Published: Dec 19, 2023 - The Ecommerce Business Analyst collaborates effectively with stakeholders, supporting design and delivery to align with user needs. Assists the Product Owner in backlog management and impact assessments, participating in SCRUM ceremonies to refine features and user stories. Develops functional specifications, attends requirement reviews, and applies Agile methodologies to ensure solutions meet business goals.
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An Introduction to Professional Skills and Functions for Ecommerce Business Analyst with a Cover Letter
1. Details for Ecommerce Business Analyst Cover Letter
- Work in conjunction with a Senior eCommerce Merchandiser to provide analysis of the business measuring core eCommerce KPIs including sales, conversion, sessions, LTV, bounce rate, new vs. repeat and session duration
- Identify and recommend opportunities for process and reporting improvements
- Develop strong cross-functional relationships with teams such as User Experience, Market Research, Product Development, Marketing, Brand, Analytics and Product Merchandising
- Drive business success through a deep quantifiable understanding of how customers interact with the website.
- Support a culture of test-and-learn through user interviews and A/B testing
- Develop product recommendations based on data analysis
- Support forecasting efforts by providing key insights into category performance
- Analyze/review site performance data to ensure releases are aligned with product goals/objectives and are delivering the most business value
- Build digestible reports and dashboards that will help drive decision making throughout the company
- Spearhead & manage cross-functional commerce team(s) who will be working with the client & markets to analyse & document business & functional requirements
- Ensuring the desired experience requirements are captured & translated into the agreed client format (Epics, Stories, DOR) to build out the Product backlog.
- Ensure that functional Commerce / Product Management teams are setup for success with Agile ways of working & ensure continuous improvement across the project ways of working
Skills: KPI Analysis, Process Optimization, Relationship Building, Behavior Analysis, A/B Testing, Product Recommendation, Forecasting, Reporting
2. Roles for Ecommerce Business Analyst Cover Letter
- Analyze the performance of tactical offers & promotions across contact center, email, and affiliate channels
- Leverage Adobe Analytics to analyze site metrics and related data to identify opportunities to improve merchandising, customer experience, and product category assortments.
- Collaborate closely with UX and Product Management teams to develop, monitor and analyze the GC brand site enhancement and friction removal strategies.
- Partner with cross-functional business teams including GC Brand services and Private Label Credit Card to monitor, analyze, and recommend opportunities for growth in the assigned channels.
- Proof and approve all digital event collateral that supports eCommerce channel events.
- Partner with the GC Brand marketing organization, including Retail Marketing and Creative Services in providing superior shopping experiences.
- Maintain and enhance a holistic brand events calendar with integrated financials and engagement analytics to ensure sales results exceed sales budgets.
- Drive the brand's A/B testing strategy and deliver results insights and recommendations that enhance the digital experience.
- Develop new techniques of analysis that are used to micro-target sub-sets of the business that need improvement.
- Develop strong cross-functional relationships with the Dorel Home, Shared Services Team, including Inventory Management, Merchandising, Marketing, and Operations.
- Build constructive and effective relationships with a broad and diverse group of business partners.
- Design, develop and maintain scalable reports, dashboards and KPI metric reporting.
- Create Customer scorecard reports to determine action steps to improve the Customer experience.
Skills: Performance Analysis, Adobe Analytics, UX Collaboration, Cross-functional Partnership, Digital Collateral Management, Event Calendar Management, A/B Testing, Relationship Building
3. Responsibilities for Ecommerce Business Analyst Cover Letter
- Independently manage assignments and projects including understanding what is needed, resource coordination, tracking the work items and reporting information.
- Expose any potential risks to all parties involved to ensure the project is successfully completed.
- Manage and analyze database, spreadsheets, and other key performance indicators including margins
- Monitor market and consumer trends to effectively identify category products to increase sales and profit margin
- Monitor customer SLA requirements and guide changes
- After reviewing daily reports, interact with the distribution center operations as necessary to ensure activities stay focused on the most important tasks
- Serve as a key resource for Ecommerce growth projects
- Create and maintain SOPs for team processes including the processes for distribution center operations
- Aggregate, analyze, and present important and applicable support statistics to guide department director in continuous process improvements
- Evaluate situations, seek input/direction and formulate sound opinions
- Serve as a daily administrator for customer setup and maintenance
- Work directly with department director on pricing activities
- Act as the PIMS and Qlik Sense Analytics power user and expert for the Sales Operations Team.
- Build, generate and maintain multiple reports for the Customer Service Team using highly proficient excel and database management skills.
- Conduct data analysis and interpret data to answer key business questions.
- Work with remote counterparts to assign updates and ensure completion of tasks.
- Support the VP of Sales Administration and fellow team members with executing a flawless purchase order management process.
Skills: Project Management, Risk Management, Database Analysis, Market Trend Monitoring, SLA Management, SOP Development, Data Analysis, Reporting
4. Functions for Ecommerce Business Analyst Cover Letter
- Collaborate and lead effective communication with all stakeholders to support design, build and delivery to meet user needs
- Assist the Product Owner in identifying impacted systems and products
- Perform impact assessments for epics to identify systems and products
- Assist the Product Owner in owning and prioritizing the product backlog
- Facilitate product backlog grooming sessions and available for product team clarifications
- Participate in SCRUM ceremonies to help refine features and user stories
- Challenge and validate solutions being built are fit for purpose
- Assist in defining the acceptance criteria for the product owner
- Participate in user demos to support the product team
- Work with internal and external teams and communicate with project stakeholders to understand business requirements.
- Develop and maintain Requirements and Functional Specs document.
- Attend functional requirements reviews ensuring all business requirements are being interpreted correctly.
- Apply knowledge of the Agile methodology to project deliverables.
- Reporting to the eCommerce Sr. Associate, the eCommerce Associate is responsible for overseeing assigned Division and Categories.
- Learning and executing strategies, decision making, becoming proficient in numerous systems, analyzing the performance to assigned area of responsibility and developing an understanding and influence of the marketing channels to the category.
Skills: Stakeholder Communication, Impact Assessment, Backlog Prioritization, SCRUM Participation, Solution Validation, Acceptance Criteria Definition, Business Requirements Analysis, Agile Methodology
5. Job Description for Ecommerce Business Analyst Cover Letter
- Identify and collate business requirements using a range of methods including but not limited to workshops, interviews, brainstorming and focus groups
- Undertake gaps analysis between current state (As Is) and future state
- Create business and use cases, user stories, technical and functional requirements, and concept design documents
- Facilitate business and technical requirements and sign off with stakeholders and vendors
- Work alongside the Ecommerce Project Manager to create requirements traceability, solution acceptance and benefits realisation criteria
- Providing business analysis support throughout testing activities and where required, creating UAT and SAT plans and sign off criteria
- Build strong and relationships with key internal and external stakeholders
- Provide clear and concise communication to all parties to reduce overall effort
- Respond to internal clients and external vendors in a friendly and timely manner
- Working with multiple customer stakeholders on large scale eCommerce discovery, scoping, builds and implementations
- Capturing Epics, User Stories and Acceptance Criteria for client requirements
- Management of the project backlog and prioritisation
- Producing user journey maps, process models and other artefacts that help the team deliver according to opportunity/problem space
- Working with developers and QA testers to prepare user stories for delivery
- Collaborating with clients to define and agree the project roadmap, being able to focus on short, medium and long-term goals and value to the client
Skills: Requirement Gathering, Gap Analysis, Documentation, Stakeholder Engagement, Project Traceability, UAT/SAT Planning, Relationship Building, Clear Communication
6. Accountabilities for Ecommerce Business Analyst Cover Letter
- Supports the eCommerce Product Manager in the development and execution of product strategy and roadmap
- Ensures successful implementation and delivery of new and existing features across SAP commerce storefronts
- Interfaces with business stakeholders and technical teams to define, gather, and document business processes and needs, and translate them into detailed functional specifications for development
- Provides SAP Commerce business solution expertise when engaging businesses, guiding them to the best practices for needs
- Creates, maintains, and prioritizes user stories for the product backlog according to business value
- Works day-to-day with the development team to clarify business requirements, remove roadblocks through constant communication and alignment around product strategy
- Participates in QA process, identifies test cases, explains complex processes, aids in developing test plans
- Leads user acceptance testing (UAT) for new features and is responsible for final approval of features before acceptance into production
- Coordinates deployments cross-functionally and validates functionality of new features in production environment
- Provides training support for users, and develops user documentation
- Contributes to issue identification, tracking & resolution
- Proactively communicates progress, decisions, impediments, and risks to eCommerce leadership
- Designing and developing e-comm reports to provides support around the data and how it is integrated
- Monitoring deviations from targets & guidelines, and prepares summary findings for revision
- Analyzing e-commerce metrics and figures & Transforming e-commerce data into operational insights
- Analyzing business requirements and processes and recommending them for implementation
Skills: Product Strategy Support, Feature Implementation, Stakeholder Interface, SAP Expertise, Backlog Management, Requirements Clarification, QA Participation, UAT Leadership
What Are the Qualifications and Requirements for Ecommerce Business Analyst in a Cover Letter?
1. Knowledge and Abilities for Ecommerce Business Analyst Cover Letter
- Experience as a functional, consulting, or software Business Analyst, or in a similar role
- Demonstrated understanding of the SDLC process
- Experience in ecommerce
- Solid understanding of systems engineering concepts
- Demonstrated knowledge of tools and techniques for documenting requirements and process flows
- Ability to develop rapport and interact with all levels in client organizations
- Ability to work independently or as part of a larger team
- Excellent written and verbal skills
- Business Systems Analyst experience
- Strong verbal and written communication and data presentation skills, including an ability to effectively communicate with various levels and teams within the organization
- Experience in Retail- E-Commerce.
- Experience in supply chain and logistics domains.
- Retail and eCommerce experience
- Excellent people and negotiation skills
- Excellent analytical and decision-making skills
Qualifications: BA in Business Analytics with 3 years of Experience
2. Experience and Requirements for Ecommerce Business Analyst Cover Letter
- BA experience and/or training
- Practical knowledge of B2B principles and ecommerce
- Experience with marketplace integrations
- Experience with other integrations such as using APIs
- Strong analytical ability including database querying, analytical tools
- Experience with managing projects, and leading the team to deliver on time
- Experience in Agile and Scrum
- Experience in Finance, Merchandise Planning and Allocation or Merchandise buying
- Experience in Ecommerce Operations or Analytics
- Excel experience and Google Analytics, Salesforce, and Tableau experience
- Strong communication skills
- Attention to detail with exceptional aptitude to connect-the-dots
- Self-starter with the ability to execute multi-step analysis with little direction
Qualifications: BS in Information Systems with 5 years of Experience
3. Skills, Knowledge, and Experience for Ecommerce Business Analyst Cover Letter
- Experience working in a professional consulting environment.
- eCommerce industry experience as Agile Business Analyst / Consultant
- Experience in working with enterprise clients.
- Agile development environments, Scrum or Kanban
- Good understanding of project life cycle
- Experience with Tableau.
- Experienced using Tableau both for data visualization as well as analytics.
- Experienced with data Extract, Translate, and Load (ETL), specifically in the Tableau environment.
- Experienced in Amazon or Google advertising.
- Demonstrated success in developing data-based insights.
- Strong Excel and quantitative analytics skills.
- Exceptional attention to detail.
- Able to multitask, stay organized, meet concurring deadlines, problem solve independently.
- Excellent organization skills
Qualifications: BA in Marketing with 4 years of Experience
4. Requirements and Experience for Ecommerce Business Analyst Cover Letter
- Experience as a Business Analyst working on custom software development and/or systems integration
- Experience with building large eCommerce systems or other high-availability web-based applications
- Fluent English
- Experience working with functional and non-functional requirements
- Familiarity with testing methodologies
- Experience working with or in a product-led organization
- Experience with Agile software development methodology, including user story creation
- Previous experience as a business analyst, analytical, or in a process improvement role
- Strong verbal and written communication skills
- Solid problem-solving and organizational skills
- Holds oneself accountable to contribution goals and acts with a sense of urgency
- Proactive follow-up and follow through skills
- Detailed oriented with a strong ability to identify opportunities and troubleshoot setbacks quickly
- Solid understanding of business and functional requirements
- Ability to work collaboratively and support cross-functional project teams
- Effectively present information to an internal department and/or large group of employees
- Ability to prioritize workload and complete multiple tasks
Qualifications: BS in Computer Science with 6 years of Experience
5. Education and Experience for Ecommerce Business Analyst Cover Letter
- Experience working on technical projects and identifying functional requirements
- Strong analytical, organizational and communication (written and verbal) skills
- Demonstrate strategic initiative and creative solution development across multiple applications and processes
- Experience with HTML, Web Metrics and Revenue tracking
- Familiarity with Oracle Systems and APEX
- Experience in business and/or systems analysis with B2C/B2B facing sites.
- Exceptional business and technical communication skills and an ability to conduct interviews and facilitate group discussions.
- Ability to lead a work group through the project lifecycle.
- Demonstrated success leading business and/or technical requirements throughout the development and/or project lifecycle.
- Experience with JIRA and Confluence
- Ability to use animated mock-ups, flowcharting, storyboarding, style sheets, and other tools to demonstrate and illustrate application, system, and user experience and interface enhancements beneficial.
- Experience with Business-to-Consumer (B2C), Business-to-Business (B2B), e-Commerce, Content Management Systems (CMS), Database principles, Inventory Control/Management, Point of Sale (POS), Procurement Systems and/or 3rd party integration platforms for software that delivers Analytics, Ratings and Reviews, Product Finders, etc.
- Commitment to excellence in customer service, product quality, and doing the “right thing” in a dynamic environment with multiple and rapidly changing priorities.
- Effective working individually and within multiple team settings.
Qualifications: BA in Economics with 5 years of Experience
6. Professional Background for Ecommerce Business Analyst Cover Letter
- Problem-solving skills, continuous improvement, and processes automation approach.
- Excellent verbal and writing communication skills.
- Very good command of English.
- Experience in OTC processes
- Very good analytical skills and ability to share conclusions
- Excellent verbal and writing communication skills.
- Problem solving mindset, detail oriented
- Proactive and accountable, team player
- Communicative and team-oriented personality
- Very good command of English
- Strong process management and problem-solving skills required with experience in agile/KANBAN software development
- Project management experience
- Understanding of testing and release management techniques and technologies
Qualifications: BS in Statistics with 3 years of Experience