• Develop and maintain a strategic view of current and future market trends
• Develop a Customer Insights strategy that identifies different stakeholders’ needs for customer and competitor insight to solve business challenges
• Identify the most appropriate sources for customer, competitor, and market/industry insight
• Interpret and analyse internal and external qualitative and quantitative data, drawing conclusions about customer needs, broker needs, and the strategies and performance of competitors
• Analyse market data from Ofgem, Cornwall Insights and other publicly available data to identify trends and produce regular market reports
• Work in conjunction with other members of the team to add internal portfolio analysis to enrich external insights and identified trends
• Share information and insights across the business, in formats suitable for the audience
• Identify opportunities for, and lead, customer research activity, working with business stakeholders and external parties
• Manage relationships with insight-related third parties
• Present information and insights at adhoc and regular meetings to a range of stakeholders
• Operate within agreed budgets, optimising ROI and maintaining records for all spend incurred

Skills: Market Trend Analysis, Customer Insights Strategy, Data Source Identification, Data Interpretation, Market Reporting, Cross-functional Collaboration, Stakeholder Communication, Budget Management

• Provide business intelligence and insight to support key marketing activities, commercial activities and strategic projects using a range of delivery mechanisms (reports, insight, presentations)
• Provide customer behavioural, engagement, campaign and purchase insights
• Identification of key measurement outcomes to define the success of a project and to build and maintain a suite of reporting tools to monitor performance.
• Utilising the organisation’s data to give a complete view of the customer and identify potential opportunities.
• Work closely with other analysts and data engineers within the business to share ideas, techniques and datasets
• Highlight issues, opportunities and make recommendations from analysis & insight to drive improvements in commercial performance and customer experience
• Proactively identify and communicate findings on a regular basis
• Perform data quality tasks to ensure the data set is robust and accurate, working with the Customer Insights, IT and Data teams to resolve any issues or concerns
• Support the Customer Insights team on various tactical & strategic project initiatives
• Understand easyJet’s commercial objectives and trading conditions, using these to inform decision making
• Responsible for identifying profitability improvement opportunities for relevant trading priorities
• Monitor, analyse, and develop insights from market information, internal and external data bases and discussions to identify trends as the basis for actions

Skills: Business Intelligence, Customer Insight Analysis, Performance Monitoring, Data Integration, Collaborative Data Analysis, Proactive Recommendation, Data Quality Management, Market Trend Analysis

• Accountable for ensuring that the latest research and analysis techniques are employed 
• Understand and establish the customer view, driving ability to connect with and understand customers through the latest customer and economic research thinking and techniques
• Keeping abreast of new developments, benchmarking and testing capability outside the industry and outside the region, literature reviews, industry collaboration etc.
• Accountable for reflecting customer and stakeholder insights in a timely and consistent manner to key individuals and teams within Yorkshire Water
• Responsible for the ongoing management and development of Yorkshire Water’s Online Community, ensuring its membership is representative of the population of Yorkshire.
• Responsible for reflecting customer and stakeholder insights in a timely and consistent manner to inform the independent Yorkshire Forum for Water Customers
• Responsible for the development, implementation and delivery of key customer and market research activity to support the development and delivery of Yorkshire Water’s business plan, including, brand strategy and customer service strategy
• Responsible for the collation and dissemination of key company reporting
• Providing support for the development, implementation, and delivery of the company strategies, ensuring any insights are robust and supported by the views of customers and key stakeholders.

Skills: Research Technique Mastery, Customer Insight Generation, Industry Benchmarking, Stakeholder Communication, Online Community Management, Strategic Research Implementation, Reporting and Analytics, Strategic Support Coordination

• Works with the digital / marketing / buying teams to identify opportunities to improve CRM performance
• Measures the impact of initiatives implemented to improve performance recommending further trials 
• Understand drivers of customer behaviour and assist the business in increasing customer loyalty
• Owns daily and weekly CRM trading reporting, ensuring the business understand the drivers of performance and opportunities to improve short term sales performance
• Optimise audience selections to reduce costs and ensure an appropriate and robust contact strategy to engage the customer base
• Identifies new opportunities within existing data landscape while also implementing and delivering improvements to the landscape
• Builds strong relationships with the digital, store ops, marketing and customer teams and develops a strong understanding of Halfords business
• Works closely with the Customer Insight team to combine customer analytics (what customers do) with customer research (why do it) and give a rounded view of customer behaviour and motivations
• Gain consumer knowledge/insights through qualitative and quantitative research to students (interviews and surveys).
• Do in-depth analysis of the research data to create actionable insights and recommendations for product growth.
• Design research framework and draw insights from data analysis to create compelling reports and presentations through storytelling and the use of data visualization techniques.
• Collaborate on projects with cross-functional teams: Tech, Design, Growth, Tech, and Academics.

Skills: CRM Performance Optimization, Behavioral Analysis, Reporting and Metrics, Audience Targeting, Data Opportunity Identification, Relationship Building, Consumer Research, Cross-functional Collaboration

• Analyze a large amount of data to derive actionable insights and improvement of marketing strategies, product development, or business processes
• Communicate data findings to related stakeholders and propose strategic recommendation to solve problems
• Discover growth opportunities by proactively exploring transaction data, user behavior, product conversions, or external data sources
• Monitor key business metrics and product’s funnel conversion on daily basis
• Develop dashboard to track business performance and create regular report
• Injecting insights into the development of mid-term strategies to improve the lives of people across regional 
• Working cooperatively within a team, exchanging information and assisting other team members to achieve team objectives and work outcomes.
• Contributing to the maintenance of a comprehensive and up-to-date customer research database that supports the timely and accurate sourcing of customer information.
• Assisting in the development and tracking of customer service experience uplift strategies across Transport in Regional 
• Working flexibly across a dynamic team environment to identify value for customers and Transport 

Skills: Data Analysis, Strategic Communication, Growth Opportunity Identification, Metric Monitoring, Dashboard Development, Strategy Formulation, Team Collaboration, Database Management

• Design and manage a wide range of research and insight studies, from one-off strategic projects to ongoing programmes
• Support the collation, development and delivery of insight & KPIs to stakeholders across the IM group through a variety of reports and channels, helping make the client’s voice part of day to day
• Champion and support the delivery of client feedback and listening programmes
• Help deepen understanding of data including dashboards and analysis into audiences and segmentations, applying consistent processes to the collation, analysis and reporting of data, trends and spotting of anomalies, opportunities, or areas for investigation.
• Taking responsibility for the maintenance and reporting from Client Insight data analysis tools, via the firms visualisation programme and sentiment analysis tools.
• Become team expert in market research survey software, management and data presentation
• Recommend improvements to enhance and streamline insight programmes including better methods, tools, data handling and analytics
• Stay up-to-date with the latest industry trends, developments and best-practices. 
• Share best practice with the team and use this knowledge to deepen audience understanding.
• Given scope and under guidance, perform quantitative (and qualitative) research to uncover fact-based insights on the customer

Skills: Research Design, KPI Reporting, Feedback Program Management, Data Analysis, Tool Maintenance, Survey Software Proficiency, Program Optimization, Industry Trend Awareness

• Communicate findings and recommendations in a clear and compelling way to inspire others to use data to take action.
• Work through data and analyze survey responses to provide actionable insights that enable better strategic and tactical decision-making for company and customers.
• Give the customer a voice and empathize with them while working with key stakeholders to find key learning needs/gaps then frame, design, and analyze studies with stakeholders to help them understand consumers point of view.
• Partner with colleagues, vendors, and leadership to design and execute the customer interaction surveys, journey maps, personas and provide insights, story driving findings, and recommendations.
• Works closely with business units to understand how energy technology advancements could benefit the Company and customers.
• Prepares educational materials and presentations for the Board of Directors, executives, business units, and external stakeholders.
• Researches and presents potential energy technology-related business opportunities and strategies. Coordinates internal energy technology research activities.
• Assists with planning, designing and implementing research efforts to support strategic initiatives.
• Manipulates project-related databases to assess trends and/or patterns and ramifications from a market and consumer perspective.
• Identifies trends in customer experience and satisfaction and create performance benchmarks.
• Find opportunities to automate and streamline processes to arrive at actionable insights faster

Skills: Data Communication, Survey Analysis, Stakeholder Collaboration, Survey Design, Strategic Research, Educational Material Development, Trend Analysis, Process Automation

• Engaging with key stakeholders across the business to understand and consult around Customer, Marketing, Digital and Product strategy requirements, negotiating timelines against deliverables to ensure workable outcomes
• Present the results of investigations to senior stakeholders across the business, gaining strategic business buy-in to ensure recommendations are rolled out into operation
• Extract, manipulate and analyse data to provide critical management information to enable decision making on the key questions facing the Marketing team.
• Informing campaign design, supporting implementation, advising on campaign performance and suggesting improvements. 
• Provide insight on customer behaviours and how can best fulfil needs.
• Mentoring and developing more junior members of the team, developing the strategic questions and managing stakeholder relationships. 
• Predicting lifetime value of customers and segmenting customer base to better understand how shop and then using this to recommend changes to marketing campaigns, range, pricing and promotions.
• Collaborates and executes work within projects and assignments of diverse scope within the company consumer insights team
• Collaborates across data and analytics team and other key functions to enhance insights and create a holistic view of the customer
• Create well-organized, visual and succinct presentations free from errors, participate in communication with business partners
• Contribute to the development of surveys designed to deliver compelling findings and recommendations in area of support

Skills: Stakeholder Engagement, Data Analysis, Strategic Presentation, Campaign Management, Behavioral Insights, Team Leadership, Customer Segmentation, Cross-functional Collaboration

• Synthesize large volumes of complex data, refining that raw data into actionable insights meaningful to the business
• Translate results into visual dashboards that are actionable and digestible by all teams (i.e. Marketing, Growth and Product Development, etc.)
• Increase the company’s use of data and set a high bar for analytics across the business
• Develop an in-depth understanding of the customer journey and key customer segments, uncovering opportunities within the data to drive new customer acquisition, retention and growth
• Develop an in-depth understanding of churn behaviors, identify opportunities to improve subscription program
• Create predictive models for customer lifetime value of subscription members
• Manage and prioritize incoming analytics requests
• Identify trends and proactively suggest business improvements
• Provide data driven recommendations for marketing strategy by analyzing customer metrics from website, email and advertising
• Working with marketing teams to create a strategy to improve targeting of BTL campaigns and increasing return per contact by doing deep dive into campaign performances.

Skills: Data Synthesis, Dashboard Development, Strategic Analytics, Customer Journey Analysis, Churn Analysis, Predictive Modeling, Data Trend Identification, Marketing Strategy Analysis

• Taking a project from 'cradle to grave' from a data standpoint and collaborating with stakeholders from various areas of the commercial functions in the business.
• Interpret data from the contact centre, and identify opportunities for improvement in relation to key deliverables from a KPI perspective.
• Work with senior management across the business in providing insight into how customer service processes can be improved for maximum commercial benefit.
• Assume full responsibility across: Diligent reporting, tracking of key metrics across the customer services function and ensuring accurate recording, storing and sharing of data to relevant departments.
• Deliver insights on global communities. 
• Forge a deep understanding of a given market or demographic’s interests and needs through data and market research
• Use these insights to set foundational context and define the key stages of a community journey across products and platforms. 
• Deliver real-time understanding of customer sentiment across products and platforms. 
• Uncover trends and provide analysis of user feedback, comments, posts, and reviews across relevant external platforms. 
• Identify emerging trends in customer behavior. 
• Provide ongoing customer experience analysis of Community programs and campaigns.

Skills: Project Management, Stakeholder Engagement, Data Interpretation, KPI Optimization, Strategic Reporting, Market Analysis, Trend Identification, Customer Experience Management

• Experience in data analysis with a retail/FMCG company or research agency (Nielsen, IRI, Kantar etc.)
• Proven team management and coaching experience
• Deep understanding of, and competent in, data mining and reporting management techniques (R, Tableau, Power BI, etc.)
• Highly developed analytical and communication skills
• Proven ability to turn data into actionable insights
• Structured and creative problem solving and communication skills (verbal/ written including Excel, PowerPoint)
• High level of motivation, ambition & drive for excellence
• Willingness to “roll up the sleeves” and get involved in all aspects of research and analytics projects
• Experience with data and visual analysis tools (including proficiency in Excel)
• Presentation creation experience

Qualifications: BA in Economics with 7 years of Experience

• Experience in Marketing Research, Consumer Insights, Strategy/Strategic Management consulting, and/or Analysis
• Experience conducting a wide range of research methodologies including quantitative research and analyses (survey design, programming, analysis and reporting) as well as qualitative (IDIs, Focus Groups, shop-a-longs, intercepts)
• Proficient in programming & analyzing surveys using online survey platforms (e.g. Qualtrics), Panel management experience
• Strong writing, speaking, and communication skills (ability to synthesize information into a clear, simple story)
• Strong ability and willingness to collaborate effectively, work well with others and is considered a true team player
• Positive attitude, scrappy ‘get the job done’/can-do-anything, creative problem-solver
• Experience with Python and Looker
• Experience with the ETL process
• IT experience preferably in a support role
• Experience with BigQuery, Segment, and documentation.

Qualifications: BA in Psychology with 2 years of Experience

• Proven ability to work cross-functionally with a wide range of key stakeholders
• Experience in an Analyst role focused on customer insight
• Curious thinking, self-driven character with a passion for understanding customers
• Ability to identify patterns and trends but also understand what is driving them
• A problem solver and logical thinker, with the ability to see the bigger picture and get to the underlying business questions
• Highly numerate (Stats/maths orientation) and commercially aware
• Strong in a wide range of analytical tools, e.g. SQL, GA, Excel, Python/R
• Proficient in the use of data visualisation tools e.g. PowerBI
• Experience working with (including the manipulation of) large data sets. 
• Snowflake/AWS experience 
• Comfortable in translating complex data sets into readable formats for less data-literate colleagues and comfortable in providing recommendations to drive a data led strategy
• Presentation/ communication skills with the ability to present a convincing, data-driven argument for ideas to internal stakeholders and colleagues

Qualifications: BA in Business Analytics with 1 year of Experience

• Experience in Analytics, Account Management, or Consulting, preferably in the perishables industry
• Experience analyzing market research data, including AC Nielsen and IRI
• Intermediary proficiency in Microsoft Excel (writing complex equations, building dynamic workbooks, macros, graphics, etc.)
• Experience with data visualization tools, including Tableau, QlikView, and Power BI
• Experience analyzing USDA market research data
• Experience with SQL and Access
• Analytical skills with a track record in defining customer and business strategies through the use of data and analytics
• Experience with programming languages, including R and Python
• Demonstrated ability to present effectively to internal and external audiences, including public speaking appearances.
• Proven success in developing and communicating business recommendations and insights in an easy-to-understand way, leveraging data to tell a story

Qualifications: BA in Statistics with 2 years of Experience

• Experience translating data into action (applied research, marketing, consulting or related field)
• Ability to manage research agencies
• Confidence in building meaningful relationship across the business
• Experience in extracting, interrogating and distilling data from in-house systems
• Strong and effective communication skills, ability to present complex ideas clearly and concisely, engaging multiple audiences, internally and externally
• Experience with research methods in quantitative and qualitative research, as well as interpreting CX and more complex data models
• Experience working with others to set targets for new and existing business propositions
• A keen eye for detail on data related issues and take initiative for resolving them
• Ability to carry out a role within the team, as well as working independently to meet tight deadlines
• Strong commercial awareness and ability to interact with various internal and external stakeholders

Qualifications: BA in Marketing with 2 years of Experience

• Experience in a related field of research (e.g. marketing/sales, market research, business analytics, strategic planning, new product development)
• Experience in quantitative and qualitative research design, analysis, and interpretation
• Experience in data analytics, including management and manipulation of large data sets through statistical software (e.g., SAS, R, SPSS)
• Experience in the use of Tableau to create in depth visualizations, Excel (can maintain complex spreadsheets), and presentation software such as PowerPoint.
• Critical thinker, able to think out of the box and question status quo
• Excellent communicator (verbal, written, and presentation)
• Demonstrated strong work ethic and high intellectual curiosity
• High attention to detail and accuracy is a must
• Positive can-do attitude
• Familiarity with Walt Disney World Resort business, Guest experience and products
• Hands-on experience with SQL, Snowflake, Teradata SQL Assistant, Python and/or R

Qualifications: BA in Psychology with 3 years of Experience

• Experience in predictive modeling/statistics/econometrics.
• Demonstrated experience delivering actionable insight for a consumer business.
• Understanding of online marketing ecosystem, marketing channels (e.g. direct, social media, display, affiliate, e-mail, SEM, SEO), customer segmentation and database marketing methods.
• Have a passion for sourcing, interpreting, and visualizing data.
• Independently identify and set priorities in rapidly changing and ambiguous environment.
• Advanced SQL writing skills required with a general knowledge of ETL.
• Ability to work with large-scale, complex datasets.
• Knowledge of SQL and experience with efficient processing of large data sets.
• Experience in designing and building data infrastructure/automated reporting tools.
• Experience conveying key insights from complex analysis in summarized business terms
• Proven experience with Excel and working with databases.

Qualifications: BA in Economics with 4 years of Experience

• Strong background in planning, implementing and managing change
• Demonstrated ability to organize and manage multiple projects simultaneously
• Ability to adheres to project plans, deadlines
• Exceptional verbal and written communications skills
• Experience or ability to deliver presentations to the management team
• Demonstrated ability to develop and articulate overall company strategies and impact
• Familiarity with SAP
• Background in marketing or advertising 
• Experience in a heavily analytical, data-driven role analyzing marketing or product performance for an eCommerce business (Data Analyst, Business Intelligence Analyst, etc.)
• Knowledge of Snowflake

Qualifications: BA in Business Analytics with 4 year of Experience

• Data-mining and analytical skills
• Strong SQL and Excel skills
• Good knowledge of statistical methods and data/web analysis software
• Able to deliver actionable, impactful insights from raw data and recommendations that are easily understood
• Familiarity with Google Analytics (ideally GAIQ)
• Passionate about and have a good understanding of new technology and digital trends
• Have a data-driven and results-focused approach
• Strong communicator with excellent presentation skills
• Capable of working with colleagues throughout the organization, whatever discipline or seniority.

Qualifications: BA in Statistics with 3 years of Experience

• Well organised with the ability to prioritise workload and manage stakeholders effectively
• Experienced user of SQL, Excel
• Exposure to using R and/or Python
• Experience in theme parks, hospitality, or entertainment
• Flexible and nimble-can easily and quickly adapt to changing priorities
• Strong analytical and quantitative skills including the ability to use customer research, hard data and metrics to assess marketing effectiveness.
• Ability to coach, mentor and develop a team of talented and driven Marketing Analysts.
• Experience in advanced business/customer analytics.
• Experience working for a subscription-based business 

Qualifications: BA in Marketing with 2 years of Experience