BRAND ACTIVATION JOB DESCRIPTION

Brand advocacy plans that go unexecuted cost consumer goods companies shelf space, distribution points, and retailer trust within a single trading cycle. The Brand Activation role exists to close that gap. Owning the translation of brand strategy into omnichannel engagement plans, POS campaigns, and trade toolkits, this position operates across the Trade Marketing and Consumer Marketing functions in a matrix FMCG environment. The role is measured against the annual brand plan, agency deliverable timelines, and activation KPIs tracked through weekly call reporting and post-event summaries.

As the Brand Activation, you will convert brand strategy into funded, executed activation plans across the on-trade and off-trade channels, serving as the single point of contact for your brand portfolio within the Trade Engagement team. You will work across Consumer Marketing, Trade Strategy, and external creative agency partners, with performance measured against distribution growth, KPI completion rates, and Activation Calendar delivery.

Career Impact: Owning the Activation Calendar for a named brand portfolio in FMCG builds the kind of commercial credibility that Trade Marketing Manager and Brand Manager roles require as a baseline.

Business Impact: The plans produced in this role determine whether retailer sell-out targets are met and whether distribution points are won or lost in a defined geographic territory.

Growth Opportunity: Exposure to omnichannel toolkit development, agency briefing, and SMART KPI frameworks accelerates the path toward senior brand management and regional trade leadership roles.

• Drive distribution growth by winning new business across on-trade and off-trade channels within an assigned territory.
• Develop omnichannel engagement plans and branded toolkits aligned to the annual brand plan and Activation Calendar.
• Manage creative agency partners from briefing through amends, ensuring timely delivery of activation assets.
• Act as single point of contact for designated brands across Trade Marketing, Consumer Marketing, and Trade Strategy teams.
• Monitor competitor brand activity, category trends, and shopper habits, recommending adjustments to activation plans.
• Complete call feedback using the defined reporting procedure and submit weekly insights reports to the Trade Marketing Manager.
• Set and track SMART initiative KPIs, reporting performance and learnings back to the business regularly.
• Champion brand activation best practice across framework plans, ensuring consistency in brand application by all stakeholders.

• Bachelor's degree in Marketing, Business, Communications, or equivalent work experience.
• 3 or more years of brand marketing, trade marketing, or field marketing experience, with at least one full annual brand planning cycle completed.
• Demonstrated ability to manage creative agency relationships from brief to final delivery across offline and online formats.
• Strong commercial acumen with a results-driven approach to distribution targets and territory KPI management.
• Experience building and delivering strategic presentations to internal and external stakeholders in a matrix organisation.
• Proficient in standard productivity and reporting tools, with strong organisational and time management skills.
• Ability to build and maintain relationships with retail outlet staff, trade partners, and cross-functional teams.

• Previous experience in an FMCG environment with exposure to both on-trade and off-trade channel dynamics.
• Familiarity with trade marketing processes including promotional pricing audits, POS campaign management, and depot branding.
• Experience contributing to annual brand planning or cluster planning activities at a regional level.
• Demonstrable ability to identify consumer and shopper insights and embed them into activation plans.

• New distribution points gained per month, reflecting territory penetration against the brand plan.
• Activation Calendar compliance rate, measuring on-time delivery of brand initiative assets and toolkits.
• Weekly effective call rate, tracking field productivity against defined daily and weekly KPI targets.
• Post-event insight report completion rate, reflecting consistency in field feedback and learnings capture.
• Agency deliverable on-time rate, measuring briefing-to-final-asset turnaround against agreed timelines.
• Brand advocacy score movement, tracking internal and customer-facing brand sentiment against baseline.

• Base Salary Range: $55,000 to $80,000 annually, depending on seniority and territory scope.
• Bonus: Performance-based, typically 8 to 12 percent of base salary tied to KPI achievement.
• Equity: Not typical at this level in FMCG; offered at senior manager level and above.
• Health Benefits: Medical, dental, and vision coverage standard across most employers in this sector.
• PTO: 15 to 20 days annually, plus federal holidays and occasional event-related flexibility.
• Common Perks: Car allowance or mileage reimbursement, mobile phone stipend, and field expense coverage.

Figures are estimates based on general US market benchmarks and may be outdated. Adjust based on location, company size, and seniority level.

Reasonable accommodations are available to applicants and employees with disabilities throughout the hiring process and in the workplace upon request. All qualified applicants will be considered for employment without regard to race, color, religion, sex, national origin, age, disability, veteran status, or any other characteristic protected under applicable federal, state, or local law. Employment in this role is contingent on successful completion of a background check. Candidates must be authorized to work in the United States.

The Brand Activation owns distribution growth across a defined geographic territory by executing POS campaigns, depot branding, and telesales training within the on-trade sector. Reporting to the Trade Marketing Manager, the role delivers measurable return on investment through daily KPI completion and weekly insights reporting that directly inform channel strategy.

Key Responsibilities

• Drive brand awareness and grow distribution by winning new business within the on-trade sector.
• Use brand-supplied POS materials to maximise product visibility and increase sales.
• Deliver a return on investment within outlets across a defined geographical territory.
• Execute brand activation including case studies, depot branding, POS campaigns, and customer telesales training.
• Complete daily and weekly KPIs covering effective calls, volume sales, brand activity, and new distribution points.
• Build external relationships with key stakeholders and outlet staff and track activity.
• Complete feedback on every call using the given reporting procedure and maintain up-to-date records.
• Complete weekly insights reports and post-event summaries with key learnings, presenting to the Trade Marketing Manager.

Required Qualifications

• No degree requirement specified.
• Demonstrable commercial acumen with a results-driven approach.
• On-trade experience in a similar role preferred but not required.
• Strong organisation, time management, and communication skills.
• Ability to build and maintain relationships with key stakeholders.
• Computer literate with proficiency in standard office tools.
• Flexible on working hours including evenings and occasional weekends.

Embedded within the Trade Engagement team, the Brand Activation Executive develops omnichannel engagement plans and branded toolkits that champion designated brands across UK and Ireland operations. Working closely with the Consumer Marketing team and creative agency partners, this role shapes the Activation Calendar and delivers SMART KPI frameworks that sustain brand advocacy and business plan alignment.

Core Functions

• Drive brand advocacy across customers, consumers, and internal teams through omnichannel engagement plans aligned to the business plan.
• Pitch for space on the Activation Calendar based on the level of support required for each brand initiative.
• Develop branded assets and toolkits for framework owners within the Trade Engagement team and support initiative delivery.
• Manage and deliver through creative agency partners, including briefing in initiatives and adhering to the agreed amends process.
• Feed into upcoming resource requirements on the Agency Master Plan.
• Act as single point of contact for designated brands across the business, working closely with the Consumer Marketing team.
• Develop best-in-class customer presenters and brand launch packs in partnership with Trade Strategy.
• Set SMART initiative KPIs, regularly monitor performance, and report back to the business with learnings.
• Work with other Brand Activation Executives to review and optimise content and performance of brand activation deliverables.
• Champion brand activation best practice and ensure it is embedded in all framework plans.
• Monitor competitor brand activities, category trends, and retailer and shopper habits, recommending plans and actions.
• Support UK and Ireland Cluster planning activities including annual business planning.

Qualifications and Experience

• Previous brand marketing or trade marketing experience within an FMCG environment.
• Experience working with creative agencies to deliver omnichannel toolkits across offline and online channels.
• Experience creating and delivering strategic presentations.
• Strong understanding of sales and trade marketing processes and stakeholder management in a matrix organisation.
• Excellent IT skills including PowerPoint, Excel, and Word.
• Highly developed organisational and delivery skills with excellent verbal and written communication.
• Ability to think laterally and creatively to deliver ideas and contribute to discussion.

Reporting to the Field Marketing Manager, the Brand Activation Specialist serves as the face of Green Thumb Industries by executing in-store demos, sampling initiatives, and community education events across retail and field activations. Partnering with store managers and sales counterparts, this part-time role builds consumer loyalty and closes distribution gaps to advance GTI's brand portfolio growth.

Primary Duties

• Create unique customer experiences to increase brand awareness, build customer loyalty, and drive in-store sales.
• Represent GTI's full brand portfolio with a strong understanding of cannabis products and their key functions and benefits.
• Execute in-store demos with store managers or demo coordinators.
• Track all activity and consumer insights using recap forms and provide actionable lessons learned for continuous improvement.
• Report on observations regarding retail accounts and competitor activity as the eyes and ears of GTI from the field.
• Audit in-store retailer activity including promotional pricing, product sets, and missing SKUs.
• Communicate distribution gaps and out-of-stock situations to the Field Marketing Manager and sales counterparts.
• Partner with Store Managers to pull stock or prompt reorders as needed.
• Execute sampling initiatives and reach consumers where they live, play, and shop.
• Build and maintain relationships with consumer groups aligned to GTI's brand portfolio target audiences.
• Seed and develop new relationships with market influencers to increase brand visibility.
• Engage and educate consumers through education seminars and community events.

Skills and Qualifications

• Bachelor's degree preferred.
• Minimum 2 years of relevant experience in events, promotions, media, or consumer products marketing.
• Experience and knowledge of the cannabis industry required, CPG experience preferred.
• Solid understanding of Medical Marijuana laws, rules, and regulations.
• Background in customer service with a history of delighting customers.
• Proficient in Microsoft Excel for reporting sampling results.
• Highly motivated, self-directed, and able to work independently or in teams with strong judgement and resourcefulness.
• Must possess a valid driver's license and access to reliable transportation.
• Must be a minimum of 21 years of age and approved by state regulatory agency to receive an Agent badge.

Sitting at the intersection of brand strategy and partnership management, the Marketing Strategist, Brand Activation coordinates end-to-end sponsorship activations across sports, entertainment, and media partnerships for Hackensack Meridian Health. Operating across Purchasing, Finance, Legal, and external valuation partners, this role quantifies sponsorship return on investment and ensures consistent brand application across all partner touchpoints.

Duties

• Coordinate planning, logistics, and execution of HMH partnerships and sponsorship activations across sports, entertainment, and media.
• Support HMH marketing and communication strategies through implementation of key tactical initiatives.
• Field sponsorship requests, assess their value, and make recommendations to leadership on whether to pursue opportunities.
• Lead contract discussions from negotiation through final execution of signatures.
• Submit creative requests for brand activation through HMH project management software and traffic final output to external partners.
• Maintain the sponsorship budget and asset tracker and make recommendations on make goods or deal enhancements.
• Serve as key point of contact to HMH's sponsorship valuation partner and lead research efforts to quantify success.
• Interface with Purchasing, Finance, and Legal to ensure contracts are valid, payments are timely, and invoices are coded accurately.
• Analyse, monitor, and report on the competitive landscape and industry trends.
• Ensure consistency in use of the brand by all partners.

Education and Experience

• Bachelor's degree in Sports Business, Management, Marketing, Communications, or a related field.
• Minimum 5 years of relevant experience in account management, partner management, or event activation.
• Analytical mindset with strong negotiation skills and attention to detail.
• Excellent written and verbal communication skills to effectively relay information to internal and external stakeholders.
• Self-starter with a solutions-oriented approach and ability to build strong cross-departmental relationships.
• Ability to manage multiple projects simultaneously and work gracefully under pressure.
• Willingness to travel within NJ and NY and work occasional weekend hours.

A key member of the marketing team, the Brand Activation Manager leads the concepting, planning, and cross-media execution of partnership campaigns in the Dutch market to maximise return on investment and drive first-time depositors to online brands. Collaborating across internal design teams, digital marketing, and external agencies, this role owns campaign consistency and continuously improves brand and media performance.

Accountabilities

• Manage the activation of various partnerships and drive first-time depositors to online brands.
• Concept and implement cross-media activation and brand campaigns ensuring maximum return on investment.
• Own overall campaign planning and ensure consistency across all marketing activities.
• Work with external agencies and partners to deliver effective campaigns.
• Collaborate with internal design teams and creative agencies on campaign creative.
• Work with the digital marketing team to identify and use the best channels for each campaign.
• Engage in projects related to brand, media, and campaign domains and contribute to continuous improvement.
• Identify, escalate, and follow up on risks affecting operational performance or quality of output.

Experience and Qualifications

• Minimum 5 years of relevant work experience in brand or campaign activation.
• Proven off- and online campaign experience across multiple channels.
• Fluent in Dutch and English.
• Creative and entrepreneurial with strong planning skills and keen attention to detail.
• Self-starting and proactive with a no-nonsense team-player approach.
• Comfortable with change and able to prioritise high-impact activities across complex projects.
• Ability to travel frequently and visit sponsored events.

Integrated planning and cross-functional execution of go-to-market programs depend on the Manager, Brand Activation, who partners with Senior Managers and business owners to operationalise short-term and long-range marketing initiatives across in-store, digital, email, and social channels. Based within the Brand Activation team and collaborating with merchandising, store experience, and creative functions, this role drives continuous improvement through performance evaluation and a 52-week campaign strategy.

Strategic Responsibilities

• Organise and manage short-term and long-range strategies, plans, workstreams, and initiatives across the organisation.
• Manage multiple project deadlines, detail dependencies, and work with multiple partners.
• Partner with Senior Managers on the Brand Activation team to develop and execute marketing activation plans across in-store, digital, and all marketing vehicles.
• Coordinate major strategic initiatives across the business into cohesive go-to-market plans.
• Identify obstacles, recommend solutions, and surface areas for collaboration and optimisation.
• Evaluate success and make recommendations for continuous improvement based on performance and insights.
• Support cross-functional marketing projects from initiation to implementation to drive optimal customer experience.
• Collaborate with merchandising, store experience, and creative teams to map out impactful customer messaging and marketing vehicles.
• Manage creation and execution of weekly marketing activities across email, social, and other channels.
• Execute ad hoc campaigns as part of the 52-week strategy.

Background and Experience

• Bachelor's degree in marketing, communications, or a related field.
• Minimum 5-7 years in retail or brand marketing, retail strategy, consulting, or PMO.
• Integrated project planning and PMO experience strongly preferred.
• Self-motivated with the ability to manage multiple workstreams and detailed projects simultaneously.
• Strong lateral thinker able to connect dots across the organisation and manage interdependencies.
• Strong experience working with creative and media teams.
• Ability to influence and collaborate with others while adjusting quickly to changing priorities and timelines.

As the Brand Activation Director, this role leads the development of global partnership and sponsorship strategies aligned to corporate and regional business goals, delivering fully integrated activation plans that drive measurable international results. The Brand Activation team relies on this work to manage third-party agencies, cross-functional stakeholders across Sales and International Marketing, and multi-year contracts that sustain competitive advantage in key global markets.

Leadership Responsibilities

• Collaborate with Marketing and Sales teams to understand international business priorities and incorporate them into partnership strategy and activation.
• Create annual plans including objectives, competitive analysis, audience definition, tactics, resources, timeline, budget, and deliverables.
• Lead the development of strategic partnership activation plans, digital media programs, and solutions that deliver against targeted KPIs.
• Plan and execute assignments that are on strategy, on time, and on budget.
• Track and report on partnership return on investment.
• Oversee the financial aspects of programs and platforms.
• Manage third-party agencies, guiding their efficacy and ensuring timely delivery of sponsor communications and assets.
• Understand cultural nuances in key international markets to leverage partnership assets effectively.
• Manage other team members within the department.

Professional Experience

• Bachelor's degree in Advertising, Communications, Marketing, or a related field, Master's degree preferred.
• Minimum 5 years of relevant work experience in international partnership, project management, hospitality management, or marketing.
• Proven track record of assuming ownership and delivering results quickly in a fast-paced environment.
• Excellent time management, resource management, organisational, and planning skills.
• Strong verbal and written communication skills with the ability to work autonomously.
• Proficient in Microsoft Office Suite including Access, Excel, PowerPoint, and Word.
• Experience managing intricate timelines, program schedules, and cross-functional teams.

Brand Activation Specialist shapes seasonal activation programs and community-driven events for the adidas Originals Flagship Store Berlin, reporting to the Marketing Activation Manager. The work directly supports the store's goal of embedding Originals culture locally by connecting neighbourhood influencers, local retailers, and consumers to the brand through content, events, and cross-functional collaboration with Global and Local Marketing teams.

Role Responsibilities

• Implement the flagship store activation program for each season in alignment with product and brand stories, including window presentation, launch zones, in-store communication, and events.
• Create content relevant to adidas Originals and the flagship store.
• Drive elements that connect the neighbourhood and community to the flagship store by networking with local stores and building relationships with key consumers and influencers.
• Organise and hold events inside and outside of the store.
• Act as a beacon for streetwear culture within the flagship store.
• Involve and inspire flagship store employees, consumers, and the community with regard to Originals.
• Collaborate with Global Brand Marketing to implement the seasonal activation program and update Tumblr content.
• Partner with Local Brand, Retail Marketing, Trend Marketing, and Visual Merchandising teams to deliver marketing and activation initiatives.

Required Qualifications

• University degree in marketing, sales, or equivalent professional experience.
• Minimum 1 year of experience in retail and/or retail marketing, with in-store retail experience a plus.
• Experience in relevant PR, marketing, or events preferred.
• Passion for adidas Originals and enthusiasm for brand activation within streetwear culture.
• Strong visual communication and storytelling skills with an eye for capturing content in the Originals style.
• Good copywriting skills using a style that target consumers identify with.
• Social media savvy with flexibility across platforms and a presence as a social influencer.
• Proficient in Microsoft Office Suite, fluent in German and English.

The Brand Activation Manager owns the full marketing planning cycle for the Cenovis Health Functional Food brand, delivering annual sales, profit, and market share targets through integrated campaigns across communications, PR, digital, and media within the Consumer Healthcare category. Reporting within a multinational matrix structure and collaborating with sales, trade marketing, product development, regulatory, medical, SCM, and procurement teams, this role drives both day-to-day operations and long-term strategic projects.

Key Deliverables

• Achieve annual sales, profit, and market share targets through strong execution of marketing programs.
• Contribute to the corporate planning cycle by providing strategic input to long-term plans.
• Develop the brand offering and marketing plan including communications, activations, PR, and online activities within the Consumer Healthcare category.
• Manage media planning and execution including all digital development and ensure activation impact.
• Work with CMI to identify consumer and shopper insights to embed in brand activation plans.
• Analyse market trends and activation results and propose action plans to maximise growth.
• Lead project management to ensure successful and timely completion through cross-functional coordination.
• Work with multiple stakeholders including sales, trade marketing, product development, regulatory, medical, SCM, and procurement teams.
• Lead ad hoc strategic projects contributing to short and long-term brand growth.
• Manage day-to-day marketing operations and the advertising and promotion budget.

Qualifications and Experience

• University degree in business, marketing, or a related field.
• Minimum 5 years of experience in FMCG marketing within a renowned multinational company.
• Experience in new product launches and brand or product management, with Health Functional Food experience a plus.
• Project management experience with regional and international HQ stakeholders preferred.
• Experience managing external agencies.
• High proficiency in Microsoft Office Suite including Excel, Word, and PowerPoint.
• Excellent verbal and written communication skills in both Korean and English.
• Strategic thinker with strong attention to detail, leadership, and influencing skills.
• Proactive, results-driven, and able to work under pressure with minimal supervision.

Embedded within the Brand Activation Team, the Associate Brand Manager develops, manages, and executes activation tactics for Home Appliances and Food categories, acting as the key liaison between brand development, sales, and operations to deliver effective product launches. Working closely with the Brand Activation Manager and external agencies, this role oversees project timelines, budget coordination, and ROI analysis to continuously improve marketing program performance.

Job Functions

• Support the Brand Activation Manager and team in delivering all company deliverables to a high standard.
• Manage the execution of effective product launches as the key liaison between brand development, sales, and operations.
• Actively contribute to innovation plans and new product launches.
• Support the development of internal activation campaigns and partner with external agencies.
• Oversee project timelines, deliverables, and the approval process.
• Measure and analyse ROI of marketing programs and recommend improvements or new initiatives.
• Manage display and sample development, vendor management, budget coordination, and invoicing as needed.

Skills and Qualifications

• Degree in marketing or equivalent experience.
• Minimum 2 years of marketing and/or general management work experience.
• Proven success in executing comprehensive marketing plans including new product launches and activation tactics.
• Strong project management skills with the ability to manage a product portfolio.
• Excellent communication skills with the ability to build relationships across all stakeholders.
• Proficient in Excel and PowerPoint, with SAP and Ariba platform experience highly desirable.
• Ability to work in a fast-paced, creative, and deadline-driven team environment.

The Brand Activation Coordinator delivers end-to-end project management for Nuveen US Wealth and Institutional conference sponsorships, handling invoice processing, exhibit coordination, and speaker and attendee management across all channels. Success in the position means maintaining a consistent conference calendar, collaborating with Show Services on fulfilment, and developing DIY tools and process improvements that raise the quality of enterprise marketing presence at events nationwide.

What You'll Do

• Project manage conference sponsorships from start to finish including invoice processing, exhibit needs, and speaker and attendee management.
• Maintain the conference calendar across all channels.
• Work with Show Services to ensure fulfilment and on-site support needs are met.
• Process invoices related to conference sponsorship.
• Assist in the development of new assets including exhibit booths, banners, and signage.
• Make recommendations for asset development and playbook enhancements to improve conference management support.
• Manage one-to-one support with business colleagues and track outcomes and volume for reporting.
• Assist in the development of DIY tools and process improvements.

Minimum Qualifications

• University degree preferred.
• Minimum 1-3 years of prior event management or conference planning experience, 5 or more years preferred.
• Cvent experience preferred.
• Proficient in Microsoft Office Suite, specifically Excel and PowerPoint.
• Excellent written and verbal communication skills with strong customer service orientation.
• Strong organisational skills with the ability to prioritise and manage multiple tasks simultaneously.
• Energetic, approachable, and calm demeanour with the ability to multi-task in a fast-paced environment.

Reporting within Royal Canin's marketing function, the Brand Activation Lead oversees the annual Brand Activation Plan and budget, translating business objectives into integrated paid, owned, and earned channel campaigns that win Pet Owners at key journey moments. Partnering with agency partners and leading the Brand Activation team, this role drives acquisition and retention strategy while continuously optimising ROI and ROAS against defined KPIs.

Ownership Areas

• Develop and oversee the annual Brand Activation Plan and budget ensuring integrated planning and cross-functional collaboration.
• Translate business objectives into clear marketing and communication objectives and relevant messaging strategies.
• Develop and execute brand campaigns based on a clear understanding of the Pet Owner journey across paid, owned, and earned channels.
• Analyse and report on marketing activities against set objectives and KPIs to ensure continuous optimisation and effective ROI and ROAS.
• Lead the Brand Activation team to develop and execute acquisition and retention strategies to win with Pet Owners in key journey moments.
• Lead, engage, and develop the Brand Activation team to maximise their performance and development within Royal Canin.

Knowledge Skills and Abilities

• Extensive experience in marketing with international exposure, preferably within FMCG.
• Extensive experience in digital marketing across paid, owned, and earned channels.
• Strong leadership and strategic agility with a demonstrated ability to implement marketing strategies for competitive advantage.
• Experience managing teams and external agency partners to deliver against set objectives.
• Familiar with local marketing operations within a multinational, matrix, and collaborative environment.
• Excellent verbal and written communication skills.

Brand Activation Lead advances UBS brand objectives across the Brand Activation, Sponsorship and Events team by leading the BASE strategic framework, owning the KPI measurement system, and managing annual sponsorship planning aligned to defined marketing objectives. The work directly supports senior executive leadership through status reporting, expanded measurement functionality, and PMO coordination across a global, high-pressure sponsorship environment.

Strategic Initiatives

• Ensure BASE alignment to UBS brand objectives and brand positioning.
• Lead and develop the BASE strategic framework, ensuring consistent integration into sponsorship activation.
• Own the BASE KPI measurement framework and BASE-level reporting, and expand reporting functionality.
• Consult on measurement metrics with project owners across the BASE team.
• Manage BASE annual planning and sponsorship activation aligned to defined marketing objectives.
• Provide project management office support for projects across BASE.
• Develop status reports and presentations for senior executive leadership and marketing management forum.

Technical Qualifications

• Minimum 10 years of experience in brand consultancy, strategy, or project management office.
• Experience working in a corporate sponsorship environment strongly preferred.
• Proven experience working with marketing KPI frameworks and leveraging results to inform future strategy.
• Excellent project management skills with the ability to operate in a global, complex, and high-pressure environment.
• Highly motivated and able to work independently with strong initiative.
• Strong presentation skills with the ability to create compelling presentations, tables, and charts.
• Fluent in English, additional language skills a plus.

Reporting to the brand marketing team, the Brand Activation Assistant coordinates day-to-day development of trade communication materials including magazine ads, promo folder advertisements, and online and in-store campaigns for Dutch retailers while contributing to the perfect execution of Reckitt's 4P strategy in the Netherlands. Working closely with sales, creative agencies, and cross-functional stakeholders, this internship-level role tracks promotional activity, gathers content for trade toolkits, and supports localisation of global assets.

Day-to-Day Responsibilities

• Lead day-to-day coordination with sales, creative agencies, and brand marketing teams in developing trade communication materials including magazine ads, promo folder advertisements, and online and in-store campaigns.
• Track promotional and display activities and conduct competitive intelligence, communicating findings on a monthly basis.
• Gather assets and content from various stakeholders to develop trade decks and toolkits for different categories and customers.
• Assist in translation and localisation of global assets as needed.
• Contribute to the perfect execution of the 4P strategy of Reckitt brands in the Netherlands.

Position Requirements

• Currently studying Economics, Business Administration, Communications, Marketing, or a related field.
• Strong eye for detail with the ability to edit quickly and work across multiple projects simultaneously.
• Comfortable with numbers and analysis alongside creative sensitivity to consumer products.
• Fluent in Dutch and English, French preferred.
• Strong interpersonal skills with a collaborative team-oriented approach.
• Demonstrates autonomy, organisational skills, and discipline with the ability to take ownership of projects.