (Soft Skills)

Job Summary: 

• Engage with customers and achieve sales goals
• Maintain and improve the company's CRM solution and process
• Effectively communicate with new and existing customers
• Promote AQUAGOLDPrime membership and status upgrades
• Interact with customers on all social media channels and manage E-commerce sites
• Process sales and ensure prompt fulfillment
• Provide relevant reports and presentations
• Manage electronic data management, analysis, and reporting
• Identify different customer requirements to properly identify marketing opportunities
• Research marketing opportunities to improve product marketability and profitability
• Anticipate new opportunities to maintain relationships with important clients
• Gather, investigate and summarize data and trends to provide accurate information through reports
• Conduct market research to identify new revenue opportunities, the latest industry trends, and the competitive landscape.
• Recruitment, retention, and churn prevention to the loyalty club
• Automate processes in CRM system and create email flows, as well as push SMS

Skills on Resume:

• CRM System Proficiency (Hard Skills)
• Sales Fulfillment (Hard Skills)
• Data Management and Analysis (Hard Skills)
• Market Research (Hard Skills)
• Communication (Soft Skills)
• Customer Relationship Management (Soft Skills)
• Problem Solving (Soft Skills)
• Project Management (Soft Skills)

Job Summary: 

• Build and perform iterative tests on email, push and web push lifecycles.
• Research best practices, rules, and guidelines for owned and operated communication strategies.
• Work closely with the Content team to ensure that all customer communications comply with the brand guidelines.
• Use Google Sheets and Google Slides to present clear actionable insights and ideas.
• Scope, build and report meaningful moment in time campaigns to drive customer retention
• Utilize marketing channels to facilitate web to app migration.
• Perform iterative ongoing A/B tests and deliver insights to the team before rolling out automated campaigns.
• Edit design templates to create imagery 
• Intake, prioritize and complete email and Salesforce-based lead nurturing campaign
• Assist with quality assurance of new website features as well as troubleshooting issues
• Work with internal Salesforce administrators to prioritize and manage platform
• Customizations related to leads flow, management, and others 
• Map user jneys and creating nurturing sequences within an MA platform such as Pardot
• Assist in styling responsive email content using Google Analytics, Tag Manager, HTML/CSS
• Interpret data and identify results that help optimize current campaigns and inform future executions

Skills on Resume:

• Email Lifecycle Testing (Hard Skills)  
• Communication Strategy Research (Soft Skills)  
• Content Compliance (Soft Skills)  
• Google Sheets and Slides (Hard Skills)  
• Customer Retention Campaigns (Hard Skills)  
• A/B Testing Insights (Hard Skills)  
• Lead Nurturing Campaigns (Hard Skills)  
• Troubleshooting and QA (Soft Skills)

Job Summary: 

• Deliver data-driven campaigns using analytics, insights, and segmentation to achieve engagement and revenue
• Oversee full campaign management, planning, execution, and post-campaign analysis & sharing
• Create and deploy a comprehensive A/B testing calendar
• Work closely with in-house copywriters and designs to provide guidance on email best practices
• Develop email templates using HTML and set up dynamic content elements to create personalized emails at scale
• Partner with relevant business stakeholders to understand program objectives and define campaign needs and ensure all campaigns are fit for purpose
• Collaborate with the Marketing team and the Media specialists to deliver omnichannel campaigns
• Curate high-quality messages (email, SMS, etc.) using existing content (e.g. articles, videos) and scing new creative assets (inc. content) via creative briefs to the Creative team
• Identify opportunities for new and enhanced marketing automation
• Work with the CRM Manager to create an engaging CRM strategy.
• Development, execution, and analysis of email campaigns to increase email engagement, conversion rate, and customer loyalty.
• Assist Marketing Director with email strategy and implementation.
• Assist in planning and executing email communications from  Adobe Campaign marketing automation platform.
• Identify opportunities to improve campaigns through data development, personalization, and dynamic content.
• Ownership of the day-to-day, hands-on execution of all email-related matters (pulling audiences, segmenting, inputting copy, and updating code).

Skills on Resume:

• Data Campaigns (Hard Skills)  
• Campaign Management (Hard Skills)  
• A/B Testing (Hard Skills)  
• Email Guidance (Soft Skills)  
• HTML Templates (Hard Skills)  
• Stakeholder Collaboration (Soft Skills)  
• Omnichannel Campaigns (Soft Skills)  
• Automation Enhancement (Hard Skills)

Job Summary: 

• Drive the implementation of CRM promotions across all OPAP brands (Online, Play Games and Loyalty) 
• Increase players’ engagement and satisfaction for all lifecycle stages
• Advise, engage and align key CRM stakeholders (Customer Base Management / Campaigns team) 
• Identify necessary business requirements to provide clear specification documents
• Work closely with the Technology team to plan, prioritize and clarify the scope of the CRM product deliverables reassuring
• Delivered according to the CRM product roadmap timelines
• Work closely with the Technology team & vendors
• Plan, execute, and sign-off the Users Acceptance Testing for all CRM initiatives
• Drive the adoption of each solution from the CRM business team through the preparation of the respective manual and training sessions
• Liaise regularly with the Campaign Management Tool vendor for enhancements that will further boost CRM performance
• Provide support on daily issues that occurred in production and are related to CRM operations and resolving any challenges
• Exposure to managing and implementing B2C CRM and Campaign tools 

Skills on Resume: 

• CRM Promotion Implementation (Hard Skills)  
• Player Engagement (Soft Skills)  
• Stakeholder Alignment (Soft Skills)  
• Business Requirement Documentation (Hard Skills)  
• Project Planning (Hard Skills)  
• User Acceptance Testing (Hard Skills)  
• Solution Adoption (Soft Skills)  
• Vendor Management (Soft Skills)

Job Summary: 

• Support on campaign setup & execution for LINEMAN Mart's ongoing collaboration with LINE
• Provide support for regional CRM lead to drive strategies for local CRM activities
• Optimize CRM campaigns with a focus on engagement metrics, content, segmentation, and personalization
• Initiate ongoing experimentation and support CRM experimentation driven by regional
• Drive relevant reporting & analysis to get core transparency around performance and progress
• Development, execution, and analysis of email campaigns to increase email engagement, conversion rate, and customer loyalty.
• Assist Marketing Director with email strategy and implementation.
• Assist in planning and executing email communications from Adobe Campaign marketing automation platform.
• Identify opportunities to improve campaigns through data development, personalization, and dynamic content.
• Ownership of the day-to-day, hands-on execution of all email-related matters (pulling audiences, segmenting, inputting copy, and updating code).
• Conduct market research to identify new revenue opportunities, the latest industry trends, and the competitive landscape.

Skills on Resume:

• Campaign Setup (Hard Skills)  
• CRM Strategy Support (Hard Skills)  
• Campaign Optimization (Hard Skills)  
• Experimentation Support (Soft Skills)  
• Reporting and Analysis (Hard Skills)  
• Email Campaign Development (Hard Skills)  
• Collaboration (Soft Skills)  
• Market Research (Hard Skills)

Job Summary: 

• Become the GTA CRM Champion, Support E2E implementation, process and be the Tier 1 problem solver.
• Establishing, enhancing workflows, and setting standards for entering data in the CRM
• Collaborate with IT on defining the capabilities and driving the implementation of the required CRM infrastructure
• Oversee CRM data governance which will include data standards, audit, reporting, structure, and user access
• Troubleshoot software or user errors that inhibit the efficiency of the interaction between people and technology
• Responsible for maintaining CRM systems, including updates, enhancements, building reports, managing dashboards, workflows, and security
• Spotting ways to improve usage of the CRM for recruiting and talent attraction functions
• Customizing and pulling reports from the CRM
• Handle all basic administrative functions, including user account maintenance, reports and dashboards, workflows, and other routine tasks
• Designs and implements new processes and facilitates user adoption
• Works with GTA Operations team to establish suitable processes to support administrative, development, and change management activities
• Work cross-functionally with stakeholders to understand key drivers, identify CRM functionality requirements, and effect implementation
• Drive functional implementation of CRM software by working closely with technical partners and vendor
• Run A/B Tests fast and smartly to get new insights.
• Be in touch with Data/Tech team to request and implement new product features.

Skills on Resume:

• CRM Implementation (Hard Skills)
• Data Governance (Hard Skills)
• Report Customization (Hard Skills)
• Process Design (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Problem Solving (Soft Skills)
• Project Management (Soft Skills)
• A/B Testing (Hard Skills)

Job Summary: 

• Deploy daily email marketing sends and push notification
• Continued analysis and measurement of email and push notification
• Working with the market multichannel team, merchandising teams and brand teams to plan promotional email campaigns promoting key product areas and brand messages.
• Defining, proposing and implementing segmented and promotional email communication plans in line with trade, brand campaigns, JD campaigns and market relevant messages.  
• Support the Development of an email testing plan to drive improvement in the jney and improve CRM KPIs.
• Provide customer feedback by reviewing 3rd party review services including PowerReview and Trust Pilot to derive meaningful actions that aim to improve the customer experience and remove any customer pain points.
• Support the Development of an email/push notification testing plan to drive improvement in the jney and improve CRM KPIs.
• Reviewing and learning from database growth activity to analyse results in order to constantly learn, test, improve and learn.
• Working to guarantee 'through-the-line' consistency in all Sports CRM communications, and ensure sensible customer jneys are implemented across all CRM campaigns.
• Setting up split testing of communications as requested by stakeholders, to ensure efficient performance and best possible results across different markets.
• Acting as a ‘gate keeper’ of all CRM communication to make sure projects requested are reasonable and justified.
• Work on toolifying and scaling processes, making them faster and more scalable
• Build robust, low friction tools used by local teams to accomplish goals
• Define new campaigns that will improve  quality metrics
• Find technological solutions to carry out projects, whether those solutions have been implemented already or not

Skills on Resume: 

• Email Marketing (Hard Skills)
• CRM KPI Management (Hard Skills)
• Data Analysis (Hard Skills)
• Campaign Management (Hard Skills)
• Multichannel Coordination (Soft Skills)
• Customer Feedback Analysis (Hard Skills)
• Process Optimization (Hard Skills)
• Stakeholder Communication (Soft Skills)

Job Summary: 

• Supporting and executing the CRM program, including content calendar management and delivering multi-channel campaigns, while working alongside both key internal teams to plan and deliver multi-channel campaigns
• Delivering key roadmap work streams as defined above
• Defining, planning, executing and launching cross-platform campaigns covering eDMs and push notifications. 
• Operationalise and train internal stakeholders
• Ensuring campaigns are implemented efficiently, on time and optimised to meet campaign KPIs
• Maintaining  current library of templates in addition to rolling out new initiatives
• Reporting on digital campaigns and providing ongoing insight on campaign performance
• Providing advice and guidance on the implementation of campaigns, creative direction to improve campaign performance, direction for online messaging as well as overall execution for the best possible outcome
• Supporting Audience growth and revenue initiatives
• Help to identify gaps in current tool capabilities where efficiency is being lost, and recommend improvements / new tool ideas
• Working closely with other Group CRM teams to develop and maintain strong working relationships.
• Aligning production resces across teams to ensure the Sports Go To Market (GTM) Calendar can be fulfilled.
• Lead promotions and marketing activities as per the Sports GTM Calendar, ensuring flow accurately through the production process and adhere to production SLAs.
• Prepare and QA all global and regional campaigns to ensure complete accuracy before being deployed to customers. 
• Uploading and testing of mailers, graphics, and push notifications.

Skills on Resume:

• CRM Management (Hard Skills)
• Campaign Development (Hard Skills)
• Stakeholder Training (Hard Skills)
• Performance Reporting (Hard Skills)
• Multichannel Marketing (Hard Skills)
• Process Improvement (Soft Skills)
• Team Collaboration (Soft Skills)
• Quality Assurance (Hard Skills)

Job Summary: 

• Responsible for Monitoring the outreach and retention of top tier clients
• Actively looking for ways to generate reasons which improves customer traffic and store business
• Responsible to support all store associates with  CRM platforms by actively organizing training session to educate the team on latest updates
• Ensure the execution, implementation, and development of store CRM initiatives by working with the Store Director, Team leaders and CRM team at the Head Office.
• Provide individual and floor feedback of employees to Store managers and CRM team at head office to improve the store CRM initiatives and strategies
• Carefully manage with the instore team the frequency of client outreaches
• Actively promote the importance of Prospect registration
• Flag’s potential clients that are at risk to drop status and align with store director and the Client advisor the optimal way to engage the client.
• Consistently monitors and follows up the performance of calling campaigns, CRM and event returns.
• Consistently track the Clienteling budget of the store to maintain the assigned amount throughout the year
• Responsible to communicate the latest CRM updates during daily briefings.
• Responsible to track the stores performance at in store and remote events. 
• Actively develop the clienteling culture and mindset in store by educating the team on how to study the clients shopping habits and profile
• Actively encages the team on the importance of private appointments and supports them on it.
• Develops strong working relationships with all store stakeholders and ensures the implementation of a great client jney.

Skills on Resume:

• Client Retention Monitoring (Hard Skills)
• CRM Training (Hard Skills)
• Strategy Implementation (Hard Skills)
• Feedback Management (Soft Skills)
• Client Outreach Management (Hard Skills)
• Budget Tracking (Hard Skills)
• Event Performance Tracking (Hard Skills)
• Relationship Building (Soft Skills)

Job Summary: 

• Lead the creation, management and development of CRM marketing campaigns, focus will be on CRM marketing, with a particular emphasis on email/SMS/push and other relevant channels. 
• Select and implement appropriate technologies, strategic planning, identifying target audiences and managing campaigns using appropriate content. 
• Work collaboratively with relevant stakeholders and demonstrate the ability to deliver compelling and engaging campaigns efficiently and effectively whilst carrying out insightful analysis on performance which can be used to optimise and improve results on an ongoing basis. 
• Utilise the latest marketing techniques to increase engagement and nurture users to maximise ROI. 
• Play a pivotal role in further developing each of brands’ competitive positioning and increasing levels of brand loyalty and awareness.
• Help in the development and implementation of a holistic CRM strategy and roadmap to engage and retain users
• Plan and execute marketing CRM activities using  CRM tool (Leanplum)
• Evaluate the user jney workflow and map, analyze drop-offs and suggest initiatives to improve user retention 
• Test and ensure that all data and configuration in CRM campaigns are set up correctly before executing campaign
• Measure and report performance of all CRM campaigns, and assess them against CRM KPIs
• Use marketing analytics tool to identify effective organic and non-organic marketing channels and provide analytical suggestions to the communications team
• Conduct consumer research to understand users’ mindset and behaviors using a data-driven approach
• Collaborate closely with HQ communications team, business intelligence team, city team and data engineering team for all the CRM activities

Skills on Resume:

• Campaign Management (Hard Skills)
• Technology Implementation (Hard Skills)
• Stakeholder Collaboration (Soft Skills)
• Performance Analysis (Hard Skills)
• Marketing Strategy (Hard Skills)
• User Engagement Analysis (Hard Skills)
• Marketing Analytics (Hard Skills)
• Consumer Research (Hard Skills)

Job Summary: 

• Work with marketing and the leadership team to develop coordinated, enterprise-wide marketing automation strategies
• Build & improve internal tools & processes
• Create comprehensive documentation & tested code
• Analyse existing & potential Marketing channels & identify optimization opportunities
• Build ETL data pipelines
• Co-create and implement a variety of digital assets
• Maintain the marketing automation processes, procedures, programs, technical processes, and workflows
• Improve the sync between the different tools and optimize lead scoring, routing, automation
• Be an expert on the latest trends, seek out industry best practices, and proactively incorporate relevant ideas and create regular growth marketing experiments
• Work closely with the Marketing Automation lead to build scalable marketing automation infrastructure, codebase, and processes across  email templates, data flows, automation and reporting
• Collaborate with data science, data engineers, software engineers and product teams to determine technical requirements to implement marketing automation functionality into owned properties
• Responsible for aligning production resces across teams to ensure the gaming GMT Calendar can be fulfilled.
• Project lead promotions and marketing activities as per the gaming GTM Calendar, ensuring they flow accurately through the production process and enforce production SLAs.
• Prepare and QA all campaigns to ensure complete accuracy before being deployed to customers. 
• Uploading and testing of mailers, graphics, and push notifications.

Skills on Resume:

• Strategy Development (Hard Skills)
• Process Improvement (Hard Skills)
• Documentation & Coding (Hard Skills)
• Data Analysis (Hard Skills)
• ETL Development (Hard Skills)
• Marketing Automation (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Quality Assurance (Hard Skills)

Job Summary: 

• Correct data on each client: address, double entry merger, etc.
• Update it with extra qualitative information by cross checking with store client book. 
• Make sure that the books are always kept in a secure place in store
• Contact Clients directly for feedback.
• Train and coach the store team on customer relationship
• Monitor the capture rate for each store.
• Organise training sessions on phoning etiquettes, teasing clients and follow-up form filling.
• Field Coaching by spending majority of time on the shop floor.
• Insuring the usage of the data base to optimise boutique business.
• Prepare the action plans for the sales teams with objectives, deadlines, means and tools (list of clients, information and history gathered from Bedior) and support them.
• Monitor the results of the actions and update the database accordingly.
• Support the team in offering an extra-mile service to top clients in order to retain them.
• Set up split testing of communications as requested by partners to ensure efficient performance and best possible results across different markets.
• Act as a ‘gate keeper’ of all CRM communication to make sure projects requested are reasonable and justified.
• Help identify gaps in current tool capabilities where efficiency is being lost, recommend improvements / new tool ideas, and work closely with other Group CRM teams to develop and maintain strong working relationships.

Skills on Resume:

• Data Management (Hard Skills)
• Customer Feedback Collection (Hard Skills)
• Team Training (Soft Skills)
• Sales Monitoring (Hard Skills)
• Training Session Organization (Soft Skills)
• Field Coaching (Soft Skills)
• Action Plan Development (Hard Skills)
• Relationship Management (Soft Skills)

Job Summary: 

• Assist in the development and implementation of the CRM strategy for the entire territory (guaranteeing the localization and execution of Prada's Global CRM strategy) for all group brands in the territory
• Assistant in the design, develop, implementation, and monitor customer engagement initiatives (through clienteling and client outreach initiatives) to drive loyalty and repeat business across different segments of the customer base
• Develop CRM insights and intelligence to support and promote new commercial actions on individual segments in the customer base (eg. outreach initiatives)
• Support stores in the implementation of the clienteling strategy and CRM best practices
• Assisting with budgeting and cost oversight for each brand's loyalty budget including gifting, experiences and festivity moments including the measurement and tracking of ROI
• Supporting with the management of local training materials and training sessions across the territory on specific CRM topics including clienteling strategy, CRM best practices (eg. data capture and customer contactability) and commercial initiatives
• Contribute from a CRM and Clienteling perspective with other departments to the development and implementation of new product launches, new events, client experiences, etc.
• Oversight and the local point of reference on all aspects of CRM reporting and dashboards use
• Oversight and the local point of reference for all aspects of clienteling digital tools
• Local point of reference for the territory on the Net Promoter System (eg. Customer survey)

Skills on Resume:

• CRM Strategy Development (Hard Skills)
• Customer Engagement Initiatives (Hard Skills)
• CRM Analytics (Hard Skills)
• Strategy Implementation Support (Soft Skills)
• Budget Management (Hard Skills)
• Training Material Management (Hard Skills)
• Cross-Departmental Collaboration (Soft Skills)
• Reporting and Dashboard Oversight (Hard Skills)

Job Summary: 

• Act as CRM Champion to ensure the application meets the needs of the organization, all departments, and all users by implementing and managing best practices in campaign development, report development, training, and documentation
• Improving the CRM program KPIs for engagement and conversion, as well as bringing customer center to the highest level of software maturity
• Establishing workflows and standards for entering data in the CRM (SAP C4C), as well as customizing and pulling marketing reports
• Work closely with the marketing and sales team to identify target customer profiles and work to identify targets, engage to drive demand, and enhance pipeline activity to support the company’s overall growth objectives
• Build the sales pipeline by utilizing C4C, market intelligence and sales discovery tools, like LinkedIn Sales Navigator, to uncover new prospects to engage and add to sales funnel
• Propose, develop, and execute sales and marketing strategies to grow the sales pipeline
• Work with the Customer Experience Team (CXT) to consult on lead flow processes and efficiency
• Demonstrate ROI yielded from new and existing lead generation efforts
• Provide target segments for CRM and digital campaigns using multiple data sources.
• Measure, manage and analyze the campaign and channel performance.
• Provide actionable, strategically focused, data-driven reports and insights to Digital Content and Operations Lead, Campaign owners and Business and Consumer Intelligence department.
• Ensure accurate, relevant & timely reporting and tracking of CRM KPIs and performance results with aim to automate reporting process when possible.

Skills on Resume:

• CRM Best Practices (Hard Skills)
• KPI Optimization (Hard Skills)
• Workflow Establishment (Hard Skills)
• Market Analysis (Hard Skills)
• Strategy Development (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Lead Generation (Hard Skills)
• Performance Analytics (Hard Skills)

Job Summary: 

• Implement email campaigns including creative, content/messaging development, execution, analytics and reporting, ensuring best practice for hotel brands and group campaigns.
• Collaboration with brand teams, online marketing and hotel sales, marketing and revenue teams to create campaigns that drive retention, engagement and revenue.
• Write engaging content and continually test subject lines, content, imagery, call-to-actions and apply data-driven techniques to optimise email campaign performance.
• Assist Customer Relationship Manager with managing data.
• Improve campaign segmentation and offer dynamic content to improve engagement and revenue.
• Creating fantastic engaging email, SMS and marketing communications content for CRM channels
• Understanding how to navigate CRM systems and optimise data
• Designing end to end customer journeys
• Extracting data and visualising data into performance reports
• Being an expert in customer journey mapping and knows how to nurture the customer at key stages
• Work with relevant stakeholders in order to improve and automate sales-related processes
• Maintain a reporting dashboard to report back on key metrics and how link with Huma’s OKRs
• Ensure that data and reporting can be provided through the Lead to Opportunity to Contract processes
• Perform regular and systematic review of deals, accounts and contracts on the system

Skills on Resume:

• Email Campaign Implementation (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Content Development (Hard Skills)
• Data Management (Hard Skills)
• Campaign Segmentation (Hard Skills)
• CRM Navigation (Hard Skills)
• Customer Journey Design (Hard Skills)
• Performance Reporting (Hard Skills)

Job Summary: 

• Development and implementation of a communication strategy with audiences through a bundle of channels
• Working with segments and arrays of user data
• Creation and refinement of communication chains with clients and trigger mailings
• Analysis of consumer behavior to create the most personalized messages for each segment
• Conducting A / B testing, analyzing different marketing campaigns, identifying the most active ones, or providing recommendations for improvement
• Measurement and analysis of results, preparation of marketing hypotheses for future periods
• Achievement of targets for all channels
• Creation of templates for mailings
• Analysis of the effectiveness of mailings
• Managing personal communications with clients on behalf of the company.
• Integration between various CRM systems.
• Providing CRM system and data management support to commercial & operations team
• Conduct a full review of CRM (HubSpot) and implement a new architecture across contacts, conversations, marketing, service, sales, automation and report.
• Onboarding and offboarding of new team members on HubSpot Ensure compliance and alignment of the CRM with industry regulatory and compliance standards

Skills on Resume:

• Communication Strategy Development (Hard Skills)
• Data Segmentation (Hard Skills)
• Campaign Creation and Management (Hard Skills)
• A/B Testing (Hard Skills)
• Performance Analysis (Hard Skills)
• CRM System Integration (Hard Skills)
• CRM Support and Management (Hard Skills)
• Compliance and Alignment (Hard Skills)

Job Summary: 

• Support the Sales Director to achieve and maintain successful customer relations.
• Perform supportive duties related to sales administration.
• Like to work in structured ways using CRM software’s like HubSpot or similar.
• Love to serve customers and talk to people in the industry to ensure a delightful experience.
• Proactively and creatively come up with proposals on how to improve customer experiences.
• Support partners with sales and marketing
• Organization and conduct of internal / external training
• Attending meetings and elaboration of reports to the headquarter in China
• Support local activities such as prints, takeaways, seminar, tradeshows, etc.
• Work closely with Solplanet International Marketing team to drive local results.
• Initiate brand driven with Distributors and PR partners in the Netherlands to market Solplanet.
• Support local activities such as online campaign, prints,….
• Build marketing dashboards & reports of critical metrics for relevant internal stakeholders
• Identify new initiatives to expand and retain the customer base
• Provide strategic insights on bottlenecks in the marketing/sales funnel

Skills on Resume:

• Customer Relationship Support (Soft Skills)
• Sales Administration (Hard Skills)
• CRM Software Proficiency (Hard Skills)
• Customer Service (Soft Skills)
• Proposal Development (Soft Skills)
• Training Coordination (Hard Skills)
• Marketing Reporting (Hard Skills)
• Strategic Insight Development (Hard Skills)

Job Summary: 

• Supervises customer service representatives.
• Ensures that customers receive the quickest service possible.
• Determines a course of action to resolve customer problems.
• Interacts with customers using phone, email, and in person.
• Provides assistance to representatives during extremely busy times.
• Ensures that customer service representatives follow all company policies and procedures when dealing with customers.
• Takes customer complaints to upper management 
• Generates reports for upper management.
• Use CRM & data analytics to report key metrics to the Head of Digital Marketing including evaluation, proposal, and implementation of new relevant metrics that will allow the company to better understand customer journeys and financial outcomes.
• Create a marketing strategy and execution
• Formulating plans, implementation of automation campaigns to support business.
• Handle CRM System
• Develop strategies for increase of customer relationships and loyalty
• Drive and identify business opportunities and strategic approaches.
• Implement the changes in CRM processes and continuously update the types of campaigns.

Skills on Resume:

• Team Supervision (Soft Skills)
• Problem Resolution (Hard Skills)
• Customer Interaction (Soft Skills)
• Policy Enforcement (Hard Skills)
• Complaint Management (Soft Skills)
• CRM Reporting (Hard Skills)
• Marketing Strategy Development (Hard Skills)
• CRM System Management (Hard Skills)

Job Summary: 

• Responsible for enabling, developing, and executing personalised reporting on CRM marketing activity that supports all stages of the customer lifecycle to maximise participation in loyalty program. 
• Create customer segments through analysis to assist in driving conversion across all 1-1 touch points and paid marketing channels for CRM Acquisition and Engagement activities.
• Responsible for planning, developing and delivering effective and targeted multichannel marketing campaigns through the CRM. 
• Plan, develop, execute and measure automated, end-to-end digital marketing campaigns to achieve business objectives by driving traffic, generating marketing leads and optimising conversion.
• Expanding from emails to encompass multi-channel campaigns covering SMS, programmatic advertising targeting via third party websites and personalisation via owned channels.
• Responsible for applying data-driven, lifecycle marketing and CRM practices, using the Adobe Experience Cloud to build, test and deploy automated experiences and campaigns across various channels. 
• Analyse reporting to generate insight, recommend and pursue optimisations to experiences and campaigns, seeking to continuously improve commercial and customer outcomes.
• Take orders daily from customers via e-mail or fax and enter those into the system.
• Provide the production scheduler with orders that need to be produced along with requested ship dates from the customer.
• Provide the customer order acknowledgements containing "have ready" dates within 48 hours.
• Review the production schedule on a regular basis in order to provide the customer information regarding changes in "have ready'' dates.
• Schedule the arrangement of shipments and provide the warehouse with dispatches of what needs to be shipped.
• Invoice material shipped on a daily basis and updated to the general ledger.
• Enter credit notes for claims/rebates, etc.
• Interact daily with customers to satisfy needs and questions.

Skills on Resume:

• CRM Reporting (Hard Skills)
• Customer Segmentation Analysis (Hard Skills)
• Multichannel Campaign Management (Hard Skills)
• Digital Marketing Execution (Hard Skills)
• Adobe Experience Cloud Proficiency (Hard Skills)
• Data-Driven Optimization (Hard Skills)
• Order Management (Hard Skills)
• Customer Interaction (Soft Skills)

Job Summary: 

• Act as a trusted strategic partner for the Salesforce to Microsoft Dynamics CRM transition
• Strategic design, implementation, and management of the new Microsoft Dynamics CRM processes
• Own the strategy for integrating sales metrics into Microsoft Dynamics
• Establish a high level of quality, accuracy, and process consistency
• Focus on optimization of CRM integrations
• Build and maintain CRM analytics and reporting
• Work closely with senior sales leadership to define optimal performance measurements and CRM performance management programs required to ensure Sales organization success
• Drive adoption of CRM utilization through design and implementation of appropriate Strategic Sales Objectives (SSOs)
• Create appropriate CRM training and reporting in collaboration with internal stakeholders
• Identify how CRM workflows and processes can be leveraged to drive a higher level of Sales team performance
• Collaborate with Sales and Marketing to optimize lead generation and management through Microsoft Dynamics
• Lead collaboration with IT to enable CRM solutions
• End user customer list management & reporting through field force.
• Compiling & documenting Monthly workplan schedules of field force.
• Push Marketing on social media channels daily/weekly basis.

Skills on Resume:

• CRM Transition Strategy (Hard Skills)
• CRM Process Management (Hard Skills)
• Sales Metrics Integration (Hard Skills)
• CRM Optimization (Hard Skills)
• CRM Analytics Development (Hard Skills)
• Performance Measurement Design (Hard Skills)
• CRM Training Development (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)

Job Summary: 

• Builder relations and program development
• Project coordination & Construction review
• Coordinating technical and marketing responses and project materials
• Development and construction cost estimating
• Develops relationships with existing and potential customers
• Product Installation compliance and support suppliers & partner relations
• Attends activities and functions as a representative of the company
• Performs job-site visits to ensure delivery and timely completion
• Assist in the development of CEUs
• Connect and build trust with customers to develop strong, long-lasting relationships.
• Help build a positive, diverse, and equitable work environment.
• Always deliver a strong and positive customer experience.
• Identify areas of improvement in the business through customer feedback to achieve operational excellence.
• Management of distributors/customers data & Regular follow-up on order processing, stocking and its reporting on daily/weekly/monthly basis.
• Analyze inventories to determine how to increase inventory turns, reduce waste, or optimize customer service.
• Document physical supply chain processes, such as workflows, cycle times, position responsibilities, or system flows

Skills on Resume:

• Relationship Building (Soft Skills)
• Project Coordination (Hard Skills)
• Cost Estimating (Hard Skills)
• Compliance Management (Hard Skills)
• Customer Engagement (Soft Skills)
• Site Visit Management (Hard Skills)
• Data Management (Hard Skills)
• Process Documentation (Hard Skills)

Job Summary: 

• Secure proper roll-out of the CRM program in all branches in time with a high adoption rate at country level
• Support new developments and integrations with the CRM system
• Propose new strategy and execution plan to improve the usage of CRM at local level
• Help and support all branches and internal departments in the lead generation activities and the usage of the CRM tool
• Work cross functional with digital marketing, brand and business teams to plan and deliver CRM campaigns strategies to increase customer engagement, retention and loyalty
• Coordinate with other digital marketing areas the execution of the engagement campaigns, providing the goals and target to reach
• Analyze the performance of CRM adoption for all CRM countries creating and providing periodical reporting to monitor the agreed KPI
• Integrate the CRM initiatives with the DMS, aligning efforts with development team
• Analyze and optimize the workflow related to the customer data management to identify the automatism that will improve the daily activities
• Monitor the training activity with the distributors and internal staff to improve the adoption of the system.
• Contribute to supply chain planners to forecast demand or create supply plans that ensure availability of materials or products
• Project support in the SFDC implementation of Account Forecasting and Management process: Assist data migration activities and support the preparation and execution of UAT, eg with user story creation and user support during testing.
• Help maintain the administrative infrastructure of the CRM and Loyalty scheme functions
• Internal system ticket requests and escalations
• Documenting procedures and updating CRM data

Skills on Resume:

• CRM Program Rollout (Hard Skills)
• System Integration Support (Hard Skills)
• CRM Strategy Development (Hard Skills)
• Lead Generation Support (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• CRM Performance Analysis (Hard Skills)
• Training and Adoption Monitoring (Hard Skills)
• Documentation and Data Management (Hard Skills)

Job Summary: 

• End to end CRM campaign management from brief through to build, send and analysis
• Build B2B and B2C facing CRM campaigns, with a particular focus on B2B communications
• Implement and support insights driven decision making throughout campaigns, spotting and acting on trends and opportunities.
• Decide and run data selections and segmentation for campaigns.
• Content writing/editing ensuring that best practice is adhered to for the medium being used.
• Shared testing and sign off of campaigns and those of the team members to ensure no errors are made with live sends.
• Analyse and report on the success of campaigns, including conversion.
• Build CRM journeys that follow up on customer activity.
• Understand the data requirements of campaigns to drive the highest possible performance.
• Report on campaign success and provide insights in an engaging and measured way.
• Prioritise workload effectively based on business needs.
• Refine segmentation strategies to ensure highest possible engagement rates from campaign activity.
• Deliver best in class CRM communications.
• Support with CRM project work.
• Look beyond email and delivering an exceptional customer experience at all touch points.

Skills on Resume:

• CRM Campaign Management (Hard Skills)
• Data-Driven Decision Making (Hard Skills)
• Data Segmentation (Hard Skills)
• Content Writing/Editing (Hard Skills)
• Campaign Testing (Hard Skills)
• Campaign Analysis (Hard Skills)
• Workload Prioritization (Soft Skills)
• Customer Experience Management (Soft Skills)

Job Summary: 

• Educate the Intended Parent(s)/Surrogate/Egg Donor on the IVF process and communicate expectations
• Act as the main contact for the IP/GC/ED, fertility specialists, attorneys, therapists, and others involved in the cycle
• Ensure the GC/ED is compliant with the medication protocol and report any challenges or errors to the fertility clinic
• Consistent follow up with fertility clinics, attorneys, escrow agents, therapists, and other professionals to ensure efficient progress through each cycle
• Prepare required documents for surrogacy and egg donation contract for the representing attorneys and maintain consistent communication until contracts are executed.
• Complete Birth Plans and provide copies to all necessary parties
• Assist in foreign language translation
• Work in tandem with other departments throughout a surrogacy and/or egg donation journey to provide the necessary information to the Intended Parents
• Update and maintain critical cycle information in database management system
• Act as THE KEY POINT OF CONTACT and provide REMARKABLE SUPPORT when necessary (e.g. emotional, always available) for IP/GC/ED (within cycle). 
• Request testimonials from clients, donors, and surrogates when cycle is complete
• Resolving loyalty product or service issues/complaints raised through 3rd party customer service provider
• Assisting with development of emails and automated journeys
• Assist with workshop administration

Skills on Resume:

• IVF Process Education (Hard Skills)
• Stakeholder Coordination (Soft Skills)
• Medication Compliance Monitoring (Hard Skills)
• Professional Follow-Up (Soft Skills)
• Document Preparation (Hard Skills)
• Database Management (Hard Skills)
• Emotional Support (Soft Skills)
• Workshop Administration (Hard Skills)

Job Summary: 

• Assist in the development and implementation of the CRM strategy.
• Develop CRM insights and intelligence to support and promote new commercial actions
• Analyze the marketing reports to determine what kind of customer trends the business should respond to
• Establish workflows and standards or enter data in the CRM
• Ensure the CRM system provides an effective sales funnel
• Delivery of all CRM activities for the business to meet agreed with KPIs.
• Maintains relationships with clients by providing support and information and guidance
• Using social media for Business
• Building rapport with Leads and convert
• Identifies business opportunities
• Prepares reports by collecting analyzing and summarizing information
• Maintains quality service by establishing and enforcing organization standards
• Meeting Client in person and explain about the package
• Identify gaps and opportunities within the digital journey to maximize brand exposure and user experience.
• Enable digital and data driven thinking across the EASL brand for seamless user experience and media effectiveness.
• Strategically plan and create weekly communications through newsletter, SMS, and web push channels

Skills on Resume:

• CRM Strategy Implementation (Hard Skills)
• CRM Analytics (Hard Skills)
• Marketing Analysis (Hard Skills)
• CRM Data Management (Hard Skills)
• KPI Achievement (Hard Skills)
• Client Relationship Management (Soft Skills)
• Social Media Management (Hard Skills)
• Digital Strategy Planning (Hard Skills)

Job Summary: 

• Drive customer acquisition and retention by establishing best-in-class customer lifecycle and journey strategies
• Achieve WOW customer engagement via relevant customer segmentation and highly personalized content strategy
• Steer customer insights and analytics by performing exploratory data analysis and collaboration with business intelligence
• Leverage and enrich systems (hubspot, mailchimp, infusionsoft) and data infrastructure (data warehouse, bigquery) to improve engagement performance
• Ensure high levels of operational accuracy and efficiency by implementing SOPs and monitoring process KPIs
• Collaborate with team to deeply understand business objectives and leverage CRM as a lever to achieve business goals
• Increase conversion of web users into profiled active users.
• Work closely with marketing and other functional teams to drive CRM strategy and design (activation strategy /customer journey/ loyalty program, CRM campaigns).
• Help and lead CRM data analysis to generate insights and drive activation.
• Work closely and communicate effectively with regional and cross-functional teams. 
• Collaborating with regional peers and seniors to ideate and execute CRM campaigns for multiple markets.
• Continuously bring new ideas for CRM communications to acquire new customers and retain the existing ones
• Monitor the email/push/SMS communication performance, and iteratively improve future sends based on this analysis
• Tracking the reports and working closely with other stakeholders to share insights
• Lead the work and process to create new multi-channel marketing automation for customer lifecycle

Skills on Resume:

• Customer Lifecycle Strategy (Hard Skills)
• Customer Segmentation (Hard Skills)
• Data Analytics (Hard Skills)
• CRM System Utilization (Hard Skills)
• SOP Implementation (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• CRM Data Analysis (Hard Skills)
• Multi-Channel Marketing (Hard Skills)

Job Summary: 

• Planning and delivering CRM strategies with a view to increase and retain members.
• Deciding on a CRM structure and architecture that will work seamlessly across the business. 
• Developing and testing various strategies to ensure the most efficient approach including A/B testing.
• Analysing data to create engaging marketing campaigns.
• Ensuring the customer database is segmented and targeted for marketing activities.
• Collaborating with other departments to ensure the smooth running of the strategy.
• Work with internal stakeholders and end users to gather, understand, and define business requirements
• Develop user stories and to-be process flows to support the design and development of Salesforce solutions for functions (i.e. sales, marketing, customer service / OFS, finance)
• Work collaboratively with team members to design a solution that will meet a unit’s business requirements and fulfill user stories
• Complete the configuration for user stories within Salesforce, AppExchange products, or other cloud-based technologies
• Collaborate with developers to test and verify that solutions will meet the business requirements
• Participate in key meetings with clients including requirement sessions, system demos, user acceptance testing, and end user training
• Lead all user trainings for both new hires and refreshers for existing users
• Set, track, plan and work proactively to reach KPI targets by improving the performance of different communication channels

Skills on Resume:

• CRM Strategy Development (Hard Skills)
• CRM Architecture Planning (Hard Skills)
• A/B Testing (Hard Skills)
• Data Analysis (Hard Skills)
• Database Segmentation (Hard Skills)
• Cross-Departmental Collaboration (Soft Skills)
• Salesforce Configuration (Hard Skills)
• KPI Management (Hard Skills)

Job Summary: 

• Managing incoming calls & messages though all provided communication channels
• Accountable for the Customer Database & CRM tools management with high data quality
• Accountable for ensuring the best customer support (Internal and External) in line with the Customer Centric Transformation values and standards
• Contribute to the Customer Centric Transformation and Voice of Customer Roadmap and ensure successful implementation
• Generating Customer insights
• Create and own the Customer Data and Loyalty Platform for the business
• Identify and create customer segments for cross-channel campaigns
• Gather insights on customers behaviour and transform these into actionable optimization campaigns
• Develop and roll out the persona profiles across the business  
• Continuously optimize and analyze customer journeys and programs, ensuring relevant and engaging lifecycle communications
• Deliver continual test and learn plans across campaign objectives, including audience planning, funnel optimization, channel selection, prioritization and message content and frequency
• Deliver ongoing A/B & multivariate methodologies to statistically assess the effectiveness of each trial  

Skills on Resume: 

• Call Management (Hard Skills)
• CRM Database Management (Hard Skills)
• Customer Support Standards (Soft Skills)
• Customer Insight Generation (Hard Skills)
• Data Platform Management (Hard Skills)
• Segmentation Analysis (Hard Skills)
• Campaign Optimization (Hard Skills)
• A/B Testing (Hard Skills)