• Monitor email campaign efforts across multiple business lines 
• Execute new email campaigns, creatives, and experiments to improve lifecycle conversion metrics for both homeowner and investor audience
• Contribute new and innovative ideas towards the growth of the email program 
• Develop email reports and track campaign performance with attention to open, click-through, opt-out, and conversion rate
• Monitor IP reputation and domain health with key inbox providers (Gmail, Yahoo, etc.)
• Assist with managing A/B and multivariate tests, deliver results, and translate those successes into insights that can be leveraged across the organization.
• Assist with submissions and timelines for creative requests to design and coding teams
• Utilize verification tools and reporting to monitor and improve database health
• Stay up to date on email best practices and industry/competitor trends, and provide actionable insights and recommendations
• Collaborate with CRM Manager and CRM Associate to perform day-to-day operational email marketing tasks including, but not limited to, working in ESP to develop emails, Q/A links, build audience lists, and schedule/deploy campaigns
• Manage email calendar approvals to ensure all creative and copy are approved by cross-functional partners

Skills: Campaign Monitoring, Creative Execution, Strategic Innovation, Performance Reporting, IP Reputation Management, A/B Testing, Database Management, Cross-functional Collaboration

• Design B2C (business to consumer) or B2B (business to business) CDM campaigns with the aim of acquiring and retaining customers and establishing product lifecycle communications, according to the retention strategy
• Design B2C promotional campaigns with the aim of increasing online sales of Samsung.com eStore according to the commercial strategy
• Brief and oversee the work of internal and external agencies to deliver the campaign creative and copy
• Brief and oversee the work of the external agency to implement the campaign according to brief
• Manage the end-to-end execution, ensuring the accuracy of digital marketing materials and providing formal sign-off
• Ensure that the organization’s brand and identity is implemented in each campaign
• Learn and master the tools used for email marketing activities (Taxi for Email, Adobe Campaign)
• Implement necessary tracking to monitor campaign performance
• Regular measurement of KPIs: OR, CTR, ROAS, database performance (opt-in, unsubscribe rate, etc) as well as the quality of traffic together with the data analyst
• Analyze results, provide insights and optimization ideas to increase the relevant KPIs
• On-request report related to the activity
• Agency management & regular status updates

Skills: Campaign Design, Agency Coordination, Project Management, Brand Compliance, Email Marketing Tools Proficiency, Performance Tracking, Data Analysis, Agency Management

• Develop, implement, and track marketing programs such as email, social media, digital campaigns, and events.
• Plan, implement, manage, monitor, and upgrade the organization's websites.
• Create strategies to grow online presence and web traffic metrics.
• Develop and create marketing materials.
• Prepare proposal presentations and generate new business leads.
• Conduct market research to determine the potential of products and services
• Perform analysis of market strengths, weaknesses, opportunities, and threats
• Develop and implement innovative marketing campaigns
• Translate complex data into simple graphs and text
• Compile and present data for other departments
• Manage end-to-end email production process from ideation to briefing to execution of all email campaigns
• Optimization of email marketing campaigns and flows

Skills: Multi-channel Marketing, Website Management, Strategy Development, Content Creation, Lead Generation, Market Research, Data Analysis, Campaign Optimization

• Work closely with stakeholders to create and deliver email campaigns for a variety of audiences, aligning with the Marketing and Enterprise Sales teams.
• Ensure emails go out accurately, are always top quality, on schedule, and on-brand.
• Monitor and analyze email performance on a regular basis, giving recommendations for improvement.
• Strive to increase the ROI of email campaigns through consistent testing and iteration.
• Write and edit all email content.
• Maintain healthy email lists with key cleaning techniques and strategies.
• Proactively identify email marketing opportunities where possible.
• Work closely with the Marketing and Enterprise team on key releases.
• Continuously search for new customer engagement opportunities, including enhancing or adding data points to inform communication plans.
• Collaborate with internal teams to ensure all email campaigns are true to the brand voice, message and look
• Create and maintain reporting dashboards to track key success metrics in the sales funnel and effective ROI reporting from email campaigns and flows.

Skills: Campaign Development, Quality Assurance, Performance Analysis, ROI Optimization, Content Creation, List Management, Opportunity Identification, Collaborative Teamwork

• Execute Email Marketing for SPB Hospitality Concepts to drive sales
• Assist with the planning and management of Email Marketing campaigns, reporting, and analytics
• Partner with other functions such as IT to support the restaurants and guests
• Consistently monitor Email Marketing results to identify issues and trends that need to be addressed, leverage and share insights to protect and promote the brand
• Collaborate with the marketing team to create, manage, and execute marketing plans
• Act as a marketing resource for restaurant Operations to ensure they have tools, materials, and support for day-to-day marketing needs
• Assist in administrative duties within the marketing team including but not limited to coding invoices, responding to emails, helping operations, working within Basecamp, partnering with the team on initiatives and tasks
• Assist with loyalty, digital marketing, and special projects
• Coordinate with internal clients about upcoming email messages, content, and timing.
• Adapt client's email content to fit HBS email templates (and meet brand guidelines).

Skills: Email Marketing Execution, Campaign Management, Cross-functional Collaboration, Data Analysis, Strategic Planning, Marketing Resource Management, Administrative Proficiency, Loyalty Program Management

• Experience using content management and analytics systems
• Excellent writing skills with a knack for online communications and crafting messaging for multiple, specific audiences.
• A self-starter, one who is a creative, analytical thinker and is able to work cross-departmentally and cross-functionally on integrated initiatives.
• Tech-savviness, including proficiency with Microsoft Office applications and the ability to learn how to use tools to manage online communications. 
• Experience deploying emails within an eCRM such as EveryAction, Drupal, and Google Analytics, HTML and Adobe Creative Suite 
• Previous experience at a non-profit with an advocacy-related mission is desired.
• Detail-oriented, organized and a good team player.
• Excellent project and time management skills with the ability to both prioritize and multitask.
• Strong customer service skills
• Some Adobe Photoshop skills and Excel skills 

Qualifications: BA in Digital Media with 2 years of Experience

• Experience managing or collaborating on an integrated content calendar
• Experience managing or executing email marketing 
• Salesforce Marketing Cloud, HubSpot, Pardot, influence, or another enterprise CRM/Marketing Automation System experience 
• Excellent project and time management skills with the ability to both prioritize and multitask
• Collaborates well with others from strategy to execution
• Self-starter and eager learner, in order to stay current with best practices and industry standards related to email
• Excellent written and verbal communication skills.
• Ability to work cross-functionally to push projects and initiatives forward.
• A curious and analytical mind that seeks and understands the root causes of results in order to apply them across clients and projects.
• Proficiency in Excel/Google Sheets and PowerPoint/Google Slides

Qualifications: BA in Advertising with 4 years of Experience

• Knowledge of Adobe Creative Suite, HTML, CSS, and MS Office (emphasis on Excel).
• Knowledge of email and social media best practices and experience with social platforms, including Twitter, Facebook, and LinkedIn.
• Excellent writing and communication skills.
• Interest and willingness to be a team player and assist with overall marketing needs and projects.
• Familiarity with standard marketing concepts, practices, and procedures.
• Self-starter with a consultative working style and customer service orientation, who can meet changing demands and adapt to changing priorities.
• Detail-oriented and well-organized.
• Strong organizational, problem-solving, and critical thinking skills.
• Excellent organization skills must be a team player

Qualifications: BA in Communications with 1 year of Experience

• Experience with Email Marketing platforms such as Cheetah and Punchh
• Consumer marketing experience 
• Ability to establish and meet deadlines and to quickly execute against priorities
• Ability to jump from the creative side of marketing to the analytical side
• Ability to work on multiple brands, representing the brand voice and themes within communications
• Excellent communication skills and attention to detail
• Graphic design skills 
• Experience in the hospitality or retail industries 
• Passionate about keeping up to date with consumer and industry trends
• Proactive problem solver and a collaborative team player
• Demonstrated strong decision-making, planning, organizational and interpersonal skills

Qualifications: BA in Business Administration with 3 years of Experience

• Highly intelligent, strategic, creative thinker who brings a positive attitude, a love of innovation, and takes pride in exceptional execution
• Excellent oral, written, and presentation communication skills
• Experience in email marketing with B2C e-commerce and subscription business
• Email reporting experience, knowledge of email metrics 
• Ability to identify trends and translate data into actionable business insights
• Experience with project management (experience with JIRA is a plus)
• Ability to multi-task and work in a collaborative and fast-paced environment
• Experience with ESPs and the ability and willingness to learn new marketing tools and systems to evaluate effectiveness in helping meet goals

Qualifications: BA in Marketing with 2 years of Experience