We're seeking an experienced Community Manager to join our growing team. This role involves leading our community development, engaging with members, and contributing to strategic decisions. The ideal candidate should be resilient, open, creative, and analytical, capable of multitasking and influencing. Responsibilities include crafting narratives, strategic planning, data analysis, managing memberships, and administrative tasks. The position offers a chance to shape our community and influence strategies for content enhancement.
An Overview of Brand Manager Job Description Responsibilities and Qualifications
1. The ideal Community Manager must possess a blend of resilience and openness, alongside a creative and analytical mindset, capable of thinking both broadly and with a focus on individual details. This multifaceted position demands a candidate who can effortlessly juggle various roles – from crafting compelling narratives and devising strategic plans to being a forward-thinking social influencer and a fervent supporter of community members. The perfect fit for this role is someone who excels in collaborative environments, has a keen eye for cultural trends and insights, and thrives in both rapid-response situations and strategic foresight tasks. We are seeking an individual who is not only experienced in producing captivating content but also adept at engaging and quick-thinking copywriting.
Duties of Community Manager:
- Champion the community by ensuring our content and engagement reflects the needs of our diverse, active community
- Support Community Management lead to help build a process, tools, and documentation to scale Community Management globally, xLOB.
- Work with Community Management lead, in partnership with broader social marketing and data science team, to build a measurement plan to measure the community management program, and inform broader marketing initiatives
- Creative copywriting for direct communication with members and professionals based on a solid understanding of the business, the brand, and key audiences we’re targeting in order to speak to the needs of all three cohorts
- Connect the dots across the business to help address member needs and opportunities as they arise and escalate issues that need a response.
- Identify and evaluate spontaneous cultural moments to activate against
- Partner with Corporate Communications and GCO teams to ensure issues are triaged and handled according to larger comms strategy
- Invest in understanding the opportunities, norms, and behaviors of the major social platforms
- Stay current on the latest trends in social media and social behaviors to leverage the brand and stay relevant to professionals
- Help monitor LinkedIn Live + Events coming from the primarily LinkedIn handle
- Work within Sprinklr listening and engagement tool to:
- Build listening and keyword configurations
- Optimize dashboards for owned inbound/outbound content, including general brand listening, campaign-specific listening, cultural moments, and all owned content.
- Optimize dashboards for earned conversations to help inform themes, identify member questions/pain points to help inform content development, strategy or pivots.
- Competitor insights and tracking - both across industry as well as platform (i.e. FB/Twitter) for content themes, frequency, CM efforts + “Care” across channels.
- Optimize tagging + reporting for deeper insights
- Help set up new seat users and track current Sprinklr seat use by BU’s
- Help onboard and train new seats/users
- Channel and admin/access audits scrubs to help protect the brand
- Support Community Management lead to create and execute Community Management plans supporting national marketing campaigns.
Qualifications of Community Manager:
- Social Skill & Tool Certification(s): LinkedIn, Twitter, Facebook, Sprinklr
- Thrives on collaboration, excited by good creative, and inspired by smart strategy
- Deep knowledge of social platforms and social publishing tools
- Strong grasp of social media space and trends
- A keen eye for detail and appreciation of great design and copywriting
- Previous professional examples of content creation; blogging, social copy, etc.
- Experience working with a creative partner or partners
- Strong results orientation in dynamic, high-growth, fast paced environment with proven track record of delivering on projects with tight deadlines and cross-functional dependencies
- Strong analytical skills and proven record of measuring and analyzing results
- Quick learner who has the ability to solve problems independently
- Ability to identify and act on relevant trends, and how they map to business goals, that could be a fit for brand/social activations
- Ability to work within tight deadlines, adjust to changes in priorities, and balance short-term needs with long-term strategic initiatives
- Superior organization and project management skills with ability to meet tight deadlines and adapt plans through change
2. As a Community Manager, you'll join our dynamic team, playing a key role in connecting with our clients' communities and playing a pivotal role in shaping influencer and community initiatives. Your eagerness to learn and analyze data will be critical in identifying strategies to enhance the organic content our clients share. Engaging directly with our clients' communities, you'll be an integral support to the Social team. This role is offered on a part-time, contractual basis, with the potential for a full-time position at our agency in the future.
Community Manager Roles:
- Lead the internal community management
- Draft and coordinate responses for customer queries, complaints and communications
- Generate quarterly organic social media performance reports using internal platforms
- Keep up to date with digital and social media trends, sharing knowledge and relevant information (eg. articles and updates) with the agency/Social Team
- Market Influencer identification and roster upkeep
- Assisting in social shoots and content creation
Community Manager Requirements:
- A bachelor’s degree in PR, Communications, Marketing, or commensurate experience
- A keen eye for strong social assets and knowing what resonates with an audience
- Excellent communication skills (written + verbal) across all levels whether it is internal communication or presentation formats
- Experience working cross-functionally with external teams and stakeholders
- A desire to grow and learn with us
- Perform accurate, neat, clear and complete work
- Demonstrate a willingness and ability to work independently and in a team
- Are respectful to everybody you cross paths with
- Some experience as a Community Manager
- Experience in copywriting
3. We're on the lookout for a seasoned and driven Community Manager to become an integral part of our expanding team. As a Community Manager, you'll play a pivotal role in shaping and overseeing our community's development, engaging with our members both online and in person. In our early-stage company, your insights will also be invaluable in steering our strategic direction and fostering our growth over the long term.
Community Manager Roles:
- Learn and implement our sales process while helping the team in refining and formalize it.
- Take the lead in screening and onboarding potential Residents.
- Take the lead in communicating with Residents and coordinating with other team members to meet the requests and needs of Residents.
- Work with our Founder to Develop, Implement and Refine a B2B sales strategy and process.
- Take the lead in planning and managing events to help our Residents to bond with each other while expanding their horizons.
- Coordinate and collaborate with our marketing and digital marketing teams in building brand awareness and optimizing marketing campaigns
- Coordinate efforts to build a network of high value-add affiliations and partnerships.
- Congenial and Outgoing Individual
Community Manager Knowledge, Skills and Experience:
- Strong verbal and written communication skills
- Proactive and can-do attitude with strong follow-through skills
- Able and willing to confidently and candidly share opinions and present recommendations and ideas that align to the company's strategy and long term growth
- True desire to satisfy the needs of others in a fast-paced environment
- Strong knowledge of location, neighborhood, and local attractions, including restaurants, bars, and nightlife
- Experience in real-estate or hospitality
- 8-10 years of customer-facing role.
- University degree in Hospitality or Marketing Preferred
- Tech-savvy, with working knowledge of Microsoft Office, CRM and PMS systems, file sharing system and digital communications platforms.
- Singapore Citizen or PR
4. As the Community Manager, your role is to embody the voice of the platform. With a passion for products and subscriptions, ranging from beauty and fashion to food and personal care, you're always eager to discuss them and interact with our customers. Engaging with our online community and social media followers comes naturally to you, often sparking joy and laughter among them. Your emotional intelligence is key, enabling you to understand and connect with our audience, anticipating their needs. Your responsibilities extend to crafting a content strategy for our online forum, stimulating participation, generating content, and engaging with users directly. As the community's spokesperson, you mirror their enthusiasm, offer support through insightful answers, and engage in meaningful conversations. This involves daily oversight, including moderating discussions, responding to posts, and elevating member feedback to ensure we consistently provide an unparalleled user experience. Driven by curiosity, you're always on the quest for knowledge about products, people, or issues, prioritizing customer loyalty through transparent and straightforward communication. This role is crucial not just for nurturing the Lamwork brand but also for spearheading external communications, marking you as a key player in our brand's foundation and collaborative efforts.
Community Manager Details:
- Growing the community of customers onsite and social media
- Daily customer activity and comment moderation on Lamwork website
- Posting, drafting original content, growing followers, and engaging with the community and followers through public and private responses on Instagram and Facebook
- Manage incoming emails & responses to readers
- Manage & grow the SWAPS site, where customers create an account and swap products they don’t want and haven’t used with other customers on the site
- Tracking of helpful and insightful emails, tweets, comments, etc. from readers
- Respond to all comments on website, social & email within 24 hours
- Continued coverage over the weekend for big brand spoilers & deals
- Experience in social media marketing, public relations, and/or communications management
Community Manager Qualifications and Requirements:
- Bachelor’s or master’s degree in Marketing, Public Relations, Communications, or related field
- Highly collaborative – builds strong relationships internally and externally with a positive attitude
- Data-driven mentality to ensure optimal utilization of social media platforms, as well as campaign execution
- Ability to successfully manage multiple projects/deadlines simultaneously in a fast-paced environment
- Excellent written and verbal communication with strong attention to detail
- Excited to build a community of people around brands and subscriptions you love
- Energized by people and work well in a team
- Attention to detail is something people comment on
- No community request is too big or too small for you to handle
- Known growth only comes from embracing challenging and unpredictable days.
- Actively participate in a wide variety of strategic social media activities such as blogging, community development and management, social bookmarking, commenting, etc.
- Understand popular social networks – design, functionality, users.
- Optimistic and can help customers even when customers are frustrated.
- Solve problems openly and objectively in an unemotional manner.
5. As a Community Manager under the guidance of the senior manager, you will be an integral part of the community team. Your responsibilities will include overseeing projects, managing memberships, studio spaces, and communal facilities. The role involves a variety of administrative tasks such as responding to emails, handling phone calls, and addressing in-person inquiries. Given the diversity of the projects we undertake, we encourage our staff to pursue their own passion projects, providing an opportunity to innovate and excel in areas they are passionate about. The ideal candidate for the Community Manager position is someone who can effectively engage with the public and our members through tours and events, demonstrating efficiency and motivation. This role necessitates availability during weekends and the flexibility to work extended hours when needed to accommodate the facility's requirements.
Community Manager Functions:
- Build and maintain relationships with members
- Learn how to make almost anything
- Manage membership and studio accounts
- Maintain the organization and availability of the Labs and its tools
- Enforce policies and procedures regarding safety and training
- Manage shipping and receiving, inventory, storage, and waste stream services
- Coordinate and host community building events for members and the public
- Fabrication client management
Community Manager Qualifications and Requirements:
- 12-9 pm availability for 5 days/week including one weekend day
- Experience working at a Maker Space
- Computer literate, can adapt to new software systems quickly
- Excellent oral and written communication skills
- Ability to prioritize and manage multiple tasks
- Proven ability to stay calm in stressful situations
- Must be self-motivated, a fast learner who takes initiative
- Possess a constant desire to learn, improve, and optimize everything
- Strong sense of situational awareness
- Strong organization skills with attention to details
6. The Community Manager is expected to possess 1-3 years of relevant experience, along with a profound knowledge of various social media platforms and the most effective content for each. This role requires a creative and proactive approach to every interaction, acting as a trusted beauty advisor to our brand's supporters and influencers. At the core of our business are our consumers, and the Community Manager plays a crucial role in engaging with them daily. Their responsibilities include promoting the Lamwork brand's passion, as well as fostering and expanding our community of beauty aficionados.
Community Manager Duties and Responsibilities:
- Respond to questions, comments, and concerns across all social channels
- Partner with Customer Service team to address any consumer product and order issues
- Engage daily on UGC and influencer posts and identify surprise and delight moments
- Serve as a key pillar in Lamwork’s consumer feedback model, sharing consumer social comments internally and working collaboratively with innovation, marketing, and creativity to inform future efforts
- Work with strategy and analytics to help provide learnings and recommendations based on current trends in the community and industry
- Assist team members with brainstorming and strategy meetings to increase engagement and aid efficiencies
- Track and measure social media engagement to keep Lamwork’s social channels within the top 5 rankings against competitive set
Community Manager Skills, Abilities and Experience:
- Experience in marketing and/or consumer-facing role (beauty preferred)
- Must be willing to work during the weekends
- Knowledgeable on all social media platforms and methods of communication on these platforms
- Ability to juggle multiple conversations and solve problems efficiently and thoughtfully
- Has a “no task is too small” attitude and passion for providing consumers with mind-blowing, unique experiences
- A demonstrated passion for and deep understanding of social media platforms, creative
- best practices, and trends
- A clear, clever written communicator with a passion and knowledge for beauty: you are the first to know about new beauty launches, follow influencers for the latest looks, and can teach someone how to nail the perfect wing with fail-proof tips
7. In their pursuit of expansion, the company seeks to onboard a dedicated and technology-enthused Community Manager into their financial division. This role entails orchestrating and nurturing interactions within the organization's digital community, collaborating closely with both internal teams and external stakeholders to align with business goals.
Community Manager Responsibilities:
- Engage with community user groups and optimise the user experience
- Execute on and evolve our community strategy, value proposition and mission statement
- Platform moderation, management and analysis of usage
- Manage and resource a team of forum moderators from across the business to achieve our community goals
- Lead and plan content production including social media and blog content
- Planning and facilitation of community online events with Lamwork, partner and client experts
Community Manager Experience & Capabilities:
- Experience in online community management and content marketing
- B2B community design and management including managing user forums and emails
- Writing and maintaining blogs and newsletters for B2B audiences
- Experience with setting up and running customer support
- Online event planning and facilitation for technical and functional business audiences
- Ability to work analytically and creatively in a demanding team environment
- Ability to connect and empathise with people
- Communication skills, both oral and written
- Drive & self-motivation
- Organisation & planning