DIGITAL CONTENT MANAGER SKILLS, EXPERIENCE, AND JOB REQUIREMENTS
Published: Oct 29, 2024 - The Digital Content Manager excels in deploying marketing technologies, mastering platforms such as CMS, PIM, DAM, and various integration methods to streamline digital operations. Proficiency in using analytics tools like Google Analytics and other third-party systems allows for adept navigation through data to drive strategic decisions. Skillful management of tight deadlines in a dynamic environment ensures a balance of multiple priorities with a strong focus on achieving measurable results.
Essential Hard and Soft Skills for a Standout Digital Content Manager Resume
- Content Management Systems
- Search Engine Optimization
- Data Analytics
- Digital Marketing
- Graphic Design
- Video Editing
- Web Development
- Social Media Management
- Email Marketing
- HTML/CSS
- Creativity
- Communication
- Time Management
- Problem Solving
- Strategic Thinking
- Adaptability
- Team Collaboration
- Attention to Detail
- Leadership
- Stress Management

Summary of Digital Content Manager Knowledge and Qualifications on Resume
1. BA in Advertising with 6 Years of Experience
- Expertise working in content management platforms such as Ektron, Joomla, Umbraco, DotNetNuke, WordPress or similar
- Knowledge of website design and content standards and best practices, familiarity with template-based design for websites utilizing content management platforms.
- Ability to handle multiple projects simultaneously, meet deadlines, effectively manage priorities, and communicate progress
- Demonstrated command of the English language and usage, English grammar and spelling.
- Mastery of digital copy writing best practices, including experience in writing for search engine optimization and content marketing strategies
- Strong time-management skills and a demonstrated ability to work independently as well as in a team environment
- Excellent organization skills with proven ability to manage multiple concurrent projects and to adjust to frequent changes in project priorities.
- Experience as a digital copywriter and copyeditor in a corporate setting, with experience in the insurance or financial services sector.
- Experience in digital content strategy, architecture, writing and copy editing in a business-to-business and business-to-consumer environment.
- Experience developing and applying messaging guidelines and content strategy, condensing and rewriting copy, and developing site architecture.
- Good understanding of Pharmaceutical company operations
- Open-minded and quick learner
- Result driven and accoutable
2. BA in Marketing with 7 Years of Experience
- Experience in e-commerce and leading teams.
- Excellent command of written and spoken English
- Excellent oral and written communication skills.
- Experience with content for a global audience.
- Ability to set clear goals and quantitatively measure them.
- Knowledge of the e-commerce best practices.
- Skills to gather ideas and feedback from a wide variety of internal and external stakeholders
- Ability to manage vendors.
- Capable of working collaboratively across teams and departments, with minimal supervision.
- High degree of ownership and accountability.
- Ability to work with technical staff to communicate issues.
- Proactive and independent attitude
- Good team-work spirit
- Good coodination and communication skills
3. BA in Communications with 6 Years of Experience
- Commercial data management work experience, experience in Pharma industry.
- Hands on experience handling and analyzing key Pharma commercial internal and external data types (patient longitudinal, claims data, sales data like Ex-Factory Sales data, In-Market Sales data, Wholesalers, CRM data (Veeva, SF.com, SFMC etc.), Sales Force Effectiveness data, data related to marketing, promotional activities, financial data etc.
- Hands on experiences with collecting, integrating, reporting and analysis of Digital Marketing metrics.
- Strong project management skills with proven ability to drive multiple high profile, cross-market projects to successful completion in parallel, on time and within budget.
- Ability to influence cross-functional key stakeholders to impact decision-making
- Proficiency in data visualization tools like Tableau
- Experience in R, Python, and/or SQL
- Strong verbal and written communication skills, as demonstrable in oral management presentations, succinct PowerPoint stories and layout, as well as structured syntheses and recommendations
- Ability to manage undefined scopes and put structure into large-scale ambiguity
- Fluency in English.
- Knowledge of Section 508 compliance and remediation
4. BA in Graphic Design with 2 Years of Experience
- Excellent communication and presentation skills.
- Ability to engage with stakeholders at all levels.
- Good organisation and planning skills and able to set and manage priorities.
- Confidence and resilience under pressure.
- Strong empathy for customers and focused on getting it right.
- Ability to influence through persuasion, negotiation, and consensus building.
- Marketing experience in healthcare and/or retail.
- Experience of leading and working with design teams.
- Strong content and campaign marketing background.
- Experience of budget management and delivering value for money on marketing spend.
- Experience of leading and developing teams.
- Experience working in a start-up environment.
- Experience working in a government contracting environment
- Knowledge of web content strategy and best practices, including SEO and metrics analysis
- Experience working in Drupal
- Basic knowledge of HTML
5. BA in Media Studies with 6 Years of Experience
- Adept at keyword placement and SEO best practices.
- Excellent both Thai and English in written and verbal communication skills.
- Highly computer literate and advanced knowledge of HTML
- Proficiency with popular content management systems.
- Experience with social media management.
- Creativity and the ability to develop original content.
- Ability to develop content that provokes engagement.
- Strong leadership qualities.
- Significant experience in digital media
- Strong newsletter, social media and consultation experience
- Excellent eye for detail, design and writing skills
- Strong relationship management skills
- Experience working in a local authority or government organisation
6. BA in Digital Media with 5 Years of Experience
- Superb client management and customer service skills, including producing clear, error-free correspondence and the ability to articulate strategies and solutions in meetings
- Experience writing and editing health content for a variety of audiences and outlets
- Ability to work comfortably under pressure and to organize, track, and manage multiple tasks and deadlines, including development of project schedules and timelines
- Understanding of content strategy and familiarity with web and digital writing best practices.
- Ability to learn quickly, to respond/react quickly to changing priorities, and to be dedicated to completing all tasks
- Familiarity with plain language, web content best practices, and use of editorial style guides
- Ability to solve problems quickly and creatively
- Experience using content management systems to update website content
- Familiarity with graphic design tools such as Adobe Creative Suite
- Good understanding of: Content creation, development, approval and distribution, Content editing and use of CMS editing tools
- Knowledge of UX and journey optimisation knowledge and application of best practice
- Knowledge of SEO best practices
- Working experience with multiple CMSs and ESPs
- Working knowledge of HTML
- Knowledge of analytics tools to measure engagement
- Ability to develop content that provokes engagement
7. BA in Journalism with 4 Years of Experience
- Professional experience managing and maintaining social media and digital content in a business-to-business sales environment.
- Proven knowledge of digital marketing channels and the demonstrated ability to maximize performance of marketing through e-commerce, e-mail, social media, and other digital tools.
- Previous experience working with Hubspot or other marketing automation tools strongly
- Strong proficiency with MS Office Suite.
- Excellent written and verbal communication and interpersonal skills
- Ability to effectively manage multiple projects, prioritize, and meet frequently changing deadlines
- Excellent scheduling and time-management skills
- Keen attention to detail and an eye for aesthetically pleasing content
- Proven leadership ability, skilled copy editor
- Understanding of copyright law, music rights and basic journalism legal principals
- Well versed in online metrics such as Google Analytics, Chartbeat, CrowdTangle, Facebook Insights, YouTube Analytics, etc.
- Working knowledge of Content Management Systems, Basic HTML, live stream technology and social media algorithms such as Facebook
8. BA in Public Relations with 5 Years of Experience
- Expert-level proficiency in social media platforms, including but not limited to Facebook, Instagram, TikTok, Twitter, and YouTube
- Experience operating in Facebook Business Manager and the advertising platforms of other social media tools
- Expert-level proficiency in social media reporting and monitoring tools such as Sprout
- Demonstrated experience working in marketing analytics and reporting platforms, including Google Analytics
- Flexibility, including some evening/weekend hours
- Proven project management and organizational skills with experience balancing multiple projects, deadlines, and campaigns at one time
- Strong writing and proofreading skills
- Proficiency in WordPress
- Prior higher education marketing experience
- Professional experience in managing and maintaining digital content and social media.
- Proficient in Google Analytics
- Excellent verbal and written communications skills.
- Keen ability to manage multiple projects with numerous ever-changing deadlines.
- Ability to cope with shifting priorities and quick response times.
9. BA in Multimedia Arts with 9 Years of Experience
- Experience in digital content management and/or marketing
- Prior budgeting, forecasting, and/or strategic planning experience
- Demonstrated experience in project management
- Prior experience managing, overseeing and monitoring social media platforms
- Advanced ability to think strategically and transform strategy into actionable plans
- Advanced ability required to define and lead implementation of new processes.
- Requires advanced ability to coordinate and control major projects.
- Ability to communicate clearly and effectively at all levels of the organization both verbally and in writing.
- Ability to lead, present, and represent club with business CEO’s, Presidents, or marketing executives.
- Advanced organization, planning, and problem resolution skills
- Advanced computer skills with Excel, Word, and PowerPoint
- Familiarity working across social media and digital platforms.
- Familiarity with website CMS platforms such as Sitecore and Adobe
10. BA in Information Technology with 5 Years of Experience
- Experience in a similar role, including demonstrated experience managing social media for a brand, company, or organization.
- Multi-tasking abilities
- Great presentation, oral and written communication skills
- Strong knowledge of Microsoft Office applications
- Ability to work in a collaborative and effective manner with faculty, administrators, students, alumni and business people at all levels of the organization
- Proficient knowledge and experience utilizing Facebook, Twitter, YouTube, Instagram, LinkedIn and other emerging platforms.
- Strong editorial skills
- Familiarity with paid social promotion.
- Experience creating and editing visual content, including photos and videos.
- Familiarity with analytics dashboards.
- Effective writing and editing skills.
- Ability to work in a collaborative, fast-paced environment, and manage deadlines independently.
- Can take feedback and revise work accordingly
- Great work ethic and the ability to multitask in a fast-paced culture
- Good at relationship building, organized, and self-motivated
11. BA in Advertising with 3 Years of Experience
- Experience within a digital team and a strong focus on content/ecommerce
- Good experience curating high-quality content and demonstrable experience in bringing 360 campaigns to life
- Strong working knowledge of content strategy and translation of knowledge into effective web content, with a mobile first approach
- Extensive experience working with Google Analytics and SEO best practise principles in relation to content/copy
- Experience working with creative, marketing and digital technology teams
- Experience managing and developing a highly motivated, multi-skilled team
- Highly organised, with excellent attention to detail
- Experience with Big Commerce/ Salesforce Commerce Cloud platform
- Positive approach with a desire to learn.
- Excellent interpersonal skills with a desire to work cross-functionally across teams
12. BA in Marketing with 5 Years of Experience
- Writing experience, agency experience preferred in the health, beauty and/or aesthetics industries
- Strong written communication, creative concepting and presentation skills
- Time management skills to meet deadlines without sacrificing quality/attention to detail
- Proficiency in Microsoft Word, Excel, and PowerPoint
- Experience with social media scheduling, monitoring, and listening tools
- Experience with Umbraco and Kentico CMS
- Good knowledge of SEO and Google Analytics
- Extensive experience of campaign management and involvement in creative development processes
- Confident in creative development fundamentals e.g. copywriting, delivering creative feedback, understanding of channels/formats
- Demonstrable project management experience
- Prior Housing sector knowledge would be highly desirable
13. BA in Communications with 4 Years of Experience
- Experience in managing digital development projects
- Experience in managing sensitive issues on social media or experience working within social media guidelines
- Excellent copywriting skills
- Strong agency and supplier management experience
- Strong attention to detail and copywriting skills
- Excellent stakeholder management skills and the ability to bring together diverse groups of people for a common goal
- Experience managing the content requirements and process for major projects within an organisation
- Experience working with a diverse range of stakeholders (such as UX designers, developers, product owners, marketers, legal, and compliance) to produce a great experience or solution for end users
- Perfect knowledge of Dutch, good level of English
- Excellent writing skills and good people skills.
- Excellent interpersonal skills, with the ability to present designs, content and ideas in a confident, engaging way
- Highly collaborative working style, with strong stakeholder management skills
- A creative problem solver, with excellent attention to detail
14. BA in Graphic Design with 8 Years of Experience
- Experience in Content writing, SEO writing, UX copywriting, and Google Analytics, with management experience
- Experience implementing large-scale content projects
- Knowledge of web traffic metrics with experience improving website conversion rates
- Familiar with CRM and EDM
- Strong, communications, interpersonal, people management, and stakeholder management skills
- Strong knowledge of social media platforms and comfortable using them
- Excellent track record of account management and dealing with clients
- Awareness of audience segmentation and conversion marketing
- Awareness of emerging social platforms, apps and audience behaviour
- Awareness of social/youth trends within digital media and social
- Paid media knowledge and execution experience across Paid Social
- Strong written and presenting skills
- Essential social platform and CMS skills, including social and web analytics tools
- Media planning and digital implementation background
- Good web developer skills and technical experience with platforms and technologies.
- Strong knowledge and use of CMS, Drupal preferred. SEO knowledge
15. BA in Media Studies with 6 Years of Experience
- Experience in editorial or content production for websites and/or magazines
- Experience working with content in multiple languages
- Experience with brand marketing
- Knowledge of marketing and content KPIs
- Experience working at a senior level and having ownership of strategy development and execution of digital marketing.
- Proven experience with building stakeholder relationships and partnerships specifically.
- Previous leadership experience
- Ability to influence and coach across a variety of stakeholders
- Able to work with tight timelines and understand the fast-paced nature of retail
- Ability to work with and extend creative thinking from the agency and internal teams.
- Excellent resilience and the ability to keep focused on continued optimization to address business pain points and ongoing objectives.
- Knowledge of ACCC, NZCC, Fair Trading & Consumer Legislation
- Knowledge of InDesign, Canva, iMovie, Photoshop and/or Illustrator and strong video editing skills
- Google Analytics experience
- Ability to work as part of a digital team with shared objectives
- Good communication skills with internal and external stakeholders
16. BA in Digital Media with 7 Years of Experience
- Content management experience developing and leading a content strategy
- Experience in developing and championing TOV and brand guidelines
- Experience in writing multi-channel content, including campaigns, social media, posters and leaflets and website copy
- Excellent working knowledge of SEO
- Solid technical understanding of website systems - experienced in using CMS
- Intermediate HTML knowledge
- Experience in co-ordinating video projects and achieving results
- Excellent communication and presentation skills
- The ability to report on success metrics and ROI using Google Analytics, Google Search Console, SEMRush, and similar tools
- Works effectively in a fast-paced environment
- High attention to detail
- Strong project and people management skills
- Excellent analytical skills
- Ability to recommend changes/ways of working
- Experience in writing radio adverts
- Experience in using Sitecore CMS
- Experience in delivering outreach programmes and gaining links
17. BA in Journalism with 3 Years of Experience
- Experience working in web content management systems, preferably WordPress
- Understanding of tagging and taxonomies in a website
- Familiarity with web standards and usability
- Familiarity with images and video for web
- Experience with web or graphic design
- Experience in a B2B digital environment
- Able to work in a fast paced environment
- Excellent communicator and skilled in SEO
- Able to develop multichannel content
- Campaign Management experience
- Able to work with digital data / creating insight
- Knowledge of UX best practices
- Excellent working knowledge of Google Analytics
- Excellent written English
18. BA in Public Relations with 4 Years of Experience
- Highly organised with the ability to manage workload with changing priorities in a very fast-paced environment.
- Commercial acumen and the ability to apply this to all content creation.
- Strong understanding of customer funnel and how to produce content to maximise conversion at each stage.
- Excellent command of English with meticulous attention to detail and impeccable use of spelling and grammar.
- Strong proofreading and sub-editing skills.
- Ability to work independently with a sense of urgency, delivering workload to strict and often tight deadlines.
- Self-motivated, proactive and resourceful.
- Computer literate in Microsoft Office and Google Drive
- Experience in an e-commerce content role is essential, ideally with some management experience.
- Experience with Shopify
- Experience in eCommerce, Online Merchandising, Website Management, Product Management, and/or Project Management
- Track record of cross-functional collaboration, excellent interpersonal and communication skills, and self-starter attitude
- Understanding of HTML and Python
- Proficient in Microsoft Office (Excel, Powerpoint, Word), HTML, Salsify, Syndig
19. BA in Multimedia Arts with 2 Years of Experience
- Experience in content strategy, content marketing, or similar that shows a passion for developing engaging content
- Deep understanding of digital content best practices and interest in emerging content trends
- Ability to manage multiple projects and time efficiently
- Strong ability to manipulate, understand and extract insights from large data sets
- Strong communication skills, both written and verbal
- Experience creating and managing content editorial calendars
- Experience in analyzing large data sets and creating performance reports within Excel, Tableau or other reporting tools
- Proven experience in digital and social media content development, website content creation, writing and editing, and posting on social media channels
- Knowledge of Facebook, Twitter, LinkedIn, YouTube and other social platforms and analytics capabilities, comment moderation, posting strategies both natively and through scheduling platforms.
- Writing and editing skills and knowledge of Associated Press (AP) style
- Analytical skills and ability to use logic to formulate solutions to problems
- Effective verbal and written communication skills and the ability to present information clearly and professionally to varying levels of individuals
- Highly collaborative, motivated, and willing to work closely within a team structure and independently
- Experience in eCommerce, Online Merchandising, Website Management, Product Management, and/or Project Management
- Expertise in content management and syndication platforms, i.e., Salsify, Syndigo
- Direct experience with omnichannel environments and/or eCommerce (retail) channels.
- Understanding of eCommerce content best practices
20. BA in Information Technology with 4 Years of Experience
- Experience as a Digital Content Manager.
- Adept at researching and creating engaging written and visual content for digital mediums.
- Highly organised with meticulous attention to detail.
- Able to collaborate with and support C-level executives.
- Self-driven with the ability to work under pressure in a dynamic environment.
- Experience in B2B content and social media in the IT industry (software and SaaS preferred), with the ability to relate to target audiences ranging from developers to the C-suite.
- Experience in adopting an innovative approach to engaging audiences on social media while staying loyal to Scandit’s brand values and tone of voice.
- Ability to collaborate with multiple stakeholders cross-functionally and manage competing priorities.
- Strong verbal and written communication skills with excellent attention to detail.
- An analytical mindset who translates data into clear recommendations to iterate and improve performance.
- Good knowledge of on-site SEO and tools such as Google Analytics, Co-Schedule and Marketo.
21. BA in Advertising with 3 Years of Experience
- Working knowledge of marketing platforms, CMS, PIM, DAM and integration methods
- Working knowledge of analytics tools including Google Analytics and third party tools
- Results-oriented and demonstrated ability to effectively manage multiple priorities simultaneously and meet compressed/critical deadlines in a fast-paced environment
- Strong analytical skills, including a demonstrated ability to synthesize, interpret, and communicate market and competitive product data
- Strong organization, time management, and problem solving skills.
- Ability to work in a global matrix structure.
- Excellent verbal and written communication skills, as well as teamwork and interpersonal skills, to include the ability to develop high quality working relationships both internally and externally with customers and suppliers.
- Demonstrated ability to be flexible and adaptive to internal processes and change, delays or unexpected events
- Proficiency at the intermediate to experienced level in MS Office software applications (Word, Excel, PowerPoint, Teams)
- Ability to maintain confidentiality regarding proprietary company information.
- Excellent written, communication and interpersonal skills.
- Experience with a deep understanding of digital content strategy /creativity in the FMCG industry
- Demonstrated project experiences related to content agency management and cross-function collaboration
- Strong digital acumen and understanding of current digital landscape and trends