AFFILIATE MARKETING MANAGER SKILLS, EXPERIENCE, AND JOB REQUIREMENTS

Published: Nov 13, 2024 - The Affiliate Marketing Manager excels in using tools like Google Analytics and affiliate management platforms such as Impact or Partnerize. This role demands a proactive approach to managing partner relationships, negotiating commission rates, and seamlessly integrating with cross-functional teams to drive business goals. Expertise in content production, coupled with a robust network of industry influencers and a proven track record in managing online media campaigns, underscores the Manager's capability to thrive in a dynamic, performance-driven environment.

Essential Hard and Soft Skills for a Standout Affiliate Marketing Manager Resume
  • SEO
  • PPC Advertising
  • Data Analysis
  • Email Marketing
  • Content Management Systems
  • Social Media Marketing
  • Affiliate Networks Proficiency
  • HTML/CSS Basics
  • Performance Metrics Analysis
  • Budget Management.
  • Communication
  • Negotiation
  • Relationship Building
  • Strategic Thinking
  • Creativity
  • Adaptability
  • Problem Solving
  • Teamwork
  • Leadership
  • Attention to Detail.

Summary of Affiliate Marketing Manager Knowledge and Qualifications on Resume

1. BA in Marketing with 3 years of Experience

  • Experience managing affiliates and publishers in a performance media environment
  • Comfortable prospecting and selling new affiliate partners.
  • Ability to prioritize and manage multiple accounts, relationships and tasks simultaneously.
  • Excellent communication and organizational skills.
  • Strong computer skills and proficiency in data, analytics and tagging tools.
  • Competitive, self-driven, and results-oriented.
  • Extensive network of existing affiliates in consumer electronics.
  • Experience in Consumer Electronics
  • Experience in Drones
  • Exceptional verbal, written, and interpersonal communication skills
  • Keen data and analytics skill set to drive business recommendations
  • Organized and thrives in a fast-paced, ever-changing environment
  • Strong knowledge of Google Suite, Outlook, Excel, PowerPoint, Google Analytics and affiliate network platforms

2. BS in Business Administration with 4 years of Experience

  • Experience in planning and forecasting expense, revenue, profitability, and customer growth.
  • Knowledgeable in Google Analytics.
  • Experience working with affiliate management platforms such as Impact or Partnerize.
  • Knowledge of the financial services and crypto landscape in North America.
  • Ability to promptly, professionally and thoughtfully manage partner needs and requests in a fast-paced and changing environment.
  • Comfortable negotiating commission rates and forming relationships with advertisers.
  • Collaborative, enthusiastic, and adaptable attitude.
  • Work independently in a performance-driven environment.
  • Skilled writer, negotiator, and relationship builder.
  • Ability to work cross-functionally with Product, Analytics, Accounting and Technology teams to accomplish business objectives.
  • Experience in content and/or video production
  • Well-networked with connections in the industry and an existent portfolio of influencer's relationships.
  • Experience working at an affiliate agency.
  • Familiarity with affiliate marketing networks, proven record in negotiation and management of online media campaigns.

3. BA in Communications with 5 years of Experience

  • Basic knowledge of e-commerce analysis tools and tracking systems (Google Analytics, HTML Pixels, FB Business Manager)
  • Experience working with affiliate management and influencer management tools and networks (Post Affiliate Pro, Cake, ClickFunnels, Traackr, Upfluence, etc.)
  • An ability to drive projects cross-functionally, coordinate feedback, develop consensus and create structure in an unstructured environment
  • A research-driven mindset anchored in curiosity and balanced with excellent analytical and problem-solving skills
  • Exceptional verbal and written communication skills
  • Strong ability to build lasting relationships with partners
  • Ability to act without being told what to do and capable of bringing new ideas to the table
  • Experience working at a tech company, or in the education sector, and with Southeast markets
  • Credibility among influencers, content creators and social circles is valuable for distributing educational products
  • Solid sales and negotiation skills aimed at tangible results
  • Proven achievement metrics-driven record in subscription-based entertainment, niche affiliate partnerships in high-risk industries such as gambling, betting, adult, forex, blockchain, cryptocurrencies, micro-credits and similar.
  • Ability to adapt to new markets quickly, comfortable dealing with fast-paced environments and ambiguity
  • Business proficient English

4. BS in Digital Marketing with 4 years of Experience

  • Knowledge of common online marketing tactics, including SEO, PPC, marketing automation, social advertising, integrated campaigns, and other digital promotions
  • Has a record of meeting and exceeding goals
  • Ability to handle multiple projects simultaneously and previous experience working in a fast-paced environment
  • Critical thinking skills to solve dynamic challenges with limited resources
  • Good understanding of other digital channels including Search and Social
  • Sound knowledge of Google products the and ad-serving/tracking process
  • Strong in communication
  • Proficient in English and Chinese
  • Ability to optimize while demonstrating attributable performance
  • Ability to take a scientific approach to conducting experiments and measuring impact
  • Ability to turn data into useful insights that can assist senior leaders in decision-making
  • Experience managing large budgets

5. BA in Advertising with 5 years of Experience

  • Experience negotiating affiliate agreements is helpful.
  • Background in affiliate marketing, publisher acquisition, eCommerce, account management, customer acquisition, paid media, or performance marketing
  • Experience with Commission Junction, Awin or other affiliate marketing platforms
  • Dynamic self-starter, great problem-solving skills.
  • Effective communicator who excels at cross-functional collaboration.
  • Highly organized with a strong attention to detail and good follow-through.
  • Basic understanding of web-based and/or mobile technology.
  • Data-driven, highly experienced with Excel.
  • Direct affiliate marketing experience (in-house, agency, network)
  • Understanding and experience with large affiliate platforms, such as Commission Junction or Impact Radius
  • Advanced Excel capabilities and comfortable with formatting, formulas, customizing reports, etc.

6. BS in E-Commerce with 4 Years of Experience

  • Experience as a DOER and MANAGER
  • Strong Account Management Skills
  • Project Management Skills
  • Good Process and Documentation skills
  • Time Management Skills and Microsoft Office
  • Ability to negotiate equitable deals for everyone
  • Knowledge of online affiliate and referral models including CPA, CPC, CPL, CPM
  • Experience in online marketing with an emphasis on affiliate management
  • Experience with affiliate networks
  • Excellent communication skills, particularly in helping clients to understand the business story supported by underlying data of results.
  • Confidence presenting to clients across multiple levels.
  • Strong client relationship management skills and hustle to make sure clients are satisfied, and we are growing relationships.
  • Strong analytical skills, performance-oriented and eager to drive better and better results.