Published: September 06, 2024 - The Creative Services Specialist develops and implements marketing and branding strategies across multiple platforms, including digital campaigns, social media, and website management, ensuring cohesive brand messaging and the creation of impactful promotional materials. This role involves managing a variety of lead generation initiatives such as seminars and webinars, and overseeing the production of content-ready marketing materials like newsletters and presentations. Additionally, the specialist coordinates updates, manages photography and graphic assets, and ensures all marketing activities align with the company's profitability and competitive goals.
Tips for Creative Services Specialist Skills and Responsibilities on a Resume
1. Creative Services Specialist, Blue Ocean Media, Fort Collins, CO
Job Summary:
- Assist in the artistic development of marketing and promotional pieces, including print and online advertisements, collateral materials and internal and external corporate publications
- Responsible for developing, updating, and maintaining a dynamic marketing content engine (BrandAid) allowing users to produce customized communication and promotional pieces
- Provide support and training for using YMCA branded tools and templates
- Maintain client relationships and served as primary point person for creative services requests.
- Provide technical recommendations and marketing insights
- Procure quotes and estimates for project requests.
- Provide recommendations for cost savings, including identifying opportunities to bundle projects or for alternative options
- Help manage and prioritize project workflow for creative services.
- Intake all project requests, gather additional information to fulfill requests,
- Schedule and prioritize work, track and monitor progress, ensure timely completion and delivery of project
Skills on Resume:
- Artistic Development (Hard Skills)
- Content Management (Hard Skills)
- Training and Support (Soft Skills)
- Client Relationship Management (Soft Skills)
- Technical Recommendations (Hard Skills)
- Budget Management (Hard Skills)
- Project Management (Hard Skills)
- Workflow Optimization (Hard Skills)
2. Creative Services Specialist, Horizon Marketing Group, Grand Rapids, MI
Job Summary:
- Oversees rewards program and primary liaison between internal and external stakeholders.
- Collaborates with sales and state management team on the development of Dairyland Plus program features and benefits, including maintenance of the program guide.
- Coordinates the development and dissemination of all agency-facing Dairyland Plus communications.
- Manages the Dairyland Plus mailbox and follow-up-related activities
- Manages financial resources to ensure conformance to the annual program budget.
- Plans and conducts regular agency meetings via webcast.
- Analyzes competition's reward programs, and marketing practices
- Make recommendations to management on potential program enhancements.
- Works with internal and external stakeholders to fulfill program benefits to agents and ensure compliance with brand guidelines.
- Serve as internal customer support for questions or issues
- Coordinate fulfillment of requests for event collateral support
Skills on Resume:
- Stakeholder Liaison (Soft Skills)
- Program Development (Hard Skills)
- Communication Coordination (Hard Skills)
- Financial Resource Management (Hard Skills)
- Meeting Planning and Conducting (Soft Skills)
- Competitive Analysis (Hard Skills)
- Program Enhancement Recommendations (Hard Skills)
- Internal Customer Support (Soft Skills)
3. Creative Services Specialist, Skybound Creative, Wilmington, DE
Job Summary:
- Create, design, implement and manage strategies for all marketing and branding activities such as website management, social media and digital campaigns to advertising, promotional collaterals, and client-facing presentation materials to ensure the brand message
- Developing and establishing brand, copy, corporate messaging, effective marketing campaigns, and presentation content
- Allocating resources to different projects, and meeting short-term and long-term company goals.
- Create, manage and perfect various lead generation initiatives such as seminars, webinars, and online (ex. email campaigns, web pages, social media, press releases).
- Manage the marketing department in ways that promote the highest profitability and competitiveness of the company.
- Edit, design, and produce reproduction-ready content that may include project updates, newsletters, brochures, presentations, etc.
- Convey purpose and message, as well as technical concepts via graphic representation
- Assist with branding marketing materials and creating InDesign templates that adhere to the firm’s style guide
- Organize photography/graphic assets and make website updates using WordPress
- Coordinate necessary updates to support materials.
- Reconcile all internal charges.
Skills on Resume:
- Strategy Development (Hard Skills)
- Brand Messaging (Hard Skills)
- Resource Allocation (Hard Skills)
- Lead Generation Management (Hard Skills)
- Marketing Department Management (Soft Skills)
- Content Editing and Design (Hard Skills)
- Graphic Representation (Hard Skills)
- Website Management (Hard Skills)
4. Creative Services Specialist, Moonlit Designs, Springfield, IL
Job Summary:
- Produces a variety of marketing materials (e.g. covers, templates, newsletters, invites, posters, newsletters, etc.) using relevant graphic applications to an advanced level
- Assist with the production of pitch book materials, template and custom templates, covers, and slide layouts and offer solid conceptual and visual solutions to enhance client materials
- Create infographics, isometrics illustrations, and visual artwork to present data/content graphically
- Ensures all materials produced are correctly branded as per Citi standards and advises clients on the use of the Citi brand
- Direct/Actively contribute to project design brainstorming and creative sessions with global clients Work Liaises directly with workflow staff and clients to determine deadlines, job instructions and design requirements
- Completes related admin for accurate work billing and job tracking purposes
- Assists with Intake coordination
- Responsible for quality control of own work, as well as assisting colleagues with QC tasks
- Buddies new joiners post-training
- Contributes to best production practices through internal initiatives and programs
- Oversee company E-store and manage inventory and fulfillment of orders.
Skills on Resume:
- Advanced Graphic Production (Hard Skills)
- Template Production (Hard Skills)
- Visual Artwork Creation (Hard Skills)
- Brand Compliance (Hard Skills)
- Creative Session Contribution (Soft Skills)
- Workflow Coordination (Soft Skills)
- Job Tracking (Hard Skills)
- Quality Control (Soft Skills)
5. Creative Services Specialist, Nexus Creative Agency, Albany, NY
Job Summary:
- Drive execution on individual projects and may at times include smaller campaigns
- Communicate with key stakeholders regarding the status and fulfillment of initiatives
- Facilitate discussions with partners
- Ensure on-time, delivery of projects and serve as the initial point of contact for mitigation
- Coordinate and manage the day-to-day progression of individual programs and projects using online workflow tools
- Oversee and manage assets through SME and Compliance review
- Review drafts/proofs before sharing with key stakeholders to ensure quality and regulatory requirements are met
- Work with the Production team to obtain and deliver quotes for external expenditures
- Familiarity with existing products and distribution channels
- Assist in the production of original audio, video, illustrated, animated and photographic content
Skills on Resume:
- Project Execution (Hard Skills)
- Stakeholder Communication (Soft Skills)
- Partner Facilitation (Soft Skills)
- On-Time Delivery Management (Hard Skills)
- Workflow Coordination (Hard Skills)
- Asset Management (Hard Skills)
- Draft and Proof Review (Hard Skills)
- Content Production Assistance (Hard Skills)
6. Creative Services Specialist, Elemental Vision, Baton Rouge, LA
Job Summary:
- Deliver and maintain top-tier institutional presentations and work closely with Marketing, Sales and Investment teams.
- Ensure that content is accurate, consistent and compliant with guidelines.
- Produce artwork & implement layout briefs effectively across all channels including print, multi-media and online advertising.
- Provide creative support on digital campaigns.
- Suggest and implement process improvements where appropriate
- Work collaboratively with other team members to drive quality enhancements.
- Supports Creative Producers with seamless intake and execution of marketing projects with a primary focus on site, app, promo, display, advertising, and social media.
- Accurate input of project timelines, details, and assignments within project management software.
- Keep data fresh and accurate.
- Resolve potential challenges/blockers as proactively identify and escalate.
- Smooth workflow process for creatives and internal partners.
Skills on Resume:
- Content Accuracy (Hard Skills)
- Layout Design (Hard Skills)
- Digital Campaign Support (Hard Skills)
- Process Improvement (Soft Skills)
- Collaborative Teamwork (Soft Skills)
- Project Management (Hard Skills)
- Data Management (Hard Skills)
- Problem-Solving (Soft Skills)