CONVERSION ANALYST RESUME EXAMPLE
Published: August 16, 2024 - The Conversion Analyst collaborates with the Development and Set-Up teams to convert financial institutions by configuring solutions and validating financial and non-financial data. This role involves detailed data analysis, developing conversion-related reports, and ensuring database validation for all data stages. Additionally, the analyst aids in optimizing the conversion funnel, addresses compliance issues, and upholds the customer's best interests throughout the conversion process.


Tips for Conversion Analyst Skills and Responsibilities on a Resume
1. Conversion Analyst, Google Inc., Mountain View, CA
Job Summary:
- Worked as the Data Conversion Analyst/Lead for the Data Conversion project where the legacy data resides in AS/400, MS Access, MS Excel, and My SQL
- Understand the legacy data, target data model (Salesforce Data Model), data cleansing strategies & approaches and create data mapping
- Work closely with the Product Owner, business SME Data Stewards and vendor to ensure that data cleansing and conversion activities are done as per the agreed upon process, standards
- Provide industry best practice and guidance on Data Conversion to the Project team and SMEs
- Lead the Project cutover plan
- Implement Data Governance by incorporating processes, policies, guidelines and responsibilities for administering the Assessor’s entire data in compliance with policy and/or regulatory obligations
- Experience in using Agile Methodology by participating in Scrum and Sprints
- Review and validate the source to target mapping of data elements in the Data cleansing Database, and map them back to corresponding data elements in the legacy data source
- Perform various types of analysis for data extraction, and data profiling such as uniqueness analysis, range analysis etc.
- Document the detailed Data Cleansing Requirements, Business and Data Rules, and list of data values based on the findings from Data Profiling
- Test the data extraction, data profiling, data cleansing process standardization and load process thoroughly to make sure that requirements are met
Skills on Resume:
- Data Analysis (Hard Skills)
- Data Mapping (Hard Skills)
- Data Cleansing (Hard Skills)
- Project Management (Hard Skills)
- Data Governance (Hard Skills)
- Agile Methodology (Hard Skills)
- Stakeholder Collaboration (Soft Skills)
- Problem Solving (Soft Skills)
2. Conversion Analyst, Facebook Inc., Menlo Park, CA
Job Summary:
- Produce data cleansing results reports, error/exception reports for the business SMEs
- Review the error/exception reports and take any necessary actions to correct the data and improve data quality.
- Data-oriented personality, great communication skills, and an excellent eye for details.
- Provide strategic advice to the ACRE IT Director and APAS Program Manager on how to mine the County data utilizing Artificial Intelligence and Machine learning
- Generate actionable, evidence-based insight and ideas for creative, content, and technical teams and for contributing
- Strategy development across networks, channels, and tactics on an ongoing basis
- Test the executions of these things via experimentation in real-time
- Assist with the analysis of sales reports and gathering key insights for optimizing advertiser placements and performance
- Support the development, execution, and alignment of the annual conversion roadmap for various web properties
- Assist in creating and improving processes and methods for socializing, cross-pollinating, and scaling the deployment of best practice learnings across different stakeholder groups, departments, and lines of business.
Skills on Resume:
- Data Reporting (Hard Skills)
- Data Quality Improvement (Hard Skills)
- Attention to Detail (Soft Skills)
- Strategic Advising (Soft Skills)
- AI and Machine Learning (Hard Skills)
- Strategy Development (Soft Skills)
- Real-Time Testing (Hard Skills)
- Sales Data Analysis (Hard Skills)
3. Conversion Analyst, Amazon Web Services, Seattle, WA
Job Summary:
- Facilitate and execute A/B, redirect, multivariate, and personalization experimentation across multiple web properties to increase user satisfaction and business performance
- Assist the Conversion and Product teams during new builds and re-builds to ensure the conversion is at the heart of the project
- Working with Business Intelligence and other stakeholders, contribute to comprehensive reporting
- Assumption documentation, testing and revision
- Test results and recommendation reports & presentations
- Multichannel and multi-touchpoint first-purchase-journey metrics from search, to on-site, through to conversion reports
- Insights on traffic variances, interactions & goal completions, audience segments & cohort definitions
- Key business performance and audience segmentation metrics for various properties and lines of business
- Support the Conversion Team’s role in advising and shaping best practice user experiences as a means to optimize cross-functional campaigns, drawing from basic knowledge of
- SEO and writing-for-the-web.
Skills on Resume:
- A/B Testing (Hard Skills)
- Conversion Optimization (Hard Skills)
- Business Intelligence Reporting (Hard Skills)
- Assumption Documentation (Hard Skills)
- Result Presentation (Soft Skills)
- Multichannel Metrics Analysis (Hard Skills)
- Traffic Analysis (Hard Skills)
- User Experience Optimization (Hard Skills)
4. Conversion Analyst, Oracle Corporation, Austin, TX
Job Summary:
- Collaborate with the Development team, set-up, and configuration team to deliver the solution by converting financial institutions.
- Interact with the client representative to review merged test data and exception reports.
- Balancing signoff for the converted financial data and validating the converted non-financial data
- Perform detailed data analysis on systems and reporting on all donor data files and discuss the necessary data mapping exceptions with the Financial Institution
- Direct and perform database validation for all data cuts, mock events, and live conversions
- Develop conversion-related reports for data cleanup, data validation, and general analysis
- Balancing the institution’s financial and reportable account information for all data cuts and live conversions
- Quickly flag any weakness in conversion to the relevant stakeholders
- Help Heads of Acquisition with investigations of drop-off points in the conversion funnel and recommend solutions
- Ensure that we implement appropriate compliance actions and that we operate with the customer’s best interest at heart at all times
Skills on Resume:
- Collaboration (Soft Skills)
- Client Interaction (Soft Skills)
- Data Validation (Hard Skills)
- Data Analysis (Hard Skills)
- Database Validation (Hard Skills)
- Report Development (Hard Skills)
- Conversion Monitoring (Hard Skills)
- Compliance Management (Hard Skills)
Relevant Information