Job Summary: 

• Manage all digital channels and ensure are up to date with compelling content to include social media, website, online, and customer relationship management.
• Initiate campaigns and content activation to meet the Hotel’s eCommerce and brand building channels
• Drive increased engagement and followers of earned social media channels through development of posts, calendar management and tweet responses while ensuring the application of best practices as recommended 
• Develop local email broadcasts for the hotel, spa and restaurants/bar sharing news and events to local database.
• Manage and maintain the Hotel’s website with new promotions, menus, Spa treatments, events, and additional guest facing information.
• Oversee the production of consumer marketing materials for print and online use.
• Oversee appropriate budget and strategy for e-commerce campaigns including Paid media, consumer marketing, digital channels
• Evaluate and recommend engagement strategies with emerging business-to-consumer and business-to-business media platforms for local utilization.
• Manage content agencies to drive execution and content development
• Work closely with MOHG Brand department on all matters relating to brand identity, reputation management, consumer direct marketing activity.

Skills on Resume: 

• Content Management (Hard Skills)
• Campaign Development (Hard Skills)
• Social Media Marketing (Hard Skills)
• Email Marketing (Hard Skills)
• Website Management (Hard Skills)
• Budget Management (Hard Skills)
• Media Strategy (Hard Skills)
• Collaborative Communication (Soft Skills)

Job Summary: 

• Create and establish best-in-class positioning of both hotels.
• Write the story that differentiates the hotels while being part of one brand.
• Oversee and protect brand reputation management & property positioning, including the preparation of appropriate crisis communications in counsel with MOHG.
• Develop and create brand defining luxury content: manage and prepare a wide range of creative campaigns across social, digital platforms, digital marketing streams, CRM, PR and partnerships.
• Manage cross-channel strategy and drive campaigns to ensure each hotel effectively reaches its target audience of high-end consumers and grows transient revenues to meet/exceed budget.
• Own the tactical media and influencer relations activity to ensure positive exposure for both properties, positioning them as the best that London has to offer, showcasing USPs and highlighting competitive advantages.
• Develop new and existing relationships with appropriate luxury partners and brands for relevant property-level partnerships and events with a specific aim to bring in new customers and reach a new audience.
• Drive the communications strategy to target current and potential MOHG customers – with focus on driving Fans of M.O. programme.
• Working with the General Managers, Director of Commerce and Director of Revenue Management, formulate an annual marketing budget and marketing communications plans for both hotels.
• Appoint appropriate creative agencies where required to drive social, advertising, PR and direct marketing creative activity.

Skills on Resume: 

• Brand Positioning (Hard Skills)
• Storytelling (Soft Skills)
• Crisis Communication (Hard Skills)
• Campaign Management (Hard Skills)
• Media Relations (Hard Skills)
• Relationship Building (Soft Skills)
• Budget Planning (Hard Skills)
• Strategic Communications (Hard Skills)

Job Summary: 

• Define growth strategy and serve as the link between product, marketing, and business teams to identify winning tactics across paid, owned, and earned channels
• Create data-driven, actionable insights for product teams to inform strategy for a high-level consumer narrative
• Partner with research & insights, identify user needs by deeply understanding consumers and how product works globally
• Craft impactful narratives and determine core product positioning and sets of key messages that resonate with Consumers
• Work closely with channel and regional marketing teams to provide them with the user insights, positioning, and tools they need to develop and deploy campaigns
• Scale product marketing efforts globally by creating and operationalizing playbooks, toolkits, and best practices both in-and-out of app
• Develop digital marketing communications, sales enablement tools, client testimonials, and email nurture campaigns that drive solution awareness and sales pipeline
• Design and execute the consumer marketing and eCommerce plan for all appropriate guest- and public-facing channels that assists in the fulfilment of the Hotel’s business plan.

Skills on Resume: 

• Strategic Planning (Hard Skills)
• Data Analysis (Hard Skills)
• Market Research (Hard Skills)
• Narrative Crafting (Soft Skills)
• Cross-functional Collaboration (Soft Skills)
• Global Marketing Strategy (Hard Skills)
• Digital Marketing Communications (Hard Skills)
• Campaign Management (Hard Skills)