ASSISTANT PRODUCT MANAGER JOB DESCRIPTION

Compiled from live postings, these Assistant Product Manager job descriptions outline expectations across product strategy, compliance, vendor management, and market research.

Assistant Product Manager Job Description Template

1. About the Role

An Assistant Product Manager in financial services owns day-to-day stewardship of a regulated product portfolio - savings accounts, insurance lines, fund services, or retail lending - that must stay compliant, competitive, and profitable simultaneously. Regulatory sign-off requirements and capital-markets product approval cycles create a discipline gap that most adjacent marketing or analytical roles never encounter. Hard. That discipline is the job. In this environment, the role sits between the product strategy team and the operational, legal, and compliance functions that must execute every change before it reaches a client.

2. Position Summary

As the Assistant Product Manager, you monitor the financial performance, competitive positioning, and regulatory compliance of assigned product lines within a financial services or insurance portfolio, translating market data and stakeholder input into actionable product decisions. You operate within a cross-functional matrix that typically spans underwriting, treasury, legal, operations, and sales, reporting into a senior Product Manager or business unit head.

3. Why Join Us

Career Impact: Managing a licensed or regulated product line, whether savings, P&C insurance, or securities services, establishes credibility in financial product governance that transfers directly to senior Product Manager and Product Director roles.

Business Impact: The product changes you validate and launch determine whether clients renew, whether loss ratios stay within range, and whether the portfolio meets its annual revenue targets.

Growth Opportunity: Exposure to product P&L ownership, regulatory filing processes, and institutional client management builds the foundation for a pathway into Product Manager, Head of Product, or Product Strategy roles within capital markets or insurance.

4. Key Responsibilities

  • Monitor assigned product lines against financial targets, tracking loss ratios, margin, and premium volume to surface performance gaps.
  • Develop competitor monitoring frameworks covering product features, pricing, and regulatory positioning to inform product roadmap decisions.
  • Support regulatory filing submissions and product approval documentation in compliance with applicable financial services requirements.
  • Collaborate with underwriting, legal, and compliance teams to design and validate product changes before they reach distribution channels.
  • Analyze customer and portfolio data to identify trends in retention, claims, or service uptake and translate findings into product recommendations.
  • Prepare product performance packs, forecast updates, and executive presentations for senior management review cycles.
  • Coordinate go-to-market activities for new product launches, including training material development and internal communications to sales teams.
  • Partner with marketing and sales to develop product collateral, pricing guidelines, and channel support materials aligned to business targets.

5. Required Qualifications

  • Bachelor's degree in finance, economics, business, actuarial science, or equivalent work experience.
  • 3 or more years of product management or product analytics experience, with demonstrated exposure to financial services or insurance products.
  • Ability to analyze quantitative data sets and translate findings into business recommendations with clear implications for product design or pricing.
  • Working knowledge of product lifecycle management within a regulated environment, including awareness of approval and compliance workflows.
  • Strong stakeholder management skills, with the ability to coordinate input from legal, underwriting, operations, and distribution teams simultaneously.
  • Demonstrated project management capability, including tracking multiple concurrent product initiatives against defined deadlines and financial objectives.
  • Excellent written and verbal communication skills, with experience preparing materials for senior management audiences.
  • Strong proficiency in spreadsheet and presentation tools for financial modeling, reporting, and executive deck preparation.

6. Preferred Qualifications

  • Relevant professional designation or progress toward one, such as CII, CPCU, LOMA, or an actuarial exam series, demonstrating formal financial services product knowledge.
  • Experience with product P&L ownership or formal budget accountability, including revenue forecasting and margin management in a product role.
  • Exposure to reinsurance structures, fund services operations, or capital markets product frameworks in a client-facing or analytical capacity.
  • Familiarity with digital product channels and insurtech or fintech platforms, including a basic understanding of UI/UX requirements for product configuration.

7. Success Metrics & Environment

  • Loss ratio variance vs. target, measuring how closely managed product lines perform against actuarial plan.
  • Regulatory filing cycle time, tracking how efficiently product approval submissions are completed and resolved.
  • Product revenue vs. forecast, reflecting accuracy of demand planning and launch execution for the managed portfolio.
  • Competitor monitoring coverage rate, measuring percentage of assigned market segments reviewed on schedule each quarter.
  • Product collateral accuracy rate, tracking the proportion of sales and marketing materials that pass compliance review without revision.
  • Typical tools: analytics and reporting platforms (commonly Power BI or equivalent); spreadsheet applications (commonly Excel with pivot tables and advanced functions)

8. Compensation & Benefits (US Market Benchmark)

  • Base Salary Range: $65,000 – $90,000 annually, depending on seniority and industry segment
  • Bonus: Annual performance bonus, typically 8–15% of base salary
  • Equity: Generally not offered at this level; possible at insurtech or fintech employers
  • Health Benefits: Medical, dental, and vision coverage; employer contribution standard
  • PTO: 15–20 days annually, plus public holidays
  • Common Perks: Professional development allowance, licensing exam sponsorship, hybrid work arrangement


Figures are estimates based on general US market benchmarks and may be outdated. Adjust based on location, company size, and seniority level.

9. EEO & Legal

Pre-employment background checks, including verification of professional credentials and, where applicable, credit history consistent with financial services industry standards, are a condition of employment. All qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, disability, veteran status, or any other characteristic protected under applicable federal, state, or local law. Candidates requiring reasonable accommodations during any stage of the hiring process should notify the recruiting team. Candidates must hold valid authorization to work in the United States.

Assistant Product Manager Job Description Examples

1. Assistant Product Manager (Utility Equipment)

The Assistant Product Manager delivers full life cycle product strategy, from launch planning and strategic pricing to voice-of-customer research, within a global matrix engineering organization. Working across Sales, Marketing, and R&D, this role shapes next-generation value propositions and drives forecast accuracy to advance the performance of the utility equipment portfolio.


Key Responsibilities

  • Support the development of the product portfolio strategic roadmap covering product positioning and value proposition.
  • Assist with product life cycle strategy and execution from launch to end-of-life.
  • Conduct product-related market research supported by voice-of-customer data gathered through visits to customers, representatives, and other stakeholders.
  • Monitor competition with respect to market performance, product portfolio, and product performance.
  • Collaborate with Sales, Marketing, and R&D to drive next-generation value propositions.
  • Support the new product development process by actively participating throughout the tollgate process for business case, PAR, and product specification development.
  • Execute product launches in close collaboration with global product, marketing, and business development teams.
  • Support the preparation of launch materials, strategic pricing, product availability, communication plans, and training materials.
  • Support S&OP forecast input to operations, incorporating sales and customer input to develop the demand plan and assess forecast accuracy.
  • Support the forecasting and follow-up of new product vitality index targets.
  • Help with strategic pricing guidelines and international price list management across markets.
  • Collaborate with marketing to develop sales and marketing collateral for new and existing products, application areas, and thought leadership content.
  • Participate in technical meetings, conferences, workshops, industry days, trade shows, and association events.


Required Qualifications

  • Bachelor of Science degree in Civil, Environmental, Electrical, Mechanical, or Chemical Engineering, or equivalent.
  • Minimum 3 years of relevant experience in product management in a utility equipment environment.
  • Demonstrated experience working in an international matrix organization within an engineering company.
  • Fluent in English; multilingual capabilities are desirable.
  • Proficiency in heat exchanger quotation tools and related systems.
  • Excellent analytical, presentation, and project management skills.
  • Ability to influence cross-functional teams without formal authority.
  • Strong self-motivation with a drive to achieve goals.

2. Assistant Product Manager (Insurance Analytics)

Embedded within the product team, the Assistant Product Manager produces monthly performance reports and portfolio analytics for senior management while leading the development and revamp of medical and personal accident products. Working closely with business, legal, compliance, and IT stakeholders, this role builds data-driven pricing tools and policy wordings that strengthen product competitiveness and regulatory readiness.


Core Functions

  • Produce in-depth monthly product reports and presentation decks for senior management covering operational results and key concerns such as loss ratio trends, rate adequacy, business volume, and large claims.
  • Produce on-demand portfolio analytics reports and analysis according to business and compliance needs.
  • Liaise with IT to automate report generation wherever possible.
  • Prepare annual and quarterly reinsurance reports as needed.
  • Monitor the market and identify competitor changes and industry trends affecting current and proposed product designs.
  • Help build the annual product plan and review performance of assigned product lines.
  • Lead the revamp and development of group and individual medical and personal accident products in collaboration with business, legal, and compliance departments.
  • Identify key products and prioritize development resources according to business potential.
  • Refine and develop policy wordings and terms and conditions that clearly articulate product coverage in a manner accessible to policyholders.
  • Work with the legal team to prepare product filing documents for submission to regulators on product approval and related issues.
  • Collect and consolidate underwriting guidelines for pricing considerations and medical underwriting tools for medical and non-medical accident products.
  • Conduct segment and benefit loss cost analysis and develop pricing tools and guidelines.


Qualifications & Experience

  • Bachelor's degree in economics, analytics, statistics, actuarial science, or a relevant quantitative discipline.
  • 3–5 years of experience in insurance and/or analytics preferred.
  • Experience in accident and health insurance is a strong advantage.
  • Technical expertise in data models, data mining, and analytical techniques with a proven track record in generating sales and retention improvements.
  • Demonstrated ability to solve complex business problems.
  • Strong project management skills with experience managing multiple stakeholders across departments.
  • Strong analytical skills with the ability to consolidate, analyze, and disseminate large volumes of data with attention to detail and accuracy.
  • Proficiency in MS Excel pivot tables is mandatory.
  • Skills in MS SQL and Power BI are a strong advantage.
  • Growth mindset with a commitment to continuous improvement of work processes, tools, and service delivery.
  • Excellent written and oral communication skills in English, with comfort working in a multinational environment.

3. Assistant Product Manager (EdTech & Online Learning)

Reporting to the product team lead, the Assistant Product Manager owns health monitoring of the programming portfolio, tracking enrollments, satisfaction, completion, and traffic sources, while synthesizing customer insights and market research to inform roadmap decisions. Partnering with data management, marketing, and institutional sales teams, this role builds the analytical and go-to-market foundations that enable coordinated product execution and scaling.


Primary Duties

  • Monitor and analyze the health of products in market, identifying key trends around enrollments, satisfaction, and completion, as well as performance drivers such as demographics, channels, and traffic sources.
  • Research the competitive landscape to identify gaps and opportunities across the programming portfolio.
  • Drive product development initiatives by synthesizing customer insights and market trends and working cross-functionally to ensure coordinated execution.
  • Develop surveys and other sources of customer feedback, and analyze results to inform product decisions around new features, course refreshes, and drivers for success.
  • Report on product success metrics and draft presentations on product performance, objectives, and strategy.
  • Work in collaboration with the data management practice to prioritize, collect, and execute analytics.
  • Review and refine messaging for courses across marketing channels including the website, paid efforts, social media, and email.
  • Liaise with program services on participant engagement, communications, and program delivery strategy.
  • Work with marketing to create collateral and tools for institutional customers and to enable the sales team.
  • Contribute to product portfolio planning, product vision, roadmap development, and scaling requirements.
  • Contribute to the development of product briefs and go-to-market plans for new products.
  • Assist strategic alliances and business development in fostering relationships with institutions and companies that could promote products with their customers or employees.


Skills & Qualifications

  • Bachelor's or advanced degree.
  • Minimum of 3–5 years of related experience or coursework.
  • Prior product marketing experience preferred.
  • Experience conducting research, gathering information from multiple sources, filtering for relevance, and synthesizing findings into actionable recommendations.
  • Proficiency in the Office suite, with emphasis on Excel and PowerPoint.
  • Strong written and verbal communication skills for both internal and external audiences.

4. Assistant Product Manager (Life & Health Insurance)

Sitting at the intersection of product development and financial services distribution, the Assistant Product Manager leads end-to-end product initiatives, from designing new offerings and managing product P&L to delivering training for internal and external partners, across assigned life and health insurance lines. Operating across pricing, marketing, claims, underwriting, and systems teams, this role ensures timely resolution of product issues and champions sales opportunities aligned to affinity and stakeholder strategies.


Duties

  • Support specific product lines, from designing new products and proposing enhancements to handling escalations.
  • Deliver product projects and enhancements by working closely with cross-functional teams including pricing, marketing, claims, underwriting, finance, and systems.
  • Define, develop, and approve product designs appropriate to both targeted client needs and business objectives.
  • Manage end-to-end product initiatives including development of new products and enhancements to the existing portfolio.
  • Ensure effective and timely resolution of product issues, identifying appropriate process and service improvements.
  • Support the annual business planning process, including identifying key opportunities to grow the business across all channels.
  • Monitor key financial drivers relative to targets and identify trends.
  • Deliver product-specific training to internal and external partners.
  • Conduct regular evaluation of existing product sales and marketing materials to ensure they remain effective and up to date.
  • Identify and champion marketing-related sales opportunities that align to affinity and key stakeholder strategies.
  • Provide subject matter expertise in assigned product categories to other departments or projects as requested.
  • Provide second-level support for claims and service teams to resolve issues.


Position Requirements

  • Life and Health license required; Series 6 preferred.
  • Approximately 5 years of progressive financial services experience with demonstrated excellence in sales and marketing.
  • Comprehensive knowledge of assigned product lines, department goals, and customer needs.
  • Knowledge of product policy, including legal and compliance implications.
  • Strong interpersonal, communication, and presentation skills.
  • Ability to influence without formal authority.
  • Solid organizational, priority-setting, and project management skills.
  • Proficiency in Excel and PowerPoint, including graphs and charts.
  • Ability to identify opportunities to increase customer value and company profitability.

5. Assistant Product Manager (Enterprise Agile & Digital Products)

A key member of the product execution team, the Assistant Product Manager shapes the product backlog and requirement documentation using SAFe Agile practices while partnering with technical and UI/UX teams to implement new features and capabilities. Collaborating across business strategy, marketing, and customer journey functions, this role ensures global alignment on product delivery and contributes innovative ideas to the portfolio funnel.


Functions

  • Develop and document product definitions and product requirement documents that meet product and customer needs and drive the product development process.
  • Leverage SAFe Agile practices to assist in prioritizing and managing the product backlog across enterprise needs.
  • Assist in defining acceptance criteria and business hypotheses for new epics and feature sets, along with well-defined product briefs.
  • Partner with technical and UI/UX teams to execute requirements definition, development, and implementation of new products.
  • Keep abreast of consumer trends, competitive activity, and technology advancements to inform product roadmap inputs.
  • Partner with business strategy and marketing to ensure optimal monetization strategies are aligned.
  • Aid in managing and prioritizing issues and enhancements that may be impeding product quality or adoption for continuous improvement.
  • Support the driving of global alignment and execution of new products and features, including region-specific ones.
  • Partner with the customer journey map team to maintain and create accurate customer journey documentation.
  • Assist in facilitating cross-functional product execution teams.
  • Add innovative ideas to the portfolio funnel to ensure the build of leading-edge technologies that meet customer needs.


Experience & Qualifications

  • Bachelor's degree required.
  • Experience working collaboratively across and within cross-functional teams.
  • Ability to manage ambiguity and consolidate multiple sources of disparate information into clear, accessible views.
  • Ability to gather customer insights and prioritize product features appropriately.
  • Capacity to learn quickly and act independently.
  • Aptitude to recognize roadblocks and escalate issues as needed.
  • Ability to break down complex tasks or requirements into simpler, more manageable components.
  • Strong organizational agility.

6. Assistant Product Manager (Electronics & Industrial Marketing)

Delivering sustained growth for an assigned product line depends on the Assistant Product Manager, who leads new product commercialization, manages product P&L covering revenue and pricing, and conducts voice-of-customer activities to discover and prioritize segment needs within a large multinational environment. Based within a cross-functional structure spanning sales, R&D, procurement, production, and logistics, this role builds the value propositions, sales tools, and training programs that enable targeted segment growth.


Accountabilities

  • Manage the overall results of an assigned product line or business portfolio, including product roadmaps, life cycle management, and product P&L covering revenue, pricing, and profit.
  • Understand overall market and customer needs and develop needs-based segmentation.
  • Participate in strategic planning, identify new growth opportunities, and drive growth for targeted segments.
  • Provide customer and sales support on new and existing products.
  • Develop product promotion and commercialization plans.
  • Guide and support sales with value-based product and application knowledge and sales tools such as product training materials, total cost of ownership analyses, and competitive fight sheets.
  • Provide product training to internal and external sales teams and customers.
  • Take the lead on new product commercialization for the local market in collaboration with global and local teams.
  • Conduct voice-of-customer activities for new and renewed product projects, and create and implement consistent processes to discover, gather, aggregate, and prioritize customer needs.


Education & Experience

  • Bachelor's degree in a technical field, particularly electronics engineering or mechanical engineering; MBA preferred.
  • Minimum 7 years of marketing and product management experience.
  • Experience working for a large multinational company preferred.
  • Strong economic and logical thinking to capture and develop value propositions.
  • Holistic view of business with sharp business acumen.
  • Ability to multi-task with strong project management skills.
  • Ability to influence and drive consensus within cross-functional teams including sales, R&D, procurement, production, logistics, and legal.
  • Solid computer skills with proficiency in Microsoft Office.
  • Fluent written and verbal communication skills in Mandarin and English.

7. Assistant Product Manager (eCommerce & Risk Management)

As the Assistant Product Manager, this role leads the creation of product performance monitoring packs, drives product design changes in line with group policies, and proactively owns opportunities for improvement across the product portfolio. The product team relies on this work to maintain frontline accuracy, manage customer-facing collateral, and sustain a disciplined risk and issue management culture across eCommerce solutions.


Scope of Work

  • Actively contribute to and embed a risk management culture, including issue and incident management and risk controls.
  • Deliver product design changes in accordance with relevant group policies and standards.
  • Create monitoring packs that review product performance, complaints, and the competitive landscape.
  • Spend time with the frontline to understand the voice of the customer, answer customer queries, and provide training.
  • Ensure product collateral is accurate and available to customers and frontline staff.
  • Proactively identify opportunities for improvement and own execution.


Knowledge Skills & Abilities

  • Strong analytical and numerical skills.
  • Risk mindset to proactively identify, understand, and openly discuss risks.
  • Growth mindset with a willingness to develop and continuously improve.
  • Strong relationship and stakeholder management skills.
  • Knowledge of or experience working with eCommerce solutions.
  • Excellent written and verbal communication skills.
  • Ability to navigate ambiguity and work flexibly through change.

8. Assistant Product Manager (Travel Retail & Beauty)

Assistant Product Manager builds brand awareness and leads campaign execution, from forecasting new launches and managing allocation to analyzing sell-through and promotional results, in support of travel retail and beauty category growth targets. The work directly supports integrated consumer brand experiences across online and offline channels, global and market-exclusive assortments, and budget optimization to maximize ROI.


Day-to-Day Responsibilities

  • Build brand awareness through product launches and drive growth on key pillars in accordance with brand and business targets.
  • Propose and implement marketing strategies to deliver integrated and engaging consumer brand experiences for conversion.
  • Execute campaigns and events with local adaptation from global directives.
  • Prepare effective communication materials for different channels and provide regular content updates across online and offline channels.
  • Plan and assist in the development of travel retail exclusive, retailer, and market-exclusive assortments.
  • Prepare forecasts for new launches, sets, samples, and collaterals, and manage allocation.
  • Analyze sell-through, pricing, launch, and promotional results to evaluate campaign and program performance and make recommendations.
  • Regularly monitor market trends, consumer trends, and key competitor activities, and conduct market research.
  • Manage budget on areas of responsibility to maximize ROI and help ensure forecast accuracy.
  • Prepare reports and presentation materials for senior management.


Background & Experience

  • Degree in marketing, business, communications, or a related discipline.
  • Minimum 5 years of marketing experience in the beauty or luxury retail industry.
  • Knowledge of travel retail dynamics is a plus.
  • Exposure to content development and digital marketing.
  • Excellent command of written and spoken English, Chinese, and Putonghua.

9. Assistant Product Manager (Banking & Financial Products)

The Assistant Product Manager delivers product portfolio monitoring and initiative management, from gathering business requirements and coordinating go-to-market plans to analyzing product trends and customer behaviors, within a banking or financial institution environment. Reporting to the marketing data analytics team and collaborating with cross-functional stakeholders, this role drives buy-in for product initiatives and supports platform, process, and product change execution.


Role Responsibilities

  • Understand the market landscape, end-to-end processes, and competitors to suggest product or process enhancements that create efficiency and improve the customer experience.
  • Monitor tasks involved in managing a portfolio of products.
  • Develop and oversee the execution of all related activities.
  • Collaborate closely with stakeholders to obtain buy-in for product initiatives or promotions.
  • Monitor and analyze product trends and customer behaviors.
  • Report business results in collaboration with the marketing data analytics team.
  • Manage initiatives as the business owner, which may relate to product, process, or platform changes.
  • Assist in gathering business requirements, testing, and creating a go-to-market plan, including training and communications.


Professional Experience

  • Minimum 2 years of experience in product management or marketing.
  • Banking or financial institution experience is a plus.
  • Knowledge of and professional experience with bank products is a plus.
  • Quantitative skills with a passion for data-based decisions.
  • Proficiency in Microsoft Office applications.
  • Highly organized and detail-oriented with strong project management skills.
  • Effective communication, critical thinking, and problem-solving skills.
  • Ability to remain flexible in a demanding work environment and adapt to rapidly changing priorities.

10. Assistant Product Manager (Property & Casualty Insurance)

Embedded within the insurance product organization, the Assistant Product Manager produces forecast tracking, premium volume analysis, and profitability reporting for assigned states while leading the recruitment, management, and development of product analysts. Working closely with internal departments and external clients, this role builds the relationships and accountability structures that deliver successful product line development across property and casualty markets.


Operational Focus

  • Assist with forecasts, tracking, and analysis to stimulate product premium volume growth and profitability within assigned states.
  • Develop relationships for the assigned product through collaboration with internal departments and external clients.
  • Ensure adherence to action plans and strategic direction for successful development of the entire product line.
  • Maintain accountability for product success within one or more assigned states depending on market, regulatory characteristics, and population size.
  • Recruit, manage, and develop product analysts.


Technical Qualifications

  • Bachelor's degree in statistics, economics, mathematics, or a related field.
  • Master's degree in statistics, economics, mathematics, or a related field is desired.
  • Minimum 5 years of experience in property and casualty insurance industry products.
  • Minimum 3 years with a master's degree.
  • Supervisory experience desired.

11. Assistant Product Manager (Consumer Health & Wellness)

Reporting to the product manager, the Assistant Product Manager owns internal product documentation, supports retail packaging and collateral development, and conducts competitor and industry analysis to identify growth opportunities within the health and wellness category. Partnering with marketing, sales, and cross-functional team members, this role advances the product management plan from trade show preparation through item setup to drive financial and operating targets.


Job Functions

  • Strategize with product managers on product management and development activities.
  • Assist with the development of a product management plan to achieve financial and operating targets.
  • Communicate with factories daily on product development matters.
  • Conduct competitor and industry analysis to identify and propose product improvement initiatives.
  • Address product-related inquiries and questions from retailers, customers, and consumer relations accurately and on time.
  • Provide support and guidance to cross-functional team members on product management tasks.
  • Partner with the marketing team to plan, develop, and implement product marketing strategies.
  • Assist in the development of new product retail packaging, instruction manuals, collateral, and item setup.
  • Provide sales support including product sell sheets, merchandising concepts, and samples.
  • Support the development of product pricing and marketing strategies to achieve sales objectives.
  • Prepare product marketing presentations, publications, and other sales tools.
  • Assist in trade show preparation, setup, and attendance to promote products.
  • Develop and maintain accurate product-related internal documentation of business processes, policies, and priorities.
  • Conduct market studies and help create effective marketing programs.
  • Identify new product opportunities to maximize financial growth.
  • Organize and maintain all product samples, including competitive, prototype, and development samples.


Minimum Qualifications

  • Bachelor's degree in marketing or a related field.
  • Experience in marketing or product development preferred.
  • Knowledge of the consumer-packaged goods industry preferred.
  • Strong proficiency in MS PowerPoint, Outlook, and Excel.
  • Demonstrated ability to develop and apply creative concepts and ideas.
  • Demonstrated ability to work on multiple projects simultaneously.
  • Strong organizational and planning skills.
  • Strong verbal and written communication skills with attention to detail.

12. Assistant Product Manager (CPG Own Brands & Category Management)

Sitting at the intersection of brand management and category strategy, the Assistant Product Manager leads competitive, promotional, and financial analysis to build actionable recommendations for own brands' growth while supporting annual financial planning, packaging liabilities management, and vendor performance oversight. Operating across finance, package design, consumer marketing, and outside agencies, this role ensures optimal product assortment and innovation to deliver company category objectives.


What You'll Do

  • Lead category, brand, competitive, and promotional analysis to identify trends and develop key conclusions and implications.
  • Analyze a broad range of consumer and financial data to develop strategic insights and make clear, compelling recommendations for business growth.
  • Complete analyses to forecast new item sales opportunities and track and monitor post-launch results.
  • Work with finance to review sales results, identify trends and issues, and recommend adjusted forecasts when necessary.
  • Identify opportunities to improve the health of category-based business, including possible brand and SKU rationalization.
  • Develop creative briefs for new products and marketing tactics in collaboration with package design, consumer marketing, and outside agencies.
  • Support the development of the annual financial plan for own brands.
  • Ensure optimal innovation, product assortment, and financial dynamics to deliver company objectives.
  • Support the identification of key growth opportunities by category and help develop a strategy for growth.
  • Analyze and interpret financial data to accurately plan and forecast the own brands business.
  • Support the management of packaging and ingredient liabilities and develop sales and unit-driving ideas to move through liabilities when needed.
  • Partner with key vendors to provide category and shopper insights for the health and growth of top categories.
  • Work with vendors to ensure they meet service level performance metrics and to influence manufacturing processes, technology decisions, and customer service policies in mutually beneficial ways.
  • Stay current on all new category and shopper trends in areas of responsibility.


Background & Experience

  • Four-year college degree in business or equivalent experience preferred.
  • 2–4 years of brand management and/or category management experience in a CPG or retail company.
  • Knowledge of own brand operations and business.
  • Advanced analytical and systems skills to manipulate and interpret data for decision-making.
  • Excellent problem-solving and oral and written communication skills.
  • Strong team and interpersonal skills with organizational skills to manage multiple initiatives.

13. Assistant Product Manager II (CPG Media Planning)

A key member of the Marketing Strategy & Communications team within Marketing Excellence, the Assistant Product Manager II leads end-to-end media planning from strategy through execution for large and complex campaigns while managing P&L impact, budget forecasting, and financial reporting. Collaborating across internal teams and external agency partners, this role delivers optimized campaign activations through real-time in-flight insights and creative asset coordination to support senior leadership decisions.


Strategic Responsibilities

  • Lead end-to-end media planning from strategy through execution for large and complex campaigns.
  • Manage and communicate the impact of media decisions on the P&L.
  • Provide strategic and tactical coordination to execute media plans with internal and external agency teams.
  • Manage monthly and ad hoc budget, forecast, and financial reporting as a key input to the organization's monthly and quarterly reporting processes.
  • Drive optimized campaign activations through in-flight optimization of media spend and real-time insights.
  • Lead the creative asset planning process, ensuring creative partners are aware of all deadlines and assets needed to execute campaigns successfully.
  • Recommend and deliver presentations to business partners, agency teams, and senior leadership.
  • Exercise discretion regarding strategic recommendations, data and sources, analytic conclusions, and financial recommendations.


Requirements

  • Bachelor's degree in marketing or a related field.
  • Demonstrated relevant skills and results in consumer-packaged goods marketing or a closely related field.
  • Foundational understanding of the industry sector and competitive landscape.
  • Expertise in business and brand planning, market research, consumer communications, finance, and promotional activities.
  • Strong experience leading projects and cross-functional teams, including a proven ability to manage multiple projects simultaneously.
  • Sound understanding of marketing principles and practices, with a basic knowledge of finance, procurement, and sales.
  • Strong analytical skills and evaluative judgment based on the analysis of factual and qualitative information in complex or novel situations.
  • Strong strategic thinking, leadership, communication, and teamwork skills.
  • Developed interpersonal, communication, and diplomacy skills to guide, influence, and convince others, both internally and externally.

14. Assistant Product Manager (FMCG & Healthcare Marketing)

Sustained brand growth across sales channels depends on the Assistant Product Manager, who leads advertising and promotional campaigns, manages agency relationships, and drives customer visibility programs within a healthcare or FMCG marketing environment. Serving as the primary interface between central and regional marketing teams, this role builds the channel-level sales strategies, consumer insights, and budget management disciplines that deliver annual brand plans across national markets.


Areas of Ownership

  • Assist the marketing manager in handling and overseeing the business of the assigned brand.
  • Plan, develop, implement, and manage assigned brand activities, including advertising, promotional, and consumer activation campaigns to support the brand's growth plan.
  • Conduct timely post-campaign reviews on brand campaigns and new product launches.
  • Work closely with the sales team on sales strategy by channel, region, and product category, including setting sales targets and plans and following up on execution.
  • Identify improvement areas within sales and recognize new opportunities and sales initiatives.
  • Manage range development and optimization across the national portfolio.
  • Review and recommend changes to pricing strategy as needed.
  • Work closely with central and regional marketing teams to gather consumer and shopper insights that support effective brand development strategies.
  • Drive customer and in-store visibility programs through trade marketing activities.
  • Plan, manage, and track the advertising and promotional budget to effectively support annual brand plans by market within the allocated budget while maximizing return on investment.
  • Manage external agencies, including advertising and media agencies, to deliver effective and impactful communication campaigns.
  • Engage with all market teams to plan and implement brand activities.


Qualifications & Experience

  • Degree in marketing, commerce, nutrition, dietetics, or equivalent.
  • Minimum 3–5 years of brand marketing experience in consumer marketing, including above-the-line advertising and ground activation programs, in a healthcare or FMCG environment.
  • Proficiency in Microsoft PowerPoint, Excel, and Word.
  • Strong strategic and long-term thinking with solid brand analysis and execution experience.
  • Strong presentation, analytical, and problem-solving skills.
  • Ability to multitask and operate in a fast-paced, results-oriented environment.
  • High command of spoken and written English.
  • Proficiency in Bahasa Malaysia and Mandarin is an advantage.

15. Assistant Product Manager (Eyewear & Luxury Fashion)

The Assistant Product Manager oversees assortment management, product release calendars, and pricing analysis for assigned eyewear brands across North American wholesale channels. Serving as the key liaison between the North American product team and global line planners, this role ensures product knowledge, sales channel readiness, and market feedback are consistently delivered to support brand excellence.


Key Responsibilities

  • Maintain general product knowledge across current and future collections, technologies, styles, and features.
  • Understand market trends affecting the brand, the competitive landscape, and specific product needs.
  • Collect, organize, and share feedback on products internally.
  • Develop and maintain updated product copy for key internal and external use.
  • Monitor, analyze, and report on product performance.
  • Oversee assortments and product mixes for different sales channels and special customers.
  • Manage early releases for all department store and key account customers.
  • Suggest changes to current assortments and support planning and sales teams in updating customer assortments.
  • Coordinate sample management for special initiatives such as photo shoots and co-op ads.
  • Conduct pricing and key product analysis to support the brand.
  • Act as key liaison to the North American product team and global line planners to report on North American wholesale product needs.
  • Manage collection and product release calendars for all sales channels.
  • Prepare materials and present collections to sales teams at market weeks.


Required Qualifications

  • Bachelor's degree with a concentration in marketing or business administration.
  • Minimum 3 years of product or merchandising experience, preferably with eyewear or image-based brands such as jewelry, beauty, fashion, or spirits.
  • Excellent written and verbal communication and interpersonal skills.
  • Strong PC skills, including Excel, Word, and PowerPoint.
  • Knowledge of and passion for luxury goods and fashion.

16. Assistant Product Manager (High Power Semiconductors)

Embedded within the Semiconductor Marketing High Power Department, the Assistant Product Manager produces competitive landscape analyses and monitors product lines through all life-cycle phases in close collaboration with R&D and sales. Working closely with product managers and cross-functional teams, this role executes product line strategies and supports new product introductions to advance market performance across high power semiconductor product lines.


Core Functions

  • Analyze the current market to understand cost, capacity, and products that compete against specific product lines.
  • Work with product managers to monitor all life-cycle phases of products, including product specification, packaging, and marketing.
  • Address product-related inquiries and questions from customers accurately and in a timely manner.
  • Execute product line strategies.
  • Work cross-functionally to ensure that product listings are accurate and completed within the required timeframe.
  • Support new product introductions and process improvements.
  • Prepare product marketing presentations and maintain accurate documentation of business processes and policies.


Qualifications & Experience

  • Bachelor's degree in engineering, preferred, or a business-related field.
  • Minimum 1 year of product management experience.
  • Experience in the semiconductors industry preferred.
  • Good project management and creative problem-solving skills.
  • Effective verbal and written communication skills.
  • Strong attention to detail with a bias for taking action.
  • Customer-focused and collaborative approach with a commitment to continuous learning and development.

17. Assistant Product Manager (Animal Health Marketing)

Reporting to the business manager, the Assistant Product Manager produces product forecasts, analyzes marketing campaign performance across markets, and guides the rollout of product launches, field trials, and brand support materials within the animal health sector. Partnering with stakeholders across local markets, this role develops targeted marketing campaigns and delivers findings and recommendations that advance an optimal product proposition.


Primary Duties

  • Prepare and deliver internal communications.
  • Analyze the use of marketing campaigns across markets and deliver proposals and recommendations on how performance may be improved.
  • Analyze market data, identify trends, and report findings and recommendations to the business manager.
  • Guide and assist in the rollout of product launches, field trials, campaigns, brand guidelines, brand support materials, and website content.
  • Conduct market analyses and produce product forecasts in consultation with stakeholders across local markets.
  • Develop marketing campaigns to achieve an optimal product proposition supported by stakeholders across markets.
  • Analyze sales results and monitor price levels of key brands.
  • Help implement the agreed strategy from the marketing plan.
  • Organize events such as product manager meetings and brainstorming sessions.


Skills & Qualifications

  • Higher education degree in communications, marketing, general business, or animal health, or a related field.
  • CIM or similar professional marketing qualification preferred.
  • Current relevant working experience in marketing, communications, or project management preferred.
  • Experience with digital marketing.
  • Excellent interpersonal and communication skills, both written and verbal.
  • Good proficiency in Excel and PowerPoint.
  • Ability to lead projects and deliver to deadlines with strong organizational skills.

18. Assistant Product Manager (FMCG Brand Management)

Sitting at the intersection of brand strategy and trade marketing, the Assistant Product Manager develops annual strategic marketing plans, monitors key brand measures such as sales and gross profit, and coordinates across departments to ensure implementation of promotions, pricing, and merchandising for assigned branded consumer goods. Operating across product, advertising, promotions, and general brand administration, this role drives continuous brand equity building and short- and medium-term business growth.


Duties

  • Draw up the annual strategic and marketing plan for assigned brands and products.
  • Assist the marketing manager in planning and monitoring sales, budgets, profitability, market trends, and consumer habits, and recommend appropriate actions.
  • Initiate innovative programs to ensure continuous brand equity building for assigned brands.
  • Coordinate with different departments to ensure achievement of targets and appropriate implementation of agreed trade support, promotions, pricing, and merchandising.
  • Monitor key brand measures such as sales, exchange, and gross profit regularly, and initiate and recommend appropriate action plans.


Requirements

  • Degree in any business-related field.
  • Minimum 3 years of experience in product management or related tasks handling branded consumer goods.
  • Working background in food manufacturing or related industries.
  • Proficiency in MS Word, Excel, and PowerPoint.
  • Strong leadership and managerial skills.
  • Excellent verbal and written communication skills.

19. Assistant Product Manager (Paint & Architectural Coatings)

A key member of the paint product line team, the Assistant Product Manager oversees root cause analysis of product application issues, conducts competitor product evaluations, and delivers employee and customer training while coordinating directly between Manufacturing, R&D, Sales, and Marketing. Collaborating across factories, warehouses, and field technical calls, this role ensures product quality, manages aged inventory risk, and advances continuous improvement across the architectural coatings portfolio.


Accountabilities

  • Evaluate laboratory batches to aid the development of new products.
  • Evaluate manufacturing batches for physical properties, application characteristics, and finish appearance.
  • Perform market analysis of competitor products and programs, including side-by-side product comparisons, to generate benchmark reports.
  • Create product samples for internal use or as demonstrations for customers.
  • Perform root cause analysis of product issues in the field and in the test room.
  • Stock, clean, and maintain the test room area and all equipment used within it.
  • Make regular field technical calls to customers.
  • Develop and deliver training sessions for employees and customers.
  • Participate in relevant trade shows and conventions.
  • Make recommendations to internal teams and customers about appropriate architectural coating systems and applications.
  • Oversee product finished-goods quality.
  • Hold regular factory and warehouse visits to ensure product packaging, shipment, and general quality are maintained.
  • Identify opportunities and advise on plans for continuous product improvement.
  • Proactively manage potential aged inventory, requalification of material, and planning to reduce dead stock in stores and warehouses.
  • Follow up on customer complaints and provide effective solutions that balance the needs of all parties.
  • Promote a positive, ethical, professional, and customer-oriented company image.


Education & Experience

  • Minimum 5 years of relevant professional experience in the paint and/or coatings industry.
  • Business, marketing, or technical degree strongly preferred.
  • Ability to distinguish color as measured by a standard color acuity test.
  • Ability to operate paint spray equipment.
  • Ability to operate a motor vehicle and meet the requirements of the applicable employee driving agreement.
  • Ability to communicate in English; fluency in at least one additional language is preferred.
  • Demonstrated knowledge of customer service principles, including assessing customer needs, meeting quality standards, and evaluating customer satisfaction.
  • Demonstrated ability to influence others to change their mind, behavior, or decision.
  • Well-developed oral and written communication and listening skills.
  • Ability to review and analyze numeric and non-numeric records and data in digital and print formats, including spec sheets and specifications.
  • Ability to multi-task and manage competing priorities.

20. Assistant Product Manager (Healthcare Technology Products)

Successful product adoption across healthcare technology markets depends on the Assistant Product Manager, who oversees the full product lifecycle, from defining go-to-market strategy and creating requirements and user stories to leading portal solution testing and supporting repeatable sales process deployment, in close collaboration with a development counterpart. Based within a cross-functional matrix organization spanning sales, marketing, and technology teams, this role produces the product roadmap communications and customer insight documentation that drive industry adoption and long-term commercial growth.


Activities

  • Act as the product champion for existing products and work with cross-functional teams to enhance them.
  • Support the entire product lifecycle and tactical activities.
  • Prioritize enhancement requests and contribute to a product roadmap that communicates product direction internally and externally.
  • Develop a deep understanding of target customer needs and represent those needs when defining, designing, building, and launching products.
  • Communicate customer needs and assigned product concepts internally and externally to obtain buy-in and drive industry adoption.
  • Support cross-functional teams across matrix resources to execute product design reviews, changes, and implementations.
  • Utilize product management tools and agile development practices to support solution development initiatives.
  • Lead testing functions for portal solution feature development before production release.
  • Support the development and retirement of assigned existing products.
  • Measure and report the actual results of specific product components.
  • Support the marketing team in the execution of a company-wide go-to-market plan, working with all departments to execute.
  • Create requirements and user stories for various product initiatives, and coordinate requirements activities with relevant functional teams.
  • Support sales teams by assisting with the deployment of a repeatable sales process, including sales materials and tools, staff and end-user training, and contribution to short- and long-term sales strategies.


Position Requirements

  • Bachelor's degree required.
  • Master's degree preferred, with preference for degrees in healthcare administration, public health, or technology disciplines.
  • 1–3 years of experience in product development or product management, preferably with a technology focus.
  • Minimum 2 years of experience supporting healthcare technology products.
  • SAFe/Agile development methodology experience preferred.
  • User experience documentation and testing experience preferred.
  • Ability to develop business cases and design conceptual solutions.
  • Ability to document business or product requirements and create functional design specifications.
  • Ability to evaluate product ideas and requests from numerous sources and articulate a rationale for those worth pursuing.
  • Ability to make and defend decisions related to economic trade-offs and prioritization.
  • Ability to create written, graphic, and summary documents and presentations for internal and external audiences.
  • Ability to communicate clearly and concisely with business and technical stakeholders using their terminology.
  • Ability to work collaboratively and effectively across matrix organizations in a fast-paced environment.

21. Assistant Product Manager (Retail Space Planning & Publishing)

As the Assistant Product Manager, this role produces planograms using space planning software, manages product sample logistics, and monitors space productivity trends to deliver analytical recommendations across retail publishing channels. The product management team relies on this work to maintain planogram integrity, execute changes driven by in-store date shifts or inventory conditions, and build the long-term customer and publisher relationships that sustain accurate product presentation.


Operational Focus

  • Create and manage planograms using space planning software systems, ensuring all deadlines and standards are met.
  • Ensure planogram integrity and accuracy for areas of responsibility, including correct in-store dates, product mix, store lists, and prepack setups, in accordance with established input standards.
  • Coordinate with product managers to execute planogram changes due to in-store date changes, drop-ins, title drops, available inventory, customer requests, or other scenarios requiring planogram maintenance.
  • Create and run planogram and data analysis reporting within space planning software systems.
  • Monitor and analyze space productivity to identify trends, issues, and opportunities, and provide feedback to key stakeholders with analytical recommendations and solutions.
  • Attend publisher product presentations and prepare reports for product managers to reference.
  • Assist in the preparation of customer product presentations, including creating, saving, and organizing presentation materials, samples, and reporting.
  • Pull weekly sales and buying reports for product managers, as well as ad hoc reports for analysis.
  • Build and maintain long-term relationships with customers and publishers.
  • Manage product samples, including requesting, unpacking, staging, and shipping to customers.


Knowledge Skills & Abilities

  • High school diploma or GED required.
  • Bachelor's degree required.
  • Minimum 2 years of experience in Blue Yonder software, including Space Planning, preferred.
  • Minimum 2 years of experience in product management preferred.
  • Advanced skills in the Microsoft Office suite.
  • Familiarity with publishing industry terms beneficial.
  • Ability to define problems, collect data, establish facts, and draw valid conclusions while maintaining confidentiality.
  • Ability to mathematically analyze data, calculate figures, and apply concepts such as fractions, percentages, ratios, and proportions to practical situations.
  • Excellent written and verbal communication skills.
  • Ability to travel to customers, vendors, and trade shows as necessary.

22. Assistant Product Manager (Apparel & Licensed Products)

Assistant Product Manager advances the product development cycle, from maintaining the WIP report and tagging incoming samples to coordinating with licensing teams and presenting final costing to senior management, across costume and licensed product lines. Success in the position means managing daily vendor relationships, keeping all internal and external teams aligned to the corporate calendar, and delivering the in-season selling analysis that informs smarter product decisions.


Day-to-Day Responsibilities

  • Assist the product manager with the line list and product cycle, knowing each stage every style is at in development.
  • Assist the product manager in managing the day-to-day relationship with vendors to ensure product standards are met while maintaining cost and process efficiency.
  • Maintain the WIP report by updating it daily with new costs, sample ETAs, and product status.
  • Follow up with internal and external teams to keep the product life cycle moving in accordance with the corporate calendar, including ensuring all samples are delivered accurately and on time for departmental reviews.
  • Tag and log all incoming samples and assign next steps such as tech, design, or buyer review.
  • Set up weekly meetings with internal teams, including buyer, testing, customs, tech, and design, to discuss next steps in the product life cycle.
  • Input data into the corporate retail system and PLM.
  • Work with the costume designer to review each costume and summarize feedback for vendors.
  • Work with the licensing team to ensure deadlines and approvals are met on licensed products.
  • Analyze in-season selling with the product manager and present findings to the team to develop better and smarter products.
  • Help gather trend research and shop the market with the team to gain a better understanding of market developments.
  • Aide the product manager in preparing for presentations on all final samples and costing to senior management for final approvals.


Professional Experience

  • Bachelor's degree from a four-year college or university.
  • Minimum 1–3 years of retail background or knowledge; buying background is a plus.
  • Knowledge of retail math.
  • Proficiency in Outlook and Microsoft Office, including Excel.
  • Strong sense of urgency with the drive and passion to take ownership of all projects.
  • Strong organizational skills with a high level of attention to detail.
  • Ability to multi-task, prioritize, and work under tight deadlines.
  • Strong communication, writing, analytical, and presentation skills.
  • Ability to work independently as well as in a team environment.

23. Assistant Product Manager (Mortgage & Savings Products)

The Assistant Product Manager produces channel and product performance analysis, completes technical product sign-offs for marketing material, and champions the development and rationalization of mortgage and savings products in collaboration with product managers and senior managers. Reporting across marketing communications, sales, operations, treasury, finance, and credit and operational risk teams, this role maintains compliance with regulatory requirements and corporate risk policies to advance sound product and service management.


Scope of Work

  • Design and complete analysis and reporting of product and channel performance.
  • Champion the development of new products and the rationalization of existing ones in collaboration with product managers and senior managers, providing recommendations in light of competitor activity, customer needs, and corporate requirements.
  • Comply with established regulatory requirements, best practice guidelines, and company risk policies and procedures relating to the management of the product range.
  • Complete all technical product sign-offs for marketing material.
  • Ensure that all product and service development, rationalization, and promotions incorporate corporate guidelines, relevant legislation, policies, controls, and best practices, maintaining accuracy and compliance at all times.
  • Maintain professional working relationships with key external suppliers, industry bodies, and internal customers across marketing communications, sales, operations, treasury, finance, and credit and operational risk teams.


Background & Experience

  • Knowledge of mortgage and savings products, including an understanding of the market and products on offer.
  • Experience with Power BI and SaaS is advantageous.
  • Excellent time-management skills.
  • Ability to manage numerous projects simultaneously and work well under pressure to tight deadlines.
  • Proficiency in Excel with a willingness to develop further.
  • Strong attention to detail and excellent organizational skills.
  • Excellent written and verbal communication skills.
  • Ability to communicate effectively across all levels of the business.

24. Assistant Product Manager (Wood & Laminate Flooring)

Embedded within the flooring product organization, the Assistant Product Manager develops short- and long-term strategic product plans, manages new product launches through the development process, and oversees inventory management programs to control working capital across wood and laminate flooring lines. Working closely with quality teams, suppliers, and key customers, this role advances product differentiation standards, pricing initiatives, and competitive benchmarking to achieve annual financial objectives across multiple brands.


Work Activities

  • Develop both short- and long-term strategic product plans and implement actions to achieve desired results.
  • Develop and implement pricing and profit margin initiatives to achieve annual financial objectives.
  • Establish quality management standards, product specifications, and a quality and color management program with product inspection procedures that ensure all products meet required quality standards.
  • Establish and enforce product differentiation standards across multiple brands and customers.
  • Develop and manage new product launches through the product development process, including support for new wood and laminate flooring products.
  • Manage and resolve, with the quality team and suppliers, all accessory-related quality and product issues.
  • Develop and manage an inventory management program to control working capital expenditure, operating with the optimal number of SKUs and eliminating discontinued or redundant products.
  • Develop relationships with key customers to determine product needs while maximizing financial goals.
  • Monitor competitors to ensure products are competitive in look, price, and quality.
  • Ensure product plans are executed by all stakeholders, achieving target introduction dates and financial goals.
  • Develop and deliver product presentations and sales tools to internal and external customers.
  • Visit regional markets to stay abreast of product issues and opportunities.


Minimum Qualifications

  • Bachelor's degree in marketing or business required.
  • Minimum 2–3 years of progressive product management responsibility.
  • Knowledge of wood flooring products preferred.
  • Multi-brand development experience preferred.
  • Experience in, or a sound understanding of, manufacturing and sales.

25. Assistant Product Manager (Health & Life Insurtech)

Reporting to senior product and sales leadership, the Assistant Product Manager refines and executes a product development plan across technology platform partners while maintaining customer and partner relationships and analyzing the insurtech ecosystem to enlarge the revenue base within the health and employee benefits line. Partnering with technology, sales, and operations teams, this role builds online product rollout campaigns, manages product P&L, and delivers the iterative improvement measures that grow customer value across health and life insurtech platforms.


Performance Expectations

  • Perform informed analysis of market insights, customer needs, and technological developments in the health and life insurtech space.
  • Assist with the definition of a product roadmap to support strategy and achieve business objectives.
  • Lay out and execute a product development plan in collaboration with technology platform partners.
  • Create and implement efficient solutions across platforms and devices to optimize the customer journey and experience.
  • Work with technology partners to develop requirements and oversee the delivery of new products and features.
  • Plan and execute campaigns to launch and sustain product rollout plans with customers.
  • Assist with the construction of measures to analyze, refine, and iteratively improve product features and enlarge value for the product.
  • Assist in brand-building activities such as conferences and webinars, and participate in industry events to create a pipeline of business opportunities.
  • Analyze the ecosystem of customers and partners to enlarge the revenue base for the technology platform.
  • Maintain and develop customer and partner relationships.
  • Create and execute a plan to achieve revenue targets set for the product.
  • Manage and implement projects jointly with sales and operations teams.


Technical Qualifications

  • Minimum 4 years of relevant working experience.
  • At least 2 years in managing products in the health and employee benefits line.
  • Experience developing product strategy and plans.
  • Proficiency in managing product P&L.
  • Strong track record in building online traffic and visitors and achieving budget targets.
  • Experience with UI/UX design tools.
  • Proficiency in Adobe XD, Figma, or Sketch is advantageous.
  • Ability to thrive in a startup-like environment.

26. Assistant Product Manager (Automotive & Heavy-Duty Products)

Sitting at the intersection of product development and competitive market intelligence, the Assistant Product Manager develops business plans to achieve revenue goals, refines pricing strategies for new product additions, and coordinates with cross-functional teams to deliver product engineering and sales solutions within the automotive and heavy-duty truck industry. Operating across marketing, sales, and data analysis functions, this role advances product positioning, supports marketing collateral development, and generates the customer feedback and market research that inform smarter product decisions.


Key Deliverables

  • Work with product managers to develop business plans to achieve revenue goals.
  • Develop and deliver projects for assigned products and support cross-functional projects as needed.
  • Coordinate with cross-functional teams to provide product engineering, development, management, and sales solutions.
  • Assist with the creation of product positioning, benefit arguments, and sales arguments for target segments.
  • Create, maintain, and report high-level project dashboards and metrics.
  • Analyze the competitive marketplace and industry trends.
  • Suggest pricing strategies and guidelines for new product development.
  • Research new product additions using the new product ideas database, sales history tables, and other sources.
  • Conduct market research through methods such as visiting dealers, attending shows, and holding bid package meetings.
  • Obtain customer feedback, address customer issues, and suggest appropriate product revisions.
  • Provide support for marketing collaterals.


Experience & Qualifications

  • Bachelor's degree in business preferred, or an equivalent combination of education and experience.
  • Minimum 2 years of experience in product management, marketing, data analysis, or strategic sourcing preferred.
  • Product knowledge within the automotive or heavy-duty truck industry preferred.
  • Proven data analysis, data verification, and problem-solving abilities.
  • Strong understanding of and hands-on experience with QA processes and methodologies.
  • Proficiency in Microsoft Office applications, specifically Excel, including pivot tables and VLOOKUP functions.
  • Detail-oriented with excellent written and verbal communication skills.

Editorial Process and Content Quality

This content is developed by the Lamwork Editorial Team using structured analysis of real-world job data, skill requirements, and hiring patterns.

Research framework by Lam Nguyen, Founder & Editorial Lead.

Reviewed by Thanh Huyen, Managing Editor.

Learn more about our editorial standards.