• Responsible for developing category strategies and vision.
• Accountable responsible for driving the ICP process by identifying the key opportunities 
• Develop a commercial activity calendar for the category.
• Accountable responsible for defining strategies and plans that deliver Category/ sub Category growth based on consumer, shopper and customer requirements.
• Accountable responsible for identifying priority channels for the Category/ sub Category 
• Work with Channel Managers to recommend tailored Category Channel plans in line with overall market strategy.
• Accountable and responsible for developing the in-store vision of success (Perfect Store) for the Category/ sub Category in each channel.
• Recommends actionable in-store solutions to support in-store vision 
• Support its implementation and continuously review the effectiveness of in-store actions.
• Accountable and responsible for monitoring promotional trends, initiatives and competitor actions by Category/ sub Category, priority channels and strategic customers.

Skills: Strategic Planning, Market Analysis, Commercial Acumen, Consumer Insights, Channel Collaboration, In-Store Marketing, Performance Monitoring, Team Leadership

• Identify and recommend promotional opportunities for categories and Brands.
• Accountable and Responsible for recommending clear promotional guidelines based on shopper understanding and current market knowledge.
• Ensure promotional investment is properly evaluated.
• Accountable for proposing optimal trade spend budgets for category by channel based on ICP.
• Ensure all trade spends investment is properly reviewed and evaluated.
• Accountable for collaborating with Consumer marketing manager in developing an optimum pricing strategy that fulfills shopper and trade/customer expectations.
• Responsible for supporting innovation renovation based on shopper understanding which includes identifying opportunities and product conceptualizing.
• Accountable and responsible for preparing and implementing new product trade launch plan and conducting pre and post evaluation.
• Accountable and responsible for recommending winning commercial propositions for the category
• Effectively communicating these to customer team and sales operation team as appropriate.

Skills: Promotional Analysis, Budget Optimization, Market Insight, Pricing Strategy, Innovation Support, Product Launch, Commercial Propositions, Effective Communication

• Leverage Retailer, Category and Shopper insights to support the development of the Channel Strategy
• Support the development of best in class MAPS standards (Merchandising, Assortment/Distribution, Promotions, Shelving/Space) with associated KPIs to guide sales execution plans within the channel
• Use POS tools to build, track and report against channel and retailer KPIs, proactively identifying key risks, opportunities, and solutions to close gaps vs plan
• Play a leadership role in portfolio management for the channel, providing guidance on SKU rationalization and Innovation plans
• Work directly with Key account managers to deliver category stories to sell in MAPS plans and incremental opportunities within the channel
• Provide analytical support to help drive channel plans during the annual business planning process
• Be a trusted partner to retailers in an advisor capacity while providing tactical execution support including but not limited to planogramming and promotional planning
• Provide category and retailer inputs into the forecasting/S&OP process as required
• Proactively identify opportunities for process development and improvement to increase business efficiency

Skills: Channel Strategy Development, MAPS Standards Implementation, KPI Management, Portfolio Leadership, Category Storytelling, Analytical Support, Retailer Advisory, Process Improvement

• Act as the category expert by delivering category best practice presentations that identify category opportunities.
• Complete WM weekly reports, projects and ad-hoc work required by the WM buyer.
• Complete modular review process utilizing category analysis, shopper insights and available analytic tools.
• Develop customer presentations, recommendations for new item introductions, planogram reviews.
• Establish strong, multi-level working relationships with the assigned customers based on mutual trust and integrity
• Communicate and reinforce brand strategies & priorities to the Team.
• Initiate & synchronize brand strategies/priorities with customer strategies for a win-win.
• Execute new product initiatives accordingly.
• Support category management growth through the application of the most recent sales technologies 
• Demonstrate expertise in category management and efficient assortment to the customer.

Skills: Category Expertise, Reporting Proficiency, Modular Review, Customer Presentations, Relationship Building, Brand Strategy Communication, Strategy Synchronization, Sales Technology Application

• Coordinate “Fair Share of Shelf” support and develop planograms using planogram software.
• Provide category management support for internal processes.
• Be proficient in interpreting shopper and consumer research to drive category solutions development with customers.
• Actively participate in team-building and best practice sharing to increase team effectiveness.
• Work across all functional areas of the customer development team in developing the business.
• Scorecard and monitor the execution of 5P activities in line with established objectives and guidelines.
• Establish and define the development plan of category and long-term relationships with external clients, generating trust and influence.
• Segment and analyze market and customer information, supporting decision-making.
• Detect market and shopper opportunities through the Mars category development process, communicating them efficiently internally and externally.
• Optimize and achieve compliance with the picture of success, at the point of sale

Skills: Shelf Space Coordination, Planogram Development, Category Management, Team Collaboration, Cross-Functional Integration, Performance Monitoring, Relationship Building, Market Analysis

• Proven experience in marketing, customer or category management with experience in Shopper Marketing, Space Management, Promotional Strategy desirable
• Strategic approach with strong analytical ability
• Demonstrated communication, presentation and influencing skills
• Demonstrated Project Management and organisation skills.
• Knowledge of Nielsen Answers essential and Spaceman desirable
• Broad and in depth understanding of FMCG context and retail landscape.
• Customer experience with ability to engage, influence and impact customers by providing guidance on strategic direction of category.
• Category Leadership expertise in relevant Category Management practices.
• High analytical acumen with ability to drive and translate insights into relevant strategies and tactics (actions / initiatives) internally and for execution with customers.

Qualifications: BA in Business Administration with 4 years of Experience

• Ability to use the latest tools competently & effectively to source information accurately and quickly and then turn data into actionable insight. 
• Excellent excel skills, and numerically competent.
• Proactive approach to getting things done
• Continuously looking to improve with growth mindset
• Ability to analyse problems, create insight and propose innovative solutions
• Passion to work in partnership to achieve common goals
• Resilience when faced with setbacks and enthusiasm to achieve
• Ability to flex approach to ensure effective communication
• Motivation to drive career and seek experiences to support ambitions
• Passion and excitement for a career in the food industry

Qualifications: BA in Marketing with 2 years of Experience

• Excellent communication and interpersonal skills.
• Ability to be objective and think strategically.
• Able to work independently and to plan, organize and set/achieve priorities.
• Capable of understanding the objective and delivering a clear presentation that can be shared without presence.
• Previous Kroger and/or Food channel category management experience.
• Ability to build strong relationships internally and develop strong external partnerships with customers.
• Ability to influence key stakeholders across various functions and levels of seniority.
• Strong presentation skills and ability to create compelling selling stories.
• Thorough knowledge of retail environment and customer strategies, with the ambition of using this to drive opportunities for both the retailer and J&J.
• Understanding of channel and category dynamics and how that affects the customer.

Qualifications: BA in Economics with 7 years of Experience

• Experience Category Management in the Consumer Packaged Goods (CPG) industry.
• Related experience (Sales, distribution, Trade Marketing) within CPG .
• In-depth knowledge of the consumer goods industry including class of trade, customer groups, Category, competitive products, competitive strategies and industry trends.
• Experience with a broad range of primary and syndicated research methodologies.
• Experience with syndicated data (Nielsen, IRI) and shopper data (IRI Panel, Nielsen Panel, or Numerator data).
• Experience with space planning software such as JDA or Pro Space 
• Good understanding of annual planning process internally (Supply & Demand) and externally (Customer business cycle)
• Customer Focus and ability to build collaborative category relationships with internal and external customers.
• Someone who uses time and resources efficiently. 
• Able to focus on the right areas and manage time effectively.
• A high level of energy and proactive drive for results. 

Qualifications: BS in Marketing with 3 years of Experience

• Relevant category development experience (within the FMCG industry)
• Solid knowledge of category management, marketing, and sales principles
• A strategic thinker who sees implications of actions and decisions, comes up with innovative solutions and new possibilities
• Understand data analysis and forecasting methods
• Successfully combine the ability to think outside the box with data-driven thinking and possess strong conceptual and analytical skills
• Skill in working in MS Office is proficient
• Excellent communication and people skills
• An experienced Category Manager or Trade Marketer from a branded FMCG organization
• A proven track record of building relationships and stakeholder management
• Solid experience in syndicated research analysis

Qualifications: BS in Finance with 4 years of Experience