BRAND JOB DESCRIPTION

Brand Assistant Roles:

• Support the brand team to manage and track day-to-day communication & development of product lines
• Maintain key development documents and systems including product line lists, product presentations, financial documents, and approvals
• Develop and implement brand positioning strategies to garner maximum mileage through huge sales for branded products.
• Assist brand management team in maintaining brand popularity among the consumers.
• Execute brand strategies in an effective manner.
• Ensure compliance of clients’ standards, practices and protocols in executing brand assistant functions.
• Develop innovative marketing techniques to improve the image of our clients' brands.

Brand Assistant Requirements:

• Bachelor’s degree in marketing, business, or related field preferred.
• Organized team player that can manage multiple tasks/projects simultaneously while maintaining the highest level of organization.
• Previous experience in public relations or other related fields.
• Expertise in communicating marketing direction to diverse audiences: strong leadership, listening, collaboration, and dynamic presentation skills.
• Phenomenal written and verbal English communication skills.

To present these qualifications effectively, a Brand Resume should highlight marketing experience, communication strengths, and the ability to manage multiple projects successfully.

Brand Associate Duties:

• Provide top-notch customer service including personalized fittings
• Display and merchandise our products according to guides
• Respond to customer inquiries via live chat providing customers with product recommendations
• Facilitate custom orders, communicating options and recommendations
• Reorganize back up stock, counts, and redeploy sized stock
• Process transactions, returns and exchanges
• Close and reconcile sales transactions
• Assist with monthly inventory counts
• Participate in telephone outreach campaigns
• Receive and share customer feedback on product and experience
• Be accessible to cover shifts in both Banff and Lake Louise locations

Brand Associate Experience and Requirements:

• Excellent customer service skills, with natural sales ability
• Energetic and dynamic, results oriented personality
• Experience working in a retail sales environment, preferably in footwear
• Experience monitoring and responding to sales chat inquiries online preferred
• Be an advocate for the brand, and a team player
• Experience with a passionate, team-oriented growing company
• Opportunity to live/work/play in the mountains
• Flexible work schedule for part-time or full-time work available
• Competitive compensation

Senior Brand Associate Key Responsibilities:

• Oversee and develop end to end brand marketing programs and campaigns to drive brand awareness and consideration
• Act as main brand consult and approver for Chase UK, to ensure brand consistency across all customer touch points
• Enhance brand approval process to ensure we allow for seamless reviews as the business grows internationally
• Develop brand guidelines and training for Chase teams to deliver best in class creative
• Work with the creative design studio to develop new brand templates
• Manage brand activations such as physical brand experiences that help to bring our brand to life
• Help develop a brand influencer/ambassador strategy and role this out across key social touch points
• Consult on key strategic projects (employer brand, new channel development)
• Flexible to work on projects across our growing teams including the development of employer brand
• Identify effectiveness and impact of marketing external campaigns through tracking and analysis, and work with internal marketing and external agency partners to optimise accordingly
• Presenting projects plans and final deliverables to leadership and key stakeholders
• Maintain full awareness and understanding of appropriate legislation for relevant channels and ensure all activity is approved by Compliance and Legal team(s); ensure that all materials are consistent with legal conditions and code(s) of practice
• Understanding of reporting and measurement in brand

Senior Brand Associate Experience and Qualifications:

• Relevant experience or degree in marketing
• Brand marketing experience is advantageous
• Proactive and self-motivated
• Team player who is able to collaborate with multi-disciplinary teams
• Meticulous attention to detail and good project management processes
• Passionate about maintaining brand consistency and developing best in class creative
• Excellent organisational and communication skills.

Brand Designer Duties:

• Help grow and develop our visual brand to ensure consistency across everything we do
• Design compelling visual content for our website, social media, digital marketing campaigns, emails, slides decks, infographics, videos, packaging, sales support, promotional materials and more
• Manage our social media content, including organizing photo shoots (when needed), choosing selects and editing images
• Support our smaller internal media projects with illustration, motion graphics, video editing, photography and more
• General design support and review for the entire marketing team - nothing should leave the marketing department without your visual blessing
• Consider multiple designs and products as parts of a system, and understand how different products work together to achieve a certain goal
• Communicate your design decisions clearly and effectively to the team
• Critically analyze the success of your solutions and iterate quickly on new ideas

Brand Designer Skills, Experience and Requirements:

• A desire to use your skills to have a widespread impact on people (we are a mission-first company).
• 2-4 years of experience in a visual/graphic/brand design role, with experience working within a design system and applying a company's brand and design across a suite of products
• Bachelor's Degree, BFA or equivalent experience in design, HCI or relevant field
• A strong visual aesthetic, with a deep understanding of color, composition, and typography
• Expertise in Adobe Creative Suite (Photoshop, InDesign, Illustrator), Microsoft Office, Sketch, and video editing software
• Experience with web building tools like Wordpress, Webflow, etc.
• Take on additional creative assignments or tasks which may include illustration, sourcing photography, updating packaging, video editing, motion graphics, and more
• Self-motivated and thrive in fast-paced environments. You take ownership of your projects, but welcome feedback and strive to effectively communicate design decisions. We make sure to put ideas ahead of egos!
• Extremely detail oriented and ability to work under tight deadlines
• Prior experience in a startup preferred

To succeed in this role, strong Brand Skills and Experience enable effective design execution, collaboration, and delivery of consistent visual brand assets.

Brand Development Manager Roles:

• Develop marketing strategic direction to drive profit and revenue share growth across the state
• Act as “Voice of the Market” to Supplier and Brand marketing to ensure national strategies & tactics are shaped by local market insights and needs
• Leverage resources to help portfolio management and commercial teams become experts in generating customer/shopper insights and program activations that deliver exceptional results.
• Responsible for Incentive Program creation, communication, and administration
• Work closely with sales team and accounts to amplify brand marketing and activation platforms
• Partner with Business Intelligence to develop and evaluate SGWS programs that drive share growth
• Provide templates and processes for portfolio management
• Supplier Innovation/Incubation
• Manage resources and processes for onboarding new brands, and correspondingly
• Manage processes and resources that drive innovation brands
• Set objectives, measure program ROI, and provide market-based insights and feedback to sales and marketing management through KPI scorecard process
• Partner with the Business Intelligence team to provide commercial teams the tools and resources to provide the trade with the ability to be true consultants to drive their businesses
• Lead and Manage Brand Muscle account
• Work with Brand Muscle team and management to help produce best-in-class print work, selling templates, and POS
• Perform other duties as assigned

Brand Development Manager Qualifications:

• Bachelor’s degree in Business, Marketing, or relevant field
• Five years of trade/customer marketing and/or sales experience
• Proficient skills in using MS Office – Excel, PowerPoint, Outlook, and Word
• Good knowledge of Commercial Finance and Pricing practices
• Knowledge of applicable state regulations and adult beverage market dynamics
• Understanding of wine and spirits to include regions/varietals, product/food pairing techniques, basic production, and service
• Technology platforms and E-commerce for B to C and B to B
• Ability to manage multiple projects/priorities on tight deadlines and maintain a high level of quality output
• Strong analytical, leadership, and verbal/written communication skills
• Ability to understand and manage budgets, profitability, and expenses
• Overnight travel as required

Brand Director Functions:

• Develop creative strategy for Uncaged, Instinct, Silk and any new or secondary properties
• Ensure brand integrity and standards across all mediums, channels and territories
• Lead brainstorming sessions on major creative projects
• Provide guidance and feedback to the design team on their work
• Oversee the overall quality of Music Release designs
• Evolve the Monstercat core brand by liaising with external partners to leverage the latest technology trends and design capabilities
• Be closely attune to new market trends and innovations in technology and design
• Ensure sound brand positioning in local and international markets with commercial brand partners
• Ensure annual development of corporate brand books and EPKs
• Ensure delivery of engaging content through various mediums - music, events, digital, photo, video, print, merchandize and written narrative
• Ensure each project has the financial and human resources it requires to be successful
• Manage the performance and mentor the careers of direct reports

Brand Director Knowledge, Experience and Requirements:

• 7+ years’ brand development experience, using a variety of creative and emerging technologies
• 3+ years demonstrated creative success in leading collaborative multi-functional teams
• Bachelor’s degree in art, design, advertising, marketing, other relevant field or equivalent brand director experience
• A portfolio of previous work that demonstrates diversity in range, technical mastery, an eye for artistic creativity, and the ability to turn an idea into a visual strategy
• Expert knowledge of design trends and a social technology and culture enthusiast
• Mastery in the brainstorming-related creation processes and the ability to inspire creativity within your team
• Ability to translate design ideas into an innovative brand strategy and the diplomacy to balance stakeholder expectations with the resources available
• Brilliant interpersonal and communication skills, and the ability to negotiate on behalf of the design team
• Interested in new technologies such as Unreal engine/MoCap etc
• An interest and active following of Mainstream trends

Brand Executive Details:

• Investigate the business problem based on data collection and consumer insight to identify the problem well.
• Review and validate the problem that should be addressed and propose solutions be it from portfolio or campaign.
• Prepare a Long Range Plan by collecting all the information from data, financial, operation, research and CCGM. Coordinate with all relative function to get all the assumption or information needed.
• Manage project especially in related with portfolio to make sure all steps are in time and able to meet the launch date.
• Prepare the continuation of the campaign and review if the campaign still relevant or should evolve.
• Working very closely with agencies to prepare materials for the campaign
• Collaborate with Regional and OC team to discuss the future plan, get their feedback while preparing the business case for each initiative.
• Manage the budget cycles (LRP/OB/RF/LE) in collaboration with Finance team to make sure the budget is still within the target.
• Applied effective business partnering skill to strengthen collaboration among various functions and stakeholders.

Brand Executive Educations and Requirements:

• College/University, University Degree for any discipline
• 3 - 5 years experience in Brand related roles
• Have experience in data analytic and good business acumen
• Agile and have strong drive for result
• Have a good presentation skill both in creating and presenting
• Excellent communication skill in both written and spoken
• Excellent interpersonal skill and ability to work in a team
• Fluency in written and spoken English

Senior Brand Executive Roles:

• Research customer market segmentation analysis to determine market segment requirements.
• Monitor and analyze market share trends, sales volumes, and competitors.
• In charge of building one of key brand in Fiber cement group
• Assist BM in product portfolio management, make sure maintain/increase brand health scores.
• Create sufficient tools for Distribution sales team convince customer switch brand decision.
• Collaborate with stakeholders (Trade, Marcom) and other cross department to establish brand objectives and strategies.
• Assist in the development, execution and optimization of marketing campaigns (product launching and promotion).
• Monitor A&P budgets to maximize profits and minimize costs.
• Price proposal for non-standard products

Senior Brand Executive Requirements and Qualifications:

• Bachelor/ Master degree in specialized in Marketing, Business Administration
• At least 3-4 years of working experience in similar position in MNCs or other heavy industry companies.
• Good knowledge and experience to executive strategic brand development and marketing communications.
• Good knowledge of market intelligence and analysis
• Proven experience and knowledge of media and communications tools
• Experience in working with agency and lead agency for communication and event.
• Good in presentation skill to easily communicate with audiences in both Vietnamese and English.
• Self-motivation and be accountable for own actions.
• Able to work under high pressure and flexible business environment.

Brand Manager Functions:

• Inform and deliver brand strategies across all ATL and BTL channels
• Deliver product packaging, point of sale and branded merchandise development
• Design and execute creative campaigns and marketing collateral, with agency partners and an internal graphic designer
• Help grow online revenue by improving the online consumer journey and experience
• Support our Business Development Managers with effective marketing colleterial and POS to provide to our cafe partners
• Lead NPD and collaboration / partnership opportunities
• Report on brand performance, providing insights and recommendations to improve ROI
• Analyse market activity and trends to identify challenges and growth opportunities
• Support P&L and budget management

Brand Manager Experience and Requirements:

• 2+ years’ experience as a Brand Manager (ideally within FMCG / food and beverage)
• Proven experience executing brand campaigns and initiatives across the marketing mix, and managing agency partners
• Great project management, including balancing priorities and keeping projects on track
• Exceptional communication, influencing and stakeholder management skills
• Strong analytical skills and attention to detail; proven ability to interpret sales and marketing results
• Good commercial acumen and experience working with P&L and business cases 
• A genuinely hands-on approach, working as part of a team and autonomously
• Being passionate about inspiring others as a positive change agent
• Commitment to, and interested in, your work, with strong initiative
• Business/Commerce degree with Marketing major preferred but not mandatory

For professionals aiming to lead strategy and growth, a Brand Career Guide outlines pathways to advance into senior brand management and leadership roles.

Brand Marketing Coordinator Roles:

• Maintain timelines and critical path documents in preparation for campaign activations
• Assist in the development of creative marketing briefs
• Participate in project specific planning sessions related to campaign development
• Support execution of integrated marketing programs at national and regional levels
• Coordinate internal/external meetings and planning sessions
• Attend meetings, record detailed notes/takeaways and share meeting minutes with attendees
• Assist in the effective, timely communication between Marketing, Field Marketing and Sales Planning teams to ensure consistent execution of marketing programs
• Coordinate day-to-day contact with agency partners
• Coordinate materials and asset delivery to internal/external agencies
• Coordinate the production of mid-campaign and campaign wrap reports
• Assist in the timely and accurate production of marketing materials
• Verify marketing materials meet established standards and guidelines
• Coordinate trafficking and management of approved materials
• Assist in development of integrated marketing communication process improvements
• Assist in the documentation of marketing calendar, standards and programs
• Assist with monthly budget tracking and invoicing

Brand Marketing Coordinator Abilities, Knowledge and Experience:

• Undergraduate Degree or a DEC with a minimum of 2 years of relevant experience
• Adaptable, flexible and willing to learn new processes
• Highly organized
• Ability to manage multiple on-going tasks and prioritize, with guidance in a fast paced retail environment
• Ability to read and interpret marketing and research data (Customer Insights reports, Business Intelligence reports, etc.)
• Retail marketing/operations knowledge or experience, a plus
• Proficiency in Microsoft office suite / Office 365
• Agency experience preferred

Brand Marketing Manager Key Responsibilities:

• Create, implement and oversee brand campaigns based on business objectives.
• Develop marketing channels and/or partners to meet business needs of branding and/or performance marketing.
• Optimize our marketing automation and lead nurturing processes through email, content, and social channels email/or digital.
• Regular campaign monitoring and optimisation, with post-buy reporting of key metrics.
• Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers.
• Develop documentation and road maps for processes, A/B tests, and promotions that succeed through

Brand Marketing Manager Skills, Experience and Requirements:

• 3-5 years' of brand marketing and media planning experience.
• Agility, able to operate successfully in a rapidly changing, ambiguous and undefined environment.
• Solid analytical skills, and be able to interpret numbers into sound action plans for business planning and maximising marketing performance (particularly FB/Google analytics).
• Good understanding for digital marketing trends (especially on data solutions).
• Critical thinking, good presentation skills.
• Excellent communicator (both written & verbal) and creative thinker, with an ability to use data to inform all decisions.

Brand Partner / Account Director Roles:

• Work closely with Brand teams to define specific 
• Marketing communication needs, including comms strategy, creative and production.
• Partner with Brand teams to distill needs into actionable briefs.
• Help Brands innovate how they bring their stories to life through new content forms and processes.
• Lead brand projects from planning through execution, delivering on time and on budget.
• Collaborate with internal STUDIO stakeholders, including Strategy, Creative and Production, to balance Brand needs with the ability to deliver break through creative
• Collaborate with internal stakeholders, including Brand, Insights, Legal,
• Finance, Design, Innovation, etc. to gain alignment and approval of ideas while maintaining breakthrough creative
• Manage Agency and partner relationships to develop and execute brand projects.
• Provide capability overviews of the Studio to both internal and external partners, educating them on what the Studio does and how to work together

Brand Partner / Account Director Qualifications:

• B.A. or B.S. with 5+ years of experience with Agency, Consumer Packaged
• Goods, Media or Production industries.
• Proven expertise in creative Agency management and ability to mobilize a diverse team of internal and external constituents.
• Demonstrated ability as a “big idea” thinker.
• Strong leadership & story telling skills including ability to present to Senior management, Customers and Agency partners.
• Proven relationship building and communication skills.
• Ability to influence and understand

Brand Representative Roles and Responsibilities:

• Drive sales through the major construction contractors in the assigned metropolitan market by building relationships and providing enhanced service & value
• Grow territory by leveraging our Pro Partner loyalty program and getting more users across all trade verticals
• Conduct product knowledge training on construction sites and in buying offices and distributors
• Attend and sell at trade shows and distribution events
• Provide excellent customer service to customers, associates and users
• Provide training on new product features, selling tips to help close sales and receiving customer feedback on products and service programs

Brand Representative Experience and Requirements:

• Preferred candidates will have vendor sales experience in a Pro Channel environment.
• 50% Travel required (including overnight travel)
• Proven sales skills, with a track record of success meeting or exceeding quotas
• Ability to work varied hours/days as business dictates (weekends may be required)
• Basic computer proficiency and knowledge of software reporting programs is required
• Excellent communication, presentation and written skills required
• Provide a valid driver’s license and proof of insurance (must meet company’s minimum requirements)
• Provide excellent customer service to customers and vendors
• HS diploma or equivalent required, college degree preferred
• Required to lift up to 50 lbs.
• Frequent standing, bending and twisting
• Construction industry experience is highly preferred.
• 2 years of vendor sales experience preferred
• Bilingual speaking (English/Spanish) preferred

Brand Specialist Functions:

• Studio management: Build and maintain strong studio relationships, handle operational studio requests, and conduct regular business reviews and planning.
• Business Development: Test and refine projects that will engage customers and drive growth for both Prime Video and the studio. Work with other Brand Specialists/Managers to scale them efficiently across our EU and worldwide teams.
• Operations: Track success metrics, deliver reporting and additional insights on studio and promotional performance. Improve customer experience by monitoring title availability, promotional offers or prices. Execute business-critical processes supporting our promotional calendar and missed-margin reporting, and seek out ways to automate & simplify.
• Promotions: Devise activities to promote key franchises, releases and catalogue content to drive customer engagement and acquisition across the studio’s entire content portfolio. Identify, define and deliver promotions that excite and engage customers both for existing programs like Prime Day, as well as title or studio-tailored initiatives.

Brand Specialist Experience and Qualifications:

• Bachelor’s degree (Business or similar field is preferred) or equivalent experience
• Professional experience in Marketing, Sales, Merchandise Planning, Retail Buying, Product Management, Project Management, or Management Consulting or relevant field
• Proficiency in use of analytical tools including Microsoft Excel and PowerPoint
• Problem solving, analytical and quantitative skills; ability to use data and metrics to back up assumptions, recommendations, and drive actions
• Fluent in both English and German
• Experience as Assistant Brand Manager or Account/Vendor Manager
• Experience in and/or a passion for the TV and digital video markets in Europe is a plus
• Ability to adapt to a quickly changing, fast-paced environment
• Advanced Microsoft Excel skills

Brand Strategy Manager Functions:

• Supports cross-functional efforts to evolve the Entertainment brands (ION, ION Mystery, Laff, TrueReal, Defy TV, Grit) – evolving the brand based on key insights and competitive research.
• Acts as a brand steward driving marketing efforts including implementing strategy, managing campaigns, and reporting on results – all with the goal of building brand equity, driving consumer engagement and monetization.
• Ensure brand consistency across marketing campaign development and execution.
• Collaborates with multiple cross-functional teams to define and expand the brand and its connection to the culture and community.
• Be an authority for the brand, understanding the day-to-day production needs, show creative, marketing support, and overall voice of the consumer, especially in context to culture.
• Effectively communicate and present marketing plans and timelines across the organization.
• Create marketing briefs for key marketing campaigns taking a strategic, data-driven, and holistic view of the brand(s) involved.
• Coordinate all media, communications, marketing, advertising, and promotional activities including determining desired outcomes, creative idea generation and production, as well as technical execution.
• Produce creative and copy to support best practices for use across consumer, trade and press outlets.

Brand Strategy Manager Skills, Experience and Requirements:

• Ability to think strategically, execute quality output under tight deadlines
• Strong time management skills and ability to effectively multitask
• High level of creativity, ability to think "outside the box"
• Strong brand management focus
• Strong presentation skills and ability to lead meetings
• Proven contract negotiating and supplier management skills
• Superior oral and written communication and analytical skills
• Ability to work well independently and on a team
• Bachelor or equivalent combination of education and experience.
• 5+ years of experience in entertainment, media, and/or TV marketing.
• Experience developing strategic, cross-channel marketing campaigns.

Senior Brand Strategy Manager Respónbilities:

• Develop a deep understanding of our brand health, consumer personas, mindsets, attitudes, values and behaviors across Dave’s audiences and products
• Integrate customer insights and relevant brand trends into our brand strategy and creative output
• Lead brand strategy development and associated artifacts to anchor our brand in the market, and inform brand activation throughout the customer journey across branded touch points
• Partner with external agencies, to define communication plans, briefs, message strategy, and frameworks to guide differentiated storytelling
• Develop and execute end-to-end brand campaigns and/or activations; craft strategic briefs that inspire brand-defining work (campaigns + partnerships)
• Track and report how our brand performs and present insights and recommendations to improve brand health
• Analyze, monitor and report on the competitive landscape to determine where our brand and products fit over time, where to target consumers and how to have the greatest impact for our brand and business
• Influence and inspire the creative process by working well with creative teams and being a welcomed voice

Senior Brand Strategy Manager Qualifications:

• 6+ years experience in brand strategy and planning experience
• Experience building, implementing and optimizing brand foundations
• Experience building research plans and partnering with insights teams
• Experience effectively managing and working with outside agencies and vendors
• Proven track record to work cross-functionally across multiple teams including marketing, editorial, design, production, etc
• Thrive as a self-starter, and ability to progress in a fast-paced and changing environment
• Strong problem-solving skills and resourcefulness with strong attention to detail

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