WHAT IS A HEAD OF SALES?

The Head of Sales will spearhead the company's mission to eliminate out-of-pocket costs as a barrier to care, driving aggressive growth in revenue and market penetration. This role involves taking full ownership of the sales process, building a team from the ground up, and refining market strategies. Additionally, the Head of Sales will develop incentive plans, standardize processes, implement new sales tools, build partnerships, and act as a subject matter expert in patient financial assistance.

Need-to-Know Overview of a Head of Sales

1. Head of Sales Duties and Responsibilities

  • Take ownership for the end-to-end sales process while you work on building out your own team from scratch
  • Deliver engaging presentations and product demos, both remotely and in-person
  • Refine market sizing, customer segmentation, lead generation, and pricing strategies
  • Develop and manage an incentive compensation plan for the sales organization
  • Standardize our sales processes and implement robust lead qualification criteria
  • Manage the implementation of new or upgraded sales tools and technologies (e.g. CRM, market data sources, sales automation)
  • Build partnerships with life sciences companies and others in the healthcare ecosystem, collaborating closely with our CEO
  • Become a subject matter expert on the company’s offerings and patient financial assistance in general, acting as a trusted resource to all customers and partners
  • Contribute to marketing and other communication materials
  • Attend industry conferences and develop your existing network of contacts among health systems

2. Head of Sales Ability, Experience and Educations

  • Bachelor's degree preferred
  • 5-10+ years of experience selling to notable enterprise healthcare customers (large hospitals and health systems) in a SaaS environment, including 4+ years in a leadership role with accountability for revenue growth
  • Track record of personally closing and coaching your teams to close six-figure deals
  • Experience hiring sales teams and building sales tools/processes from the ground up
  • Experience selling to life sciences companies strongly preferred
  • Experience working with patient support programs, such as hubs or co-pay assistance programs preferred
  • Experience implementing sales tools and technologies with minimal IT support
  • Proven ability to manage complex client relationships with multiple stakeholders
  • Strong analytical mindset, including a command of CRM reporting and Excel
  • Exceptional written and verbal communication
  • Startup mentality, with an eagerness to seek new solutions and to take on responsibilities outside your job description

Editorial Process and Content Quality

This content is part of Lamwork's career intelligence platform and is developed using structured analysis of real-world job data, including publicly available job descriptions, skill requirements, and hiring patterns.

Lam Nguyen, Founder & Editorial Lead, defines the research framework behind Lamwork's career intelligence platform, including job role analysis, skills taxonomy, and structured career insights.

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