COMMUNICATIONS MANAGER SKILLS, EXPERIENCE, AND JOB REQUIREMENTS

Published: August 19, 2024 - The Communications Manager has proven experience in Marketing, PR, and Internal Communications across corporate and agency environments, with a strong understanding of business goals and a proactive approach to identifying strategic opportunities. This role requires expertise in leading multiple communications and PR projects, simplifying complex strategies into actionable plans, and making swift, accurate decisions under pressure. The manager also can manage communications for senior-level clients and adapt to changing circumstances while maintaining composure in high-stress situations.

Essential Hard and Soft Skills for a Standout Communications Manager Resume
  • Content Strategy
  • Social Media Management
  • Public Relations
  • Digital Marketing
  • Crisis Communication
  • Media Planning
  • SEO/SEM
  • Analytics and Reporting
  • Project Management
  • Budget Management
  • Leadership
  • Communication
  • Collaboration
  • Problem Solving
  • Adaptability
  • Creativity
  • Time Management
  • Critical Thinking
  • Decision Making
  • Emotional Intelligence

Summary of Communications Manager Knowledge and Qualifications on Resume

1. BA in Communications with 3 years of Experience

  • Passion for the media industry
  • Attention to detail and accountability in media planning and budget management
  • Clear and concise communication skills and problem-solving capability
  • Demonstrated a history of turning strategic insight into media outcomes
  • Proven experience in internal communications, corporate communications, marketing, or related fields.
  • Experience with internal communications and change management campaigns with demonstrable results in building engagement and driving adoption among dispersed stakeholders.
  • Creative problem-solver, sees the value in active brainstorming and collaborative innovation
  • Superior writing and editing skills, with a proven track record across a variety of audience groups and channels.
  • Avid juggler - able to shift gears and manage multiple priorities with enthusiasm and energy
  • A proactive who can fit successfully into a virtual, dispersed team and has great upward management skills.
  • Advanced skills in the latest communications technology, including photo/video editing software
  • Ability to work with web content management systems and analytics tools, and mastery of Microsoft Office applications.

2. BA in Public Relations with 5 years of Experience

  • Be highly accountable, possess a “can-do” attitude, and a strong results orientation
  • Be comfortable in a collaborative environment, flexible and open to ideas coming from all areas and levels of the organization, but also confident and decisive
  • Curious and skilled at asking probing questions
  • Appreciation of graphic design and visual storytelling as a complement to written/verbal communications
  • Highly collaborative, fully capable of functioning both independently and as part of a team
  • Impeccable attention to detail and accuracy
  • Ability to thrive in ambiguity - creating and introducing structure and process in places where it does not exist
  • Listening and observation skills are well above average. 
  • Well-developed media landscape knowledge and demonstration of applicability to existing clients
  • Understanding of media marketplace dynamics and strategic fit of mediums to solve business outcomes
  • Ability to tell a clear and compelling story through PowerPoint.

3. BA in Marketing with 7 years of Experience

  • Experience in communications, public relations, and/or journalism supporting C-Level executives
  • Communications experience preferably in the technology sector
  • Ability to work closely with and advise senior leadership/executives in an extremely fast-paced, collaborative environment
  • Creativity, an innovator, and an ability to think big
  • Excellent written and oral communication skills
  • Outstanding PowerPoint Presentation experience
  • Meticulous attention to detail, relentlessly high standards
  • Studious and a self-starter
  • Creative ability to devise communication strategies
  • Familiarity with information technology, especially digital and video means of communication
  • Ability to write key messaging or stories, products, and/or initiatives
  • Possess the confidence to deal with senior executives and explain communication techniques to them

4. BA in Media Studies with 6 years of Experience

  • Relevant experience in an internal communications role
  • Excellent writing, editing, and proofreading skills as well as the journalistic ability to source stories from employees
  • Strong speaking skills for presentations.
  • Internal communications managers need sensitivity to an organization’s goals and values and the ability to relay them to employees
  • Good interpersonal and relationship-building skills to work with communications and HR departments. 
  • An open mind, positive attitude, and the dedication to always be better
  • Demonstrated ability to suggest, lead, and see projects through to completion while managing competing priorities
  • Experience managing up to C-Suite executives and working with or within companies with complex strategic needs
  • Experience working in communications departments, agencies, government, or news media outlets.
  • Commitment to the highest ethical standards
  • Critical and strategic thinking skills to arrive at recommendations for particular inquiries or stories and fashion media statements that will advance the Firm’s narrative externally

5. BA in Public Relations with 4 years of Experience

  • Experience in television/entertainment publicity
  • Superior written and verbal communication skills
  • Experience planning and executing high-profile publicity campaigns
  • Savvy in pitching, booking, and covering national and local media interviews
  • Effective multi-tasker with the ability to juggle several series in various stages of development
  • Strategic and critical thinker who can identify controversial content and/or talent issues to elevate promptly
  • Ability and proven track record working with high-profile talent, managers, producers, and executives as well as positive media relationships
  • Ability to develop interesting and unusual creative ideas to help set the networks apart in the press
  • Solid organizational/creative skills, detail-oriented, collaborative team player
  • Proactive self-starter with the ability to think big and innovate
  • Comfort and confidence when talking with reporters, a sophisticated understanding of the rules of engagement, and the ability to cultivate strong relationships with reporters
  • Exceptional writing, research, and editing skills

6. BA in Advertising with 6 years of Experience

  • Have marketing, public relations, and/or communications experience in both English and Hebrew.
  • Proven experience in internal communications in a fast-paced work environment.
  • Bilingual and fluent in both Hebrew and English. 
  • Stellar verbal and written communication skills in both languages.
  • Passionate and proven writer
  • A proficient writer who can help shape the narrative and effectively communicate it via presentations, scripts, emails, digital media, and other communications platforms.
  • Understanding of and passion for culture and organizational effectiveness.
  • Ability to lead projects and simplify complex topics in a friendly and approachable manner for internal audiences.
  • Ability to build cross-functional relationships with other teams across the organization.
  • Experience creating and managing newsletters
  • Experience posting and formatting content using a Content Management System (CMS)
  • Excellent written and verbal communication skills

7. BA in Marketing with 8 years of Experience

  • Experience in external communications or at a public relations agency
  • Experience with media relations across technology, business, and consumer publications
  • Project management experience
  • Experience working with leaders or executives
  • Experience working with or in support of diverse communities
  • Understanding of the creator landscape
  • Experience in roles that have covered internal and external communications
  • A clear writer and editor with experience in a range of mediums (including digital) 
  • Have great attention to detail around grammar, style, and use of plain English.
  • Experience in a matrix organization/corporate B2B environment
  • Proven experience in managing online channels intranet, website etc.
  • Consulting skills and the ability to work with a variety of stakeholders

8. BA in Communications with 7 years of Experience

  • Extensive PR and communications experience in a similar role
  • Have CIPR qualification or equivalent
  • A passion for PR and keeping up to date with the latest trends
  • Extensive experience in tracking, measuring and reporting performance
  • Excellent attention to detail and copywriting skills
  • Experience in coaching senior stakeholders.
  • Be confident to make sound and timely decisions in complex environments and demonstrate.
  • Have agency or in-house communications experience
  • Have worked in a press office and understand what it takes to land a story
  • Experience in driving forward PR, social media and campaigns
  • Have worked through others to achieve campaign objectives
  • Be passionate about beer, pubs, and hospitality and have a keen interest in policy and politics

9. BA in Journalism with 5 years of Experience

  • Experience in communications operations
  • Experience posting and formatting content using a Content Management System (CMS)
  • Excellent written and verbal communication skills
  • Demonstrated management experience in broad-based and successful communication programs.
  • Communication experience in healthcare
  • Experience in a faith-based health system/organization.
  • Demonstrated attention to detail and strong executive presence.
  • Ability to manage changing priorities and multiple projects simultaneously.
  • Strong proficiency in appropriate technology tools to work in a collaborative environment, including Microsoft Teams, Word, Excel, and PowerPoint.
  • Exceptional skills with Microsoft SharePoint and other content-management systems, with the ability to quickly learn new technologies and tools.
  • Strong interpersonal, negotiation, and problem-solving skills.
  • Capable of directing and promoting teamwork in multi-disciplinary and multi-cultural team settings.

10. BA in English with 6 years of Experience

  • A seasoned, experienced professional with a full understanding of the area of specialization, resolves a wide range of issues in creative ways. 
  • Previous experience that provides the knowledge, skills, and abilities to perform the job 
  • Exceptional oral and written communication skills
  • Experience planning, developing, and executing strategic communications for business segments, functional groups, and/or companywide initiatives.
  • High energy, positive attitude, and works well through change and shifting priorities.
  • Proven ability to work effectively with senior executives and establish and maintain productive relationships with colleagues at all levels of the organization.
  • Strong planning, organizational and project management skills.
  • Ability to work independently, without task-level oversight to make good decisions and apply sound judgment.
  • Ability to work well under pressure and meet deadlines with a quality product.
  • Strong experience in presentations, live streams, newsletters, video production, and events management
  • Super organized, and detail-orientated with the skills to manage multiple projects.
  • Be a change agent - can build and effect change at the people and process levels.

11. BA in Marketing with 6 years of Experience

  • Experience working in a communications role within the public or healthcare sector.
  • Experience in using a range of channels, including intranets and social media, to deliver communication plans
  • Ability to plan and implement impactful social media and marketing campaigns
  • Excellent proven written communication skills, with significant experience in writing for a variety of audiences
  • Experience in change management techniques
  • Current knowledge of internal communications best practice
  • Proven ability to develop and manage relationships with a range of different stakeholders
  • Experience working in a politically sensitive and complex environment
  • Passionate about employee engagement and the role internal communications play
  • Experience in an internal communications role 
  • Able to demonstrate clear evidence where you have managed a comprehensive communications program to advance an organization's mission and goals.
  • Confident stakeholder management skills and ability to influence and communicate at all levels.

12. BA in Communications with 5 years of Experience

  • Experience in a strategic communications role within an integrated marketing context
  • Excellent writing skills and expertise in the areas of corporate communication, PR, and branding
  • Experience in the financial/technology industries
  • Strategic thinker who can challenge the status quo
  • Results-driven and thrives in a fast-paced, high-pressure environment
  • Highly organized, structured, and able to multitask with ease
  • Sense of ethical responsibility and trustworthiness to handle sensitive and confidential information with professionalism
  • Extensive and demonstrated experience in developing and executing strategic communications plans
  • Knowledge of trends, best practices, and the competitive landscape within the sector
  • Proven ability to advise and provide recommendations to the executive team on internal communications
  • In-depth understanding of internal communications/change communications

13. BA in Journalism with 4 years of Experience

  • Established experience in-house and/or consulting in communications, internal communications, media or PR
  • Experience in internal communications and working in an issue’s environment
  • Experience leading, coaching, and developing a high-performing team
  • Experience working across multiple levels, functions and regions
  • Able to communicate priorities clearly and concisely.
  • Ability to write, using AP style, across multiple channels
  • Self-starter, creative problem-solver with a can-do attitude.
  • Understanding customer needs, marketplace dynamics, industry trends, and the competitive landscape.
  • Able to quickly grasp new ideas and ability to work on numerous projects.
  • Ability to communicate in English, both orally and in writing.

14. BA in Public Relations with 5 years of Experience

  • Experience working in Marketing, PR, and/or Internal Communications, either in a corporate or agency environment.
  • Ability to understand Shields' business goals and proactively identify opportunities to meet them.
  • Clear thinking, creative communication, and problem-solving skills
  • Demonstrated success leading multiple projects/initiatives within communications/PR function.
  • Able to simplify strategy into specific actions with clear accountability
  • Able to make decisions with speed and accuracy based on the best available information
  • Knowledge and experience in the Healthcare Industry, Pharmaceutical industry experience 
  • Demonstrated success supporting and managing communications for senior-level business clients.
  • Being open to change in response to new information, feedback, different or unexpected circumstances, and/or to work in ambiguous situations
  • Able to deal calmly and effectively with high-stress situations, including continuing to persevere and remaining calm in challenging or frustrating circumstances.
  • Bias toward action, with an entrepreneurial spirit.
  • Experience in communications operations
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