• Lead the development & implementation of cross channel, integrated marketing activation plans & creative messaging
• Partner closely with brand & sales teams to understand business priorities & activation needs throughout year
• Proactively pursue the most optimal activation opportunities for business growth
• Determine the most optimal spend and mix across quarterly and annual programs
• Support sales marketing/trade activation program implementation where needed
• Socialize program plans & learnings across cross-functional teams & organization
• Pursue and manage strategic corporate partnerships
• Ensure integrated advertising campaigns and activations are flawlessly executed on-time and on-budget
• Provide strategic thought leadership and subject-matter expertise
• Analyze data, monitor performance and identify key learnings of program execution & creative optimization opportunities

Skills: Integrated Marketing Strategy Development, Cross-Functional Collaboration, Strategic Opportunity Identification, Budget Management, Trade Marketing Support, Internal Communication, Corporate Partnership Management, Campaign Execution and Optimization

Job Summary:

• Responsible to the Brand Activation Managers for the definition of the customer, shopper and expert marketing strategies
• Create, produce and delivery of POS materials and tailormade Key Account promotions according to yearly promotional Plan
• Coordinate sales cycle deliveries with customer service, merchandising agency & logistic center (6 Salesforce Meetings/year)
• Leading and managing creative/merchandising/digital agencies/merchandising logistic center
• Standard article number creation / Project Order-/Budget- Management
• Ensure clean and on time ProMotion process in line with internal guidelines
• Close cooperation and coordination with brand management, sales, medical affairs, regulatory, procurement and supply chain
• Ensure correct GSK behavior, awareness and compliance
• Update the website to include changes to products, company updates, text or image updates.

Skills: Promotional Planning, Sales Cycle Coordination, Agency and Vendor Management, Project and Budget Management, Promotion Process Compliance, Cross-functional Collaboration, Website Content Management

Job Summary:

• Provides input to strategy development and annual marketing cycle plan to meet business objectives in line with global direction
• Ensures that brand pricing, sales and margin targets are agreed and met.
• Evaluates key marketing activities to share learning and improvement opportunities.
• Manages the local market product portfolio and all product- related executional elements, in conjunction with International Marketing.
• Manages all consumer activations, in conjunction with International Marketing.
• Leads the development and execution of the Stay actively informed on marketplace trends, consumer behavior trends and competitor messaging & activities. 
• Share business implications and craft solutions
• Manage & monitor master Marketing budget
• Lead the process & reconciliation of marketing activation invoices
• Support leadership in budget pacing throughout yearMCP for Auto Fragrance, Performance and Refrigerants, under the supervision of the SBM.

Skills: Strategic Planning and Development, Brand and Product Management, Consumer Activation Management, Market Analysis and Trend Monitoring, Budget Management and Monitoring, Performance Evaluation and Improvement, Sales and Margin Target Management, Collaboration and Coordination

Job Summary:

• Developing an annual marketing grid that meets the market needs and expectations of the related category.
• Effective use of the marketing budget, track and report.
• Conducting Category based domestic market research
• Running all localization issues of regional marketing projects
• Designing Local Media Plan and budget
• Managing vendors & external agencies for design and execution of the activities, coordinating with internal partners like Marketing, Sales, Purchase & commercial. 
• Measures and analyzes ROI of consumer promotions and shopper marketing programs and recommends improvements. 
• Manages the BTL and activation budgets. 
• Preparation of claims and timely settlement of all activities.
• Monitoring regional and national sales performance of the categories for each channel and developing action plans in coordination with sales team.

Skills: Annual Marketing Grid Development, Budget Management and Reporting, Market Research and Analysis, Regional Marketing Project Localization, Media Planning and Budgeting, Vendor and Agency Management, ROI Measurement and Improvement,  Activation Budget Management

Job Summary:

• Developing activation plans designed to assure achievement of agreed AOP and market share objectives of the business.
• Planning, ideation & conceptualizing the trade/consumer promotions and shopper marketing plans, collaborating with Brand, Sales, finance in ensuring rollout & execution.
• Planning & executing all Visibility activities at Retail, Modern Trade and Key Accounts in close coordination with the respective sales team.
• Planning yearly activation calendar – New launch activations, Consumer promotion, Visibility, Consumer contact programs, Exhibitions, events etc.
• Continually seek out innovative and cost effective means to reach out to consumers/trade and strengthen the engagement.
• Defining Visibility & Merchandising strategy for Retail Environments, Design & Development of POSM, defining Merchandising guideline & planogram for placement on the shelf.
• Lead projects, process, and relationships that connect brand and field teams together to ensure Shopper Marketing programs are built as per brand strategy, retailer priorities, and shopper insights. 
• Understand business needs, uncover insights, create opportunities & communicate solutions.
• Ensures marketing communications and marketing adaptations are on-strategy and consistent.
• Understand and monitor key competitors’ activities (product development, pricing, distribution, merchandising and promotion activities in order to provide feedback internally) 

Skills: Strategic Activation Planning, Integrated Promotion Strategy, Retail Visibility Execution, Event and Activation Management, Innovative Engagement Tactics, Merchandising Strategy Development, Cross-Functional Leadership, Market and Competitor Analysis

• Exposure to working directly with customers and sales teams
• High level of computer skills in Microsoft Office
• Experience in analyzing and utilizing trade audit data
• Demonstrated competencies in critical thinking, collaboration, influence, customer focus, and achieving results in alignment with business goals
• Demonstrated commercial acumen
• Key customer knowledge and strong analytical skills
• Agency management experience
• Ability to utilize syndicated sales/shopper data (i.e. Nielsen/Aztec)
• Experience with a strong preference for those who demonstrate proven success in brand management and/or communication planning.
• Demonstrated experience in developing brand identity, standards, positioning, and architecture
• Ability to set direction, build recommendations and drive them through the organization
• Strength in navigating ambiguity and establishing new processes

Qualifications: BA in Marketing with 4 years of Experience

• Obsessed with culture and finding ways to be authentic and relevant in big moments
• Ability to identify a great idea that fits with the brand
• Experience working closely with social media teams, brand marketers, and marketing agencies
• Strong Project management skills with ability to manage multiple projects to execute on time, on budget
• Passionate about PR and what it takes to do signature, award-winning work
• Strong writing skills and attention to detail
• Track record of promoting diversity and inclusion, both internally and externally
• Experience working on and with teams across wide spectrum of functions and areas of expertise
• Excellent evidence of working in consumer goods marketing and sales
• Exposure to direct working relationships with customers and sales teams

Qualifications: BA in Business Administration with 3 years of Experience

• Experience managing consumer advertising plans (with a focus on Digital) promotions and materials development
• Experience managing e-commerce sites.
• Experience managing complex Digital programs and supporting local accounts.
• Demonstrated ability to independently lead moderate to complex projects
• Excellent communication and collaboration skills including influence and persuasion
• Experience in relationship management and client interface. 
• Ability to develop credibility the customer
• Blend of strategic thinking, creativity, problem-solving. 
• Demonstrated ability to independently solve moderate to complex problems
• Ability to lead agency partners across multiple focus areas (Social, Digital, Media)
• Exceptional organizational skills with the ability to juggle multiple tasks and conduct superior follow-through
• Demonstrates flexibility and initiative with minimal direction

Qualifications: BA in Communications with 2 years of Experience

• Brand initiatives planning, implementation & analysis
• Experience in Market/brand performance analysis
• English Upper-Intermediate (spoken, written)
• Advanced PC user (Excel, PowerPoint), SAP
• Positive attitude & proactive life approach, high self-motivation, strong commitment & desire to grow within Brand Marketing function
• Strong communication and presentation skills, active team player, able to energize and lead people
• Broad-minded, strategic thinker, strong analytical skills with attention to details
• Self-disciplined, organized & responsible person with ability to learn quickly
• Excellent time management and coordination skills, ability to work under time pressure
• Experience in analyzing and utilizing trade audit data
• Ability to conduct basic cost/benefit and return analysis on programs
• Knowledge of market trends and the retail landscape
• Proficiency with MS Office applications (PowerPoint, Word & Excel)

Qualifications: BA in Public Relations with 3 years of Experience

• Professional experience in Digital & E-commerce marketing
• Ability to “read” the marketplace and be culturally connected to the youth-oriented consumer.
• Existing connection with key fashion, media, and opinion leaders.
• Experience with an iconic brand is essential – apparel, youth, or entertainment industry.
• Fluency in verbal and written English is a must
• Strong team player and budget planning & control.
• Experience in working in a global vs local set-up.
• Strong analytical, and influencing skills
• Cross-functional interaction is key to make success.
• High-level computer skills in Microsoft Office
• Demonstrated competencies in critical thinking, collaboration, impact, team leadership, customer focus, and achieving results in alignment with business goals.

Qualifications: BA in Digital Marketing with 5 years of Experience