BUSINESS DEVELOPMENT ASSOCIATE JOB DESCRIPTION

A practical reference for job seekers, these Business Development Associate descriptions span fintech, energy, and pharmaceuticals, covering prospecting, proposals, and CRM management expectations.

Business Development Associate Job Description Template

1. About the Role

A Business Development Associate finds and qualifies revenue opportunities before a senior seller closes them. In B2B technology and SaaS markets, this means converting cold outbound sequences and inbound marketing leads into a pipeline that account executives can advance, working within assigned territories or named-account lists. The role sits at the earliest stage of the revenue funnel, where the quality of prospect qualification directly shapes downstream close rates and quota attainment. Tight CRM discipline, rapid product fluency across changing feature sets, and the ability to engage director- and VP-level buyers in credible first conversations are what separate effective contributors from those who simply generate noise.

2. Position Summary

As the Business Development Associate, you own top-of-funnel pipeline generation for an assigned territory or solution set, translating outbound prospecting, inbound lead follow-up, and campaign-driven outreach into qualified opportunities that feed the commercial team's revenue targets. You operate within a sales or go-to-market organization, collaborating daily with account executives, marketing, and product teams while reporting to a sales manager or head of business development.

3. Why Join Us

Career Impact: Consistent quota attainment and CRM hygiene in a B2B SaaS or technology environment build a measurable track record that is the standard entry credential for an Account Executive promotion.

Business Impact: Qualified pipeline volume you generate directly determines how many deals the commercial team has the opportunity to close each quarter, making your output one of the clearest leading indicators of company revenue.

Growth Opportunity: Repeated exposure to territory planning, competitive objection handling, and enterprise buyer personas accelerates progression toward a full-cycle Account Executive or sales management role within two to three years.

4. Key Responsibilities

  • Prospect new accounts across an assigned territory through outbound calls and email sequences targeting director-level and above stakeholders.
  • Qualify inbound marketing leads against defined ICP criteria to determine fit before routing to account executives.
  • Build and maintain an accurate pipeline of active opportunities within the CRM, logging all activities, notes, and next steps in real time.
  • Partner with marketing to execute account-based campaigns targeting priority verticals, ensuring outreach aligns with live promotional and event calendars.
  • Deliver compelling product value proposition messaging to prospects via phone, email, and video, tailored to their stated business requirements.
  • Coordinate prospect handoffs to account executives, including documented qualification summaries, to ensure seamless deal progression.
  • Track weekly and monthly pipeline metrics and contribute activity data to team sales forecasts.
  • Research target accounts and contact hierarchies to identify additional stakeholders and expand engagement within key accounts.

5. Required Qualifications

  • Bachelor's degree in Business, Marketing, or a related field, or equivalent work experience.
  • 1 or more years of outbound sales, business development, or lead generation experience, with demonstrated ability to meet or exceed activity and pipeline targets.
  • Ability to clearly articulate complex product value propositions to non-technical and technical buyers across multiple communication channels.
  • Proven skills in cold calling, email prospecting, and social selling, including identifying and engaging decision-makers who have changed companies or roles.
  • Strong written and verbal communication skills, with the ability to produce professional correspondence and deliver concise verbal presentations.
  • Solid analytical ability to assess prospect fit, identify revenue potential within an account, and prioritize territory coverage.
  • Effective time management and organizational skills, with the ability to manage a high volume of concurrent outreach sequences without losing follow-up discipline.
  • Familiarity with CRM platforms for pipeline tracking, activity logging, and forecasting support.

6. Preferred Qualifications

  • Prior experience in a B2B SaaS, fintech, or technology company, with exposure to subscription or recurring revenue sales models.
  • Demonstrated experience using LinkedIn Sales Navigator or comparable tools to map account hierarchies and source verified contact data.
  • Exposure to account-based marketing motions or territory planning in collaboration with a marketing or demand generation team.
  • Understanding of channel or partnership sales models, including experience coordinating with resellers, system integrators, or strategic alliance partners.

7. Success Metrics & Environment

  • Qualified opportunities created per month, measuring how effectively outbound and inbound activity converts to pipeline.
  • Outbound activity volume (calls and emails per week), reflecting consistent prospecting discipline against territory coverage goals.
  • Lead-to-opportunity conversion rate, tracking how precisely prospects are qualified before handoff to account executives.
  • Pipeline coverage ratio against quota, indicating whether enough top-of-funnel volume exists to support downstream close targets.
  • Average response time on inbound leads, measuring how quickly marketing-generated interest is engaged and advanced.
  • Typical tools: CRM platforms (commonly Salesforce or HubSpot); sales engagement platforms (commonly Outreach or SalesLoft).

8. Compensation & Benefits (US Market Benchmark)

  • Base Salary Range: $45,000 to $65,000 annually, depending on experience and market
  • Bonus: Variable commission or OTE bonus ranging from $10,000 to $20,000 annually
  • Equity: Stock options occasionally offered at growth-stage or venture-backed technology companies
  • Health Benefits: Medical, dental, and vision coverage; employer contribution varies by company
  • PTO: 15 to 20 days annually, plus standard public holidays
  • Common Perks: Home office stipend, phone and internet reimbursement, sales training programs


Figures are estimates based on general US market benchmarks and may be outdated. Adjust based on location, company size, and seniority level.

9. EEO & Legal

Successful completion of a background check is a condition of employment. All qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected under applicable federal, state, or local law. Candidates requiring reasonable accommodations during any stage of the application or employment process may request them at any time. Applicants must be authorized to work in the United States.

Business Development Associate Job Description Examples

1. Business Development Associate (Commercial Insurance Underwriting)

The Business Development Associate owns the end-to-end processing of insurance transactions, from preparing premium quotations and binders to administering license renewals and coordinating agency relationships, within a commercial underwriting environment. Reporting to underwriting leadership and collaborating with agents, clients, and rating bureaus, this role delivers accurate, compliant policy issuance and actionable production analysis that supports the territory's overall agency plan.


Key Responsibilities

  • Prepare premium quotations, cover letters, binders, and policies using corporate underwriting guidelines.
  • Process and distribute policies, endorsements, policy documents, and cancellations.
  • Review and confirm that all supporting documentation has been received for underwriter consideration.
  • Assist in determining underwriting eligibility for prospective policyholders and developing appropriate pricing for new business, renewals, and endorsements.
  • Administer license renewals, obtain surplus lines and non-resident licenses, and develop related processes.
  • Handle customer billing inquiries and assist with timely reconciliation of billing discrepancies.
  • Respond to communications from underwriters, agents, clients, and rating bureaus.
  • Coordinate with agents on missing documentation and support agency relationships.
  • Explain and emphasize the benefits of commercial insurance products and services to customers.
  • Analyze accounts to determine exposure and proper pricing, and review loss trends to develop corrective action plans.
  • Assist with analyzing production and loss information, agency performance, and developing corrective action plans as needed.
  • Research and coordinate responses to agents, policyholders, and regulatory entities.
  • Train agency employees on the use of company-specific automation systems.
  • Prepare periodic reports and provide input for agency advisory council meetings.


Required Qualifications

  • Experience initiating insurance transactions in compliance with all policies, procedures, and legal and ethical guidelines.
  • Experience supporting agency relationships and making sound underwriting decisions.
  • Experience applying creative and persuasive techniques to maintain existing business.
  • Knowledge of state-specific underwriting, audit rules, and procedures.
  • Knowledge of the claims process as it relates to the underwriting process.
  • Knowledge of commercial insurance and the independent agency system.
  • Knowledge of rates, rules, and forms applicable to surplus insurance.
  • Proficiency in computers and standard office software.
  • Strong interpersonal skills with the ability to create and maintain mutually beneficial relationships.
  • Strong analytical and problem-solving skills, with the ability to make independent decisions and build consensus.
  • Strong written and verbal communication skills, with the ability to present information clearly and respond to questions appropriately.
  • Ability to prioritize workflow and operate in a fast-paced environment while maintaining attention to detail.
  • Ability to understand and implement audit procedures and processes for agencies.

2. Business Development Associate (Inside Sales)

Embedded within the sales organization, the Business Development Associate sources and qualifies new opportunities through inbound lead follow-up, outbound cold calls, and social media prospecting to build and maintain a pipeline of new business. Working closely with partners and account teams, this role advances revenue growth by converting qualified leads, maintaining prospect databases in Salesforce, and delivering consistent performance against weekly, monthly, and quarterly sales metrics.


Core Functions

  • Source new sales opportunities through inbound lead follow-up and outbound cold calls and emails.
  • Plan and prioritize sales activities, including proactive prospecting, qualifying marketing leads, and social media selling.
  • Funnel qualified opportunities to the appropriate partners for further development and closure.
  • Maintain and expand a database of prospects within an assigned territory.
  • Track weekly, monthly, and quarterly performance and sales metrics.
  • Negotiate, liaise, and communicate both internally and externally to facilitate the sales process.
  • Use analytical and selling skills to understand the customer and their business requirements.
  • Create and manage a sales pipeline of new business using Salesforce.
  • Maintain and develop existing and potential customers through personalized value propositions and ethical sales methods.


Qualifications & Experience

  • Bachelor's degree or equivalent.
  • 2–3 years of inside sales experience with a proven track record.
  • Experience supporting sales of premium services and solutions to convert prospects and achieve sales quotas.
  • Strong computer skills, including Microsoft Office Suite.
  • Skilled at using LinkedIn and other platforms to locate and connect with client executives.
  • Strong knowledge of sales principles, methods, practices, and techniques.
  • Strong problem identification and objection resolution skills.
  • Ability to multi-task, prioritize, and manage time effectively.
  • Strong researching capabilities in finding and connecting with migrating executives.
  • Exceptional verbal communication, presentation, and listening skills.
  • Self-motivated, with high energy, integrity, and a strong work ethic.
  • Ability to work both individually and as part of a team.

3. Business Development Associate (Fintech & Payments)

Reporting to the business development leadership at FasterPay, the Business Development Associate shapes the company's merchant growth strategy by executing outbound sales, managing the full pipeline from lead generation through merchant onboarding, and proposing high-value solutions using a consultative sales approach. Partnering with marketing, product, and operations teams, this role expands FasterPay's reach across multiple verticals in a high-growth payments environment and directly enables the company's revenue targets.


Primary Duties

  • Identify high-potential businesses, verticals, and markets and execute outbound sales strategies to onboard new clients.
  • Own and manage the sales pipeline from lead generation and pitching through negotiations and handover to the account management team.
  • Research customer pain points, understand their needs, and propose high-value solutions in a consultative sales style.
  • Ensure the timely and successful integration of merchants and provide sales support according to their needs.
  • Work closely with marketing, product, and other teams to develop and execute sales and marketing activities.
  • Represent the company at conferences, client meetings, and industry-related events.
  • Learn about the industry and how the company provides competitive solutions to potential customers.


Skills & Qualifications

  • Bachelor's degree or equivalent.
  • 1–3 years of business-to-business sales experience.
  • Sales experience in SaaS, fintech, payments, or digital services is a plus.
  • Strong presentation and communication skills across multiple mediums.
  • Excellent intercultural competencies and experience working with a diverse team.
  • Strong interest in technology and the digital space.
  • Ability to understand and articulate technical concepts and translate them into terms relevant to clients.
  • Strong sense of work ethic and business etiquette.
  • Self-starter who can operate in a dynamic and fast-paced environment.
  • Ambitious and highly driven, with a passion for technology, innovation, and entrepreneurship.

4. Business Development Associate (Cloud & Technology Sales)

Sitting at the intersection of technology sales and cloud solutions, the Business Development Associate at AISPL drives lead generation through tele-prospecting, manages inbound and outbound leads within a CRM, and articulates compelling value propositions around cloud infrastructure and internet architectures. Operating across sales, partner, and engineering teams, this role builds long-term strategic relationships with key accounts and directly influences market share growth within assigned territories and industry verticals.


Duties

  • Ensure all data is captured, tracked, and that qualified leads are entered into the CRM leads management system.
  • Deliver information on programs, promotions, and products via phone, email, and fax.
  • Develop and execute against a comprehensive account and territory plan.
  • Create and articulate compelling value propositions around cloud services.
  • Influence market share in a defined territory or industry vertical.
  • Maintain an accurate forecast and various business reports.
  • Work with partners to extend reach and drive adoption.
  • Possess the technical ability to explain cloud computing, infrastructure solutions, and internet architectures.
  • Develop case studies and long-term strategic relationships with key accounts.
  • Provide feedback and suggestions for program improvement on a weekly basis.


Education & Experience

  • Bachelor's degree required; master's or MBA a plus.
  • 3–6 years of technology-related sales, marketing, or business development experience.
  • Technical background in engineering, computer science, or MIS, or equivalent work experience.
  • Extensive experience managing a results-driven team.
  • Sales experience with virtualization and infrastructure solutions is a bonus.
  • Cloud experience preferred.
  • Extensive customer and contact network.
  • Strong verbal and written communication skills.

5. Business Development Associate (B2B Sales & Client Relations)

A key member of the senior management-aligned sales team, the Business Development Associate leads the design and execution of strategic sales plans to locate, develop, and close new business relationships while meeting established revenue objectives. Collaborating across internal resources and community networks, this role builds market position and long-term client relationships that sustain the company's growth trajectory.


Accountabilities

  • Develop and implement an effective strategic plan to meet or exceed established sales objectives.
  • Build market position by locating, developing, defining, and closing business relationships.
  • Identify new business ideas by researching industry events, publications, and announcements to identify new markets and customer needs.
  • Generate new leads by performing prospecting and screening activities to identify qualified prospects.
  • Make formal sales presentations and follow-up calls to prospective and existing accounts.
  • Establish and maintain good public relations and networking within the community to develop new business.
  • Collaborate with internal resources to develop comprehensive sales presentation materials tailored to respective accounts.
  • Interface with management to establish pricing for contracts consistent with financial objectives.
  • Conduct lead and post-sale follow-up.


Position Requirements

  • Bachelor's degree in business administration or a related field.
  • 3–5 years of sales experience with demonstrated and proven sales results.
  • Proficient in Microsoft Office Suite, including Word, PowerPoint, Outlook, and Excel.
  • Excellent verbal and written communication skills and strong presentation skills.
  • Self-motivated, self-directed, and knowledgeable of the market.
  • Strong time management, planning, and professionalism skills.
  • Ability to represent the company in conferences and business meetings.
  • Ability to build long-term relationships with new and existing customers.

6. Business Development Associate (Startup Partnerships)

Serving as the primary point of contact with key national and local partners, the Business Development Associate at Vouch builds and sustains relationships across the startup landscape through onboarding, in-depth partnership analysis, and representation at industry events. The business development team relies on this work to expand Vouch's partner network across new markets and sectors and strengthen the company's standing in high-growth startup communities.


Operational Focus

  • Serve as point of contact with key national and local partners across multiple regions.
  • Orchestrate onboarding and continuous improvement of individual partnerships with internal and external colleagues.
  • Develop in-depth analysis of partnership opportunities in new markets and sectors.
  • Represent the company at key industry events locally and nationally.
  • Create memorable experiences that represent the brand with partners.


Background & Experience

  • Bachelor's degree in marketing, business, or a related field.
  • 2+ years of experience in venture capital, consulting, banking, marketing, or partnerships roles.
  • Background in managing deep relationships across multiple stakeholders.
  • Exposure to and passion for early-stage startups and high-growth environments.
  • Strong communication and organizational skills.
  • Ability to deal well with ambiguity and maintain composure in complex situations.
  • Background in insurance or other regulated categories is an asset.
  • Existing relationships with potential partners or customers in key markets are an asset.

7. Business Development Associate (Outbound Sales & Lead Generation)

As the Business Development Associate, this role acquires new customers from an assigned geography through outbound phone and email sales, social media lead generation, and seamless handoffs to account managers, all within a defined prospect list. The sales and marketing teams rely on this work to maintain current product knowledge, surface growth opportunities, and keep the revenue pipeline active and advancing.


What You'll Do

  • Acquire new customers from an assigned geography and a determined list of prospects.
  • Sell products and services to current and future customers over the phone and by email.
  • Utilize social media platforms to obtain leads.
  • Ensure a seamless transition of customer onboarding with sales account managers.
  • Remain current and knowledgeable on all products and services.
  • Provide feedback and refer opportunities for growth in products and services to other sales resources as appropriate.
  • Provide support to the sales and marketing teams and initiatives.


Experience & Qualifications

  • Degree or diploma in a related field, or a proven track record of meeting and exceeding sales targets.
  • Skilled in cold calling, email campaigning, and generating sales leads.
  • Ability to recognize the needs of prospective clients and develop solutions-oriented approaches.
  • Strong written and verbal communication skills.
  • Driven self-starter who can work both independently and with a team.
  • Ambitious, driven, and passionate about sales.

8. Business Development Associate (Food & Beverage Sales)

The Business Development Associate delivers new client acquisition and market expansion by identifying sales leads, researching organisations and individuals to find new markets and purchasing decision-makers, and developing quotes and proposals to drive revenue growth. Success in the position means maintaining strong relationships with existing customers and training team members while representing the company at conferences and industry events within the food and beverage sector.


Day-to-Day Responsibilities

  • Identify new sales leads and pitch products and services to prospective clients.
  • Research organisations and individuals online to identify new leads, potential new markets, and purchasing decision-makers.
  • Contact potential clients via email or phone to establish rapport and set up meetings.
  • Contact existing clients to inform them about new developments in products and services.
  • Plan and oversee new marketing initiatives and attend conferences, meetings, and industry events.
  • Develop quotes, proposals, and sales goals for the team, and negotiate by phone, email, and in person.
  • Train personnel and help team members develop their skills.
  • Maintain fruitful relationships with existing customers.


Requirements

  • 0–2 years of experience.
  • Experience in the food and beverage industry is preferred.
  • Experience working with company administration contacts is an added advantage.
  • Proven record of onboarding companies if experienced.
  • Proficiency in Microsoft Word, PowerPoint, and related software.

9. Business Development Associate (Project & Client Coordination)

The Business Development Associate produces reports, organises meetings, and supports project planning activities that keep business development initiatives on track and aligned with management direction. Working with clients, contractors, and internal team members, this role coordinates data gathering and project documentation to enable the business development team to maximize company profits and pursue new opportunities effectively.


Role Responsibilities

  • Generate leads and organize meetings or itinerary schedules as needed.
  • Communicate project progress and related issues to clients, contractors, and internal team members.
  • Organize reports and data gathering activities.
  • Create reports and updates for management and the business development team regarding existing and ongoing projects.
  • Support the immediate head in preparing presentations, developing project proposals, project planning, documentation, and project start-up.


Professional Experience

  • Bachelor's degree in business administration or any business-related course.
  • Strong written and oral communication skills.
  • Strong interpersonal skills, with resourcefulness and self-reliance.
  • Ability to effectively prioritize and execute tasks in a high-pressure environment.
  • Dependable, positive, and detail-oriented with excellent follow-through skills.

10. Business Development Associate (E-Commerce & Marketplace)

Embedded within an e-commerce marketplace platform, the Business Development Associate develops the B2C seller base across assigned categories by prospecting leads, engaging key decision-makers, and managing the full sales cycle through to seller go-live. Working closely with platform and commercial teams, this role drives marketplace growth by identifying key business partners and maintaining a disciplined, KPI-driven approach to prospecting and closing.


Job Functions

  • Ensure B2C seller base development across assigned categories.
  • Prospect leads and identify key business partners for the platform.
  • Establish contact and conduct sales meetings with key decision-makers to convince them to join the marketplace.
  • Conduct necessary follow-up to ensure the sales process is complete until the seller is live.
  • Manage prospecting activities, including pitching, overcoming objections, and closing.


Knowledge, Skills & Abilities

  • University bachelor's degree or equivalent work experience.
  • 2+ years of sales experience, preferably in e-commerce.
  • Logical thinking and strong problem-solving skills.
  • KPI-driven attitude and eagerness to adapt to a dynamic sales environment.
  • Excellent written, verbal, and non-verbal communication skills.

11. Business Development Associate (B2B SaaS & Financial Services)

Reporting to the commercial team, the Business Development Associate refines and grows the sales pipeline by creating campaigns, qualifying inbound leads, and driving traffic to online and offline events for target accounts within key industries. Partnering with marketing and commercial colleagues, this role advances revenue by accurately capturing prospect data in a CRM, communicating product value to drive engagement, and converting early-stage opportunities within B2B SaaS and financial services markets.


Scope of Work

  • Create new sales opportunities and build pipeline through email and LinkedIn campaigns, event follow-up, and account mapping.
  • Qualify incoming leads and collaborate with the commercial team to develop leads into opportunities.
  • Drive traffic to online and offline events, including tradeshows, webinars, and seminars.
  • Create campaigns in collaboration with marketing for target accounts within key industries to arrange meetings, consultations, and demonstrations.
  • Communicate with prospects about terminology, features, and the value of the product to drive engagement.
  • Determine customer requirements accurately and articulate how the solution addresses their problems.
  • Maintain accurate lead and account information and document sales activities within the CRM.
  • Develop and enrich the database of contacts within the CRM and identify key contacts to target in collaboration with the commercial team.


Technical Qualifications

  • 1+ years of experience in sales, business development, or a lead generation role, preferably in B2B SaaS or financial services.
  • Knowledge of CRM software, preferably HubSpot.
  • Exceptional communication skills via phone and email.
  • Strong problem-solving and decision-making skills with early experience identifying opportunities.
  • Pragmatic, strategic, and results-driven, with strong people skills and an entrepreneurial, collaborative attitude.
  • Confident, professional, articulate, and skilled at purpose-driven storytelling with a sharp focus on customer needs.

12. Business Development Associate (Oil & Gas Pipeline)

A key member of PureHM's business development team, the Business Development Associate advances pipeline integrity and assessment solution sales in the western US by building deep product knowledge and supporting client presentations, project estimates, and proposals for oil and gas accounts. Collaborating across engineers, planners, scientists, and key account managers, this role generates and develops client opportunities that strengthen PureHM's market presence in the oil and gas pipeline sector.


Strategic Responsibilities

  • Build extensive product knowledge from both a technical and client benefit perspective.
  • Prepare and facilitate client presentations in support of business development managers and key account managers.
  • Prepare and facilitate project estimates in support of business development managers.
  • Assist with strategies and proposals for pipeline assessment projects.
  • Work interactively with engineers, planners, and scientists in support of proposal development.
  • Work directly with clients to understand and meet their expectations and generate opportunities.
  • Assist with pricing strategies and overall proposal preparation for key account managers.


Minimum Qualifications

  • High school diploma or GED required; bachelor's degree is a plus.
  • 2 years of business development or sales experience.
  • Technical sales or consulting experience in the oil and gas pipeline market is a plus.
  • Knowledge and experience with Microsoft Office.
  • Experience working directly with internal and external stakeholders.
  • Excellent verbal, written, and interpersonal communication skills.
  • Self-motivated, ambitious, honest, ethical, and confident.
  • Energetic and driven, with the ability to build trusted partner relationships with clients.
  • Exceptional organisational skills and ability to follow up on a large volume of client requests.

13. Business Development Associate (Field Sales & Territory Management)

Sitting at the intersection of field sales and territory management, the Business Development Associate oversees the end-to-end client relationship within an assigned geography, from cold calling and account development to daily route planning, inventory management, and CRM logging, within a regulated, fast-moving consumer goods environment. Operating across sales, marketing, and logistics functions, this role builds long-term value-oriented client relationships that sustainably grow the business and expand product brand presence.


Performance Expectations

  • Sell to prospects and clients using field sales experience to secure new business and develop value-oriented relationships.
  • Represent and help build product brands in a socially responsible manner within a regulated industry.
  • Connect and follow up with existing clients to build long-term relationships and sustainably grow the business.
  • Help clients overcome challenges through merchandising, product replenishment, and ensuring a positive client experience.
  • Coordinate daily route planning, inventory management, and replenishment, as well as administrative and reporting tasks.
  • Visit the required number of locations daily and log activities, follow-ups, and opportunities in the CRM system in real time.
  • Analyze and utilize sales and market information in fact-based selling with clients.
  • Train clients to order online to create efficiencies.


Qualifications & Experience

  • Post-secondary education in a business-related field.
  • 2–3 years of field and territory management experience, including account development and cold calling.
  • Experience selling in a highly regulated environment and in a fast-moving consumer goods market.
  • Experience in a competitive product category or market.
  • Understanding of the selling process end-to-end with demonstrable selling skills.
  • Proficiency in English and French, written and spoken.
  • Comfortable using web platforms, applications, and CRM systems.
  • Valid driver's licence and access to own vehicle.
  • Disciplined time management with the ability to plan and structure time according to priorities.

14. Business Development Associate (AWS Startup Ecosystem)

Sustained growth of AWS's startup customer base depends on the Business Development Associate, who advances relationships with seed investors and portfolio companies by analyzing investor portfolios, guiding resource deployment, and driving day-to-day commercial interactions. Based within the business development organization and working cross-functionally with sales, program management, and marketing teams, this role delivers the strategic intelligence and relationship stewardship that accelerates long-term AWS adoption among high-growth startups.


Leadership Responsibilities

  • Analyze investor portfolios to identify business opportunities.
  • Assess investor performance to guide resource deployment into these groups.
  • Create, maintain, and deliver analysis and reports on the startup ecosystem.
  • Support business development managers in their efforts managing seed investors and their portfolio companies.
  • Work with select investors to ensure their portfolio companies are satisfied long-term customers.
  • Work with the sales team to drive day-to-day interactions with portfolio companies to build long-term opportunities.
  • Work with business development, program management, and marketing teams on strategic initiatives relating to the startup community.
  • Maintain and actively utilize Salesforce and other internal systems.


Education & Experience

  • MBA or graduate degree preferred.
  • 5+ years of relevant experience in management consulting, investment banking, principal investing, or corporate finance.
  • Experience as a startup founder, early operator, or investor.
  • Relevant technical knowledge, including database systems, distributed computing concepts, and cloud computing fundamentals, with the ability to differentiate between varied cloud services.
  • Exceptional interpersonal and communication skills, both written and verbal.
  • Ability to multitask and manage a high volume of engagements and projects with strong attention to detail.
  • Ability to work with a variety of organisations, management levels, cultures, and personalities.
  • Self-directed, adaptable, decisive, and professional, with the ability to learn quickly and take initiative.
  • Passion for startups and a strong understanding of startup ecosystems and communities.

15. Business Development Associate (Direct Sales & Client Acquisition)

As the Business Development Associate, this role develops a strong pipeline of prospective clients by scheduling and delivering in-person meetings, product demonstrations, and tailored presentations, then negotiating and closing contracts to meet and exceed sales quotas. The sales team relies on this work to generate referrals, sustain ongoing customer relationships, and drive consistent revenue growth.


Strategic Initiatives

  • Sell to prospects and clients using field sales experience to secure new business and develop value-oriented relationships.
  • Qualify and convert sales leads to meet and exceed sales targets.
  • Schedule and attend in-person meetings and presentations with prospects.
  • Create, plan, and deliver presentations and product demonstrations to potential customers.
  • Develop and negotiate contracts, coordinating requirements with the client and other team members.
  • Track all sales activities in the CRM system.
  • Follow up with new and existing customers to ensure satisfaction and obtain referrals.
  • Develop strong, ongoing relationships with prospects and customers.


Required Qualifications

  • 2+ years of sales or business development experience with a proven track record of meeting and exceeding sales quotas.
  • Proficiency in Microsoft Office software and knowledge of CRM systems.
  • Superb verbal, written, and interpersonal communication skills.
  • Exceptional presentation skills with the ability to articulate compelling value propositions.
  • Ability to operate in a fast-paced environment.
  • Flexibility in working hours to accommodate client availability.
  • Valid driver's licence required.

16. Business Development Associate (Pharmaceutical Market Research)

Business Development Associate produces market analysis, primary and secondary research across the pharmaceutical supply chain, and synthesizes briefs to deliver high-caliber insights into product pipeline potential for a Virginia pharmaceutical company. The work directly supports business development efforts by equipping the team with content, competitive intelligence on key opinion leaders and channel partners, and data-driven findings that inform pipeline evaluation and deal-making strategy.


Ownership Areas

  • Perform market analysis of products and trends.
  • Explore key product categories related to the pipeline.
  • Conduct primary market research with industry participants across the supply chain, including key opinion leaders, channel partners, associations, and other key contacts.
  • Conduct secondary research where appropriate.
  • Prepare and present briefs of research data and findings.
  • Support business development efforts through content development and other marketing activities.


Skills & Qualifications

  • Bachelor's degree in business, finance, or a science-related field.
  • 1+ year of business analysis experience.
  • Experience in biology or pharmaceutical business development.
  • Strong analytical and research skills.
  • Proficiency in Microsoft Office Suite, including Excel and Outlook.
  • Excellent written and verbal communication skills.
  • Strong interpersonal skills.
  • Strong attention to detail and highly organised work approach.

17. Business Development Associate (Outbound Sales & Pipeline Management)

The Business Development Associate executes outbound calling, email campaigns, and web conferencing presentations to build and manage a sales pipeline of new business within an assigned territory. Reporting to commercial leadership and sourcing contacts for key players across target regions, this role sustains consistent pipeline velocity and delivers on revenue targets through disciplined prospecting and timely follow-up.


Executive Functions

  • Develop new business and add it to the company pipeline.
  • Research assigned territory to select targets.
  • Develop, implement, and follow up on marketing campaigns.
  • Conduct outbound sales calling and emailing and handle inbound sales follow-up.
  • Present the product to leads via web conferencing platforms.
  • Source contacts for key players within the target region.
  • Manage the sales pipeline.


Qualifications & Experience

  • Bachelor's degree in an appropriate field of study or equivalent work experience.
  • Experience in cold calling and giving presentations preferred.
  • Knowledge of Salesforce and web conferencing tools such as Webex or Join.me.
  • Proficiency in Microsoft Office.
  • Excellent verbal and written communication skills.
  • Strong time management skills and attention to detail.
  • Ability to work independently and collaborate in a team setting.

18. Business Development Associate (Luxury London Real Estate)

Embedded within the homeowner acquisition team, the Business Development Associate coordinates the scheduling and execution of targeted meetings, networking events, and panel appearances designed to forge relationships with high-end real estate networks and high-net-worth homeowners in prime London neighbourhoods. Working closely with home inspection, styling, and homeowner relationship teams, this role grows the portfolio of premium high-ADR properties and directly expands the company's presence among affluent communities and luxury real estate networks.


Key Deliverables

  • Drive home growth by forging close relationships with local high-end real estate networks, as well as affluent communities of homeowners and individual homeowners.
  • Schedule and conduct homeowner and developer meetings and networking events to hit monthly qualified leads targets.
  • Speak on stage and take part in panel discussions to promote the brand at homeowner events.
  • Manage time and budget to acquire new homes with a positive return on investment.
  • Understand and complement the existing homeowner acquisition team's activities while undertaking distinct business development activity to generate qualified homeowner leads with no overlap in target audiences.
  • Work closely with home inspection, styling, and homeowner relationship teams.


Experience & Qualifications

  • 2+ years of business development experience within prime real estate, private rentals, or luxury and lifestyle brands.
  • Experience using lead funnel reporting and data insights to track the impact of business development activities.
  • Experience with monthly and quarterly progress reporting.
  • Preferred background in networking within estate agent communities or high-net-worth circles.
  • Excellent written communication and interpersonal salesmanship skills.
  • Strong commercial drive and determination, with the ability to set and achieve goals.
  • Understanding of high-end brands, how they communicate, and their attention to detail.
  • Self-starter who is independent, self-motivated, action-oriented, and able to move quickly without sacrificing focus.
  • Personable, empathetic, and confident in engaging with high-net-worth individuals.
  • Intellectually curious with broad interests and the ability to hold conversations on diverse topics.

19. Business Development Associate (EV Charging & Renewable Energy)

Reporting to the Origination team lead, the Business Development Associate guides C&I customers through the full EV charging sales process, from cold calling and pipeline development to client presentations on the value of onsite solar and storage, across Southern California. Partnering with cross-functional teams in marketing, engineering, technologies, and asset management, this role helps PowerFlex meet and exceed revenue targets in the growing renewable energy market.


Areas of Ownership

  • Assist the team in uncovering new accounts and turnkey opportunities through cold calling, email campaigns, networking, and preparing for trade shows and conferences.
  • Identify new sales verticals, strategies, and lead sources to grow a pipeline with repeat customers.
  • Support the development of new and existing relationships with corporate executives, energy managers, facility managers, and property owners.
  • Help build the foundation for client success by ensuring high-touch client servicing and problem-solving.
  • Support the team in preparing compelling material for virtual and in-person client presentations.
  • Guide customers on the value of adding onsite solar and storage.
  • Help build and manage a pipeline of nurture and working opportunities to meet and exceed revenue targets.
  • Collaborate with internal teams to assist in the development of incentive response campaigns.
  • Work closely with cross-functional teams in marketing, technologies, engineering, execution, and asset management.
  • Track market changes, technology developments, incentive programs, and general industry trends.
  • Continuously develop a strong technical baseline through training and development milestones.


Education & Experience

  • Bachelor's degree or equivalent work experience.
  • At least 3 years of sales experience in the renewable energy or energy services industries.
  • Experience with outbound origination through calls and emails.
  • Exposure to managing or helping manage a pipeline of actionable sales opportunities and supporting successful RFP and RFI responses.
  • Experience with sales quota attainment.
  • Proficiency in Salesforce and Microsoft products, as well as web-based tools for daily job requirements.
  • Proven success with cross-departmental collaboration.
  • Ability to set priorities and respond to changing demands and markets.
  • Ability to communicate with various stakeholders, including C-suite executives, landlords, property managers, and facility managers.
  • Highly organised, autonomous, and able to travel up to 40% of the time regionally.

20. Business Development Associate (Pipeline Analysis & Strategic Acquisitions)

Sitting at the intersection of strategic pipeline management and financial analysis, the Business Development Associate coordinates the development of qualitative and quantitative business cases, including revenue potential, conversion probability, costs, and risks, and maintains standardized business profiles for strategic acquisition and joint venture candidates. Operating across sales, marketing, category management, and finance teams, this role strengthens the organisation's pipeline of new customer opportunities and supports leadership in evaluating high-value strategic transactions.


Job Functions

  • Coordinate with sales, marketing, and category management to identify customer lead opportunities and develop those leads into potential opportunities.
  • Provide qualitative and quantitative business development pipeline analysis and ongoing status updates to management.
  • Develop and utilise qualitative and quantitative tools to build tactical and strategic customer business cases, including revenue potential, probability for conversion, costs, risks, and benefits.
  • Facilitate and maintain relationships with business unit sales, marketing, and category management teams to ensure ongoing cultivation of a robust pipeline of opportunities.
  • Create and distribute monthly reports summarising business development and integration activities.
  • Enhance and maintain a standardised approach for collecting information on business profiles, including financial background, for presenting strategic acquisitions and joint venture candidates to management.


Background & Experience

  • High school diploma or equivalent required.
  • Bachelor's degree in a related field preferred.
  • 2–3 years of experience in financial services or business development.
  • 2–3 years of experience with Microsoft Office and proficiency in basic computer skills.
  • Strong analytical skills in finance and accounting, including proficiency in analysing financial statements and completing financial models.
  • Ability to lead the implementation of small to medium-scale projects and facilitate meetings while developing detail-oriented deliverables.
  • Ability to concurrently manage complex and parallel projects involving multiple stakeholders.
  • Ability to identify, clarify, and define problems and possible solutions independently.
  • Ability to work independently under general supervision while establishing priorities and exercising sound judgment within the scope of assigned authority.
  • Extensive organisational skills with the ability to prioritise in a fast-paced environment.
  • Strong interpersonal and communication skills, written and verbal, with the ability to interact with all levels of personnel.

21. Business Development Associate (Sales & Marketing Support)

A key member of the sales and business development team at CGI, the Business Development Associate elevates market presence by conducting client research, managing CRM data, preparing detailed pipeline reports, and supporting go-to-market planning and trade show attendance. Collaborating across sales staff, directors, and technical members, this role creates the analytical and operational foundation that opens new business opportunities and expands market territory.


Delivery Expectations

  • Conduct market research and identify potential clients.
  • Create and maintain client information in the CRM database.
  • Develop and implement growth strategies in close collaboration with team members.
  • Develop and implement sales strategies, client service and retention plans, and analyse sales data to inform or update marketing strategies.
  • Assist with drafting business plans, sales pitches, presentations, reference materials, and other documents as required.
  • Support lead generation and go-to-market planning and identify new business opportunities and partners.
  • Provide daily comprehensive support for sales staff.
  • Communicate frequently with sales and director-level stakeholders and implement new methods and procedures for increasing sales, promoting brand awareness, encouraging customer loyalty, and expanding market territory.
  • Prepare detailed sales reports on pipeline, closed deals, territories, quotas, budgets, leads, growth projections, and marketing initiatives.
  • Support the internal sales approval process by creating step decks and data privacy and cloud approvals.
  • Attend meetings with sales staff, directors, technical members, and others to discuss product information, sales goals, and coordination efforts.
  • Attend trade shows, conferences, and industry training programmes.
  • Use data and analysis tools to research potential clients and markets and prepare reports with findings and suggestions.


Qualifications & Experience

  • Bachelor's degree in business management, marketing, or a related field, preferred.
  • One to two years of relevant work experience in business development or a similar field, preferred.
  • Knowledge of property and casualty insurance terms preferred.
  • Hands-on experience with multiple sales techniques, including cold calls.
  • Experience with industry tools and programmes such as MS Dynamics and MS Office.
  • Understanding of sales performance metrics and ability to create engaging presentations.
  • Ability to handle multiple projects simultaneously and work under pressure.
  • Excellent report writing, interpersonal, and communication skills.
  • Excellent organisational skills and time management.
  • Proactive and positive attitude with excellent multitasking skills.

22. Business Development Associate (FMCG & B2B Distribution)

Sustained growth of B2B distribution relationships and brand availability across the region depends on the Business Development Associate, who executes the full sales cycle, from prospecting and joint business planning with distributors, wholesalers, and retailers through to national account management, across a portfolio of consumer goods brands. Serving as the primary point of ownership for the sales process, this role experiments with alternative channels and collaborates with cross-functional global teams to drive referrals, retention, and regional scale.


Work Activities

  • Find, acquire, and manage relationships with B2B distributors, wholesalers, and retailers.
  • Source potential leads through networking, direct outreach, and industry research.
  • Foster relationships with customers to achieve sales targets and business objectives through joint business planning.
  • Take ownership across the full sales process, from prospecting to ongoing national account management.
  • Prepare for meetings and tailor communications to address the business needs of potential customers.
  • Collaborate with cross-functional global teams to escalate any issues customers may be experiencing.
  • Uphold excellent service standards to ensure customers remain engaged and refer others.
  • Demonstrate sound product knowledge across a portfolio of consumer goods brands.
  • Explore and experiment with alternative sales channels, such as export opportunities and social commerce.
  • Assist with identifying new potential acquisition targets and developing relationships with those businesses.


Professional Experience

  • 2+ years of sales experience, preferably in FMCG, home and living, baby, beauty, or wellness.
  • Experience with retail pricing and promotions preferred.
  • Experience with e-commerce businesses, brand and category management, and direct-to-consumer brands is helpful.
  • Experience with Excel and PowerPoint preferred.
  • Entrepreneurial, proactive, and willing to deliver results in a rapidly growing and changing environment.
  • Strong communication and interpersonal skills with the ability to work with integrity in every interaction.
  • Ability to work independently and navigate ambiguity.
  • Strong attention to detail and organisational and time management skills.

23. Business Development Associate (Climate Tech & Green Energy)

As the Business Development Associate at Breathe, this role creates project proposals defining requirements, timelines, and costs alongside engineering teams, while maintaining sales pipeline momentum through active customer engagement, sales workflow development, and legal document reviews. The sales and leadership teams rely on this work to commercialise climate-focused technologies, secure grant programme funding, and identify key decision-makers in target markets.


Key Responsibilities

  • Build project proposals, defining project requirements, resources, timelines, and costs in close collaboration with engineering teams.
  • Maintain and increase momentum in the sales pipeline through active customer engagement.
  • Develop sales pipelines and workflows.
  • Understand, analyse, and communicate client decision-making structures and market dynamics to identify key decision-makers and new opportunities.
  • Support sales lead generation in close collaboration with the leadership team.
  • Condense and communicate product ideas within the business based on market learnings.
  • Complete new-supplier setup with clients.
  • Develop and continuously improve sales and marketing collateral, working with and managing third-party suppliers for graphics and related requirements.
  • Complete legal document reviews, such as non-disclosure and collaboration agreements, and manage third-party legal counsel as required.
  • Work with leadership and finance teams to develop grant proposals and manage and report on grant programme progress and outcomes.


Technical Qualifications

  • Experience with customer relationship management tools is a plus.
  • Experience in the automotive industry or consumer electronics industry sales is a plus.
  • Passionate about commercialising and selling technologies that address climate change and electronic waste.
  • Strong critical thinking and ability to prioritise based on high-level goals.
  • Comfortable building processes and workflows from scratch.
  • Keen eye for detail, aesthetics, and quality.
  • Proactive team player who can thrive in an innovative and rapidly evolving environment.
  • Kind, conscientious, and able to maintain composure while moving quickly.

24. Business Development Associate (Creative Agency)

Business Development Associate coordinates proposal document layout, lead tracking in Zoho and Google Sheets, and marketing campaign execution in direct support of the business development director at a creative agency. Success in the position means delivering seamless client onboarding documentation, capturing end-of-project assets that fuel self-promotion, and surfacing timely industry insights that strengthen the agency's pipeline and market reputation across a high volume of concurrent projects.


Core Responsibilities

  • Provide overarching support and assistance to the business development director across business growth goals and self-promotion initiatives.
  • Track all incoming leads and active proposals, and capture relevant data in Zoho and Google Sheets.
  • Follow the lifespan of a lead, prompting proactive follow-up and touchpoints from key team members.
  • Assist in data collection to support business development and operations reporting.
  • Schedule all necessary business development meetings, both internal and client-facing, in coordination with the traffic manager.
  • Lay out proposal documents with a high level of attention to detail and accuracy.
  • Supply the account management team with relevant documentation for a successful and seamless client onboarding experience.
  • Work with the business development director to implement marketing campaigns and ensure completion of related deliverables.
  • Capture end-of-project assets and results in conjunction with the account management team and production designer to support self-promotion initiatives.
  • Stay up to date on industry trends, publications, and competitor offerings and bring insights to the director and creative partners.
  • Participate in internal strategy and brainstorming sessions for outreach, and in external networking opportunities where appropriate.


Qualifications & Experience

  • 1–3 years of experience working in a creative agency.
  • Working knowledge of a creative agency's services and processes.
  • Knowledge of self-promotion strategy and related social media trends is a plus.
  • Strong organisational and time management skills with exceptional attention to detail.
  • Ability to oversee a varying number of projects and clients at different stages of development.
  • Outstanding interpersonal and networking skills, with the ability to build strong relationships diplomatically and collaboratively.
  • Excellent written and verbal communication skills.
  • Critical thinker and creative problem-solver with a genuine interest in the design industry and the ability to contribute innovative development ideas.

25. Business Development Associate (Business Messaging & API Partnerships)

The Business Development Associate crafts complex commercial constructs, leads partner negotiations, and launches partner-facing products and solutions built on business messaging APIs, directly expanding the company's strategic partner network across technology and telecommunications sectors. Reporting to business development leadership and working cross-functionally with product, engineering, legal, marketing, and PR teams, this role co-creates innovative offerings and defines product strategy in collaboration with executive-level partners.


Key Responsibilities

  • Identify and recruit potential partners.
  • Produce qualitative and quantitative analysis of third-party product performance, aggregate feedback, and inform the product roadmap.
  • Track, analyse, and communicate key quantitative metrics and business trends as they relate to partner relationships.
  • Design creative commercial constructs, lead complex negotiations, and identify mutually beneficial scenarios and solutions.
  • Represent the company in external meetings with executives from other organisations.
  • Work cross-functionally with product, engineering, business development, partner sales, policy, legal, marketing, and PR teams to launch products and partnerships.


Qualifications & Experience

  • Bachelor's degree.
  • 5+ years of work experience in strategic partnerships or business development at technology or telecommunications companies.
  • Experience working with product teams to define product strategy and requirements.
  • Experience co-creating innovative new offerings in collaboration with partners.
  • Experience defining, developing, and leading cross-functional initiatives.
  • Experience negotiating complex agreements and finding mutually beneficial solutions.
  • Strong collaboration and relationship-building experience across all levels of management.
  • Strong strategic thinking, problem-solving, and execution focus.
  • Ability to influence partners and internal stakeholders.
  • Ability to set priorities, meet deadlines, and manage multiple projects in a fast-paced environment.
  • Ability to handle and manage confidential information when working internally and externally.

26. Business Development Associate (On-Demand Delivery & Logistics)

Embedded within the logistics platform's commercial team, the Business Development Associate manages the acquisition of new delivery partners and clients with medium- to high-revenue potential by building a consistent sales pipeline, taking ownership of special deals covering commercial and contract terms, and shortening onboarding timelines through disciplined process management. Working closely with internal teams to identify best-fit solutions and gather on-demand delivery market insights, this role secures solid month-over-month performance and expands the platform's partner network.


Core Functions

  • Acquire new partners and clients requiring on-demand delivery services with medium to high revenue potential.
  • Build up the sales pipeline consistently to secure solid performance month over month.
  • Take ownership of special deals and projects covering commercial, contract, and operational terms to ensure projected launch timelines are met.
  • Work closely with internal teams to identify the best-fit solutions for partners and achieve the highest conversion rates.
  • Maintain a thorough understanding of the latest product feature updates and operations to provide accurate consultation to partners.
  • Research and collect valuable market insights on the on-demand delivery segment.
  • Manage the onboarding process to shorten onboarding time.


Required Qualifications

  • At least 2 years of sales experience in the logistics field, with experience in e-logistics preferred.
  • Baseline knowledge of economics and business, particularly relevant to the on-demand delivery segment.
  • Strong ability to manage projects and stakeholders effectively.
  • Proficiency in English, both written and spoken.
  • Strong commercial and contract negotiation skills with the ability to build excellent partnerships.
  • Logical, organised, and detail-oriented approach to work with a step-by-step process mindset.
  • Ability to work well both independently and as part of a team.
  • Patient and goal-driven with a strong appetite for sales and business development.

Editorial Process and Content Quality

This content is developed by the Lamwork Editorial Team using structured analysis of real-world job data, skill requirements, and hiring patterns.

Research framework by Lam Nguyen, Founder & Editorial Lead.

Reviewed by Thanh Huyen, Managing Editor.

Learn more about our editorial standards.